This document provides an overview of the poultry farming industry in India for meat purposes. It discusses the major poultry varieties available in the market, including Vanraj and White Leghorn chickens. Current demand and pricing is also examined, with chicken selling for 100/120 rupees per kg live or 160/180 rupees per kg meat. The major poultry companies in India are identified and the supply chain is depicted. The document estimates future demand will continue growing and that there is scope for new businesses in related areas like packaging. Government policies aim to support the industry through subsidies.

1. Poultry Farming in India
(meat purpose)
 PRAVIN R. SAWANT
MOB.NO-8888618484

2. Content
 Product
 Product use
 Verities in market
 Major use verities
 Estimation of current demand
 Estimation of future demand
 Present manufacture & suppliers
 Current price
 Scope of new business in market
 Govt. policy
 Import & export statistics

3. USE CHIKAN

4. White leg horn
assel
Giriraj
Vanraj
Kadaknath
Suvarndhara
Verities available in market

5. Major verities (chicken)
Live bird /
kg
 100/120
Meat / kg
160/180
Live bird /
bird
300/350
Meat/ kg
250/300
VanrajWhite leg horn

6. Major Companies of Broiler.
 Venkateswara Group,
 Suguna Poultry Farms
Ltd,
 Pioneer Poultry Group,
 Godrej Agrovet Ltd,
 Sky Lark group,
 Anad AgroVET,
 Baramati poultry Group,

7. Supply & mode of payment
company farmer
wholesaler
retailer
consumer

8. Current demand/PRICE
https://www.google.co.in/search?q=poultry+meat+consumption+in+india&espv=2&biw=1366&bih=623&so
urce=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAmoVChMIh9XKmumPyAIVBQuOCh2kXgMr#imgrc=9y43I7T-
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 Chicken - 100/120
 MUTTAN - 380/400
 FISH - 300/350
 SEA FOOD - 550/850
 BEEF - 120/140

9. Future demand
29

10. Scope of new business
packing

11. Company
Feed unit Hatchery
Contract farmer Farmer
Bank finance
Broiler segment of
chicken meat marker
Wholesaler
Retailer
Consumer
Govt. policy &
supply chain
50% subsidy
project plant by
NABARD
50% subsidy
project plant
by NABARD

12. Export Performance
 The country has exported 5,56,698.80 MT of Poultry
products to the world for the worth of Rs. 651.21 crores
during the year 2014-15.
 Major Export Destinations (2014-15) : Oman, Germany,
Japan, Saudi Arabia and Indonesia.

13. Scope and Strengths
 Indian Poultry Industry is booming and emerging as the world's 2nd
largest market.
 3rd largest egg producer and 5th largest meat producer in india.
 Fast growing meat industry compared to others.
 Cheapest Source of animal protein which is affordable by masses.
 75% of non vegetarian food(egg and meat) consumption in india.
 Creates employment in rural india.
 Cost of Production is less as compared to other Countries in the world.

14. References
 Scope: National Acadamy Agri of research Management.
Link: www.indianmirror.com/indiani-ndustries/poultry.html
Venkys.com, suguna.co.in., godrejagrotech.com, National Chicken Counsil,
Apeda.com
Poultry journal-Khadki (pune)
 Nabard:-https://www.nabard.org/english/animal_layer2.aspx

15. Thank You
Shukriya
Dhanywad