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OUR MISSION
is to help our clients to improve their business
position and to gain real value from their digital
marketing investments.
OUR MISSION
STRATEGY
ANALITICS
ONLINE/
OFFLINE
SPECIAL
PROJECTS
SMM
PRODUCTION
Digital strategy
SMM strategy
Content strategy
Promo
Viral
campaign
WEB analytics
Consumer behavior research
ROI calculating
WEB site
Mobile site
Mobile APP
Social APP
Audio and video
content
DOOH
TTL projects
Short and long
term campaigns
OFFLINE
OUR KEY PRINCIPLES
BIG IDEA! ONLINE
PROGRESSIVE
TOOLS
OUR KEY PRINCIPLES
OUR KEY PRINCIPLES
WEWORKWITHTOP COMPANIES
RECENT
OUR
CASES
WE CAN CREATE PERMANENT
INFORMATIONALTOOL
KPI10 000 unique visitors/month
200 000 online PR coverage
PROBLEM
Moscow has many opportunities for innovation
business but nobody knows about it.
SOLUTION
We created a web tool to keepTA informed that
contains all necessary information and also has full
integration with CRM and e-learning platform to
help innovative business in day-to-day questions.
USE-CASE
To create an interactive stand within a promotion co-branding campaign of top market leaders: Google Russia and MTS.
Now MTS stores’customers can learn about Android and MTS services as well as to see real advantage of the offer.
WE CAN CREATE NON STANDARD PROMOTION MECHANIC
WITH DEEP CONSUMER ENGAGEMENT
WE CAN RESEARCH, INVENT AND
DEVELOP INNOVATIVE SOLUTIONS
THAT ARE ESSENTIALTOTHEWHOLE
COUNTRY
KPIOver 1 000 000 visitors during first month
Over 100 000 app downloads
GOAL
make Russian roads better with Google technologies
IDEA
to provide automated service to collect data about the quality of
Roads and to show it as a layer on Google maps
USE-CASE
users install Android application and automatically collect data
while driving.The data uploads on Google Maps
Our role: concept development and implementation + initial
research
WE CAN USE EXISTINGTOOLSTO
CREATE ABSOLUTELY NEW PRODUCT
KPI Over 20 000 unique visitors/month
~ 1500 participators
Over 30 000 app downloads
GOAL
to help disabled people feel better with Google technology
IDEA
to provide a platform for uploading information about places
which are adapted for disabled people
USE-CASE
Disabled people can search adapted places in the neighborhood
and upload new information on the map
OUR ROLE
concept development and implementation + initial content
uploading
Use-case: Musical contests give both amateurs and professionals a chance to be heard. Participation in a contest requires
only uploading your video toYouTube for popular vote. A jury consisting of world-famous musicians chooses the winner.
WE CAN CREATE NON STANDARD PROMOTION MECHANIC
WITH DEEP CONSUMER ENGAGEMENT
KPIParticipators in 3 groups ~ 10 000
Total coverage during 5 months: over 1 000 000 unique people
Viral effect: +40% of all coverage
Average response rate: 40-60 Likes and 10-20 shares
OBJECTIVES
Draw attention to the importance of responsible
forest management and introduce customers to
tetra pak id.
SOLUTION
Create a group with interesting content on different
platform, manage discussions.
WE CAN USE SOCIAL MEDIA
GROUP AS A POWERFUL SALES
TOOL
KPI534 works | 312 participators
Over 15 000 unique visitors
Over 5000 votes
OBJECTIVES
Attract attention and engage consumers into
communication about FSC symbol. Educate on the
importance of using FSC packs.
SOLUTION
Long term educational campaign in SM and boom
activity at the end as photo contest.
WE CAN USE SOCIAL MEDIA
GROUP AS A POWERFUL SALES
TOOL
KPI Participators in group ~ 91 000
Average response rate: 80-100 Likes and 30 shares
OBJECTIVES
Develop and implement a new communications platform into a large
existing group.
Reduce users out come.
Increase engagement.
SOLUTION
The development of the new platform - "Live group".
Attracting major Russian photographers.
"Alive"Tips for living.
WE CAN DEVELOP BIG COMMUNITY
FORTHE COMPLICATED BRAND
PLATFORM
GOAL increase direct sales for small dealers
IDEA to develop online shop
USE-CASE Small dealers can choose and order products online
OUR ROLETechnical support: development of online services + Content management and support + Product sales and
distribution
WE CAN CREATE A POWERFULTOOLTO SUPPORT SALES
USE-CASE
To attract attention to the BTL promotion we created a Facebook application Martini Royal. Everyone can use this
application to make a complement to his friend. If the friend accept the complement the pair appear and friends can vote
for the best pair of the week.
WE CAN CREATE NON STANDARD PROMOTION MECHANIC
WITH DEEP CONSUMER ENGAGEMENT
USE-CASE
digital platform with innovative usability experience that allows people to reserve a table in the restaurants
WE CAN CREATE INNOVATIVE E-COMMERCE PLATFORMS
WE CAN CREATE NON STANDARD
PROMOTION MECHANICWITH DEEP
CONSUMER ENGAGEMENT
KPI 100 000 unique visitors/month | 33 000 participators
Over 1000 shares | Over 3000 Likes
27 free PR publications
USE-CASE
To attract attention to the upcoming event Red Bull Soapbox Race
we arranged a miniature copy of the event: everyone could
participate in the mini race by controlling the RC car over the
internet.
The user logged in and chose one of the cars and had 5 attempts
with 5 minutes each to drive the lap with minimum time
controlling real car over the internet.
WE CAN CREATE
NON STANDARD
PROMOTION
MECHANICWITH
DEEP CONSUMER
ENGAGEMENT
USE-CASE
To attract attention to the upcoming
event FLUGTAG we created a social
media app which analyses your
social media profile and reports that
you are an ideal candidate for the
competition.
LET’S STAY INTOUCH

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Portfolio

  • 1.
  • 2. OUR MISSION is to help our clients to improve their business position and to gain real value from their digital marketing investments. OUR MISSION
  • 3. STRATEGY ANALITICS ONLINE/ OFFLINE SPECIAL PROJECTS SMM PRODUCTION Digital strategy SMM strategy Content strategy Promo Viral campaign WEB analytics Consumer behavior research ROI calculating WEB site Mobile site Mobile APP Social APP Audio and video content DOOH TTL projects Short and long term campaigns
  • 4. OFFLINE OUR KEY PRINCIPLES BIG IDEA! ONLINE PROGRESSIVE TOOLS OUR KEY PRINCIPLES OUR KEY PRINCIPLES
  • 7. WE CAN CREATE PERMANENT INFORMATIONALTOOL KPI10 000 unique visitors/month 200 000 online PR coverage PROBLEM Moscow has many opportunities for innovation business but nobody knows about it. SOLUTION We created a web tool to keepTA informed that contains all necessary information and also has full integration with CRM and e-learning platform to help innovative business in day-to-day questions.
  • 8.
  • 9. USE-CASE To create an interactive stand within a promotion co-branding campaign of top market leaders: Google Russia and MTS. Now MTS stores’customers can learn about Android and MTS services as well as to see real advantage of the offer. WE CAN CREATE NON STANDARD PROMOTION MECHANIC WITH DEEP CONSUMER ENGAGEMENT
  • 10.
  • 11. WE CAN RESEARCH, INVENT AND DEVELOP INNOVATIVE SOLUTIONS THAT ARE ESSENTIALTOTHEWHOLE COUNTRY KPIOver 1 000 000 visitors during first month Over 100 000 app downloads GOAL make Russian roads better with Google technologies IDEA to provide automated service to collect data about the quality of Roads and to show it as a layer on Google maps USE-CASE users install Android application and automatically collect data while driving.The data uploads on Google Maps Our role: concept development and implementation + initial research
  • 12. WE CAN USE EXISTINGTOOLSTO CREATE ABSOLUTELY NEW PRODUCT KPI Over 20 000 unique visitors/month ~ 1500 participators Over 30 000 app downloads GOAL to help disabled people feel better with Google technology IDEA to provide a platform for uploading information about places which are adapted for disabled people USE-CASE Disabled people can search adapted places in the neighborhood and upload new information on the map OUR ROLE concept development and implementation + initial content uploading
  • 13. Use-case: Musical contests give both amateurs and professionals a chance to be heard. Participation in a contest requires only uploading your video toYouTube for popular vote. A jury consisting of world-famous musicians chooses the winner. WE CAN CREATE NON STANDARD PROMOTION MECHANIC WITH DEEP CONSUMER ENGAGEMENT
  • 14. KPIParticipators in 3 groups ~ 10 000 Total coverage during 5 months: over 1 000 000 unique people Viral effect: +40% of all coverage Average response rate: 40-60 Likes and 10-20 shares OBJECTIVES Draw attention to the importance of responsible forest management and introduce customers to tetra pak id. SOLUTION Create a group with interesting content on different platform, manage discussions. WE CAN USE SOCIAL MEDIA GROUP AS A POWERFUL SALES TOOL
  • 15. KPI534 works | 312 participators Over 15 000 unique visitors Over 5000 votes OBJECTIVES Attract attention and engage consumers into communication about FSC symbol. Educate on the importance of using FSC packs. SOLUTION Long term educational campaign in SM and boom activity at the end as photo contest. WE CAN USE SOCIAL MEDIA GROUP AS A POWERFUL SALES TOOL
  • 16. KPI Participators in group ~ 91 000 Average response rate: 80-100 Likes and 30 shares OBJECTIVES Develop and implement a new communications platform into a large existing group. Reduce users out come. Increase engagement. SOLUTION The development of the new platform - "Live group". Attracting major Russian photographers. "Alive"Tips for living. WE CAN DEVELOP BIG COMMUNITY FORTHE COMPLICATED BRAND PLATFORM
  • 17. GOAL increase direct sales for small dealers IDEA to develop online shop USE-CASE Small dealers can choose and order products online OUR ROLETechnical support: development of online services + Content management and support + Product sales and distribution WE CAN CREATE A POWERFULTOOLTO SUPPORT SALES
  • 18. USE-CASE To attract attention to the BTL promotion we created a Facebook application Martini Royal. Everyone can use this application to make a complement to his friend. If the friend accept the complement the pair appear and friends can vote for the best pair of the week. WE CAN CREATE NON STANDARD PROMOTION MECHANIC WITH DEEP CONSUMER ENGAGEMENT
  • 19. USE-CASE digital platform with innovative usability experience that allows people to reserve a table in the restaurants WE CAN CREATE INNOVATIVE E-COMMERCE PLATFORMS
  • 20. WE CAN CREATE NON STANDARD PROMOTION MECHANICWITH DEEP CONSUMER ENGAGEMENT KPI 100 000 unique visitors/month | 33 000 participators Over 1000 shares | Over 3000 Likes 27 free PR publications USE-CASE To attract attention to the upcoming event Red Bull Soapbox Race we arranged a miniature copy of the event: everyone could participate in the mini race by controlling the RC car over the internet. The user logged in and chose one of the cars and had 5 attempts with 5 minutes each to drive the lap with minimum time controlling real car over the internet.
  • 21. WE CAN CREATE NON STANDARD PROMOTION MECHANICWITH DEEP CONSUMER ENGAGEMENT USE-CASE To attract attention to the upcoming event FLUGTAG we created a social media app which analyses your social media profile and reports that you are an ideal candidate for the competition.
  • 22.
  • 23.