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Presented By:
                Sir K.J.Malik

Presented By:
Pizza Hut in Pakistan

 Pizza Hut came to Karachi


 Pizza Hut came to Lahore


 Pizza Hut came to Multan
Purchases of Pizza hut
                             CHEESE

                             CHICKEN
   YUM                    Also from K&Ns

                                MEAT
 BUNNY’S
                          GARLIC BREAD

                           BAKERY ITEMS

LOCAL VENDORS


 FRUITS    VEGETABLES   FLOUR          SPICES
PROCEDURE INVENTORY CONTROL

Cold storage          Dry storage



  freezer             Prep room



  Walk in               proffer



  retarder            Make table




               OVEN
Hierarchy in Pakistan at Head office level
                    YUM




                     RSC


                    CEO


                    COO




         HR   MKT        FM   MIS
                    PM


                AREA COACH
Hierarchy in Pakistan at Restaurant level
                  AREA COACH


                     RGM




                    Asst. RGM

                   SHIFT
                   MANAGER



                TRAINING
      MANAGER
                SHIFT SUPERVISOR




                  CREW MEMBERS
FUNCTIONS OF MANAGEMENT


•Planning

Planning on head office level
Planning on branch level

• Organizing

•Appraisals

•Job enrichment

•Job enlargement
•Staffing
 Hiring , Firing rights are with the head office

RGM sends the monthly report of the employee's
to the head office

• Leading

•Monthly bases briefings

• day to day briefings

•Shift base briefings
•Controlling

Champs

Care plus
Beat year ago target

Inventory receiving procedure

Delivery standards
Promotional activities throughout the world:-
•Hut scholarship

•Brand ambassador in unites states

•“Scratch and Win” Card in China

•Online marketing and promotional schemes
Marketing Strategies of Pizza Hut in Pakistan
 •Pizza pooch club

 •Double masti

 •Midnight fiesta

 •New Flavors

 •Oven hot (Delivery system)

  •Pizzeria
PEST ANALYSIS
Political
•politically soundcities or countries
•Follow the rules and regulations of host countries

•Trade license
•Food inspection
•“HILAL” certification
•Advertise only with the permission of Government
•Economical

•Well developed areas


•purchasing powers and buying behaviors of the
people


•financial institutions

•size of market segment
Social

 •Different products for different people in different
                        countries
•Equal employment opportunities

•“HALAL” material for Islamic countries

•Addition of waist coat for female employees in
Pakistan

•Different events for different occasion
•Socially responsible
•Technological

 •POSSIZA

• Oven hot (heated pouches) technology

•Delivery Support Centre (DSC)
SWOT ANALYSIS
Strengths

• Pioneers in the Pizza industry.
• “Early Bird Movers” in technology of “heated pouches”.
• World’s largest food chain.
• Ranked “No.1 Pizza Chain”
• Modifications in their menu

Weaknesses

•Very expensive
•Less attention towards promotional activities
•Unable to deliver pizza on promise time.
•Not proper attention towards kids.
Opportunities

•Great potential in Asian market

Threats

•New entrants

•Tough competition
Conclusion

• Market leader in pizza industry
• Operating in Pakistan, having 21 branches
• Need to focus on following points to still occupy the
  leading position:

   More economical deals
   More emphasis on promotional activities
   More hostile staff
   More emphasis on kids
   More branches in Multan

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Pizza hut presentation

  • 1.
  • 2. Presented By: Sir K.J.Malik Presented By:
  • 3. Pizza Hut in Pakistan  Pizza Hut came to Karachi  Pizza Hut came to Lahore  Pizza Hut came to Multan
  • 4. Purchases of Pizza hut CHEESE CHICKEN YUM Also from K&Ns MEAT BUNNY’S GARLIC BREAD BAKERY ITEMS LOCAL VENDORS FRUITS VEGETABLES FLOUR SPICES
  • 5. PROCEDURE INVENTORY CONTROL Cold storage Dry storage freezer Prep room Walk in proffer retarder Make table OVEN
  • 6. Hierarchy in Pakistan at Head office level YUM RSC CEO COO HR MKT FM MIS PM AREA COACH
  • 7. Hierarchy in Pakistan at Restaurant level AREA COACH RGM Asst. RGM SHIFT MANAGER TRAINING MANAGER SHIFT SUPERVISOR CREW MEMBERS
  • 8. FUNCTIONS OF MANAGEMENT •Planning Planning on head office level Planning on branch level • Organizing •Appraisals •Job enrichment •Job enlargement
  • 9. •Staffing Hiring , Firing rights are with the head office RGM sends the monthly report of the employee's to the head office • Leading •Monthly bases briefings • day to day briefings •Shift base briefings
  • 10. •Controlling Champs Care plus Beat year ago target Inventory receiving procedure Delivery standards
  • 11. Promotional activities throughout the world:- •Hut scholarship •Brand ambassador in unites states •“Scratch and Win” Card in China •Online marketing and promotional schemes
  • 12. Marketing Strategies of Pizza Hut in Pakistan •Pizza pooch club •Double masti •Midnight fiesta •New Flavors •Oven hot (Delivery system) •Pizzeria
  • 13. PEST ANALYSIS Political •politically soundcities or countries •Follow the rules and regulations of host countries •Trade license •Food inspection •“HILAL” certification •Advertise only with the permission of Government
  • 14. •Economical •Well developed areas •purchasing powers and buying behaviors of the people •financial institutions •size of market segment
  • 15. Social •Different products for different people in different countries •Equal employment opportunities •“HALAL” material for Islamic countries •Addition of waist coat for female employees in Pakistan •Different events for different occasion •Socially responsible
  • 16. •Technological •POSSIZA • Oven hot (heated pouches) technology •Delivery Support Centre (DSC)
  • 17. SWOT ANALYSIS Strengths • Pioneers in the Pizza industry. • “Early Bird Movers” in technology of “heated pouches”. • World’s largest food chain. • Ranked “No.1 Pizza Chain” • Modifications in their menu Weaknesses •Very expensive •Less attention towards promotional activities •Unable to deliver pizza on promise time. •Not proper attention towards kids.
  • 18. Opportunities •Great potential in Asian market Threats •New entrants •Tough competition
  • 19. Conclusion • Market leader in pizza industry • Operating in Pakistan, having 21 branches • Need to focus on following points to still occupy the leading position:  More economical deals  More emphasis on promotional activities  More hostile staff  More emphasis on kids  More branches in Multan