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Pizza hut presentation
Pizza Hut came to Pakistan opening locations in Karachi, Lahore, and Multan. It has a hierarchical structure at the head office and restaurant levels. Management functions like planning, organizing, staffing, leading, and controlling are carried out. Pizza Hut conducts various promotional activities worldwide and in Pakistan uses strategies like Pizza Pooch Club and new flavors. It performs well politically and socially but faces threats from new competitors.
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Pizza hut presentation
- 2. Presented By: Sir K.J.Malik Presented By:
- 3. Pizza Hut inPakistan Pizza Hut came to Karachi Pizza Hut came to Lahore Pizza Hut came to Multan
- 4. Purchases of Pizzahut CHEESE CHICKEN YUM Also from K&Ns MEAT BUNNY’S GARLIC BREAD BAKERY ITEMS LOCAL VENDORS FRUITS VEGETABLES FLOUR SPICES
- 5. PROCEDURE INVENTORY CONTROL Coldstorage Dry storage freezer Prep room Walk in proffer retarder Make table OVEN
- 6. Hierarchy in Pakistanat Head office level YUM RSC CEO COO HR MKT FM MIS PM AREA COACH
- 7. Hierarchy in Pakistanat Restaurant level AREA COACH RGM Asst. RGM SHIFT MANAGER TRAINING MANAGER SHIFT SUPERVISOR CREW MEMBERS
- 8. FUNCTIONS OF MANAGEMENT •Planning Planningon head office level Planning on branch level • Organizing •Appraisals •Job enrichment •Job enlargement
- 9. •Staffing Hiring ,Firing rights are with the head office RGM sends the monthly report of the employee's to the head office • Leading •Monthly bases briefings • day to day briefings •Shift base briefings
- 10. •Controlling Champs Care plus Beat yearago target Inventory receiving procedure Delivery standards
- 11. Promotional activities throughoutthe world:- •Hut scholarship •Brand ambassador in unites states •“Scratch and Win” Card in China •Online marketing and promotional schemes
- 12. Marketing Strategies ofPizza Hut in Pakistan •Pizza pooch club •Double masti •Midnight fiesta •New Flavors •Oven hot (Delivery system) •Pizzeria
- 13. PEST ANALYSIS Political •politically soundcitiesor countries •Follow the rules and regulations of host countries •Trade license •Food inspection •“HILAL” certification •Advertise only with the permission of Government
- 14. •Economical •Well developed areas •purchasingpowers and buying behaviors of the people •financial institutions •size of market segment
- 15. Social •Different productsfor different people in different countries •Equal employment opportunities •“HALAL” material for Islamic countries •Addition of waist coat for female employees in Pakistan •Different events for different occasion •Socially responsible
- 16. •Technological •POSSIZA • Ovenhot (heated pouches) technology •Delivery Support Centre (DSC)
- 17. SWOT ANALYSIS Strengths • Pioneersin the Pizza industry. • “Early Bird Movers” in technology of “heated pouches”. • World’s largest food chain. • Ranked “No.1 Pizza Chain” • Modifications in their menu Weaknesses •Very expensive •Less attention towards promotional activities •Unable to deliver pizza on promise time. •Not proper attention towards kids.
- 18. Opportunities •Great potential inAsian market Threats •New entrants •Tough competition
- 19. Conclusion • Market leaderin pizza industry • Operating in Pakistan, having 21 branches • Need to focus on following points to still occupy the leading position: More economical deals More emphasis on promotional activities More hostile staff More emphasis on kids More branches in Multan