This document provides guidance on delivering an effective persuasive speech. It explains that the goal of a persuasive speech is to influence the audience to accept the speaker's idea, attitude, or proposed action through argumentation, rationalization, and supporting information. It outlines the key components of a persuasive speech, including the introduction where the speaker introduces the topic and their position, the body where the speaker justifies their position with facts and examples, and the conclusion where the speaker leaves a strong, lasting impression. It also provides tips for an engaging delivery through proper body language, articulation, pitch, speed, pauses, volume, and pronunciation.

1. Persuasive Speech

2. What is persuasive speech?
• Persuasive Speech and Persuasive Public Speaking
is the art of using words to influence an audience.
• The goal is to help the listeners to accept the
idea, attitude, or action being presented by the
speaker. It is accomplished by the use of
argumentation, rationalization, symbolism, and
presenting supportive information.
• to change someone's mind or way of thinking
about a topic.

3. Remember:
• This is not a speech to sell, as you do not
ask that the listener do anything except
to agree with you or to begin to listen to
your way of thinking.
• Your message is, of course, very
important in this speech, but your voice
and body language are even more
important.

4. Introduction
• Begin by introducing yourself to the
audience present, expressly addressing the
important people like the guest of honour
and the members of the jury. Then introduce
your topic, stating the title. Begin with a
brief introduction of the speech topic and
why you chose it. Also, since it is a
persuasive speech, you have to take a stand
on the topic. So mention which side of the
debate you'll be a part of.

5. Body
• You have to delve really deep into the topic that you have
chosen. Explain why you're taking the stand that you are. Use
recent happenings, news stories, surveys, facts and figures,
etc. to justify your point of view.
• You can also use a personal experience or an experience of
someone you may know. Though every part is almost equally
important, this portion of your speech has to be really
convincing, because, a persuasive speech had to 'persuade'
the listener to change his opinion and to listen, understand
and finally believe what you're telling them.
• So much so, that they decide to change their line of thought
and follow yours.

6. Conclusion
• Now, you're nearing the end of your speech. You
have the audience gripped. But you need to leave
a powerful impression. For this you need to have
a strong conclusion, which makes the right use of
firm and effective language. And when spoken
with the right amount of passion and the right
intonation, this will have a lingering effect in the
minds of the audience.

7. • There are several
important aspects of
presentation to keep in
mind:

8. • Body language - make sure that you have a proper
posture. If your shoulders are sagging and your legs
are crossed, you will not appear as being sincere and
people just will not accept your message.
• Articulation - articulation means how your total
vocal process works. There are several steps to this
entire process. First, you need air from the lungs,
your vocal cords in your larynx must be working, your
mouth and tongue must be in sync, and you have to
make sure that you have got some saliva in your
mouth to keep things oiled.

9. • Pitch - pitch refers to the highs and lows of your
voice. Whatever you do, avoid a monotone!
• Speed - your speed, or pace, is an important variable
to control. Between 140-160 words per minute is the
normal pace for a persuasive speech.
• Pauses - the pause, or caesura, is a critical persuasive
tool. When you want to emphasize a certain word,
just pause for one second before; this highlights the
word.

10. • Volume - volume is another good tool for
persuasive speech, but you should use it
with caution. If you scream all the way
through your speech, people will become
accustomed to it and it will lose its
effectiveness.
• Pronunciation - pronounce each word.
Avoid slang, except to make a point, and
do not slur your words. Avoid saying, "you
know."

11. • Now, let’s look at the example slide
below on PERSUASIVE SPEECH.
‘Why should students join theatre in
university?’
Group Project :
Pick any interesting topic and persuade
your classmates by using power point
slides as shown in the example.