TEDx talk - http://bit.ly/TEDxp Publication - http://cp.media.mit.edu/s/Stibe_2016f_PCSW_CC_Larson.pdf Can you imagine a city that feels, understands, and cares? Many of us live and work in an urban environment, however we often are not aware of how hugely our behavior is influenced by the environment. Future cities will alter human behavior in countless ways and Socially Influencing Systems (SIS) will play an important role in making urban spaces more livable and resource-efficient by addressing current environmental problems and enabling healthier routines. This talk will focus on discussing ways for reshaping our current environments and designing future "persuasive cities" to help people become healthier and to acquire sustainable lifestyles. As one of the examples, this talk will provide insights into a recently conducted, large-scale study called Biking Tourney. For six weeks, it engaged 239 employees of 14 organizations from the Greater Boston area, including Google, Miller Dyer Spears, Volpe, iRobot, Boston Children’s Hospital, FastCAP Systems, Cazena, and others. Altogether, the tourney participants rode 29,374 miles on their daily return trips to work.

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3. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 4

4. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 5

5. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 6

7. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 8
ATTITUDE
BEHAVIORENVIRONMENT

8. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 9
HUMAN
ATTITUDE
(VALUES)
HUMAN
BEHAVIOR
(PATTERNS)
URBAN
ENVIRONMENT
(PHYSICAL / TECHNOLOGICAL)

11. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 12
HUMAN
ATTITUDE
(VALUES)
HUMAN
BEHAVIOR
(PATTERNS)
URBAN
ENVIRONMENT
(PHYSICAL / TECHNOLOGICAL)

13. Self-Contained January 1st Self-Driven
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17. h"p://levieva.blogspot.fi/2011/06/social-psychology.html

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Sustainable Wellbeing
Dr. Agnis Stibe 19

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CT
Competition
SL
Social
learning
SC
Social
comparison
CR
Cooperation
NI
Normative
influence
SF
Social
facilitation
RE
Recognition
SOCIAL INFLUENCE
Downward Upward
Injunctive Descriptive
Goal Gain
Goal Together
Participants Onlookers

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Socially
Influencing
Systems
(SIS)
Social
Influence
Information
Systems
Social learning (SL)
Social comparison (SC)
Normative influence (NI)
Social facilitation (SF)
Cooperation (CR)
Competition (CT)
Recognition (RE)
Users
Interaction
Interfaces
Information

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Jogging: ︎
374︎
Jogging: ︎
12︎
Jogging: ︎
0︎

29. COMPUTER – MEDIATED (CME)
FACE–TO–FACE (FTF)
COMPUTER – HUMAN (CHU)
COMPUTER – MODERATED (CMO)
INTERPERSONAL
INFLUENCE
User
behavior
User
content
Dynamic
design
Dynamic
content
Persuasive
design

30. Usually:︎
82︎
Usually: ︎
20︎

31. http://mcsmb.com/mobile-apps/

33. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 34
Thanks: Matthias Wunsch

34. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 35
Thanks: Chengzhen Dai and Felipe Lozano-Landinez

35. GREEN LIGHT
J
J
J
J
J
J
7AM

36. J
J
L
L
L
L
L L
GREEN LIGHT
9AM

37. 1
J
3
L
CROSSING HARVARD BRIDGE
MINUTES

38. 50
J
6
L
CROSSING HARVARD BRIDGE
CALORIES BURNED

39. 1
J
10
L
CROSSING HARVARD BRIDGE
COST $

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CT
Competition
SL
Social
learning
SC
Social
comparison
CR
Cooperation
NI
Normative
influence
SF
Social
facilitation
RE
Recognition
INVOLVEMENT
ENGAGEMENT
PARTICIPATION

41. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 42
Thanks: Matthias Wunsch

42. 1000
640
790
430
820
Biking Tourney

45. 14 organizations
239 employees
29,374 miles

46. CT (58%)
Competition
PD
Public
Display
RA
Rankings
EN (26%)
Engagement
SF (21%)
Social
Facilitation
CR (58%)
Cooperation
β = 0.61 *** (.44)
β = 0.24 ** (.08) β = 0.62 *** (.45)
β = 0.27 **
(.14)
β = 0.32 ***
(.13)
β = 0.23 **
(.10)
β = 0.35 ***
(.16)
β = 0.23 **
(.13)

47. Thanks: Ronald Martin

48. Christiana
von Hippel
Sedentary Behavior

49. You used 10
gallons of water
while washing
your dishes
Your sister
only used 6
gallons of water
Liz Voller
Water Conserva>on

50. Ronald Martin
Work Safety

51. Each Traffic Light will show team with highest points
Team with highest points at the end of the day
‘conquers’ the traffic light
Shin Bin Tan and Leo Brown

52. Phil Tinn

53. SURVEY AND DATA UPLOAD
CONFIRM COMMUTING MODE
UNIVERSITY-WIDE LIVE DISPLAYS
SOCIALLY INFLUENCING SYSTEM
competition among schools:
modal split per school
participation rate per school
Fernando Granados and Javier Leal
Commu>ng

54. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 55
HUMAN
ATTITUDE
(VALUES)
HUMAN
BEHAVIOR
(PATTERNS)
URBAN
ENVIRONMENT
(PHYSICAL / TECHNOLOGICAL)

55. Persuasive Cities for
Sustainable Wellbeing
Dr. Agnis Stibe 56
HUMAN
ATTITUDE
(VALUES)
HUMAN
BEHAVIOR
(PATTERNS)

56. Package Delivery Mode People Mover Mode
Persuasive Electric Vehicle (PEV)

57. Persuasive Electric Vehicle (PEV)
Hand-Free Shopping Experience

58. Persuasive Electric Vehicle (PEV)
1278 kg
CO2 saved
Exterior
467
Trips made
376
Users / Tourists

59. Persuasive Electric Vehicle (PEV)
77%
of previous riders
actually pedaled
not pedaling
pedaling
Exterior Interior
53383
Kcal burned

60. PEV 2: Persuasive Electric Vehicle (Autonomous People/Goods Mover)!

61. Thanks: Ronald Martin

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Ecosystem of Future Ci>es

63. Workshop on Empowering Ci>es

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