Manual Reardon is exploring his personal brand as a sports marketing professional. His goal is to land an entry-level position with WWE upon graduating from Full Sail University's Sports Marketing & Media program in 2021. In the short term, he aims to follow up with 25 professionals at WWE and in the mid term, lead a marketing campaign to boost WWE's live event attendance by 30%. Long term, he wants to lead WWE's marketing department and increase sales across departments by 45%. Manual will focus on developing his digital marketing skills and networking within the sports and entertainment industry.
My personal brand "Travel With Me" is presented in this PowerPoint with a social media strategy from a social media audit to my social media roles and responsibilities.
My personal brand "Travel With Me" is presented in this PowerPoint with a social media strategy from a social media audit to my social media roles and responsibilities.
Want to move your career forward? Looking to build your leadership skills while helping others learn, grow, and improve their skills? Seeking someone who can guide you in achieving these goals?
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About Hector Del Castillo
Hector is VP of Professional Development at the PMI Silver Spring Chapter, and CEO of Bold PM. He's a mid-market growth product executive and changemaker. He works with mid-market product-driven software executives to solve their biggest growth problems. He scales product growth, optimizes ops and builds loyal customers. He has reduced customer churn 33%, and boosted sales 47% for clients. He makes a significant impact by building and launching world-changing AI-powered products. If you're looking for an engaging and inspiring speaker to spark creativity and innovation within your organization, set up an appointment to discuss your specific needs and identify a suitable topic to inspire your audience at your next corporate conference, symposium, executive summit, or planning retreat.
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For event details, visit pmissc.org.
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
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Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
2. IDENTITY
Manual is the youngest of 5, since he was a kid he’s had a
passion and a love for sports. After graduation Manual
went right into coaching multiple sports. After putting off
his dreams, Manual enrolled at Full Sail University in their
Sports Marketing & Media Program. He is focusing on
developing his digital marketing skills.
3. PROFESSION
• Network Email Marketer
• Marketing Producer
• Marketing Brand Manager
Marketing For Sports and Entertainment
Potential Job Titles:
Hero Archetype- Overcome obstacles to achieve certain goals.
Inspiring others to chase their goals in the sports marketing field.
4. TARGET AUDIENCE:
Recruiting and Hiring Managers At WWE, NFL, 2k Games
• Demographics- 63% Male, 37% Female,
Families, Predominately White, World Wide.
• Psychographics- Avid sports fan, loves
physicality, spends family time together,
often travels to multiple WWE shows.
• Ideal Audience Members- Stephanie
McMahon(WWE Chief Brand Officer), Paul
Levesque(WWE, Executive Vice President),
Vincent McMahon(WWE, Chairman And
Owner).
5. GOALS
Short Term: (Immediately After Graduation, 2021).
Land an entry-level position with WWE.
• Follow up and send at-least 25 follow emails to professionals inside WWE’s marketing teams.
Mid Term: (2024)
Successfully lead a marketing campaign targeted to boost WWE’s live events.
• Boost WWE’s overall live event attendance worldwide by 30% by January 1,2025.
Long Term: (2045).
• Successfully lead WWE’s marketing department, increase overall sales in each department by 45%
with successful marketing tactics.
6. SKILLS ANALYSIS
Notable Skills & Current
Proficiencies:
Notable Skills REQUIRED
Social Media Marketing 87%
Adobe 40%
Time Management 85%
Public Speaking 60%
SOFTHARD
Writing Skills 30%
Common Sense Thinking 100%
Professional Writing 40%
Public Speaking 60%
SOFTHARD
7. PROMISE
I help World Wrestling Entertainment, by increasing live event attendance,
through a stellar digital media marketing platform.
8. CREDENTALS
WORK EXPERIENCE:
• 5 Year AAU Coach At NuBreed Storm
• 10 Year Parks And Recreation Dept
• AAU Circuit Social Media Marketer.
Awards:
• 2017 AAU Coach of the Year
• 2017 Parks Worker of the Year
Education:
Sports Marketing & Media, B.S., Full Sail University (2021)
9. COMPETITION
Industry Experience:
• Market Manager
• Social Media Manager
• Public Relation Specialist
• Videographer
Tyler Garner
Education:
• 2007-2008 Full Sail University Master of Science, Business Entertainment
• 2005-2007 Full Sail University, Master of Science
Leadership Experience:
• Volunteer experience for the company Random Arts.
Skills:
• Social Media
• Social Media Marketing
Overall Online Presence:
• 257 Connections
• Great Recommendations
• Great Head Shot
• Grade Style 89/100
Manual Reardon
Industry Experience:
• 5 years AAU Marketing Director
Education:
• Currently Enrolled Full Sail University , B.S., (2021)
Leadership Experience:
• Volunteer AAU Coaches Board
• High School Sports Marketing
Skills:
• Critical Thinking
• Social Media Marketing
• Common Sense Thinking
Overall Online Presence:
• 1 Connection
• No Reviews
• No Recommendations
10. COMPETITION
Kristen Wilson
Industry Experience:
• WWE 5 Years
• PGA of America 2 Years
• Lanx Management 3 Years
• Ahab Management 1 Year
Education:
• Monmouth College 2001-2005 B.S., Business Administration- Marketing
• Manhattan College 2009-2012 M.S., Sports Business Management
Skills:
• Event Planning
• Sponsorships,
• Sports Marketing
• Microsoft Office
Overall Online Presence:
• 500 Plus Connections
• Great Head Shot
• Recommendations From Colleagues
• Overall Grade 95/100
Manual Reardon
Industry Experience:
• 5 Years AAU Marketing Director
Education:
• Enrolled at Full Sail University Sports Marketing & Media(2021)
Skills:
• Critical Thinking
• Social Media Marketing
• Common Sense Thinking
Overall Online Presence:
• 1 Connection
• Great Head Shot
• Overall Grade 25/100
11. BRAND POSITION
Manual “The Dream Chaser” Reardon
Renewing the passion and love, for WWE. The fun
family night that will leave you wanting to chase your
dreams.
Manual got the nickname from this granddad who also taught him to chase
his dreams.
12. NETWORK & MARKETING
• Industry Events and Organizations:
• Sports Marketing Association
• Attend annual conference in Chicago Illinois November 6-7 2022
Digital Marketing:
Primary Content: Podcast that includes two 30 minute
interviews with fans of the WWE.
Website: Full Sail online portfolio that showcases
My marketing skills.
13. PROFESSIONAL DEVELOPMENT
Formal Education:
Complete Sports Marketing & Media B.S., by graduation date of 2021
Technical Skills:
Take some professional writing training .
Go to some seminars to brush up on my public speaking.
Work on my Power Point Presentation Skills.
Soft Skills:
Try and better use my time to focus on proper time management.
Mentor:
Find a mentor in the WWE who at least has 20 or more years in marketing.
Family Driven
Honest
14. Manual Reardon
You know how Americans who love sports, but also love professional wrestling more. Manual plans tackle all the frustrations
With head on results. Being a fan of the sport since I was a kid I plan to make it enjoyable.
Attending numerous of live shows, I can see the frustration on some peoples face, I have made a video that discusses
my love for the sport, to show all you have to do is shoot for the stars.
15. REFERENCES
Wilson, K.(2019) Kristen Wilson Linkedin Profile
Retrieved September 22, 2019 from https://www.linkedin.com/in/kristin-wilson-8b145314/
Leadership. (N.D.)
Retrieved from https://corporate.wwe.com/who-we-are/leadership
Unsplash. (N.D.). Jason Roberts(@JasonRobertsPhotography):
Unsplash photo community
Retrieved from https://Unsplash.com/@JasonRobertsPhotography
Unsplash. (N.D.). Tim Gouw(@Puttim):
Unsplash photo community
Retrieved from https://Unsplash.com/@Puttim
Unsplash. (N.D.) Basketball courts: HD photo
By Tommy Boduleau(@lenswithbenefits) on unsplash.
Retrieved from https://unsplash.com/photos/di0O_ZEiEE
Work at WWE. (N.D.).
Retrieved from www.glassdoor.com/overview/working-at-wwe-EI_IE__IE_IE5718.11,14.htm
Garner, T.(2019) Tyler Garner Linkedin profile
Retrieved September 22,2019 https://www.linkedin.com/in/tylergarner/
All other photos are from my personal facebook page.
