Parthasarathi Behera is seeking a role in sales and marketing in the automotive industry with 5.5 years of experience handling key accounts. He has worked at Tata Autocomp Systems and SKF India as an Assistant Manager and Key Account Manager respectively. He has a strong track record of developing new business, achieving sales targets, and managing important clients such as Tata Motors, Maruti Suzuki, and Honda Motorcycle. Behera holds a B.Tech in Mechanical Engineering and has technical and IT skills including CATIA, ANSYS, ALGOR, and Microsoft Office.

1. PARTHASARATHI BEHERA
HNo. 1598, Sec-52, Housing Board, 122002, Gurgaon, Haryana
Phone no.-8588837437
Email ID: unseenforeverpartha3@gmail.com
Seeking assignments in Sales & Marketing in a Multi National or reputed Indian Automotive Tier1 company for handling Key
OEM’ & Tier 1 Customers in domestic & International market.
Professional Summary
B.TECH MECH. With 5.5years of cross-functional experience in production, materials & Sales & Marketing of automotive components and
handling Key Automotive OEM’s & Tier1 accounts. 2 years association with TATA AUTOCOMP SYSTEMS LIMITED as Assistant
Manager-SALES AND MARKETING Division and then working with SKF India ltd since July’12. A team player with a strong CFT member
from sales & marketing, handling entire business development & marketing function (North India). Competent in assessing and implementing
effective solutions to the customer needs, with an aim to improve customer contentment and consequently customer loyalty. Distinction of
handling key clients like Tata Motors Ltd (Uttarakhand, Lucknow, Pune), Tata Motors Ltd-SPD (PAN India), Maruti Suzuki India
Ltd, Swaraj Mahindra Tractors, International Tractors Ltd, Swaraj Majda, Escorts Tractors Ltd, Ashok Leyland, SPICER India
LTD ,FIAT -New Holland India and Honda Motorcycle and Scooter India Pvt Ltd . An effective communicator with excellent
relationship building & interpersonal skills; have strong analytical, problem solving & organizational abilities.
Core Competencies
Business Development/ Sales & Marketing
 Expertise in working in fast-paced, high-tech environments requiring skills in scheduling, management & team building.
 Business planning & re-structuring as per the requirements and working on resource deployment/ utilization for maximized
effectiveness.
 Proficient in strategy building for new product/ division launch, product positioning and brand management by developing
and leveraging strong relationships with key decision makers.
 Identifying & managing key accounts for potential business development through corporate sales. Breaking new avenues &
driving sales growth through high-value orders from both domestic & international clients.
 Rich experience in developing sales & marketing strategies to generate enhanced business opportunities through better
penetration and coverage with key accounts.
 Preparing business proposals & submitting to customer. Handling entire business cycle.
 Proactively conducting opportunity analysis by keeping abreast of market trends and competitor moves to achieve market-
share metrics.
 Monitoring the market response and conveying the feedback to Top Management.
Key Account Management
 Develop relationships with key decision-makers in target organizations for business development.
 Evolve market segmentation & penetration strategies to achieve targets.
 Interface with clients for suggesting the most viable product range and cultivating relations with them for securing repeat
business.
 Manage activities pertaining to negotiating/ finalization of deals (techno commercial) for smooth execution of sales & order
processing. Provide service support to clients and resolving their issues/ concerns.
Career Highlights
July’16 – till date with CHEP INDIA Pvt LTD as Associate Business Development Manager
The Company Profile: CHEP is a logistics solutions company specializing in the management of standardized unit-load
equipment in some of the world’s most complex and efficient supply chains.
Jul’12 – June’16 with SKF INDIA Ltd., as Key Account Manager – Sales & Marketing
The Company Profile: SKF INDIA LTD started its operations in India in 1923 and today provides industry leading automotive
and industrial engineered solutions through its five technology-centric platforms: bearings and units, seals, mechatronics, lubrication
solutions and services. SKF has a pan India footprint consisting of 5 manufacturing facilities, 12 offices, a supplier network of over
300 distributors.
Notable Accomplishments
 Got SKF Premium Club Award for the Sales Manager of the Year category in the year 2012 for fulfilling the criteria i.e. Zero
outstanding, 20% growth from the Business Plan, collecting 294 Minr worth of C-Form from Escorts Tractors Ltd and
successfully completing 2 projects at customer end increasing their productivity . Achieved the target in 6 months although it is
an annual assessment.
 Developed the business with Mahindra Swaraj from scratch to 234Minr per annum , thus again awarded with SKF Premium
Club Award for the Business Development Manager of the Year category in the year 2013.
 Awarded with Master Blaster for achieving sales more than 30% from the Business Plan of 2013 from Sales Director -Asia
Pacific.

2.  Successfully increase the Share Of Business in Case New Holland Tractors resulting sales growth from 18Minr/annum to
36Minr/annum.
 Successfully cracked the Ball Bearing Business with International Tractors Ltd for which SKF is trying for a long time.
 Successfully regained the SOB in Honda Motorcycle and Scooter India Pvt Ltd which we have lost to the competitor.
Jul’10 – Jul’12 with TATA AUTOCOMP SYSTEMS Ltd., as Assistant Manager – Sales & Marketing
The Company Profile: TATA AUTOCOMP SYSTEMS LTD is an ISO/TS 16949:2002, ISO 14001:1996 & OHSAS 18001 :1999
certified company and one of the leading manufacturer and supplier of Antivibration Automotive Parts to the Indian OEMs and
exporting as an Tire 2 supplier in China , Europe & USA .
Notable Accomplishments
 Handling complete business cycle from prospected customer Identification to RFI/RFQ, business proposal, negotiations &
handling the project management for the development of component as CFT member till it is handed over to production for
mass production.
 SAP –(SD account) Implementation at Uttarakhand Plant.
 Developed an excellent relationship with the SPD division of TML because of which achieving more than 100% schedule and
thus managing the sales target for the month although the OEM schedule was down.
 Efficiently managed the company’s techno-commercial activities and successfully cracked the Ashok Leyland business worth
of 25 crores/annum in 2011 which further grew to 78 crores/annum.
 Got the Sales Manager of the year award in Feb’12 for growing the sales of Uttarakhand unit by 25% although TML was down
by 35%.
 Participated in trade shows & exhibition and secured First position in display and presentation.
 Managing Domestic & International key accounts like Tata Motors(UKD , LKO),Tata Motors –Spare Parts Division, Swaraj
Mahindra Tractors ,Fiat – New Holland India and Punjab Tractors Ltd.
Qualification Highlights
Course Board/Univ. Year Institution Subjects % age
B-Tech. Deemed 2006-2010 NATIONAL INSTITUTE OF
TECHNOLOGY,
ROURKELA
Mechanical
Engineering
72.44
12th
Autonomous 2005 FAKIR MOHAN Jr.
COLLEGE, BALASORE
English,
Engg. drawing, Phy,
Chem, Maths,
60
10th
CBSE 2003 KENDRIYA VIDYALAYA,
FCI TALCHER
GENERAL 79.4
IT Skill Set:
MS Office (Word, Excel, Power Point), Microsoft Outlook, Internet etc.
Technical Knowledge:
Worked in CATIA, ANSYS and ALGOR.
Training Undertaken:
Had taken training in Programme Management.
Had taken training in APQP and PPAP.
Had taken training in FMEA and MSA.
Got certified as the Internal Auditor for ISO/TS 16949:2009 by Omnex India.
Extra Curricular Activities-
Was the team member of State Basketball team of Orissa and won the championship for the year 2001.
Was the captain of TACO Group Cricket Team for the CII Cricket Cup 2011-12.
Got the championship award in the Inter BU Badminton Tournament for the year 2011-12.
Strength
Can adjust to adverse conditions.
Diligent and hardworking and can lead any person or group.
Perseverance
Innovative
Personal Details.
Marital Status: Unmarried.
Date of Birth: 16th
Dec, 1987
Language Known: English, Hindi and Oriya.
Declaration
I hereby affirm that the information furnished herein is true and correct to the best of my knowledge.
Parthasarathi Behera Dt. 24th
Aug 2016