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OVER THE COUNTER SALE
( OTC )
MRS.RISHITA D PATEL
ASSISTANT PROFESSOR
PHARMACOLOGY DEPARTMENT
DEFINITION :
 OTC drugs are those drugs which are safe and effective for
use by the general public without a doctor’s prescription.
 These drugs are the non prescription or over-the-counter
drugs.
 These have little significant pharmacological activity and
therefore the physician need not to be very much concerned
about their use by the patients themselves.
 It is used primarily for symptomatic relief and not as substitutes
for prescription drugs.
 They also known as schedule K drugs.
https://cdsco.gov.in/opencms/export/sites/CDSCO_WEB/Pdf-
documents/acts_rules/2016DrugsandCosmeticsAct1940Rules
1945.pdf
SIGNIFACANCE :
 Comparatively cheaper
 An increased trend for self-care and increased tendency of patients to maintain
their own health
 Chemist himself may prescribe OTC
 OTC considered as time saving medications. Some patients do not want to spend
much time at physicians clinic.
 Lesser number of side effect compared to prescription medications.
 “Over-the- counter drug products account for 55 percent of drugs used by Indians.”
Prescription Drugs 45% OTC Drugs 55% Drugs Used by Indians MARKET
ANALYSIS.
OTC drug List
 ANALGESICS
 ANTIBIOTICS
 COUGH SUPPRESSENTS
 ANTI ACNE DRUGS
 NSAIDS
 ANTISEPTICS
 DECONGESTANTS
 ANTACIDS
 ANTIFUNGALS
 ANTI HISTAMINES
 SMOKING CESSATION DRUGS
 Topical Antibiotic: Topical Antibiotics are medicines applied to the skin
to kill bacteria. They are used to treat or prevent infections that occur on
minor cuts, scrapes, and bums due to presence of bacteria.
 Cough Suppressants : Cough Suppressants are medicines that prevent
or stop coughing. A cough suppressant is used for treating dry coughs
(antitussives). It helps to suppress the body's urge to cough. Cough
suppressants are different from cough expectorants. Cough expectorants
help in treating productive coughs (coughs that produce phlegm).
 Anti Acne Drugs: Anti-acne drugs are medicines are used in the
treatment of various acne problems like pimples, whiteheads,
blackheads, and other serious forms of acne.
 Nonsteroidal Anti-Inflammatory Drugs Nonsteroidal anti-
inflammatory drugs: (NSAIDs or NAIDs) are medicines that are used to
treat inflammation, mild to moderate pain, and fever. They are basically
drugs with analgesic and antipyretic effects and with higher doses, they
have anti-inflammatory effects.
 Antiseptics Medicine: Antiseptics in the form of lotions, creams,
ointment are medicines that slow or stop the growth of germs and help
prevent infections in cuts, scrapes, and burns.
 Analgesics Drugs: Analgesics are medicines that relieve pain.
 Decongestant: Decongestants are the drugs or medicines used to
relieve nasal congestion, which in common terms, refer to stuffy nose.
 Antacids: Antacids are the medicines or drugs that neutralizes the
stomach acids.
 Antihistamines : Anti-Histamines are medicines that relieve or prevent
the symptoms of allergy like Hay Fever, itchy eyes, sneezing, runny
nose and other kinds of allergy .
 Anti Fungal Drug: Anti-Fungal Drugs are used to treat infections
caused by a fungus.
 Smoking Cessation Drug: Smoking-cessation Drugs are medicines
that are used to help people stop smoking cigarettes or using other
forms of tobacco.
 Pain Relievers: Three types of pain relievers are used in OTC products
Salicylates (of which aspirin is the most widely used)
Propionic acid derivatives (ibuprofen) [Advil, Menadol, Motrin],
Naproxen sodium [Aleve], ketoprofen [Orudis KT]), and
Aminophenols [Panadol, Tempra, Tylenol]
 NSAIDS: The therapeutic effects of aspirin and the propionic acid
derivatives, also known as the nonsteroidal anti-inflammatory drugs
(NSAIDs), result from the inhibition of prostaglandin synthesis.
 Prostaglandins, which regulate many homeostatic processes, are
produced locally at sites of tissue injury, where they sensitize nerve
endings to painful stimuli and also produce inflammation.
ANTIHISTAMINES
 Histamine is an inflammatory mediator that is associated with fatigue ,
itching, irritation of the nasal passages, sneezing and the production of
nasal mucous.
 They acts by binding to and stimulating histamine H1 receptors found
on nerve endings.
 Antihistamines blocks the H1 receptors and preventing them from
stimulating histamines, first generation antihistamines exert
anticholinergic or serotonin effects as well as local anesthetic and
sedative effects.
 Commonly used OTC antihistamines include
Diphenhydramine
Bromophenaramine
Chlorphenaramine
DECONGESTANTS
 There is only one FDA approved long(QT) decongestent –
pseudoephedrine.
 Pseudoephedrine is an alpha adrenergic agonist.
 It acts on adrenergic receptors in the blood vessels of the nasal mucosa
to produce vasoconstriction, resulting in decreased blood flow and
shrinkage of tissue in nasal passages.
COUGH MEDICATIONS
 These are classified as
• ANTITUSSIVES
 EXPECTORANTS ANTITUSSIVES- it directly affects the CNS sites that
regulate the cough reflex. Eg;-Dextromethorphan,Codein
 EXPECTORANT- these thin bronchial secretions and makes coughing
more productive. Eg;- Guaifenacin
SPECIAL PATIENT GROUPS
 Many patient groups may be particularly susceptible to adverse events
that are caused by OTC products.
They include:
 Children
 Women who are pregnant or breast feeding
 Geriatric patients
 People taking prescription drugs & people having health problems
MISUSE AND ABUSE OF OTC DRUGS
 Recent Survey have reported that :
i. In one survey it has been found that only 16% reads the entire product
label.
ii. If they read them they do not follow the directions on the label.
iii. Abuse is most common in adolescents aged 10-17 years.
iv. Adolescents are 18% times more likely to dies from an OTC overdose
than from a illicit (illegal) drug dose overdose.
 Overdosing has occurred with non prescription medicines,
particularly those that contain paracetamol. Adverse reactions can
also occur but rare.
 Pharmacist should therefore ensure that advice and information are
available on the safe and effective use of medicines.
Product type examples
 Solvents :methylated and surgical spirit
 Propellants : pain relieving sprays
 Chemicals : citric acid
 Opioids : codeine, morphine
 Laxatives : senna
OTC MEDICATION ARE SAFE BUT NOT RISK FREE
As with all medications, there can be risks with use.
The risks of OTC use include:
 Delay in seeking medical advice for a serious illness.
 Risk of drug-drug/herbal/dietary supplement interactions.
 Risk of adverse events.
 Potential for dependence, misuse and abuse.
IN WHAT WAY THE OTC DRUGS CAN BE
HARMFUL?
 OTC drugs can change the effect of prescription medications.
 OTC drugs can mask symptoms of disease.
 OTC drugs can lead to overdose.
 If misused even common over-the-counter drugs, such as aspirin,
vitamins, or cold remedies can be harmful.
OTC COUNSELLING QUESTIONS
 Counselling patients about self-care and nonprescription drugs is not the
same and cannot follow the same procedure as for prescription drugs. That is
why OTC counseling requires much more exploratory open or close-
ended questions on the part of the pharmacist which are especially useful to
clarify information gathered about the patient’s condition. It allows gathering
the most abundant amount of information.
These questions usually start with who, what, how, why or where. For example:
1. “Which of the prescription medications do you take on regular basis?”
2. “Which of the nonprescription and herbal medications do you use?”
3. “What types of conditions do you routinely see your doctor for?”
Some other questions are also possible:
1. “Have you ever experienced any side effects after taking the OTC
medication?”
2. “Have you taken this OTC medication before?”
PATIENT COUNSELLING
 Step l
Every pharmacist should begin the OTC counseling session by introducing
himself/herself by name which identifies him/her as the pharmacist. He/she
should try to relax the patient by beginning the session with a friendly smile
and a handshake. The pharmacist should also explain that he/she can provide
assistance with OTC product selection and explain how to use such
medication.
 Step 2
In order to elicit key information the pharmacist should first and foremost try to
obtain relevant information about patient’s demographic (e.g. sex, age,
pregnant, nursing, weight, allergies, social history etc), disease (e.g. history of
present illness, current symptoms, course of illness, past history, other
underlying medical conditions) and drug (e.g. current medication, medication
taking history, OTC history etc.) Moreover, by using suitable verbal and written
communication techniques, the pharmacist should inform, educate, and counsel
patients about the following:
• Drug name (generic and/or brand name)
• Route, dosage form, dosage and administration schedule;
• Special directions for preparation and administration as well as precautions
to be taken during the process;
• Techniques for self-monitoring of drug therapy;
• Storage;
• Potential drug-drug or drug-food interactions or other therapeutic
contraindications ; and accordingly other Information "peculiar to the
specific patient or drug etc.
 In addition, it is of vital importance to demonstrate to patient’s- how to use
medications in various forms such as inhalers, patches, drops, ointments,
lozenges, gargles etc. And Ask them to demonstrate making sure that
patients understand which route of Administration should be used thus
ensuring that patients have all the necessary instructions in writing and that
they understand how to schedule their medications in accordance with
meals and other medications.
OVER THE COUNTER SALE_ RDP_PHARMACY PRACTICE

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OVER THE COUNTER SALE_ RDP_PHARMACY PRACTICE

  • 1. OVER THE COUNTER SALE ( OTC ) MRS.RISHITA D PATEL ASSISTANT PROFESSOR PHARMACOLOGY DEPARTMENT
  • 2. DEFINITION :  OTC drugs are those drugs which are safe and effective for use by the general public without a doctor’s prescription.  These drugs are the non prescription or over-the-counter drugs.  These have little significant pharmacological activity and therefore the physician need not to be very much concerned about their use by the patients themselves.  It is used primarily for symptomatic relief and not as substitutes for prescription drugs.  They also known as schedule K drugs. https://cdsco.gov.in/opencms/export/sites/CDSCO_WEB/Pdf- documents/acts_rules/2016DrugsandCosmeticsAct1940Rules 1945.pdf
  • 3. SIGNIFACANCE :  Comparatively cheaper  An increased trend for self-care and increased tendency of patients to maintain their own health  Chemist himself may prescribe OTC  OTC considered as time saving medications. Some patients do not want to spend much time at physicians clinic.  Lesser number of side effect compared to prescription medications.  “Over-the- counter drug products account for 55 percent of drugs used by Indians.” Prescription Drugs 45% OTC Drugs 55% Drugs Used by Indians MARKET ANALYSIS.
  • 4. OTC drug List  ANALGESICS  ANTIBIOTICS  COUGH SUPPRESSENTS  ANTI ACNE DRUGS  NSAIDS  ANTISEPTICS  DECONGESTANTS  ANTACIDS  ANTIFUNGALS  ANTI HISTAMINES  SMOKING CESSATION DRUGS
  • 5.  Topical Antibiotic: Topical Antibiotics are medicines applied to the skin to kill bacteria. They are used to treat or prevent infections that occur on minor cuts, scrapes, and bums due to presence of bacteria.  Cough Suppressants : Cough Suppressants are medicines that prevent or stop coughing. A cough suppressant is used for treating dry coughs (antitussives). It helps to suppress the body's urge to cough. Cough suppressants are different from cough expectorants. Cough expectorants help in treating productive coughs (coughs that produce phlegm).  Anti Acne Drugs: Anti-acne drugs are medicines are used in the treatment of various acne problems like pimples, whiteheads, blackheads, and other serious forms of acne.  Nonsteroidal Anti-Inflammatory Drugs Nonsteroidal anti- inflammatory drugs: (NSAIDs or NAIDs) are medicines that are used to treat inflammation, mild to moderate pain, and fever. They are basically drugs with analgesic and antipyretic effects and with higher doses, they have anti-inflammatory effects.
  • 6.  Antiseptics Medicine: Antiseptics in the form of lotions, creams, ointment are medicines that slow or stop the growth of germs and help prevent infections in cuts, scrapes, and burns.  Analgesics Drugs: Analgesics are medicines that relieve pain.  Decongestant: Decongestants are the drugs or medicines used to relieve nasal congestion, which in common terms, refer to stuffy nose.  Antacids: Antacids are the medicines or drugs that neutralizes the stomach acids.  Antihistamines : Anti-Histamines are medicines that relieve or prevent the symptoms of allergy like Hay Fever, itchy eyes, sneezing, runny nose and other kinds of allergy .
  • 7.  Anti Fungal Drug: Anti-Fungal Drugs are used to treat infections caused by a fungus.  Smoking Cessation Drug: Smoking-cessation Drugs are medicines that are used to help people stop smoking cigarettes or using other forms of tobacco.  Pain Relievers: Three types of pain relievers are used in OTC products Salicylates (of which aspirin is the most widely used) Propionic acid derivatives (ibuprofen) [Advil, Menadol, Motrin], Naproxen sodium [Aleve], ketoprofen [Orudis KT]), and Aminophenols [Panadol, Tempra, Tylenol]  NSAIDS: The therapeutic effects of aspirin and the propionic acid derivatives, also known as the nonsteroidal anti-inflammatory drugs (NSAIDs), result from the inhibition of prostaglandin synthesis.  Prostaglandins, which regulate many homeostatic processes, are produced locally at sites of tissue injury, where they sensitize nerve endings to painful stimuli and also produce inflammation.
  • 8. ANTIHISTAMINES  Histamine is an inflammatory mediator that is associated with fatigue , itching, irritation of the nasal passages, sneezing and the production of nasal mucous.  They acts by binding to and stimulating histamine H1 receptors found on nerve endings.  Antihistamines blocks the H1 receptors and preventing them from stimulating histamines, first generation antihistamines exert anticholinergic or serotonin effects as well as local anesthetic and sedative effects.  Commonly used OTC antihistamines include Diphenhydramine Bromophenaramine Chlorphenaramine
  • 9. DECONGESTANTS  There is only one FDA approved long(QT) decongestent – pseudoephedrine.  Pseudoephedrine is an alpha adrenergic agonist.  It acts on adrenergic receptors in the blood vessels of the nasal mucosa to produce vasoconstriction, resulting in decreased blood flow and shrinkage of tissue in nasal passages. COUGH MEDICATIONS  These are classified as • ANTITUSSIVES  EXPECTORANTS ANTITUSSIVES- it directly affects the CNS sites that regulate the cough reflex. Eg;-Dextromethorphan,Codein  EXPECTORANT- these thin bronchial secretions and makes coughing more productive. Eg;- Guaifenacin
  • 10. SPECIAL PATIENT GROUPS  Many patient groups may be particularly susceptible to adverse events that are caused by OTC products. They include:  Children  Women who are pregnant or breast feeding  Geriatric patients  People taking prescription drugs & people having health problems
  • 11. MISUSE AND ABUSE OF OTC DRUGS  Recent Survey have reported that : i. In one survey it has been found that only 16% reads the entire product label. ii. If they read them they do not follow the directions on the label. iii. Abuse is most common in adolescents aged 10-17 years. iv. Adolescents are 18% times more likely to dies from an OTC overdose than from a illicit (illegal) drug dose overdose.
  • 12.  Overdosing has occurred with non prescription medicines, particularly those that contain paracetamol. Adverse reactions can also occur but rare.  Pharmacist should therefore ensure that advice and information are available on the safe and effective use of medicines. Product type examples  Solvents :methylated and surgical spirit  Propellants : pain relieving sprays  Chemicals : citric acid  Opioids : codeine, morphine  Laxatives : senna
  • 13. OTC MEDICATION ARE SAFE BUT NOT RISK FREE As with all medications, there can be risks with use. The risks of OTC use include:  Delay in seeking medical advice for a serious illness.  Risk of drug-drug/herbal/dietary supplement interactions.  Risk of adverse events.  Potential for dependence, misuse and abuse.
  • 14. IN WHAT WAY THE OTC DRUGS CAN BE HARMFUL?  OTC drugs can change the effect of prescription medications.  OTC drugs can mask symptoms of disease.  OTC drugs can lead to overdose.  If misused even common over-the-counter drugs, such as aspirin, vitamins, or cold remedies can be harmful.
  • 15. OTC COUNSELLING QUESTIONS  Counselling patients about self-care and nonprescription drugs is not the same and cannot follow the same procedure as for prescription drugs. That is why OTC counseling requires much more exploratory open or close- ended questions on the part of the pharmacist which are especially useful to clarify information gathered about the patient’s condition. It allows gathering the most abundant amount of information. These questions usually start with who, what, how, why or where. For example: 1. “Which of the prescription medications do you take on regular basis?” 2. “Which of the nonprescription and herbal medications do you use?” 3. “What types of conditions do you routinely see your doctor for?” Some other questions are also possible: 1. “Have you ever experienced any side effects after taking the OTC medication?” 2. “Have you taken this OTC medication before?”
  • 16. PATIENT COUNSELLING  Step l Every pharmacist should begin the OTC counseling session by introducing himself/herself by name which identifies him/her as the pharmacist. He/she should try to relax the patient by beginning the session with a friendly smile and a handshake. The pharmacist should also explain that he/she can provide assistance with OTC product selection and explain how to use such medication.  Step 2 In order to elicit key information the pharmacist should first and foremost try to obtain relevant information about patient’s demographic (e.g. sex, age, pregnant, nursing, weight, allergies, social history etc), disease (e.g. history of present illness, current symptoms, course of illness, past history, other underlying medical conditions) and drug (e.g. current medication, medication taking history, OTC history etc.) Moreover, by using suitable verbal and written communication techniques, the pharmacist should inform, educate, and counsel patients about the following:
  • 17. • Drug name (generic and/or brand name) • Route, dosage form, dosage and administration schedule; • Special directions for preparation and administration as well as precautions to be taken during the process; • Techniques for self-monitoring of drug therapy; • Storage; • Potential drug-drug or drug-food interactions or other therapeutic contraindications ; and accordingly other Information "peculiar to the specific patient or drug etc.  In addition, it is of vital importance to demonstrate to patient’s- how to use medications in various forms such as inhalers, patches, drops, ointments, lozenges, gargles etc. And Ask them to demonstrate making sure that patients understand which route of Administration should be used thus ensuring that patients have all the necessary instructions in writing and that they understand how to schedule their medications in accordance with meals and other medications.