Orion Edutech Pvt. Ltd. offers a diverse range of vocational courses and operates self-owned and franchised centers across India, being ISO certified. The company generated substantial revenues in recent fiscal years and has shown growth potential in the vocational training market, currently estimated to grow at a significant CAGR. Despite facing increasing competition, Orion Edutech has established a strong market presence and aims to expand into regions with emerging education opportunities.

1. Orion Edutech Private Ltd.
August 2011

2. Contents
Executive Summary
Factsheet
Offices & Centres
Business Model
Key People
Orion Edutech Private Ltd. SWOT Analysis
Financial Profile
Competitive Landscape
Competitive Benchmarking
Industry Analysis
Recent News
Appendix
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3. Executive Summary
• Orion Edutech Private Ltd. provides a wide array of courses which includes Course A,B,C,D,E,F,G etc
Company • Current strength stands around X centers located across all over Country 1
Description • The company is ISO --: -- certified
• It primarily functions under two broad categories, self-owned centres and franchised centres which help
Business Model them have a pan-India presence
• Strength 1 is one of its major strengths, however weakness 1 is one of the key areas of concern
SWOT Analysis • Orion Edutech can reap significant benefits owing to opportunity 1 while threat 1 can hamper the strategic
initiatives and growth prospects of the organization
• Orion Edutech has generated total revenues of INR X mn in the fiscal year (FY) 20-- from INR Y mn in FY 20--.
It incurred a net profit of INR U mn in FY 20-- from INR V mn in FY 20--
Financial Profile • The financial profile of the company includes the profit & loss a/c and the balance sheet depicting the key
financial figures for the last X years along with an analysis of its key ratios that informs about the financial
health and capacity to run its operations
• Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into
education systems namely, I and J
• Formal education system includes segments such as K and L, whereas the informal education system
includes M, N and O
Industry Analysis
• Vocational training market is currently estimated to be worth INR U bn and is poised to grow at v per cent
CAGR to reach INR Z bn by 20--
• The market is divided into segments like A,B,C,D,E etc
• Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
Competitive • Competition in the vocational training industry is increasing steadily with many private chains opening their
Landscape institutions in different regions of the country
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4. Factsheet
Basic Information Brief Description
• Orion Edutech Private Ltd. ( Orion Edutech) was established in
Industry
20-- and is headquartered in City 1, State 1.
• It operates self owned and franchise based centres and
Corporate Address
currently has more than X centres all over Country 1; with
international presence in Country 2 and Country 3.
• The company is ISO --: -- certified
E
Tel No. • It provides services in the fields of Course 1, Course 2, Course 3,
Fax No.
Website
PL
Course 4, Course 5, Course 6 and Course 7
• It offers dual certification for its courses
M
Certification 1
A
Year Founded Certification 2
S
Year of Incorporation • It has association with Institution 1, Institution 2, Institution 3,
Institution 4 etc..
• It provides Y per cent placement for its students
Ownership Already placed more than Z students in organizations such as
Organization 1, Organization 2, Organization 3, Organization 4,
Revenue Organization 5, Organization 6, Organization 7, Organization 8,
Organization 9, Organization 10, Organization 11, Organization 12 etc
Fiscal Year End
• It plans to venture into countries where Industry 1 is booming
Auditor but has lack of training courses in Skill 1
Competitors
Brief History
20--:
Source:
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5. Offices & Centres – India
PLE
SAM
HQ Office
Centres
Note: The mappings exhibit major cities with multiple centres
Source: This may not include all centres of the company
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6. Business Model
Orion Edutech Private Ltd.
Self Owned Centers Franchised Centers
IndiaSkills Franchisee Pre-Requisites IndiaSkills Franchise Support
•Requirement 1
The Franchise extends various support services such as:
E
•Requirement 2 • Support 1 includes
•Requirement 3
PL A
B
C
•Requirement 4
•Requirement 5
•Requirement 6
SAM • Support 2 includes
D
E
F
G
H
•Requirement 7
Source: Company Website
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7. Key People (1/2)
Director Director
Mr. Y
Mr. X
Director
Director
Age : --
Age : --
Since: --
Since: --
Current Position: • Director Current Position: • Director
Professional History: • -- Professional History: • --
Qualification: • -- Qualification: • --
Board Memberships • --
Board Memberships • --
Others • --
Others • --
PLE
SAM
Source:
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8. SWOT Analysis
Strengths Weakness
• Strength 1: • Weakness 1:
• Strength 2 :
LE
• Weakness 2:
P
• Strength 3 :
SAM
Opportunities Threats
• Opportunity 1: • Threat 1:
• Threat 2:
• Opportunity 2 :
• Threat 3:
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9. Ratio Analysis
Key Ratios Key Ratio Analysis
y-o-y change
Particulars 2010 2009 2008 • Analysis Point 1
(2010-09)
Profitability Ratios
Operating Margin - - - -
• Analysis Point 2
Net Margin - - - -
E
Profit Before Tax Margin - - - -
L
Return on Equity - - - -
P
Return on Capital Employed - - - - • Analysis Point 3
Return on Assets - - - -
M
Return on Fixed Assets - - - -
A
Cost Ratios - - - -
• Analysis Point 4
S
Operating costs (% of Sales) - - - -
Administration costs (% of Sales) - - - -
Liquidity Ratios - - - -
• Analysis Point 5
Current Ratio - - - -
Cash Ratio - - - -
Leverage Ratios - - - -
• Analysis Point 6
Debt to Equity Ratio - - - -
Debt to Capital Ratio - - - -
Efficiency Ratios - - - -
• Analysis Point 7
Fixed Asset Turnover - - - -
Asset Turnover - - - -
Current Asset Turnover - - - -
Working Capital Turnover - - - -
Capital Employed Turnover - - - -
Source: Improved Decline Note: y-o-y change in Profitability and Cost Ratios is represented in basis points
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10. Competitive Landscape (2/2)
Competitive Scenario
Company Name Hero MindMine IndiaCan IndiaSkills Orion Edutech
Number of Centres
Study Centres - - - -
Financial Information (INR mn – FY 2010)
Total Revenue - - - -
Net Profit/(loss) - - - -
Geographic Presence (India)
Zone A H H H M
Zone B M L M H
Zone C L M L L
Zone D M L M M
Major Market Segments (courses/subjects)
Vocational Training:
Course A
Course B
Course C
Course D
Course E
Course F
Course G
Course H
Source: H: High; L: Low; M: Medium Offered Not Offered
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11. Industry Analysis
Vocational Training Industry – Overview Size & Growth
• Vocational training market is currently estimated to be
worth INR X bn and is poised to grow at u per cent INR bn
CAGR to reach INR Y bn by 20-- 200 T
• Some major segments in vocational training in India +u%
include Segment A, Segment B, Segment C, Segment D 150 S
and Segment E R
• Based on the trends of employability in the industry, 100 Q
P
LE
Segment F. Segment G, Segment H, Segment I, Segment J
are the emerging segments 50
P
• It is a developing market with strong opportunity for
new players 0
M
• Private players operate free of any regulations i.e. no 20-- 20--e 20--e 20--e 20--e
SA
governing/ regulatory bodies
• Factors driving growth for the market include -
Factor 1 Market Segmentation
Factor 2 Others
Factor3 E
p%
Factor 4 o%
• Visible trends in the market are - k% A
D
Trend 1 n%
Trend 2
Trend 3
Trend 4
B
m%
C l%
Source:
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12. Thank you for the attention
Orion Edutech Private Ltd. is a part of Netscribes’ Vocational Education Company
Profile Series.
For more detailed information or customized research requirements please contact:
Gagan Uppal Jitendra Punjabi
Phone: +91 22 4098 7530 Phone: +91 33 4064 6215
E-Mail: gagan.uppal@netscribes.com E-Mail: jitendra.punjabi@netscribes.com
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