The document proposes designing a new total learning model for graduates through an integrated web platform. The model would involve work-based learning projects provided by companies or educational institutions. Graduates would learn in teams with defined roles, gaining practical skills and experience. The platform would connect graduates, course designers, companies, projects, and achievements to provide flexible, online learning focused on making rather than just knowing.

1. TOTAL LEARNING
Design a new learning model
develop educational platform
for graduates

2. Need
“I have identified the need is for graduates of professional
college or demand a means by which they can gain knowledge
of tools to develop professionally. Do not have the time and the
courses are delivered with a focus on "knowing" rather than
"make". Working conditions, without a fixed time-out and
traffic, make it difficult to take advantage of learning a subject.
They claim that the courses enable them to acquire skills and
group achievements”.

3. Design
The design has been thought to set it:
- Based learning achievements through projects.
- Projects are provided by companies or educational
institutions.
- Work-based learning in teams with defined roles.

4. The ecosystem
University
Courses
The ecosystem,
contemplating graduate,
course,
course designer,
companies,
Team projects,
Graduates Projects achievements, c
ertify knowledge.
All this through an
integrated web platform.
Companie
s Achievments

5. Value propositions
Provide practical training through real projects
Online Tangible achievements
• save cost • Experience

6. Market size (Only Perú) – Major cities
Source: Kalorama Information (2009)

7. Customer interviews
Graduates Partners Industry
• Electrical engineers • Companies • Education Portal
• Systems engineers • Teachers
• Architect
• Industrial engineers
• Programmers

8. Customer Archetypes
Graduate Companies
• Graduate between 22 – 40 years • Executive Search
old. • Count on development projects
• Enginieering or Technical in portfolio director or committee
• make purchase decision decides
• heavy instrument users
• seek time savings

9. Business Model

10. Revenue Model
Cost per course Cost per month
Enrollment in a course
• fee(~$50/course) • month(~$100/ month)
• option for discounted purchase
Additional revenue
•Book selling
• Workshop (~$70)