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Max Warren ASMedia
Original Idea’s Statement
The original idea for my music magazine will be a hybrid genre of Music/Motion Media. The
motion media aspects of the magazine will be Film and TV and the main idea is to have a
variable amount of articles, reviews for each genre to change every publication based on the
latest information and upcoming music content in motion media. The magazine will be a
monthly publication, which will be aimed at a medium to high-class audience. The target
audience will vary, as it will depend on the content of the magazine so each issue of the
magazine could be focused at male, female or both. The type of main image used on the
front cover will show which gender the issue is currently aimed at. The age range for my
hybrid music magazine will be 13 to late 20’s. The reason for having the age range starting
quite low is because of the average age at which motion media products feature more
dynamic and a wide range of music for the age range of 13+. Furthermore more music is
composed, altered or used in more teenage/adult programs so this is the primary reason for
the age range going up to the late 20’s. I have chosen this particular type of hybrid genre
magazine because it’s overlooked in film and TV magazines so a magazine of this kind can be
seen as an addition to a magazine such as the Empire.

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Original Idea Statement

  • 1. Max Warren ASMedia Original Idea’s Statement The original idea for my music magazine will be a hybrid genre of Music/Motion Media. The motion media aspects of the magazine will be Film and TV and the main idea is to have a variable amount of articles, reviews for each genre to change every publication based on the latest information and upcoming music content in motion media. The magazine will be a monthly publication, which will be aimed at a medium to high-class audience. The target audience will vary, as it will depend on the content of the magazine so each issue of the magazine could be focused at male, female or both. The type of main image used on the front cover will show which gender the issue is currently aimed at. The age range for my hybrid music magazine will be 13 to late 20’s. The reason for having the age range starting quite low is because of the average age at which motion media products feature more dynamic and a wide range of music for the age range of 13+. Furthermore more music is composed, altered or used in more teenage/adult programs so this is the primary reason for the age range going up to the late 20’s. I have chosen this particular type of hybrid genre magazine because it’s overlooked in film and TV magazines so a magazine of this kind can be seen as an addition to a magazine such as the Empire.