The document discusses conceptual data models and how they can be realized through ontologies and linked data on the semantic web. It describes how conceptual models provide a more semantic description of a problem domain compared to logical or physical data models. RDF, RDFS and OWL allow conceptual models to be exposed as linked data, providing globally unique identifiers and enabling natural navigation between interconnected data items. This overcomes issues with traditional logical/relational models such as impedance mismatch and loss of semantics during development.