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International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072
© 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 168
One Stop Recommendation
Shloka Ramesh Daga1, Bhavesh Bholanath Maurya2, Chiragkumar Shalendra Maheto3,
4Kaajal Sharma
1MCT Rajiv Gandhi Institute of Technology, University of Mumbai.
2 MCT Rajiv Gandhi Institute of Technology, University of Mumbai.
3MCT Rajiv Gandhi Institute of Technology, University of Mumbai.
4MCT Rajiv Gandhi Institute of Technology, University of Mumbai.
---------------------------------------------------------------------***---------------------------------------------------------------------
Abstract –
Currently, recommender systems are one of the most
promising strategies for online businesses that specialize in
services and goods related to the Internet. The business
models of Google, YouTube, Facebook, LinkedIn, and
Amazon are typical instances of how these recommender
systems are fundamental to their operations. A category of
information filtering systems are recommender systems.
These systems are specialized software parts that are
typically included in bigger software systems but may also
be used independently.
A category of information filtering systems are
recommender systems. These systems are specialized
software parts that are typically included in bigger software
systems but may also be used independently. The primary
objective of a recommender system is to offer the user
software ideas for things that might be useful. The advice
relates to many approaches for making decisions, such as
which product to buy, which movie to watch, or which
vacation to book. The initiative primarily aids in suggesting
titles of films and television shows from various OTT
platforms including Netflix, Amazon Prime Video, and
Hotstar. The project essentially unifies many
recommendation systems onto a single platform.
Key Words:
Recommendation Model, OTT Platform, Netflix,
Amazon Prime Video, Hotstar, Streaming Platform,
Dashboard .
1.INTRODUCTION
The filtering procedure becomes essential when there are
a lot of users on a system and a lot of stuff to provide for
them. Nobody can reasonably expect a user to manually
shift through tens of thousands or even millions of
different items—whether they are movies, goods, or
news—in order to discover what he is looking for. Without
recommendations, consumers would only be exposed to
direct search results, which in cases when there are a lot
of items, would only return a few tens or even hundreds of
items if the user looked through several pages. Even on
smaller news or e-commerce websites with well-
organized product categories, there may be too many
items for a user to sort through in order to discover what
they are looking for. In terms of design, recommender
systems typically only focus on a single sort of item, such
as movies or music, and both its primary suggestion
mechanism and graphical user interface are specialized to
that particular type of item. Because recommendations are
typically created by taking into account the distinctive
qualities of the users, different people or groups of users
receive different suggestions. It is simpler to make non-
personalized recommendations, which are primarily
found in publications or newspapers.
Users may find some particular goods that a system has to
offer intriguing, but if the system offers too many items,
they may never learn about them. The recommender's
objective is to present the user with a fresh selection of
options that they might not have discovered on their own.
1. Content Based Filtering
Content-based filtering's fundamental tenet is that every
item has certain characteristics. A model or user interest
profile of the user's interests is created by recommender
systems using a content-based recommendation strategy
to analyse a set of documents and/or descriptions of
products that the user has previously evaluated. Users
have a set of preferences connected to the contents of the
items. A profile might be specifically constructed by the
user or built automatically based on his or her prior
behaviours. The user's interests are organized into a
profile, which is then utilized to suggest new, intriguing
stuff. Comparing the features of the user profile with the
attributes of the item is how the suggestion process works.
The result is a relevance score, which reflects the user's
level of interest in the particular item. A user profile's
ability to accurately predict a user's interests is extremely
beneficial to the efficiency of an information retrieval
operation.
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072
© 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 169
2. Cosine Similarity Based Recommendation
Here, we use the Cosine Similarity function to calculate the
cosine similarity. Regardless of size, the cosine similarity
metric can be used to assess how similar two papers are. It
mathematically calculates the cosine of the angle formed
by two vectors cast in a multidimensional space. Even if
two comparable documents are separated by the Distance
measure (taking into account the size of such documents),
they are likely to be orientated closer together because of
the cosine similarity. The angle is narrower the higher the
cosine similarity. Applications for text matching,
information retrieval, and data mining all make use of the
measure. A typical approach in information retrieval is to
use weighted TF-IDF and cosine similarity to quickly
locate documents that are similar to a search query.
TF-IDF Vectorizer Text vectorization is the process of
converting text into a quantitative feature. It compares a
phrase's "relative frequency" in a document to the
consistency of that term across all papers. The TF-IDF
weight shows a phrase's relative importance in the
document and throughout the corpus. Phrase Frequency
(TF) is a measure that displays how frequently a phrase
appears in a document. Due to document size disparities, a
term may appear more frequently in a large document
than in a short one. As a result, the document's length is
usually separated by term frequency. TF-IDF is among the
most extensively used text vectorizers, and the
computation is straightforward. It distinguishes between
the uncommon word heavier weight and the more
frequent term reduced weight.
2.RELATED WORKS
The paper presents the development and the comparison
of multiple recommendation systems[1], capable of
making item suggestions, based on user, item, and user-
item interaction data, using different machine learning
algorithms[4]. Also, the paper deals with finding different
ways of using machine learning models to create
recommendation systems, training, evaluating, and
comparing the different methods to provide a general but
accurate solution for ranking prediction.
In this paper, they propose a deep learning approach
based on autoencoders to produce a collaborative filtering
system that predicts movie ratings for a user based on a
large database of ratings from other users, using the
MovieLens dataset. We explore the use of deep learning to
predict users’ ratings on new movies, is difficult to patch
through and requires high end systems to perform the
tasks[3].
3. DATASET
The Netflix, Prime Video, and Hotstar movie data were
acquired via Kaggle, each of which contained more than
5000 entries, while the data for the analysis was extracted
using Google forms and the majority of the analysis was
performed on the data that was collected using our own
Google form. The main goal of using a google form to
gather information is to learn people's preferences for
streaming services, which will help us find the answer that
our project is trying to provide. Additionally, the public
dashboard for the project includes a link to the google
form so that anyone using the dashboard can voluntarily
fill out the form and contribute to attaining a better
accuracy in the results provided.
Netflix Dataset
The Netflix Dataset comprises of more than 9000 data
entries.
Amazon Prime Dataset
The Amazon Prime Video dataset consists of more than
9000 data entries.
Hotstar Dataset
The hotstar dataset consists of more than 6000 unique
data.
Google Form Dataset
The Google form dataset is a live dataset which is included
in the dashboard, so whenever new entries are included in
the google sheet, it gets automatically updated on the
dashboard.
4.PROPOSED SYSTEM
The current recommendation system suggests only
movies, but in this project, we would suggest movies and
television series for several OTT platforms including
Netflix, Prime Video, and Hotstar. We would be creating a
dashboard with many screens, each of which would
feature a different OTT platform. We would gather data
using Google Forms as well as different websites, such as
Kaggle. In essence, it serves as a single platform to obtain
movie suggestions for various OTT services. With its
highly dynamic graphs and charts that can be hovered as
needed, the project's suggested solution would also assist
users in deriving practical insights from the data.
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072
© 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 170
Chart-1: Workflow Diagram
We will obtain the project's dataset from Kaggle, and we'll
also use Google Forms to gather user information. The
Kaggle dataset will be utilized for content-based and
matrix-based recommendations, while the data from
Google Forms will be used for collaborative
recommendation systems.
Data pre-processing will be carried out after data
collection. Pre-processing would be followed by OTT
platform-specific analysis on each screen in order to glean
some actionable insights from the interactive charts. For
each OTT platform, such as Netflix, Prime Video, and
Hotstar, there would be a separate screen on the
dashboard.
The customer will have the choice to receive several types
of recommendations for each OTT platform depending on
their needs. The models will calculate the input when the
user offers it, and depending on the results, they will
recommend movies as input.
A variety of recommendation models are included in the
project. 1. Content-Depending Recommendation: The user
will receive recommendations for a list of movies based on
their favourite genre. Using the genre name as input, the
model will output the top films according to their IMDb
scores. 2. Matrix-Based Recommendations: In this method,
the model compares the user-provided movie description
to the descriptions of other films to determine which five
films most closely fit the user's description. 3.
Collaborative Recommendation: In this case, the model
will suggest or recommend a movie or TV show by giving
its title based on the preferences of other individuals who
prefer a similar genre.
5.ANALYSIS
The dashboard Analysis Page's information was gathered
through Google Forms, and it includes graphs that
demonstrate how the number of OTT subscribers
increased significantly during the COVID19 outbreak. The
analysis unmistakably demonstrates that COVID19
revolutionized the use of streaming platforms, and that
this use has grown to the point where more people choose
to see new movies on streaming platforms than in actual
cinemas. Even with its higher prices, Netflix continues to
be the most popular streaming platform. Those who do
not like Netflix may not like it because it has more
expensive subscription costs than other streaming
services. The dashboard can also be helpful for a director
who wants to choose what kind of film to make based on
the audience's age or gender, as the projects help to deal
with this issue as well.
Chart -2: Year wise Subscription Chart
This finding is corroborated by another graph that
demonstrates how people now prefer to watch newly
released films on OTT platforms rather than going to
theatres. The project's dashboard also displays the most
popular streaming services, including Netflix, Amazon
Prime Video, and Hotstar. Other significant questions are
included in the google form and are used in the dashboard
to help the audience understand the information and
insights. The primary goal of utilizing Google Forms to
collect data is to enable more accurate results and
conclusions by taking into account the preferences that
individuals currently hold.
Chart -1: Comparison Chart
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072
© 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 171
Chart-2: OTT preference chart
Chart-3: User’s Interface
Chart-4: User’s Interface
6. CONCLUSIONS
New possibilities for finding personalized information on
the Internet are made possible by recommender systems.
It also enables users to access goods and services that are
not immediately available to users on the system, which
helps to relieve the issue of information overload, which is
a fairly typical situation with information retrieval
systems. We have developed a recommendation algorithm
for Netlfix, Prime Video, and Hotstar that can suggest films
and television shows based on a user's affinity for a
particular genre. The models also make recommendations
for films that are comparable to the movie description that
users enter in the input area. Additionally, our dashboard
offers a thorough picture of how Covid19 contributed to
the era of streaming platforms, as well as information on
which OTT platform users prefer, how much time they
spend there, and their preferred genres.
REFERENCES
 G.C. Capelleveen, C. Amrit, D.M. Yazan, W.H.M.
Zijm, “The recommender canvas: A model for
developing and documenting recommender
system design”. Expert systems with applications,
pp. 97-117, 2019.
 F. Ricci, L. Rokach, B. Shapira, Introduction to
Recommender Systems Handbook. Boston,
Massachusetts, United States of America:
Springer, 2010.
 Y. Lim, “A Primer to Recommendation Engines”,
Sep 10, 2019
 By Daniil Korbut, Statsbot, “Recommendation
System Algorithms: An Overview”, Jan. 2022.
 Richmond Alake, “Understanding Cosine
Similarity And Its Application: Understand the
basics behind a technology that is used across
different fields and domains of Machine Learning”
Sep. 15, 2020
 Mukesh Chaudhary, “TF-IDF Vectorizer Scikit-
learn: Deep understanding of TF-IDF Calculation
by Various examples, why is so Efficiency than
other Vectorizer Algorithm, Apr. 24, 2020.
 Plotly, “Introducing Plotly Express”, Marc. 20,
2019.
 Andy McDonald, “Getting Started with Streamlit
Web Based Application: A gentle Introduction To
Creating Streamlit Web apps”, May 23, 2022.

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One Stop Recommendation

  • 1. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072 © 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 168 One Stop Recommendation Shloka Ramesh Daga1, Bhavesh Bholanath Maurya2, Chiragkumar Shalendra Maheto3, 4Kaajal Sharma 1MCT Rajiv Gandhi Institute of Technology, University of Mumbai. 2 MCT Rajiv Gandhi Institute of Technology, University of Mumbai. 3MCT Rajiv Gandhi Institute of Technology, University of Mumbai. 4MCT Rajiv Gandhi Institute of Technology, University of Mumbai. ---------------------------------------------------------------------***--------------------------------------------------------------------- Abstract – Currently, recommender systems are one of the most promising strategies for online businesses that specialize in services and goods related to the Internet. The business models of Google, YouTube, Facebook, LinkedIn, and Amazon are typical instances of how these recommender systems are fundamental to their operations. A category of information filtering systems are recommender systems. These systems are specialized software parts that are typically included in bigger software systems but may also be used independently. A category of information filtering systems are recommender systems. These systems are specialized software parts that are typically included in bigger software systems but may also be used independently. The primary objective of a recommender system is to offer the user software ideas for things that might be useful. The advice relates to many approaches for making decisions, such as which product to buy, which movie to watch, or which vacation to book. The initiative primarily aids in suggesting titles of films and television shows from various OTT platforms including Netflix, Amazon Prime Video, and Hotstar. The project essentially unifies many recommendation systems onto a single platform. Key Words: Recommendation Model, OTT Platform, Netflix, Amazon Prime Video, Hotstar, Streaming Platform, Dashboard . 1.INTRODUCTION The filtering procedure becomes essential when there are a lot of users on a system and a lot of stuff to provide for them. Nobody can reasonably expect a user to manually shift through tens of thousands or even millions of different items—whether they are movies, goods, or news—in order to discover what he is looking for. Without recommendations, consumers would only be exposed to direct search results, which in cases when there are a lot of items, would only return a few tens or even hundreds of items if the user looked through several pages. Even on smaller news or e-commerce websites with well- organized product categories, there may be too many items for a user to sort through in order to discover what they are looking for. In terms of design, recommender systems typically only focus on a single sort of item, such as movies or music, and both its primary suggestion mechanism and graphical user interface are specialized to that particular type of item. Because recommendations are typically created by taking into account the distinctive qualities of the users, different people or groups of users receive different suggestions. It is simpler to make non- personalized recommendations, which are primarily found in publications or newspapers. Users may find some particular goods that a system has to offer intriguing, but if the system offers too many items, they may never learn about them. The recommender's objective is to present the user with a fresh selection of options that they might not have discovered on their own. 1. Content Based Filtering Content-based filtering's fundamental tenet is that every item has certain characteristics. A model or user interest profile of the user's interests is created by recommender systems using a content-based recommendation strategy to analyse a set of documents and/or descriptions of products that the user has previously evaluated. Users have a set of preferences connected to the contents of the items. A profile might be specifically constructed by the user or built automatically based on his or her prior behaviours. The user's interests are organized into a profile, which is then utilized to suggest new, intriguing stuff. Comparing the features of the user profile with the attributes of the item is how the suggestion process works. The result is a relevance score, which reflects the user's level of interest in the particular item. A user profile's ability to accurately predict a user's interests is extremely beneficial to the efficiency of an information retrieval operation.
  • 2. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072 © 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 169 2. Cosine Similarity Based Recommendation Here, we use the Cosine Similarity function to calculate the cosine similarity. Regardless of size, the cosine similarity metric can be used to assess how similar two papers are. It mathematically calculates the cosine of the angle formed by two vectors cast in a multidimensional space. Even if two comparable documents are separated by the Distance measure (taking into account the size of such documents), they are likely to be orientated closer together because of the cosine similarity. The angle is narrower the higher the cosine similarity. Applications for text matching, information retrieval, and data mining all make use of the measure. A typical approach in information retrieval is to use weighted TF-IDF and cosine similarity to quickly locate documents that are similar to a search query. TF-IDF Vectorizer Text vectorization is the process of converting text into a quantitative feature. It compares a phrase's "relative frequency" in a document to the consistency of that term across all papers. The TF-IDF weight shows a phrase's relative importance in the document and throughout the corpus. Phrase Frequency (TF) is a measure that displays how frequently a phrase appears in a document. Due to document size disparities, a term may appear more frequently in a large document than in a short one. As a result, the document's length is usually separated by term frequency. TF-IDF is among the most extensively used text vectorizers, and the computation is straightforward. It distinguishes between the uncommon word heavier weight and the more frequent term reduced weight. 2.RELATED WORKS The paper presents the development and the comparison of multiple recommendation systems[1], capable of making item suggestions, based on user, item, and user- item interaction data, using different machine learning algorithms[4]. Also, the paper deals with finding different ways of using machine learning models to create recommendation systems, training, evaluating, and comparing the different methods to provide a general but accurate solution for ranking prediction. In this paper, they propose a deep learning approach based on autoencoders to produce a collaborative filtering system that predicts movie ratings for a user based on a large database of ratings from other users, using the MovieLens dataset. We explore the use of deep learning to predict users’ ratings on new movies, is difficult to patch through and requires high end systems to perform the tasks[3]. 3. DATASET The Netflix, Prime Video, and Hotstar movie data were acquired via Kaggle, each of which contained more than 5000 entries, while the data for the analysis was extracted using Google forms and the majority of the analysis was performed on the data that was collected using our own Google form. The main goal of using a google form to gather information is to learn people's preferences for streaming services, which will help us find the answer that our project is trying to provide. Additionally, the public dashboard for the project includes a link to the google form so that anyone using the dashboard can voluntarily fill out the form and contribute to attaining a better accuracy in the results provided. Netflix Dataset The Netflix Dataset comprises of more than 9000 data entries. Amazon Prime Dataset The Amazon Prime Video dataset consists of more than 9000 data entries. Hotstar Dataset The hotstar dataset consists of more than 6000 unique data. Google Form Dataset The Google form dataset is a live dataset which is included in the dashboard, so whenever new entries are included in the google sheet, it gets automatically updated on the dashboard. 4.PROPOSED SYSTEM The current recommendation system suggests only movies, but in this project, we would suggest movies and television series for several OTT platforms including Netflix, Prime Video, and Hotstar. We would be creating a dashboard with many screens, each of which would feature a different OTT platform. We would gather data using Google Forms as well as different websites, such as Kaggle. In essence, it serves as a single platform to obtain movie suggestions for various OTT services. With its highly dynamic graphs and charts that can be hovered as needed, the project's suggested solution would also assist users in deriving practical insights from the data.
  • 3. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072 © 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 170 Chart-1: Workflow Diagram We will obtain the project's dataset from Kaggle, and we'll also use Google Forms to gather user information. The Kaggle dataset will be utilized for content-based and matrix-based recommendations, while the data from Google Forms will be used for collaborative recommendation systems. Data pre-processing will be carried out after data collection. Pre-processing would be followed by OTT platform-specific analysis on each screen in order to glean some actionable insights from the interactive charts. For each OTT platform, such as Netflix, Prime Video, and Hotstar, there would be a separate screen on the dashboard. The customer will have the choice to receive several types of recommendations for each OTT platform depending on their needs. The models will calculate the input when the user offers it, and depending on the results, they will recommend movies as input. A variety of recommendation models are included in the project. 1. Content-Depending Recommendation: The user will receive recommendations for a list of movies based on their favourite genre. Using the genre name as input, the model will output the top films according to their IMDb scores. 2. Matrix-Based Recommendations: In this method, the model compares the user-provided movie description to the descriptions of other films to determine which five films most closely fit the user's description. 3. Collaborative Recommendation: In this case, the model will suggest or recommend a movie or TV show by giving its title based on the preferences of other individuals who prefer a similar genre. 5.ANALYSIS The dashboard Analysis Page's information was gathered through Google Forms, and it includes graphs that demonstrate how the number of OTT subscribers increased significantly during the COVID19 outbreak. The analysis unmistakably demonstrates that COVID19 revolutionized the use of streaming platforms, and that this use has grown to the point where more people choose to see new movies on streaming platforms than in actual cinemas. Even with its higher prices, Netflix continues to be the most popular streaming platform. Those who do not like Netflix may not like it because it has more expensive subscription costs than other streaming services. The dashboard can also be helpful for a director who wants to choose what kind of film to make based on the audience's age or gender, as the projects help to deal with this issue as well. Chart -2: Year wise Subscription Chart This finding is corroborated by another graph that demonstrates how people now prefer to watch newly released films on OTT platforms rather than going to theatres. The project's dashboard also displays the most popular streaming services, including Netflix, Amazon Prime Video, and Hotstar. Other significant questions are included in the google form and are used in the dashboard to help the audience understand the information and insights. The primary goal of utilizing Google Forms to collect data is to enable more accurate results and conclusions by taking into account the preferences that individuals currently hold. Chart -1: Comparison Chart
  • 4. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 10 Issue: 03 | Mar 2023 www.irjet.net p-ISSN: 2395-0072 © 2023, IRJET | Impact Factor value: 8.226 | ISO 9001:2008 Certified Journal | Page 171 Chart-2: OTT preference chart Chart-3: User’s Interface Chart-4: User’s Interface 6. CONCLUSIONS New possibilities for finding personalized information on the Internet are made possible by recommender systems. It also enables users to access goods and services that are not immediately available to users on the system, which helps to relieve the issue of information overload, which is a fairly typical situation with information retrieval systems. We have developed a recommendation algorithm for Netlfix, Prime Video, and Hotstar that can suggest films and television shows based on a user's affinity for a particular genre. The models also make recommendations for films that are comparable to the movie description that users enter in the input area. Additionally, our dashboard offers a thorough picture of how Covid19 contributed to the era of streaming platforms, as well as information on which OTT platform users prefer, how much time they spend there, and their preferred genres. REFERENCES  G.C. Capelleveen, C. Amrit, D.M. Yazan, W.H.M. Zijm, “The recommender canvas: A model for developing and documenting recommender system design”. Expert systems with applications, pp. 97-117, 2019.  F. Ricci, L. Rokach, B. Shapira, Introduction to Recommender Systems Handbook. Boston, Massachusetts, United States of America: Springer, 2010.  Y. Lim, “A Primer to Recommendation Engines”, Sep 10, 2019  By Daniil Korbut, Statsbot, “Recommendation System Algorithms: An Overview”, Jan. 2022.  Richmond Alake, “Understanding Cosine Similarity And Its Application: Understand the basics behind a technology that is used across different fields and domains of Machine Learning” Sep. 15, 2020  Mukesh Chaudhary, “TF-IDF Vectorizer Scikit- learn: Deep understanding of TF-IDF Calculation by Various examples, why is so Efficiency than other Vectorizer Algorithm, Apr. 24, 2020.  Plotly, “Introducing Plotly Express”, Marc. 20, 2019.  Andy McDonald, “Getting Started with Streamlit Web Based Application: A gentle Introduction To Creating Streamlit Web apps”, May 23, 2022.