Social Media is a much used term.
Beneath the name the categories of tools have emerged and evolved. This deck explains how Social Media is two things and how these two things are both very similar AND very different.
Treat them the same at your peril.
Power Point do seminário apresentado na disciplina "A informação eletrônica em questão: os pensadores do ciberespaço" do Programa de Pós-Graduação em Ciências da Comunicação – ECA-USP.
Mata kuliah Komunikasi Massa
Dosen pengampu : Dhini Ardianti S.Sos.,M.I.Kom
RALLYANA RATU FAZRI (172050299)
ANGGI MAHARDIKA (1720502365)
YAHYA IBRAHIM (172050353)
ARSYTA RAVINA S (172050376)
EKONOMI POLITIK MEDIA dalam INDUSTRI MEDIALusianai Waode
Kajian tentang Ekonomi politik media, konstruksi realitas media, komdifikasi media, agenda setting media, yang buat dalam forman power point dan juga deskripsi
The Secret To Social Media Success in 10 Easy StepsHeidi Cohen
Here's a super simple social media strategy to help you get big results for your business whether it's B2B, B2C, or not-for-profit.
The key to social media is to show up, be generous in your contributions and pay-it-forward. This holds true regardless the size of your business or its focus.
The reason to use social media is simple: To be part your prospect’s consideration set.
10 Steps of Social Media Marketing Cycle
1. Define your social media strategy
2. Develop your social media positioning
3. Create social media content
4. Optimize your content
5. Build your social media presence
6. Remember the business basics
7. Distribute your social media content
8. Develop relationships
9. Integrate social media across your organization
10. Measure social media results
Four Photography Tips for Social Media #smsecretsJay Baer
4 photography tips to make your social media photos much, much better on Instagram, Facebook, Pinterest, Twitter, Google + and Snapchat.
These social media secrets are part of the #smsecrets program, and come from Convince & Convert Media.
Want to know how to better use lighting, composition, and camera angles on Instagram? Learn that and more in this dynamic presentation from Jay Baer, Daniel Lemin, and the Convince & Convert media team.
A solid guide for aspiring social media marketers and content marketers, world-wide.
Power Point do seminário apresentado na disciplina "A informação eletrônica em questão: os pensadores do ciberespaço" do Programa de Pós-Graduação em Ciências da Comunicação – ECA-USP.
Mata kuliah Komunikasi Massa
Dosen pengampu : Dhini Ardianti S.Sos.,M.I.Kom
RALLYANA RATU FAZRI (172050299)
ANGGI MAHARDIKA (1720502365)
YAHYA IBRAHIM (172050353)
ARSYTA RAVINA S (172050376)
EKONOMI POLITIK MEDIA dalam INDUSTRI MEDIALusianai Waode
Kajian tentang Ekonomi politik media, konstruksi realitas media, komdifikasi media, agenda setting media, yang buat dalam forman power point dan juga deskripsi
The Secret To Social Media Success in 10 Easy StepsHeidi Cohen
Here's a super simple social media strategy to help you get big results for your business whether it's B2B, B2C, or not-for-profit.
The key to social media is to show up, be generous in your contributions and pay-it-forward. This holds true regardless the size of your business or its focus.
The reason to use social media is simple: To be part your prospect’s consideration set.
10 Steps of Social Media Marketing Cycle
1. Define your social media strategy
2. Develop your social media positioning
3. Create social media content
4. Optimize your content
5. Build your social media presence
6. Remember the business basics
7. Distribute your social media content
8. Develop relationships
9. Integrate social media across your organization
10. Measure social media results
Four Photography Tips for Social Media #smsecretsJay Baer
4 photography tips to make your social media photos much, much better on Instagram, Facebook, Pinterest, Twitter, Google + and Snapchat.
These social media secrets are part of the #smsecrets program, and come from Convince & Convert Media.
Want to know how to better use lighting, composition, and camera angles on Instagram? Learn that and more in this dynamic presentation from Jay Baer, Daniel Lemin, and the Convince & Convert media team.
A solid guide for aspiring social media marketers and content marketers, world-wide.
Buffer's Social Media Guide: How Often to Post (Redesigned by Ethos3)Ethos3
The social media superstars at Buffer created a brilliant Slideshare deck about the recommended frequency for social media posts. Ethos3 redesigned this informative Buffer deck as a lesson in presentation design for the official Slideshare blog. The result is a beautiful deck, that is full of valuable insights. Thanks, Buffer!
Celebrate Martin Luther King Jr. Day with a brief history, some of his greatest moments, and his most powerful quotes. Ethos3 is proud to honor a man who deserves so much more than a single day a year.
The Who What Where When And Why Of Social Media Lead GenerationAbhishek Shah
Social Media is the place to be for lead generation. Each platform offers insight and information about thousands of potential prospects, and it’s all right there waiting for you.
But in order for your strategy to be efficient and effective, you have to identify the 5 W’s of your lead generation: Who, What, Where, When, and Why.
This SlideShare will give you a brief breakdown of what these elements are and how to use them to your advantage.
To deliver a compelling and memorable presentation, you need to rehearse your presentation material. Learn the best ways to practice for a professional presentation by reviewing this Mini-Guide to Presentation Practice by Ethos3. If you want to be trained by presentation professionals, or if you need your presentation designed by award-winning designers, contact Ethos3 at: http://www.ethos3.com
Intro to social media for nonprofits, focusing on benefits to using social media and 4 keys to success. Given at Google Cambridge as part of HandsOnTech Boston workshop series 3/6/13. Presented by David Crowley, Social Capital Inc. President & Founder
7 Big Cheese Marketing Secrets for People who Want to Master Digital Media Pl...Nick Kellet
I recently learned people weren't picking their media platforms wisely (or using them at all).
I knew people picked tools poorly, so I’m not sure why I was surprised.
These were people I’d assumed would know how to choose.
So then I realized, that’s the problem I’m experiencing with Listly.
If more people got media, more people would get Listly.
Hence the idea for this deck was born.
I’ve also found it valuable to recap + retell things you’ve already told.
Complex ideas get easier to tell as you seek out the perfect metaphor.
There’ no doubt media is complex + someone needs to make it simpler
Overview of personal professional use of social media, professional learning network development, and using social media tools with emphasis on Twitter, Facebook, and LinkedIn.
Why is it so hard in 2023 to create a self-care regime that you love?
Mixing paper with digital gets messy. Journals, meditation tools & exercises, Then coaching newsletters, even podcasts & ebooks/courses. In time, we lapse due to complexity, expense or boredom. The search continues…
Card decks are an engaging, varied medium, but printed decks get heavy, bulky & expensive.
If your card decks were digital, you would have several advantages over physical card decks.
Firstly, you would not have to worry about losing or damaging any physical cards, which could save you money and time in the long run.
Secondly, you would have the ability to easily shuffle and randomize your cards, which can be more difficult with physical cards. This would make your card games more fair and balanced.
Thirdly, you could easily customize your digital card decks by adding or removing cards, changing the artwork or text, and more. This would allow you to create unique and personalized card games.
Lastly, you would have the ability to play your card games online with others, which would allow you to play with people from all over the world. This would open up new opportunities for playing card games and meeting new people who share your interests.
Overall, digital card decks would offer many benefits over physical card decks, including increased convenience, customization, and online gameplay options.
Card Deck Creators - Values for Creating A Digital Card Deck on DeckibleNick Kellet
Cards decks are on trend
Monetize THE
MobilE MOMENT
INSTANT download.
NEVER out of stock.
Deckible helps you monetize short attentions.
Customer’s
daily rituals
Statistics show we spend 4+ hours/day on our phones consuming books, videos, music, news, etc
Deckible helps you & your decks compete for mobile attention.
DIGITAL WELLNESS REVOLUTION
Card decks & wellness are both on trend.
Thrive inside the mobile consumer’s day.
Deckible’s is a rich tactile experience on iPhone/ Android.Phone or tablet.
Join Deckible Today.
Sell your Decks digitally.
Card Deck Lovers - Values for Uising Digital Card Decks on DeckibleNick Kellet
ONE Mindful WORKFLOW
Draw cards, journal or meditate for inner stillness. All in one app.
Let the cards inspire & guide your daily practice.
Wellness RITUALS
Support your self-care with 400+ “indy” card decks.
Decks for every moment: Affirmations, Tarot, Oracle, Purpose, Coaching Cards, Journal Prompts, Questions etc.
DIGITAL DECKs offer MORE
Deckible blends custom spreads & card sorts. Easy to shuffle, flip, collage & more.
Get motivated by prior readings / journal entries.
Works on & offline.
Instant download.
Start enjoying your decks on the go
with Deckible.
Card-Decks, Deckible & The Creative EconomyNick Kellet
Learn about the card-deck market place and why its time to take card-decks digital just like books, videos and music.
Are you a coach that uses a coaching deck?
Are you are tarot reader or a tarot deck creator?
There are so many types of cards decks and now you can have all the decks you love in your pocket.
What genre of card-decks do you use?
"TAROT + ORACLE",
"LOVE, DATING + RELATIONSHIPS",
"STRENGTHS, FEELINGS + VALUES",
"PROMPTS + QUESTIONS",
"IDEATION + CREATIVITY",
"COACHING CARDS",
"MINDFUL AFFIRMATIONS",
"THERAPY DECKS",
"BOOKS AS DECKS",
"FLASH CARDS",
"QUOTES + GREETINGS",
"HEALTH + FITNESS",
"TRAVEL + TOURISM",
"CHILDREN + KIDS",
"CULTURE, COMMUNITY + IDENTITY",
"GAMES, PUZZLES + HUMOR",
"ENTERPRISE + STRATEGY",
"BIRTH + DEATH",
"BRANDING + MARKETING",
"PHOTO OBJECTS/ PHOTO THERAPY",
"RICH MEDIA (MEDITATIONS)",
"CHECKLISTS, RECIPES + FORMULA",
"SELF-CARE / RITUALS"
Are you a creator on Etsy or an Artist? need help making money from your content? Deckible can help.
How we Snack on Information (how not to get forgotten/ lost in a self-service...Nick Kellet
Are you helping people remember you and your brands in their search for information?
Are you serving the self-serving consumer? Are you ignoring them?
Are you mindful of the buyers journey as they self-serve and self-educate on their journey to solving their problems.
Lurkers Into Leads: 11 Hacks to Connect with the 99 Percent (The Silent Majo...Nick Kellet
Some might call it “talking to the shadow people” or “getting the lurkers to reveal themselves”
We're exploring the 1% Rule ( ie 1:9:90).
Learn what it takes to get the shadow people into the light – and into your sights, and how knowing this is a critical part of your content strategy and your success.
Lurker is a term who’s meaning has evolved.
No longer a “stalker”.
Lurking is internet for “Just looking”.
When people say “I’m just lurking” they are asking to be invited to the party.
Lurking has taken on a bigger role with the emergence of the self-service economy.
Publish slides to instagram in 5 easy stepsNick Kellet
Authoring content for Instagram is not easy for many people.
It's easier to work with simple desktop tools like Keynote and PowerPoint and then easily publish this content for Instagram.
This is a five step recipe for authoring with ease.
Unlurk Me? Exploring the value of Lurkers & Lurking (in the looker centric se...Nick Kellet
UnLurk me?
Brands & Consumers Lurk, but what makes us unlurk?
There's an art to participation.
24 Social Laws to entice the 90% from the shadows
Brands & consumers have a new relationship.
Few consumers leverage their new powers in a self-service economy.
Few brands involve consumers in their brand story.
Self-serve has changed everything.
UnLurk Me explores both sides of the new economy where everyone creates, curates & consumes.
24 Social Laws explain how brands & consumers can benefit from a more productive exchange.
We all lurk, but the big question is what does it take to entice people out of the shadows.
This book explores the art of participation.
50 Shades of Dark Social - Exploring the Dark Side of Digital MediaNick Kellet
Dark Social is an interesting concept.
I researched it here
http://list.ly/list/Xno-dark-social-research-into-the-digital-underbelly
I explore the dark side of digital.
Five Slideshare Truths: Part I (Lessons from Authoring 50 Decks & Earning 200...Nick Kellet
Are you a content master?
Do you commit to platforms and build a body of work.
I've been learning how to be a slideshare master.
I've learned these hard lessons
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
https://www.sociocosmos.com/product-category/youtube/
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
2. SOCiAL+MEDIA NOT SOCIAL MEDIA
SOCIAL
NETWORKS
MEDIA
PLATFORMS
Makes content easier to
find, share & reuse
Makes people easier to
manage,find & connect
L
3. People Catalog = Identity
- Find People
- Get Introduced (Reuse)
- Share/Recommend People
- Networking Expert (Extrovert?)
Social Metrics
- Connections
- Social Proof (Likes etc)
- Influence (Klout etc)
Content Catalog = Knowledge
- Find Content
- Embed Content(ReUse)
- Share/Recommend Content
- Domain Expert (Introvert?)
Media Metrics
- Views / Shares
- Embeds (Earned Media)
- Mentions / Links
SOCIAL Mediavs
4. Social Networks (People)
Destination sites where you go to interact with people.
Social Graph: (who knows who)
Six Degrees Separation: (how to reach someone)
Preference Graph: (who likes what, who shares that passion)
People hangout on Social Networks
to connect, reconnect & discover new people.
Action (content & dialog) revolve around people.
5. Media platforms (Content)
Destination sites where you go to find & interact with content
Content Graph: (what’s to know - aka “Best Practice”)
Knowledge Graph: (who knows what)
Community Graph: (Create 1% - Contribute 9% - Consume 90%)
People hang out on Media Platforms to
find great content and domain expertise.
Action (people & ideas) revolve around content (lists, slides, videos, podcasts)
6. LifeTime Value
Social feeds are algorithmic
& therefore don’t persist.
Get value by:
- keeping your stream alive
- nurturing your connections
- extending reach over time
Content on a Media Platform
persists over time.
Get value by:
- accruing social proof: views/ embeds
- creating a rich body of work
- - earning organic rank/traffic
Social Mediavs
7. Key Activity
Connect ahead. Engage with people
Cultivate a following
Build a community of like minds
Help Others (generosity)
Make Lists (who’s who)
Look for/ create tomorrows stars
Notice who is engaging with you
Create ahead. Help people find you
Create original content [body of work]
Generate a following / Follow others
Communicate, Curate & Share Ideas
Engage with content
Like/ Share /Embed / Curate
Help Connect people with ideas
Social Mediavs
8. Social centric vs Media Centric?
MEDIA PLATFORMS
offers innovators a new strategy
to be MEDIA CENTRIC
Most brands have more
SOCIAL than CONTENT
connections
(i.e. SOCIAL CENTRIC)
Where does your BRAND have
more followers ?
MEDIA
CENTRIC
SOCIAL
CENTRIC VS
12. vs
BLOG SILOS ARE NO LONGER EFFECTIVE
MEDIA
SEARCH
EARNED
SEARCH
EARNED
MEDIA
MEDIA
SHARING
OWNED
MEDIA
OWNED
MEDIA
REACH
blogs
&
Media
MEDIA PLATFORMS KILLER ADVANTAGE
blogs
15. Eg Slides
The 34% of the 16k total
views came from
embedded media. 30
Embeds in total.
Other people’s blogs are
more effective than
yours. You need to let
go and utilize media in
every post.
Note: 265 downloads.
That’s dark social at
work. You don’t know
where that got shared.
16k VIEWS
SlideShare LINK.
Highlights Embeds/Views
michaelqtodd.com - 1151
scoop.it - 809
linkedin.com770
webershandwick.net - 719
twitter.com - 455
intuit.ca- 397
blog.list.ly - 261
contentjam.com - 199
42medien.de - 118
rebelmouse.com - 104
news.google.com - 44
storify.com - 13
pinterest.com - 11
m4marketinghits.com - 3
16. Eg Videos
Embedding accounted
for 66% of this video’s
51k views.
This is proof that
MEDIA and BLOGS trump
MEDIA or BLOGS
Media and blog work
best together.
YouTube Link
51k VIEWS
17. Eg LISTs
50% of this list’s 166k
views are via multiple
embeds.
If you are not using media,
you are missing out.
Great quality content will
get found, but not always
on your blog.
A search on YouTube or
Slideshare won’t find your
blog, it could find your
content.
Listly Link
Listly 166k VIEWS
18. Eg Images
Just to prove a point
(and not to convey
any form of
Presidential approval), I
thought I’d share this
image because it’s had
so many views!
More proof of the
power of Media
Platforms.
Flickr Link
Flickr images are easy to embed
2.4m VIEWS
19. Next Steps / Questions
Are you Social Centric?
Are you Blog focussed?
Do you author media first?
Do you compose blogs from media?
Check out Listly and go Pro with a 20%
discount (until 20/2/2015. Code: GEN20