Nick Stetz is a marketing and events professional based in New York City. He has experience managing accounts and digital marketing for Mixify, an experiential marketing technology company. He also founded Campus Vinyl, a digital magazine highlighting college music. Stetz has a bachelor's degree from Bucknell University and internship experience in sales planning and content marketing. His resume and portfolio showcase his skills in account management, digital marketing, event planning, and data analysis.
Fashion PR Agencies London - Fashion Mode - fashionmode.co.ukfashionmode1
The Fashion Mode sales team is professional and dedicated with experience of both UK and international retail markets. Responsive to the fast-moving industry we use the latest fashion forecasting services to keep abreast of trends and industry developments and are pro-active in constantly adding new retailers to our vast network of premium menswear, women wear and accessory accounts. Website: http://fashionmode.co.uk
Fashion PR Agencies London - Fashion Mode - fashionmode.co.ukfashionmode1
The Fashion Mode sales team is professional and dedicated with experience of both UK and international retail markets. Responsive to the fast-moving industry we use the latest fashion forecasting services to keep abreast of trends and industry developments and are pro-active in constantly adding new retailers to our vast network of premium menswear, women wear and accessory accounts. Website: http://fashionmode.co.uk
Vibrant marketing professional for over 10 years in the industry. Founder of Creatively Mused, a digital content and strategic marketing agency focused on innovative techniques.
PR 101 - Communications for Startups and EntrepreneursLars Voedisch
1) How to tell your story and why anybody should actually listen
2) Knowing your audiences is everything
3) Social media isn't the holy grail - are you sure you wanna go viral
This is a summary of the company's approach. It outlines the categories we work in and some examples of the work we're done. For more, visit www.williamsmarketing.ca
Blue Ocean PR is a boutique PR consultancy in Cairo, offering media relations, event management, crisis communication, media training, internal communication, media monitoring and measurement.
Elevate - A Public Relations and Digital Communications Agency for Leading B...Elevate Communications
Elevate is a full-service public relations agency representing leading consumer and business-to-business (B2B) brands in the sports, financial services, media, and technology sectors. Established in 2003, our team is comprised of experienced PR agency professionals – seasoned strategists and creative thinkers – who are dedicated to capturing mind and market share for our clients. We have a passion for developing and executing integrated, multi-channel communications programs that inspire action, drive results and achieve our client’s business objectives. Elevate’s PR and digital programs draw upon a portfolio of agency services including media relations; thought leadership; digital PR, influencer engagement; social media marketing; sponsorship activation, event marketing and reporting/ media analytics. Elevate Communications is located in the historic Back Bay neighborhood in Boston, Massachusetts. Visit us at elevatecom.com
Vibrant marketing professional for over 10 years in the industry. Founder of Creatively Mused, a digital content and strategic marketing agency focused on innovative techniques.
PR 101 - Communications for Startups and EntrepreneursLars Voedisch
1) How to tell your story and why anybody should actually listen
2) Knowing your audiences is everything
3) Social media isn't the holy grail - are you sure you wanna go viral
This is a summary of the company's approach. It outlines the categories we work in and some examples of the work we're done. For more, visit www.williamsmarketing.ca
Blue Ocean PR is a boutique PR consultancy in Cairo, offering media relations, event management, crisis communication, media training, internal communication, media monitoring and measurement.
Elevate - A Public Relations and Digital Communications Agency for Leading B...Elevate Communications
Elevate is a full-service public relations agency representing leading consumer and business-to-business (B2B) brands in the sports, financial services, media, and technology sectors. Established in 2003, our team is comprised of experienced PR agency professionals – seasoned strategists and creative thinkers – who are dedicated to capturing mind and market share for our clients. We have a passion for developing and executing integrated, multi-channel communications programs that inspire action, drive results and achieve our client’s business objectives. Elevate’s PR and digital programs draw upon a portfolio of agency services including media relations; thought leadership; digital PR, influencer engagement; social media marketing; sponsorship activation, event marketing and reporting/ media analytics. Elevate Communications is located in the historic Back Bay neighborhood in Boston, Massachusetts. Visit us at elevatecom.com
Yenilikçi Düşünme ve Fikir Üretme Teknikleri Eğitimi bize mevcut kalıplardan kurtularak zihnimizi çok daha verimli kullanmanın ve etkili tekniklerle parlak
fikirler üretmenin kapılarını açıyor...
StickyGarlic Communications is a new age brand consultancy firm specializing in digital media marketing. We help analyse our clients’ existing digital marketing campaigns and offer strategic consulting services to help them frame their digital marketing strategy.
Our endeavour is to bring forth clutter breaking communication strategies, designs and lateral thinking to ensure a deeper and sustainable impact of your marketing campaigns and efforts.
Live Webinar: Taming the Financial Content BeastLinkedIn
In response, financial brands have ramped up their investment in content marketing. However, many are still struggling to define how much content they should produce, in what formats and through which channels to activate it.
In attempting to ‘tame the content beast’, the solution is perhaps to anchor content back in the context of the customer journey. This process starts by mapping these journeys from awareness, through consideration and nurture to purchase – and beyond. These journey maps should then inform the choice of content format and activation channel, depending on the customer’s needs at each stage. This holistic view should also provide a more meaningful benchmark to assess Return on Investment.
In response, financial brands have ramped up their investment in content marketing. However, many are still struggling to define how much content they should produce, in what formats and through which channels to activate it.
In attempting to ‘tame the content beast’, the solution is perhaps to anchor content back in the context of the customer journey. This process starts by mapping these journeys from awareness, through consideration and nurture to purchase – and beyond. These journey maps should then inform the choice of content format and activation channel, depending on the customer’s needs at each stage. This holistic view should also provide a more meaningful benchmark to assess Return on Investment.
Building a Social Media Game Plan with a Digital Marketing AgencyRezStream
Whether you pay attention to it or not, chances are your next guest is making a purchase decision based on your social media presence. So, to help you maintain your brand reputation we invite you to watch our webinar recording “Building a Social Media Game Plan with a Digital Marketing Agency” hosted by Cass Tooke, Social Media Specialist at rezStream.
Watch-on demand to for a better understanding of the benefits of a well-defined social media strategy:
- Enhance Brand Consistency: A social media game plan ensures consistent brand messaging across all platforms, creating a unified and recognizable brand identity.
- Drive Engagement: By strategically planning content, businesses can foster meaningful interactions, drive conversations, and encourage user participation, leading to higher engagement rates.
- Increase Reach and Brand Awareness: A thoughtfully crafted strategy helps businesses expand their reach by identifying target demographics, selecting appropriate platforms, and implementing effective tactics to boost brand visibility.
- Generate Leads and Conversion: A strategic approach allows businesses to optimize their social media efforts to generate leads, nurture prospects, and drive conversions through targeted campaigns and compelling content.
Webinar | Dazed and Digital? Explore 10 New Ideas to Amplify Your Ad Campaigns.Converge Consulting
Insta-stories are taking over. Snap's rolled out self-serve ads. Facebook's keeping up with Messenger Ads. It's been a whirlwind of a summer for digital marketing. Feeling dazed and digital? Don't miss this free webinar. Get 10 new ideas in 30 minutes.
Simple and clear presentation about Digital Boutique agency and our servicesEkaterina Gould
some clients do not have time to read books in PowerPoint and look at pictures. For clients who love short and clear information we did our presentation. Enjoy and join us !
Boutique advertising agency delivers results (600+%) with fresh creative branding, marketing, advertising & website design. Well kept secret in San Francisco Bay Area.
This slide provides a brief discussion and concept of social media marketing through which you will better understand social media marketing and prepare your presentation on social media marketing.
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
The Impact of Artificial Intelligence on Modern Society.pdfssuser3e63fc
Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
The Impact of Artificial Intelligence on Modern Society.pdf
Nick stetz resume & portfolio
1. Nick Stetz
Resume & Portfolio
120 Ridge Street, Apt. 4C
New York, NY 10002
410.409.9334
nmstetz@gmail.com
www.linkedin.com/in/nickstetz/
Marketing & Events Professional
2. ResumeNick Stetz
410.409.9334
nmstetz@gmail.com
Nick Stetz
Address: 120 Ridge Street Apt 4C, New York, NY 10002
410-409-9334 • nmstetz@gmail.com
WORK EXPERIENCE
Account Manager, Mixify, Brooklyn, NY Sept. 2013 – Oct. 2014
Mixify provides brands, venues, and artists with a live experience that allows them to market to and connect with
fans in a completely new way. The 2-way live-streaming technology is an experiential marketing tool like no other.
DIGITAL AND EXPERIENTIAL MARKETING:
• Oversaw promotion for each event including concept creation, graphic design, and deliverables.
• Managed ideation and execution of overall experience positioning, production, budgeting, and more.
• Helped in the creation of key marketing decks used for brand, venue, and artist acquisition.
• Aided in the development and execution of social media posts for pre-, during, and post-event fan
engagement on Facebook, Twitter, and Instagram.
ACCOUNT MANAGEMENT:
• Maintained 50+ client relationships both within the United States and globally in Europe, South
America, and North America.
• Worked with clients to determine best marketing strategies and talent for a successful event both
financially and in terms of fan satisfaction.
Founder and CEO, Campus Vinyl, New York, NY January 2013 - Present
• STRATEGY - Ensure company stays on track with its overarching goals and vision of highlighting
talented college musicians and giving each university’s music scene a voice through journalism and
campus events.
• PROJECT MANAGEMENT - Oversee and work with all subsidiary Campus Vinyl chapters to help
them build their own chapter from the ground up including recruiting, content, organization, team
bonding, and more.
• SOCIAL MEDIA & ANALYTICS - Post daily and engaging content on website, Facebook, Twitter,
and Instagram to build and evolve Campus Vinyl's brand voice while analyzing statistical trends.
Community and Content Intern, Mixify, Brooklyn, NY May 2012 – August 2012
• CLIENT RELATIONS - Developed and maintained valuable artist relations for the company by
helping the artists become acquainted with, adapt to, and use the Mixify.com platform.
• SOCIAL MEDIA - Helped produce and execute marketing strategies via social media with increases
in Facebook likes, Twitter followers, and Mixify users by 1500%, 1300%, and 2150% respectively
from their launches.
Sales Planning Intern, McCormick & Company, Sparks, MD May 2011 – August 2011
• BRAND EXPERIENCE – Gained valuable knowledge of how brands operate internally and how they
collaborate with outside companies such as marketing/ad agencies.
• ANALYTICS – Analyzed sales data and marketing trends to help Zatarain’s competitive positioning.
EDUCATION
Bucknell University, Lewisburg, PA 2009 - 2013
• BSBA in Management; BA in French; Minor in Music
• Cumulative GPA - 3.67
Université François-Rabelais, Tours, France (Study Abroad) Spring 2012
LEADERSHIP ROLES
Events Chair – Chi Phi Fraternity, Bucknell University January 2011 – December 2011
• Operated a $40,000 budget while planning weekly, monthly, and larger-scaled, yearly events.
• Developed and executed all event concepts from start to finish including but not limited to:
o Creative brainstorms, musician bookings, marketing/promotional materials (digital and
traditional), staffing, guest lists, and production creation, setup, and takedown.
SKILLS
• Proficient in French (DELF B1)
• Strong interpersonal skills
• Microsoft Office, Adobe Photoshop & InDesign, Wordpress, SugarCRM, MailChimp, Google
Analytics, Basic SEO Experience, Basic HTML and CSS Experience, Intermediate Accounting
3. Case Studies & Portfolio
3
Case Studies/Experience4
Digital Marketing Assets7
Client Acquisition8
Insights & Analytics9
4. Case Studies/ExperienceNick Stetz
410.409.9334
nmstetz@gmail.com
Grassroots & Social Media Marketing
Challenge
Mixify.com’s innovative online platform had just hit the market, allowing artists, labels, and brands to
put on showcases with live performances to anyone across the world. How does a startup company
successfully spread the word of this new platform to gain loyal users?
Solution
Use talented, well-known artists that fans and potential users want to hear live to perform themed
showcases using the platform while also tying in relevant brands. Talent will be able to connect to fans
in a new way and brands can market themselves as trending. Use talent and brand relationships to
grow presence via their social media pages and by conducting sweepstakes. Additionally, use already
existing communities to advertise showcases and platform.
Results
An increase in 3,000+ Facebook likes, 1,500+ Twitter followers, and 4,500+ Mixify users in only a
3-month span and each from their inceptions.
Tactical Word of Mouth
Real-time fan engagement to
build user loyalty.
Well-known, relevant artists to
draw interest to the platform.
Brand sweepstakes to increase
user base and social metrics.
4
5. Nick Stetz
410.409.9334
nmstetz@gmail.com
Experiential Marketing
Challenge
A startup company needs to educate fans, artists, and brands on a revolutionary technology that could
change the way we consume entertainment, market ourselves, and interact with new customers. How
does a company do so while reassuring clients that in this scenario change is good?
Solution
Put on an experiential marketing showcase that features the 2-way live-streaming technology, Mixify
Clubcast. Invite not only fans, artists, and brands, but also journalists from local and national publica-
tions. Let the guests experience the new technology to its full potential by streaming artists from Los
Angeles, CA, creating an atmosphere of a trendy club, and letting them interact with the LA artists in
real-time. Also, free food and complimentary beverages are always a nice bonus!
Results
Numerous features in publications from around the globe covering not only the event, but the tech-
nology and Mixify as a whole. The raised awareness created a massive influx of inquiries from artists,
venues, and brands wanting to come on as clients. These inquiries not only increased revenue, but
also the quantity and notoriety of Mixify’s clients.
The Future of Entertainment - Technology Education
Global press coverage of event,
technology, and company.
Guests in fully immersive experience are able to
interact with the artists across the country.
Notable artists performing
via HD video & high quality
audio.
5
VentureBeat Article URL
Case Studies/Experience
6. Nick Stetz
410.409.9334
nmstetz@gmail.com
Market Research
Challenge
After internal discussions and reader feedback, it was clear that the recently launched digital maga-
zine, Campus Vinyl, needed visual modifications and content improvements to increase readership
and awareness. How does a brand new digital magazine modify themselves to increase readership
when their campus awareness is extremely low?
Solution
Create a simple and easy to navigate survey that prompts the survey takers to visit and comment on
the digital magazine even if they have not done so already. Providing images of the site also makes it
quicker and easier for the survey takers. For best results, utilize the campus message center and strong
word of mouth while enticing readers with a chance to win a gift card to a store of their choosing. Use
the data to compile a marketing deck showing testimonies and graphs for easy decision making.
Results
A large and random sample size with valuable feedback was taken from the Bucknell population. This
market research lead to a complete website overhaul and a change in content more relevant to the
readers. This resulted in increased loyalty, unique visitors, social media metrics, and overall awareness.
Catering to the Readers
Simple and easy to navigate survey
with sample images provided.
Valuable metrics and insights into
the readers’ tastes.
Website overhaul. Increased
visual attractiveness with more
relevant content.
6
http://campusvinyl.com/bucknellu/
Case Studies/Experience
9. Strategic Planning from
Consumer Insights
PortfolioNick Stetz
410.409.9334
nmstetz@gmail.com
Insights & Analytics
9
Consumer Tastes
Google Analytics Tracking
& Evaluation
Social Media Tracking
& Analysis
10. Nick Stetz
Thanks for your time!
120 Ridge Street, Apt. 4C
New York, NY 10002
410.409.9334
nmstetz@gmail.com
www.linkedin.com/in/nickstetz/
Marketing & Events Professional