This document outlines ways for newsrooms to transform to better adapt to the digital age. It recommends that leaders set the example by using social media and learning new skills. Newsrooms should change workflows to prioritize live coverage, social media, video and data. Meetings and budgets should reflect new digital priorities rather than old paper formats. The organizational chart may need to change to accommodate new positions focused on engagement, breaking news, video, and data. Extensive training is also needed in new skills like social media, video, and data analysis.
Twitter For Business - D-School 2014 08 - By Doyle Buehler, The Digital Busin...Doyle Buehler
Tired of the Twitter Tricks and Trolls that never actually work? Want to actually do something with Twitter so that it works not only for your business, but with your business? At the same time?
Join me, Doyle Buehler, author of The Digital Delusion, as I bring you my DSchool Introductory Webinar on Twitter.
For a simple, quick, 20 minute webinar, find out what you can do to quickly grow your audience and grow your leads and Return on Investment.
I will show you these 3 Simple Things:
The Tools you can use to double your Twitter followers in 14 days
The Process to build your sales and leads based activity on Twitter
The Knowledge needed to fully connect Twitter with your own digital ecosystem
View the Video Here: http://webinarjam.net/webinar/go/replay/7335/baeeb5adaa/accessok/
Three Breakthroughs and Two Failures That Have Shaped Buffer in the Past Six ...Buffer
COO, Leo Widrich, shared the 3 breakthroughs and 2 failures that have shaped Buffer in our past six years at the Next Web Conference in New York in November, 2016.
OSS From the Outside In - A Personal Journey With Akka.NETpetabridge
(From .NET Unboxed Conference 2015)
A year ago, I'd never sent in an open-source PR in my life. Today, I collaborate on Akka.NET with awesome developers and end users in 20+ countries every week. How the heck did THAT happen?!
- How do you get involved in a project and build credibility?
- How do you grok all the new ideas you need?
- Once you're involved, how do you build community around the project so people
actually USE the damn thing?
This is a talk about how a complete outsider gets into open-source quickly, and what possibilities that opens up for you personally and in your career.
Twitter For Business - D-School 2014 08 - By Doyle Buehler, The Digital Busin...Doyle Buehler
Tired of the Twitter Tricks and Trolls that never actually work? Want to actually do something with Twitter so that it works not only for your business, but with your business? At the same time?
Join me, Doyle Buehler, author of The Digital Delusion, as I bring you my DSchool Introductory Webinar on Twitter.
For a simple, quick, 20 minute webinar, find out what you can do to quickly grow your audience and grow your leads and Return on Investment.
I will show you these 3 Simple Things:
The Tools you can use to double your Twitter followers in 14 days
The Process to build your sales and leads based activity on Twitter
The Knowledge needed to fully connect Twitter with your own digital ecosystem
View the Video Here: http://webinarjam.net/webinar/go/replay/7335/baeeb5adaa/accessok/
Three Breakthroughs and Two Failures That Have Shaped Buffer in the Past Six ...Buffer
COO, Leo Widrich, shared the 3 breakthroughs and 2 failures that have shaped Buffer in our past six years at the Next Web Conference in New York in November, 2016.
OSS From the Outside In - A Personal Journey With Akka.NETpetabridge
(From .NET Unboxed Conference 2015)
A year ago, I'd never sent in an open-source PR in my life. Today, I collaborate on Akka.NET with awesome developers and end users in 20+ countries every week. How the heck did THAT happen?!
- How do you get involved in a project and build credibility?
- How do you grok all the new ideas you need?
- Once you're involved, how do you build community around the project so people
actually USE the damn thing?
This is a talk about how a complete outsider gets into open-source quickly, and what possibilities that opens up for you personally and in your career.
Lurking Alert! 5 Reasons Your Members Aren’t Actively Participating in Your O...WebLink International
You’ve created an online community, and it’s an awesome member benefit! But, your members don’t seem to be actively engaged. So, what’s the problem?
In this webinar Scott White, Account Executive at Connectik Technologies, will address the top 5 reasons why your members aren’t finding value through your online community. Gain insights, directly from customer feedback, about the tools and features necessary to set the stage for success, as well as what motivates members to start talking.
Delivered to Causeway Work Centre's Entrepreneurial Opportunity program. An attempt to give participants a sense of what social media can mean in the context of starting and growing a business
Have you ever wondered where to start when it comes to creating a social media strategy? Have you silently asked yourself, "Do I really need to be on all of these social media platforms?" Or, the big one: "Is social media really worth it for my business?" If you have said anything like that-- this webinar is for you!
The "Time's Up!" time management workshop was created by Ari Baker and Jackie A. Taylor as a part of the It's Your Career Series. This series is made possible by the Blount County Chamber of Commerce in collaboration with the Blount County Public Library, located in Maryville, TN. Additional materials can be found by visiting: http://bcpl.populr.me/itsyourcareer .
Leading with Obeya - about strategy executionTim Wiegel
Presentation at the Agile Coaching Exchange by Tim Wiegel on his book Leading with Obeya. Why and how Obeya helps lead organizations. A practical approach to strategic leadership.
Can teeny tiny video save the day?
See3 CEO Michael Hoffman made this presentation, on how to use microvideo apps like Vine and Instagram for nonprofits marketing, at SXSW 2014. Browse these slides for great video examples, production tips, and best practices for distribution.
After my transition, I quickly realized my success was very rare. The way I arrived where I am only retains value if I share and duplicate the results.
How to Pitch a Software Development Initiative and Ignite Culture ChangeRed Gate Software
You’ve got a great idea for transforming software development or IT processes in your organization, but you’re not sure how to get buy-in from key stakeholders, or how to change your company culture.
In this session, Microsoft MVP Ike Ellis will draw on his experience as a consultant and leader in software development to give you real-world tips to define, shape, and share your pitch successfully. Whether you are launching a revolutionary new initiative or expanding an existing effort to improve your software development, Ike’s tips will help you create a plan to effect change in your teams.
A well planned out end user adoption strategy is critical for creating a successful SharePoint portal. But how do you know your return on investment is actualized? The answer lies within one simple word: Adoption.
Developing your end user adoption strategy and measuring the impact of the strategy are a critical exercise for any portal initiative. By learning how to establish an end user adoption strategy, you can facilitate engagement and collaboration with your user body, and establish mechanisms to generate metrics.
In this webinar, Jill Hannemann of Portal Solutions and special guest Yarin Negri of CardioLog Analytics discuss creating a successful end user adoption strategy and talk about different ways to measure adoption success.
In this webinar we:
- Talk about different ways to measure adoption success
- Showcase CardioLog Analytics' user adoption tool
- Share ways to generate reports and metrics to enhance engagement, collaboration and optimization to transform your portal effectively.
This guide on ‘The Basics of Blogging’ will help you discover:
What your business should write about.
Who should write your content.
How often you should publish content.
Where you should host and share your content.
How SEO works.
How to research relevant keywords for your business.
How to use social media to grow your blog following.
And, most importantly, how to know if it is working.
You can also hear the full presentation at http://www.atomicdust.com/watch-the-basics-of-blogging/
Tailoring Your Online Image: Trimming the Excess to Get a Good Social Fit - B...Energy Digital Summit
This presentation was written by Brittany Thomas, Coordinator, External Affairs, Cabot Oil & Gas Corporation. Brittany was invited to present as a breakout speaker for the inaugural Energy Digital Summit in June 2014.
Lurking Alert! 5 Reasons Your Members Aren’t Actively Participating in Your O...WebLink International
You’ve created an online community, and it’s an awesome member benefit! But, your members don’t seem to be actively engaged. So, what’s the problem?
In this webinar Scott White, Account Executive at Connectik Technologies, will address the top 5 reasons why your members aren’t finding value through your online community. Gain insights, directly from customer feedback, about the tools and features necessary to set the stage for success, as well as what motivates members to start talking.
Delivered to Causeway Work Centre's Entrepreneurial Opportunity program. An attempt to give participants a sense of what social media can mean in the context of starting and growing a business
Have you ever wondered where to start when it comes to creating a social media strategy? Have you silently asked yourself, "Do I really need to be on all of these social media platforms?" Or, the big one: "Is social media really worth it for my business?" If you have said anything like that-- this webinar is for you!
The "Time's Up!" time management workshop was created by Ari Baker and Jackie A. Taylor as a part of the It's Your Career Series. This series is made possible by the Blount County Chamber of Commerce in collaboration with the Blount County Public Library, located in Maryville, TN. Additional materials can be found by visiting: http://bcpl.populr.me/itsyourcareer .
Leading with Obeya - about strategy executionTim Wiegel
Presentation at the Agile Coaching Exchange by Tim Wiegel on his book Leading with Obeya. Why and how Obeya helps lead organizations. A practical approach to strategic leadership.
Can teeny tiny video save the day?
See3 CEO Michael Hoffman made this presentation, on how to use microvideo apps like Vine and Instagram for nonprofits marketing, at SXSW 2014. Browse these slides for great video examples, production tips, and best practices for distribution.
After my transition, I quickly realized my success was very rare. The way I arrived where I am only retains value if I share and duplicate the results.
How to Pitch a Software Development Initiative and Ignite Culture ChangeRed Gate Software
You’ve got a great idea for transforming software development or IT processes in your organization, but you’re not sure how to get buy-in from key stakeholders, or how to change your company culture.
In this session, Microsoft MVP Ike Ellis will draw on his experience as a consultant and leader in software development to give you real-world tips to define, shape, and share your pitch successfully. Whether you are launching a revolutionary new initiative or expanding an existing effort to improve your software development, Ike’s tips will help you create a plan to effect change in your teams.
A well planned out end user adoption strategy is critical for creating a successful SharePoint portal. But how do you know your return on investment is actualized? The answer lies within one simple word: Adoption.
Developing your end user adoption strategy and measuring the impact of the strategy are a critical exercise for any portal initiative. By learning how to establish an end user adoption strategy, you can facilitate engagement and collaboration with your user body, and establish mechanisms to generate metrics.
In this webinar, Jill Hannemann of Portal Solutions and special guest Yarin Negri of CardioLog Analytics discuss creating a successful end user adoption strategy and talk about different ways to measure adoption success.
In this webinar we:
- Talk about different ways to measure adoption success
- Showcase CardioLog Analytics' user adoption tool
- Share ways to generate reports and metrics to enhance engagement, collaboration and optimization to transform your portal effectively.
This guide on ‘The Basics of Blogging’ will help you discover:
What your business should write about.
Who should write your content.
How often you should publish content.
Where you should host and share your content.
How SEO works.
How to research relevant keywords for your business.
How to use social media to grow your blog following.
And, most importantly, how to know if it is working.
You can also hear the full presentation at http://www.atomicdust.com/watch-the-basics-of-blogging/
Tailoring Your Online Image: Trimming the Excess to Get a Good Social Fit - B...Energy Digital Summit
This presentation was written by Brittany Thomas, Coordinator, External Affairs, Cabot Oil & Gas Corporation. Brittany was invited to present as a breakout speaker for the inaugural Energy Digital Summit in June 2014.
Presentation to graduate students at Milano | The New School for Management and Urban Policy about what leaders need to know about technology and social media
Scale your digital workplace - SharePoint Fest Seattle 2018Owen Allen
Slides from my presentation at SharePoint Fest Seattle 2018. Some ideas for planning and thinking more holistically about your Office 365 digital workplace.
Putting Your Best Foot Forward- How to Incorporate Strengths in Your Grant Pr...TechSoup
In this webinar, Alice Ruhnke of GrantStation, shared how to infuse your grant proposals with strengths, solutions, and with a clear understanding of what funders are looking for and have a fresh perspective on what works in your organization and community.
Putting Your Best Foot Forward- How to Incorporate Strengths in Your Grant Pr...ArethaSimons
In this webinar, Alice Ruhnke of GrantStation, shared how to infuse your grant proposals with strengths, solutions, and with a clear understanding of what funders are looking for and have a fresh perspective on what works in your organization and community.
Questions to Ask When Building an Online CommunityScott Moore
Given as part of the NTEN09 Conference Panel, "Building and Sustaining Vibrant Online Communities". I focus on what questions should be asked when building an online community. The preso is limited to 15 min. Questioning my assumptions is encouraged.
These are slides for a class on updating communication ethics codes. Here's a blog post with some points and links related to the class: https://stevebuttry.wordpress.com/2015/11/19/slides-and-links-on-mass-communication-codes-of-ethics/
4. Read more about it
• stevebuttry.wordpress.com
• slideshare.net/stevebuttry
• @stevebuttry
• stephenbuttry@gmail.com
5. Priorities
• Set the example from the top (change
what you do & say)
• Change how your newsroom works
• Change your meetings & budgets
• Change org, but don’t let org chart drive
the change; org should follow action
• Support change with training
6. Set the example
• Are you actively & visibly using social
media, especially Twitter?
• Are you learning along with staff?
• Do your questions & demands reflect
your stated priorities?
• Are you discussing ethical issues related
to change?
7. Change newsroom workflow
• What are you covering live?
• Where do social media, video, data (&
other digital work) fit in workflow?
• What have you decided to do more of?
• What have you decided to stop doing?
Do less of? Automate?
• Where do you accept a lower standard?
8. Meetings & budgets
• Is morning meeting about tomorrow’s
paper? Or today’s news-coverage plans?
• Do you critique morning paper? Or
discuss what’s generating traffic or
conversation on site & social media?
• Does news budget reflect digital work &
priorities?
9. Change the org chart
• New org chart won’t bring about change
but should reflect change
• Do the things you’re doing more of need
positions or teams to lead the effort?
• Who’s doing the things you’re doing less
of? What else should they do?
• Do work shifts reflect digital platforms?
10. Possible position changes
• Engagement/social media leader
• Consider breaking-news team
• Do you have data specialist, team?
• Do you have video specialist? Webcast
producer and/or anchor?
• What beats & positions need to change?
• How do editing & design need to change?
11. Training is essential
• Social media
• Video
• Data
• Multimedia
• Time management
• Visual journalism
• Writing & editing
12. Read more about it
• stevebuttry.wordpress.com
• slideshare.net/stevebuttry
• @stevebuttry
• stephenbuttry@gmail.com