Zone24x7 is developing a new inventory management robot called AZIRO. The document discusses Zone24x7's new product management process and compares its practical approach for developing AZIRO to the theoretical approach outlined in a textbook. It recommends that Zone24x7 identify risks, have contingency plans, and get customer feedback early in the development process given AZIRO's innovative nature.
The document provides a template for creating a Market Requirements Document. It includes sections for an executive summary, market opportunity analysis, market requirements, and prioritized list of requirements. The market requirements section provides examples of how to document user personas, potential requirements, use cases, specifications, and a prioritized requirements list. It aims to help understand customer needs and prioritize market-driven requirements to guide product development.
New Product Development Tools and Techniques SurveyDayu Tony Jin
This is the questionnaire that I developed for one of my market research research project. Various techniques have been incorporated to improve response rate. For details, please visit: http://servicesresearch.blogspot.sg/2010/10/research-methogology-course-summary-2.html
This document provides a product development plan for a transaction management system called eClaim that targets the insurance sector. Over 5 years, it projects sales to increase from 2 deals in year 1 to 5 deals in year 5. Net profit is projected to rise from $31,000 in year 1 to $132,145 in year 5. The plan outlines the product features, pricing strategies, staffing needs, financial projections, and sales distribution targets across various Middle Eastern countries.
Product development is the process of taking a concept and making it into a product that can be brought to market. It involves taking an idea through research, design, prototyping, testing, refinement, and commercialization. The key stages of product development typically include:
1. Idea generation - Coming up with ideas for new products or improvements to existing products. This can come from customer feedback, market research, or within a company.
2. Concept development - Turning ideas into tangible product concepts through research, design, engineering, and prototyping.
3. Testing and refinement - Evaluating concepts through various tests, focus groups, surveys, and trials to refine and improve the product.
4. Commercialization -
This document summarizes key aspects of the new product development process as described in Chapter 2 of the textbook. It provides an overview of Procter & Gamble's use of a strategic process to successfully transform its cosmetics business unit. It then outlines the typical phases of the new product process - opportunity identification, concept generation, concept evaluation, development, and launch. For each phase, it lists the main activities and goals. The document also discusses techniques for accelerating new products to market and managing breakthrough innovations.
Organization planning, design and developmentKishor Tayade
This document discusses organization planning techniques including organization analysis and design. It describes the principal components of an organization as management systems including the planning, control, communication, and evaluation systems. It also outlines the basic parts of an organization such as the operating core, strategic apex, middle line, technostructure, and support staff. Finally, it covers topics like production resources, planning, control, scheduling, and sequencing.
New Product Development was a 3-day public workshop for managers offered for many years through what is now UW-Madison’s Center for Professional and Executive Development (CPED). Since CPED has modified its mission to focus on leadership and management training, this and other marketing classes have been discontinued. Therefore I am providing this for your individual education.
A version of this presentation with embedded hyperlinks to YouTube videos and other educational sites is available through my website, BrainSnacksCafe.com.
Enjoy!
New Product Development Philosophy IB Work BetterStephen Tavares
This presentation outlines Philosophy IB's offerings in the New Product Development space including governance and process design and outsourced project management.
The document provides a template for creating a Market Requirements Document. It includes sections for an executive summary, market opportunity analysis, market requirements, and prioritized list of requirements. The market requirements section provides examples of how to document user personas, potential requirements, use cases, specifications, and a prioritized requirements list. It aims to help understand customer needs and prioritize market-driven requirements to guide product development.
New Product Development Tools and Techniques SurveyDayu Tony Jin
This is the questionnaire that I developed for one of my market research research project. Various techniques have been incorporated to improve response rate. For details, please visit: http://servicesresearch.blogspot.sg/2010/10/research-methogology-course-summary-2.html
This document provides a product development plan for a transaction management system called eClaim that targets the insurance sector. Over 5 years, it projects sales to increase from 2 deals in year 1 to 5 deals in year 5. Net profit is projected to rise from $31,000 in year 1 to $132,145 in year 5. The plan outlines the product features, pricing strategies, staffing needs, financial projections, and sales distribution targets across various Middle Eastern countries.
Product development is the process of taking a concept and making it into a product that can be brought to market. It involves taking an idea through research, design, prototyping, testing, refinement, and commercialization. The key stages of product development typically include:
1. Idea generation - Coming up with ideas for new products or improvements to existing products. This can come from customer feedback, market research, or within a company.
2. Concept development - Turning ideas into tangible product concepts through research, design, engineering, and prototyping.
3. Testing and refinement - Evaluating concepts through various tests, focus groups, surveys, and trials to refine and improve the product.
4. Commercialization -
This document summarizes key aspects of the new product development process as described in Chapter 2 of the textbook. It provides an overview of Procter & Gamble's use of a strategic process to successfully transform its cosmetics business unit. It then outlines the typical phases of the new product process - opportunity identification, concept generation, concept evaluation, development, and launch. For each phase, it lists the main activities and goals. The document also discusses techniques for accelerating new products to market and managing breakthrough innovations.
Organization planning, design and developmentKishor Tayade
This document discusses organization planning techniques including organization analysis and design. It describes the principal components of an organization as management systems including the planning, control, communication, and evaluation systems. It also outlines the basic parts of an organization such as the operating core, strategic apex, middle line, technostructure, and support staff. Finally, it covers topics like production resources, planning, control, scheduling, and sequencing.
New Product Development was a 3-day public workshop for managers offered for many years through what is now UW-Madison’s Center for Professional and Executive Development (CPED). Since CPED has modified its mission to focus on leadership and management training, this and other marketing classes have been discontinued. Therefore I am providing this for your individual education.
A version of this presentation with embedded hyperlinks to YouTube videos and other educational sites is available through my website, BrainSnacksCafe.com.
Enjoy!
New Product Development Philosophy IB Work BetterStephen Tavares
This presentation outlines Philosophy IB's offerings in the New Product Development space including governance and process design and outsourced project management.
The document provides an overview of the product planning process outlined in Chapter 4 of the textbook "Product Design and Development" by Karl T. Ulrich and Steven D. Eppinger. It discusses identifying product development opportunities, evaluating and prioritizing projects, allocating resources and planning timing. A case study of Xerox's Lakes project to develop a digital copier platform is provided as an example. Key aspects of product planning include developing a portfolio of projects aligned with company strategy, market segmentation, technology roadmaps, and balancing fundamentally new vs. incremental projects.
Concept to commercialization document gives an insight into the basic prerequisites of the technical & commercial process being followed at Stabicon. Its key input includes various segments of unmet needs in the Quality Management and address development, Analytical and services and innovation technology. Also a simplified business model along with our concept to completion laboratory design gives Stabicon additional efficiency & viability to our clients.
Product Management And Service Delivery Process - FlackVentures ExampleKate Pynn
A lifecycle methodology enforces some very important processes that deliver critical value to Service Delivery. Some key contributions are:
Business driven goals (e.g. profit, performance, credible schedules, resource effectiveness….)
Roles and responsibility clarification (e.g. delegation, decision making, optimization….)
Organizational effectiveness (e.g. resource structure for task, enable cross functional efforts….)
Planning enforcement at the beginning before major resources committed
Continuous learning enabled that builds core competency in credible delivery plans.
This document provides an overview of new product management. It discusses what constitutes a new product, including new-to-the-world products, new category entries, additions to product lines, and product improvements. It also discusses what makes a product successful. The document then covers the basic new product development process, which includes phases for opportunity identification, concept generation, concept evaluation, development, and launch. It provides details on some of the key activities within each phase.
Framing is a critical piece in ensuring the right segments and needs are being satisfied. This white paper explores our technique to identify and organize around such.
The document outlines a 5-step product planning process:
1) Identify opportunities through market segmentation, technology trends, and competitive strategies
2) Evaluate and prioritize projects using 4 perspectives: competitive strategy, market segmentation, technology trajectories, and product platforms
3) Allocate resources and plan project timing considering resource availability, technology readiness, and market/competition factors
4) Complete pre-project planning including developing a mission statement, assumptions, and staffing
5) Reflect on results and process to improve future planning
The Critical Role of Sales Throughout the New Product Development ProcessGreg Bonsib
The sales team has a critical role at every stage of the NPD process. So does product marketing. These roles are very different and each crucial to the ultimate product commercialization success in the marketplace.
These slides were prepared for Engineering and Food Technology students at Massey University, New Zealand to provide guidance in writing a product development report based on a group project.
The document outlines the product development process, beginning with developing a vision for a new product, analyzing market opportunities and customer needs, and determining what type of product to develop. It discusses using techniques like technical questioning and creating a mission statement to evaluate the technical and economic feasibility of a new product idea. The example of developing a new fingernail clipper illustrates how to apply these concepts through asking technical questions to clarify design requirements and constraints.
The document discusses product planning and development processes. It defines product planning and describes four types of product development projects. It then outlines the key steps in a typical product development process: identifying opportunities, evaluating and prioritizing projects, allocating resources and planning timing, completing pre-project planning, and reflecting on results. Key aspects of evaluating projects, different product types, and pre-project planning are also summarized.
1. The document discusses product design and development, outlining categories of new products and challenges in new product development.
2. It describes the new product planning system and five stages of the design process. Critical path analysis can be used to control complex design tasks.
3. The eight stages of new product development are discussed: idea generation, screening, concept development and testing, marketing strategy, business analysis, product development, market testing, and commercialization.
A product manager investigates, selects, and develops products for an organization, performing the activities of product management.
A Product Manager Communicates product vision from the highest levels of executive leadership to development and implementation teams. The product manager is often considered the CEO of the product and is responsible for the strategy, road map, and feature definition for the product or product line. The position may include marketing, forecasting, and profit and loss (P&L) responsibilities.
For more info reach us at engage@confianzys.com OR rahul@confianzys.com
Leardon Solutions Product Development and Commercialization Lifecycleleardonsolutions
This presentation describes the detailed activities for each phase and checkpoint in Leardon Solutions' Product Development and Commercialization Lifecycle.
This chapter discusses the new product development process. It begins with the challenges companies face in developing new products and different organizational structures used. There are six main categories of new products and common reasons why products fail, such as overestimating market size or poor design. Companies must organize effectively for new product development, with options like product managers or new product departments. The development process involves generating and screening ideas, developing product concepts, testing concepts with customers, and developing a marketing strategy before commercializing. The goal is to successfully manage each stage of the process to launch new products that customers want to adopt.
This is a lecture notes for ENT245 (Product Design and Development), Bachelor of Mechanical Engineering, UniMAP.
With the courtesy of the authors, Karl T. Ulrich and Steven D Eppinger
Target costing is a method of profit planning and cost management that focuses on designing costs out of products during the research and development stage. It aims to minimize design changes and costs during manufacturing. Cross-functional teams representing the entire value chain guide the process. Suppliers also play a critical role in reducing component costs through iterative value engineering. Potential issues include conflicts between parties, pressure to meet target costs distracting from other goals, and employee burnout from that pressure.
The document discusses factors that affect new product development team performance, including size, composition, structure, administration, and leadership. It describes four types of team structures - functional, lightweight, heavyweight, and autonomous - that vary in members' dedication to the team and level of cross-functional coordination. Effective teams require leadership matched to the team's needs as well as administration policies like a project charter to ensure focus on goals. Recent technologies have also allowed for greater use of virtual teams across distances.
Denis Gallant is a product innovation consultant who provides advanced product planning expertise to help clients stay ahead in competitive markets. His services include market, product, and technology analysis as well as assistance with funding programs, intellectual property, business models, and more. Gallant has over 25 years of industry experience in new product development. He works flexibly with client teams and offers continuity. Outsourcing certain product planning projects to an expert like Gallant can help companies focus internal resources while gaining an independent perspective.
Food product development group assignment presentation #3Kern Rocke
Course: Food Product Development
Group Assignment looking at the consumer acceptability of fast food outlets in and around the University of the West Indies, St.Augustine Campus
The document summarizes the development of a new natural insecticide product called "Natural Anti-Insect." Key points:
1. The product is made from mahogany seeds and fruits and provides a natural alternative to chemical insecticides.
2. The development process included screening ideas, concept development and testing, and establishing a marketing strategy.
3. If testing is successful, the company plans to commercialize the product and sell it to farmers across Bangladesh and potentially other countries.
The document provides an overview of the product planning process outlined in Chapter 4 of the textbook "Product Design and Development" by Karl T. Ulrich and Steven D. Eppinger. It discusses identifying product development opportunities, evaluating and prioritizing projects, allocating resources and planning timing. A case study of Xerox's Lakes project to develop a digital copier platform is provided as an example. Key aspects of product planning include developing a portfolio of projects aligned with company strategy, market segmentation, technology roadmaps, and balancing fundamentally new vs. incremental projects.
Concept to commercialization document gives an insight into the basic prerequisites of the technical & commercial process being followed at Stabicon. Its key input includes various segments of unmet needs in the Quality Management and address development, Analytical and services and innovation technology. Also a simplified business model along with our concept to completion laboratory design gives Stabicon additional efficiency & viability to our clients.
Product Management And Service Delivery Process - FlackVentures ExampleKate Pynn
A lifecycle methodology enforces some very important processes that deliver critical value to Service Delivery. Some key contributions are:
Business driven goals (e.g. profit, performance, credible schedules, resource effectiveness….)
Roles and responsibility clarification (e.g. delegation, decision making, optimization….)
Organizational effectiveness (e.g. resource structure for task, enable cross functional efforts….)
Planning enforcement at the beginning before major resources committed
Continuous learning enabled that builds core competency in credible delivery plans.
This document provides an overview of new product management. It discusses what constitutes a new product, including new-to-the-world products, new category entries, additions to product lines, and product improvements. It also discusses what makes a product successful. The document then covers the basic new product development process, which includes phases for opportunity identification, concept generation, concept evaluation, development, and launch. It provides details on some of the key activities within each phase.
Framing is a critical piece in ensuring the right segments and needs are being satisfied. This white paper explores our technique to identify and organize around such.
The document outlines a 5-step product planning process:
1) Identify opportunities through market segmentation, technology trends, and competitive strategies
2) Evaluate and prioritize projects using 4 perspectives: competitive strategy, market segmentation, technology trajectories, and product platforms
3) Allocate resources and plan project timing considering resource availability, technology readiness, and market/competition factors
4) Complete pre-project planning including developing a mission statement, assumptions, and staffing
5) Reflect on results and process to improve future planning
The Critical Role of Sales Throughout the New Product Development ProcessGreg Bonsib
The sales team has a critical role at every stage of the NPD process. So does product marketing. These roles are very different and each crucial to the ultimate product commercialization success in the marketplace.
These slides were prepared for Engineering and Food Technology students at Massey University, New Zealand to provide guidance in writing a product development report based on a group project.
The document outlines the product development process, beginning with developing a vision for a new product, analyzing market opportunities and customer needs, and determining what type of product to develop. It discusses using techniques like technical questioning and creating a mission statement to evaluate the technical and economic feasibility of a new product idea. The example of developing a new fingernail clipper illustrates how to apply these concepts through asking technical questions to clarify design requirements and constraints.
The document discusses product planning and development processes. It defines product planning and describes four types of product development projects. It then outlines the key steps in a typical product development process: identifying opportunities, evaluating and prioritizing projects, allocating resources and planning timing, completing pre-project planning, and reflecting on results. Key aspects of evaluating projects, different product types, and pre-project planning are also summarized.
1. The document discusses product design and development, outlining categories of new products and challenges in new product development.
2. It describes the new product planning system and five stages of the design process. Critical path analysis can be used to control complex design tasks.
3. The eight stages of new product development are discussed: idea generation, screening, concept development and testing, marketing strategy, business analysis, product development, market testing, and commercialization.
A product manager investigates, selects, and develops products for an organization, performing the activities of product management.
A Product Manager Communicates product vision from the highest levels of executive leadership to development and implementation teams. The product manager is often considered the CEO of the product and is responsible for the strategy, road map, and feature definition for the product or product line. The position may include marketing, forecasting, and profit and loss (P&L) responsibilities.
For more info reach us at engage@confianzys.com OR rahul@confianzys.com
Leardon Solutions Product Development and Commercialization Lifecycleleardonsolutions
This presentation describes the detailed activities for each phase and checkpoint in Leardon Solutions' Product Development and Commercialization Lifecycle.
This chapter discusses the new product development process. It begins with the challenges companies face in developing new products and different organizational structures used. There are six main categories of new products and common reasons why products fail, such as overestimating market size or poor design. Companies must organize effectively for new product development, with options like product managers or new product departments. The development process involves generating and screening ideas, developing product concepts, testing concepts with customers, and developing a marketing strategy before commercializing. The goal is to successfully manage each stage of the process to launch new products that customers want to adopt.
This is a lecture notes for ENT245 (Product Design and Development), Bachelor of Mechanical Engineering, UniMAP.
With the courtesy of the authors, Karl T. Ulrich and Steven D Eppinger
Target costing is a method of profit planning and cost management that focuses on designing costs out of products during the research and development stage. It aims to minimize design changes and costs during manufacturing. Cross-functional teams representing the entire value chain guide the process. Suppliers also play a critical role in reducing component costs through iterative value engineering. Potential issues include conflicts between parties, pressure to meet target costs distracting from other goals, and employee burnout from that pressure.
The document discusses factors that affect new product development team performance, including size, composition, structure, administration, and leadership. It describes four types of team structures - functional, lightweight, heavyweight, and autonomous - that vary in members' dedication to the team and level of cross-functional coordination. Effective teams require leadership matched to the team's needs as well as administration policies like a project charter to ensure focus on goals. Recent technologies have also allowed for greater use of virtual teams across distances.
Denis Gallant is a product innovation consultant who provides advanced product planning expertise to help clients stay ahead in competitive markets. His services include market, product, and technology analysis as well as assistance with funding programs, intellectual property, business models, and more. Gallant has over 25 years of industry experience in new product development. He works flexibly with client teams and offers continuity. Outsourcing certain product planning projects to an expert like Gallant can help companies focus internal resources while gaining an independent perspective.
Food product development group assignment presentation #3Kern Rocke
Course: Food Product Development
Group Assignment looking at the consumer acceptability of fast food outlets in and around the University of the West Indies, St.Augustine Campus
The document summarizes the development of a new natural insecticide product called "Natural Anti-Insect." Key points:
1. The product is made from mahogany seeds and fruits and provides a natural alternative to chemical insecticides.
2. The development process included screening ideas, concept development and testing, and establishing a marketing strategy.
3. If testing is successful, the company plans to commercialize the product and sell it to farmers across Bangladesh and potentially other countries.
LO1 Understand factors that influence menu planning decisions Menu development and policy
overview: principles of menu planning; types of menu; menu balance; creativity; consumer expectations; religious, cultural, ethnic and social influences; fads and trends; fashions; themes Menu compilation: factors eg taste, colour, texture, portion size, temperature, appearance, commodity planning, seasonal factors Recipe development: creativity; cookery styles; nutritional composition; consistency of product; methods eg fresh commodities, prepared foods, combination of fresh and prepared foods, cook-chill/freeze, batch cookery; call order; timing Food service systems: variations to standard service methods eg silver, table, buffet, tray, counter; food presentation; addressing consumer needs and expectations; timing
Orange Kool Juice is launching a new juice brand in Pakistan called Orange Kool. The presentation provides information on the company's mission, vision, objectives, product portfolio, and product details for Orange Kool Juice. Market research indicates there is both latent and regular demand for Orange Kool due to its positioning as a 100% pure orange juice without artificial ingredients. The company plans to target major cities in Pakistan and the upper/middle class by positioning Orange Kool as a healthier orange juice option that is competitively priced.
26 topline marketing strategies to launch a new brand, product or service. Includes a 1 page summary outlining the pros and cons of each approach as well as best in class examples. Designed as flashcards so that it can be printed out to help stimulate brainstorm sessions.
Product Launch Presentation By Linda Johnsonlindajohnsonh
The document outlines the steps for launching a new product, including defining the product, setting objectives and budgets for marketing activities, creating a timeline, and measuring the success of the launch through activities like advertising, trade shows, and evaluating customer response. It provides details on planning specific elements of the launch like developing collateral, choosing a name, preparing demonstrations and displays, and considering international launches.
The document outlines the new product development process, which includes idea generation, screening, concept testing, market strategy development, business analysis, test marketing, and commercialization. The goal is to develop, test, and evaluate new product ideas to ensure growth and survival. Key steps involve assessing opportunities, determining the product type, developing the concept, evaluating market potential and profitability, testing the product and marketing plan, and commercializing the new product. Following this process helps reduce risks and avoid costly mistakes when bringing new products to market.
This is Prateek Mishra from Ramaiah institute of management studies, Bangalore and the following presentation gives an overview of launch of a hypothetical product into the market.
International Journal of Engineering Research and Development (IJERD)IJERD Editor
This document discusses applying agile software development methodology in a dynamic business environment. It begins by defining the traditional software development life cycle and some common development methodologies. It then discusses the principles of agile development, focusing on the Agile Manifesto and Scrum methodology. Some key benefits of agile development discussed include continuous customer feedback, developing products faster through iterative releases, managing change through prioritized backlogs, and continuous risk management through short iterations. Overall, the document argues that agile methods allow for more flexibility and rapid response to changes that are needed in dynamic business environments.
The document discusses designing a brand market analysis and outlines Bellwether's process which includes defining the brand's core through logo design, creating a brand style guide, prototyping interfaces, and ensuring code quality through testing and reviews. Bellwether creates 2-3 logo alternatives, takes the newly established logo to create a matching brand style guide, then applies the branding guide and learns from discovery to prototype final designs.
SoftServe - The Difference Is You! Join Professionals!Mykhailo Burychka
This document provides information about SoftServe, a software development company established in 1993 with over 1500 employees. It details SoftServe's certifications and awards, including being a Microsoft Gold Certified Partner. The document outlines SoftServe's management team and various departments that support roles like project management, software development, quality assurance, and technical writing. Benefits for SoftServe employees are also highlighted, including an on-site gym, language courses, healthcare services, discounts, and more.
CRJS466 – Psychopathology and CriminalityUnit 5 Individual Proje.docxfaithxdunce63732
CRJS466 – Psychopathology and Criminality
Unit 5 Individual Project Grading Criteria
(125 points)
Content (75 points):
Question 1 (20 points)
Question 2 (20 points)
Question 3 (15 points)
Question 4 (20 points)
Organization (25 points):
Clarity and conciseness of thought, minimum page length
APA Formatting (12.5 points):
Title page with Running head, page numbers, 12-pt. Times New Roman or
Arial font, 1” margins, spacing, in-text citations, and References (minimum of
three peer-reviewed, scholarly sources)
Mechanics (12.5 points):
Grammar, spelling/word usage, punctuation
______________________________________________________________________
For the Unit 5 IP, below are the specific questions and my expectations:
In a 3–5 page position paper, respond to the following:
(1) Articulate the mental disorder being considered by the court in the case that you selected, and why this disorder would make the defendant unfit for trial.
**Based on information and knowledge gathered from the DSM-IV-TR or DSM-5, course text, Live Chats, Learning Materials, and other peer-reviewed/scholarly sources, determine ONE possible mental disorder being considered. Discuss your rationale as to why you selected the diagnosis for this particular case. Before choosing a disorder, think about the defendant's mental status, including appearance, attitude, behavior, mood and affect, speech, thought process, thought content, perception, cognition, insight, and judgment.
(2) Explain the relationship between the actions and behavior that would cause the court to remand the defendant for a mental evaluation.
**Address the association between the actions or offenses of the defendant and the mental disorder associated with the offense.
(3) Evaluate the outcome of the case you selected in terms of the defendant, the victim, and the community.
**Identify the impact of the trial’s outcome on the community, the victim, and the defendant.
(4) Critique and assess the court’s decision in the case you selected. Choose ONE of the following:
(a) Support the court’s correct decision.
**Discuss why you support (agree with) the court's decision. Explain your rationale.
(b) Challenge the court’s decision with your supported reasons.
**Discuss why you challenge (disagree with) the court's decision. Explain your rationale.
SWE440-1402A-01
Software Project Management
Project Plan
27 April 2014
Content
Page
1)Project Description and Methodology
3-6
2)Project Plan Outline
7-8
3)ISO & IEEE Standard
9-11
4)Configuration Management
12-16
5)Defect Tracking
17
6)Risk Management
19-22
7) Final Project Report
23
8)References
24
Project Description and Methodology
The IT ecosystem of financial services institutions faces many challenges in aligning business needs with IT solutions which generally.
Generating ideas is not the issue. Executing on them is. This whitepaper discusses how manufacturers can improve new product development through strategic portfolio management, program execution management, product development, and manufacturing planning and validation. It emphasizes integrating people and processes through capabilities like requirements management, project planning, resource management, and risk management to foster sustainable innovation. Leading companies use product lifecycle management solutions to coordinate development teams and ensure new products meet market needs.
The development of software is planned in stages and steps that culminate in the construction of functional applications of software. As a start-up, you are a new bug in this competitive industry.
An introductory study on sectoral agile customizationAnna Vicent Soria
This document contains information about a master's thesis presented by Anna Vicent Soria. It includes the minutes of evaluation from the academic panel reviewing the thesis, a statement of authorship signed by Anna, and an introduction to the thesis which discusses applying agile principles to non-IT projects in various sectors such as architecture, education, and manufacturing. The introduction provides background on agile and its historical use primarily in software development, and examines its potential applications in other industries.
Selection And Implementation Of An Enterprise Maturity...Jenny Calhoon
The passage discusses documentation in agile software development processes. While documentation is considered important, traditional agile processes provide little internal documentation and rely heavily on verbal communication. This can lead to lapses in memory over time and make it harder to understand design rationale, especially with team turnover. The main objective of documentation is to instruct those maintaining or upgrading the system about its structure, functionality, operation, and design. Documentation is important for stakeholders like users, testers, and project managers as well.
Larry O'Connor seeks a position as a Development Manager, Release Manager, Technical Product Manager, or Project Manager. He has over 20 years of experience in the technology industry designing, developing, implementing, and innovating applied software. As a product visionary, he has strong experience in project management, release management, product management, eCommerce, mobile development, and migrating teams to Agile development practices. Most recently, he served as Development and Release Manager for a point of sale and eCommerce company where he oversaw multiple development teams, instituted product release cycles, and grew the company over 500% through new product offerings and customization projects.
DELIVER QUALITY SOFTWARE PRODUCTS BY FOLLOWING SIMPLE STEPSTechahead Software
Outsourcing is cost-effective, and offshore software outsourcing, in particular, helps reduce development costs, which leads to a reduced market price and more competitiveness.
Agile methodology involves iterative development and testing. It emphasizes incremental and evolutionary development by breaking projects into smaller pieces that are integrated for testing. Popular Agile frameworks include Scrum, Kanban, Extreme Programming, Crystal, Dynamic Systems Development Method, and Feature-Driven Development. The Agile Manifesto outlines core values and principles of Agile, including prioritizing individual/interactions over processes/tools and customer collaboration over contract negotiation.
Implementation Of Incremental Development ProcessSherry Bailey
The document discusses the implementation of an incremental development process compared to a waterfall methodology. It notes that agile methodologies are open to change throughout the project, unlike waterfall which has rigid requirements. The author provides examples of how Google and a satellite manufacturing company approach development differently due to their product types. Google uses agile methods for software while hardware requires waterfall.
Optimal Software for CRM Software Development Solutions.pdfcrmtechindia
The Optimal Software for CRM Software Development Solutions business from scratch involves a series of well-defined steps to ensure that the final product meets your business requirements and objectives.
The document discusses the new product development process at a company. It identifies 8 key steps in the process: 1) new product strategy development, 2) idea generation, 3) screening and evaluation, 4) business analysis, 5) product development, 6) market tests, 7) commercialization, and 8) post-launch review. It also discusses the importance of cross-functional teams to the process and what functions like marketing, R&D, and manufacturing contribute at each step.
This white paper discusses software product management. It describes software product management as dealing with planning and marketing a software product throughout its lifecycle. The key roles of product management include defining products, gathering requirements, developing roadmaps, product differentiation, marketing positioning, and prioritizing enhancements. Product management interacts with software development by generating ideas, collecting requirements, creating marketing and product documents, managing conflicts between teams, testing products, and soliciting feedback for future releases.
Soft Serve The Difference Is You Join ProfessionalsMykhailo Burychka
SoftServe is a software development company established in 1993 with over 1700 employees. It has a successful track record with over 2000 projects. SoftServe has received several "best employer" and "top IT company" awards. It has offices in Ukraine, Poland, and the US. SoftServe offers its employees benefits such as free language courses, certifications, gyms, and healthcare; as well as opportunities for career growth through its comprehensive training programs.
Planon switched to the SCRUM development method in 2004 to address issues with their previous Prince2 method. This allowed for biannual releases with marketing versions in between, and made changes more affordable to implement. Under SCRUM, teams self-select tasks for one month sprints. Product quality is ensured through effective team composition, test automation, and test effort estimation per backlog item. The agile product management process at Planon starts by identifying business problems and acquiring stakeholder input to determine themes and functionality to implement, estimating costs and opportunities. Themes are broken into concepts and solution stories to define requirements assigned to SCRUM teams.
A summary of technoloyg projects, showing process is key to technology commercialization. In this summary, we demonstrate our ability to commercialization technologies in biotech, medical, consumer, materials, science, and other fields.
SoftServe is a software development company established in 1993 with over 1200 employees. It has had success with over 1000 projects and is recognized as among the top 10 emerging European markets. It consists of various departments like project management, software development, quality assurance, and research and development, which help provide services and train employees. SoftServe offers benefits like language training, certification programs, gyms, and discounts to improve employees' skills and quality of life.
1. New product development (NPD) involves generating ideas, designing products, and testing them to bring new products to market. There are multiple steps in the NPD process from concept development to commercialization.
2. The document outlines 8 key steps in the NPD process: generating ideas, screening ideas, concept testing, business analysis, market testing, production planning, commercialization, and post-launch review. It also discusses types of new products and the product lifecycle.
3. Successful NPD depends on factors like understanding customer needs, evaluating market opportunities, testing products, and continually improving processes. Managing the entire process from start to finish is important for new products and company growth.
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2. 2
Exclusive summary
The purpose of this assignment is to identify and analyse the opportunities for new product
innovation and management in my current employer “Zone24x7 Private Limited”, which is
providing innovative information technology based software and hardware solutions to their
clients globally. Zone24x7 has been involved in recent robot development project “AZIRO”
include both software and hardware components, which is a product of robotic category
where there has been a notable success not only for company innovation but also the robotic
development segment in Sri Lanka which won the APICTA and NBQSA awards in year 2015
for IT innovation.
After providing the background details for the selected company, author discuss about the
AZIRO robot. Then analyse the opportunities and environmental suitability of the product.
Finally author investigating the organization’s new product management process, it is going
to address organizations’ currently running process, exploring how the process is used to
develop new products, concept selection methods, concept testing techniques which drives
to develop the best e-commerce robot in the industry comparing the organization’s approach
to what the text book (New Product management, by Crawford et al, eleventh edition) says,
analysing what it has been observed and few important recommendations for the
improvement of current processes and practices within Zone24x7 Private Limited.
3. 3
Table of contents
Executive summary.............................................................................................................2
1 Introduction………………………………………………..........................................................4
2 An overview of Colombo Software Solutions..………………………………………………...….5
3 Organisation’s new product management process.…………………………………….........6
4 Approach of product management process for new product domain.………..........8
4.1 Practical approach.……….………………………….………………….……………………….…......9
4.2 Theoretical approach …………………………………..................................................10
4.3 Practical vs Theoretical approach.………………………...…………….…………………..…12
5 Recommendations………………………...…………………….…………………….………………….…13
6 Conclusion…………………………………………………………….……………………………………….…14
References........................................................................................................................15
4. 4
1. Introduction
New product development management is aligning with managing the process, data analysis,
customer value proposition (make differentiation), creating value, functional and emotional
balance. In order to have the continuity of the IT business and have the sustainability in the
IT market place it needs to have proper process for new product management. Because that
helps the target customer preferring the company brand. Therefore, it is consumer driven
process which creating values to overcome need gap for targeted customer segment and gain
competitive advantage by differentiation. Creativity by solving a problem which competitors
do not, proper communication, right delivery, value by having competitive advantage, target
customer group and profit are the basic elements of this process. Throughout this innovative
methodology it will have three key performance indicators; market share with revenue as the
top line and profits as the bottom line in terms of business.
Global information technology services providing companies such as Zone24x7 align with new
product innovation with their main operation over many years in both software product
development, hardware product development. The different stages of the
software/hardware project life cycle; feasibility study, requirement gathering, design,
development, testing, user acceptance and maintenance are interconnected with new
product management terminology. Idea generators and innovation team includes business
analysts, project leads and project managers, software/hardware engineers, system support
engineers, quality assurance engineers, clients, governments (basically United Status), other
information technology companies and other organisations. Before start the development all
the innovative ideas have to face the in depth screening process and has to qualify to proceed.
Only the qualified innovative ideas selected for the new product development stage. During
innovative new product development project, all the above stakeholders take part in different
segments to full fill different activities to make it real product passing all the
software/hardware project life cycle.
5. 5
2. An overview of Zone24x7
Zone24x7 (PVT) Limited is one of the leading software technology solutions company in Sri
Lanka initiated by Llavan Fernando in 2004. Zone24x7 has its sales office in San Jose, United
States of America and also advanced research and development centre in Colombo Sri Lanka.
Currently over 200 top industry experts are working at Zone24x7, which includes 12
nationalities all around the world. Zone24x7 is focusing strong international client base of
North America, European Union and Middle East with wide range of innovative mobile,
software, hardware and firmware solutions.
Zone24x7 recognized as Sri Lanka’s most innovative Software Development Company which
has 15+ US patents owned. Zone24x7 won many local and international awards due to its
engineering excellence and well reputed track record of its innovations which backed by
standard CMMI level 3 software development industry best practices.
The advanced technology centre in Sri Lanka provide Business Process Management,
Independent Software Quality, Infrastructure Management, Customer Experience
Management, Mobility, Enterprise IT Services, Enterprise Information Management, Cloud
Offerings and Business Consulting. They serve Fortune 500 companies and the leading
software vendors in Energy & Utilities, Independent Software Vendors, Manufacturing,
Telecom, Banking and Financial Services, Healthcare, Insurance, Education, Hospitality &
Travel, Information Services and Retail industries.
The annual reports shows that for the full fiscal year 2015, total revenue increased 23% to
$109.9 million, operating profit increased 19% to $22.4 million. (Company growth was broad-
based, particularly within its banking, financial services and insurance and in North America,
Europe, Middle East geographical regions (Zone24x7, 2015).
6. 6
3. Organisation’s new product management process
In Zone24x7 terminology it is basically dealing with software and hardware developing. A new
product management process or new product life cycle is the methodical approach to develop
the new software or hardware product. There are number of models for such processes, each
describing the way to a variety of tasks or activities that take place during the process.
Capability Maturity Model (CMMI) is the most prominent model software development
organizations use as the implement process methodology and company practice CMMI level
3 standards. ISO 900, ISO 15504 and Six Sigma are other identified methodologies (SELECT,
1998).
Requirement analysis, specification, software/hardware architecture, implementation,
testing, documentation, training and support and maintenance are the main process activities
or the steps (Raint, 2013). Requirement gathering phase involves extracting the business
requirements into systematic way in order to understand both developers and quality
assurance engineers about the solution that is going to be develop. Specification is to fine
tune and define the scope of the solution. Architecture is the core representation of the
system. Implementation is one of the challenging task to put more effort to develop the
solution using both hardware and software. Testing also important to maintain the quality of
the solution. Documentation is the internal design of software/hardware solution for the
purpose of future maintenance and enhancement. Training and development is essential to
gain new knowledge and improve existing core competencies of the solution. This should
include to the process as main task since it helps to overcome most of the failures in software
producing. Most maintenance is extending systems to do new things, which in many ways can
be considered new work.
Waterfall model and other iterative processes such as agile methodologies are currently use
as the process development models. For the new product development process always
considered agile methodology because innovation project always has to keep provision to
accommodate changes during the execution period due to technical and technology
challenges to develop it (Agile alliance, 2016). Following new product development processes
(Crawford, 2012) practicing in the Zone24x7 innovation process.
7. 7
Opportunity identification and selection Process
Zone24x7 use two different practices to identify the opportunities. First one is
innovation challenge competition for internal employees to come up with their new
concepts and second one is university innovation projects. Then panel of technical and
marketing team analyse the ideas and select the best innovative ideas for innovation
book which keeps all the information of selected ideas to proceed.
Concept Generation
This stage panel of technical and marketing team work with the innovative idea owner
and sharpen up the raw and speculative ideas in to product concepts based on the
technical and market potential.
Concept/Project Evaluation
Once a year innovation team including senior management, software/hardware
architects and marketing experts get together to evaluate the innovation ideas to
proceed in the next financial year.
Development
Only the innovation team selected ideas will take in to development stage and idea
owners will be part of the development team. In this stage team design the
software/hardware architecture, marketing plan which test and evaluate until it fit to
the right market.
Use case models are a useful way of identifying meaningful increments which
implement single large, or groups of smaller use (SLDC, 2015)
Launch
In this stage Zone24x7 launch the new product in to the right market in the right time
to cater the unique customer segment and gain the highest market share to get the
competitive advantage for that particular product.
8. 8
4. Approach of product management process for new product domain
The introduction to the new robot development domain as follows:
The new product is a leading automated inventory management robot owned and operated
by Zone24x7. This product currently offers functionalities of tracking current inventory of
every storage location using RFID technology and predict future demand of inventory in
mainly retail outlets and warehouses. The new product concept is already presented to
world’s leading retail outlets like Macys and Kohl’s, which they already purchased 10 robots
for pilot run in 2016 and then expand throughout their US warehouses and retail outlets.
It is focused on providing up-to-date inventory status of each shelf in the retail outlet or
storage location in ware house facility including previous stock before scan, current stock,
daily sales, current demand of stock and future demand of stock.
About the new system
This product planning to be world’s simplest automated inventory management service
provider. Its vision is to be a leader in offering automated inventory management service to
the global retail and warehouse market.
Business objectives
The key business objectives are:
o To achieve acceptable level of reliability of the product platform.
o To build a futuristic modern solution to cater to the needs of current and potential
customers.
o To make the product scalable to be able to support the global markets and large
numbers of users (outlets and warehouses)
o To build a framework that facilitates capturing of performance data generated by
robot and provide reporting capability.
o Eliminate legacy technology and associated reliability issues that are present in the
current manual work.
o Build user interaction data capturing and analytics built in to the stock to be able to
measure the usage of stock.
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o To be able to present stock level as simple graphical view in desktop and mobile
devices.
o Provide an intuitive, efficient user interface that caters to different type of users in
different departments.
4.1 Practical approach
Usually company itself can have their own new product or they can develop new
software/hardware to client requirement. The considered scenario is “AZIRO” robot
production as own new product. Therefore, the idea and screening and concept development
and testing steps should basically covered by the Zone24x7. For the purpose of process
alignment and accepting the software development the management can have high level
discussion or formal meetings with different teams internally. If the internal teams comes to
an agreement, then they can proceed next step to build the new solution. Since this is internal
project there is a client who is internal and agreement should prepare according to the
process.
With that official agreement development team starts the new robot development process.
Business analysis’s gather requirements from internal client and present to the
software/hardware engineers and quality assurance engineers. Both development engineers
and quality assurance engineers start doing estimations, designs with project managers and
financial managers. They decide the scope, time duration, resource allocation in addition to
the method of implementation. Developers start with architectural design and quality
assurance engineers start with scenario identification to write test cases. Before having any
development or test case writing the internal client should agree with the architectural design
and test scenarios to identify main areas to ensure the quality of the product.
Lot of documentation and internal client demonstration happens before the main release to
ensure whether it is building the right product and the product is right. This is done in order
to improve the visibility and avoid from major failures. The other reason that is aligning with
a predefined “Zone way” process is Zone24x7 is using for their all development projects.
Therefore, a standard and strong communication should happen internally as well. The
working team fallen under a hierarchical level and each job role task is predefined.
10. 10
Most of the time after internal client acceptance and with desirable main functionalities the
robot product is launched to the pilot run internally. The other sub functionalities,
enhancements and maintenance are done parallel. And also the internal client feedback and
pilot run results and external client feedback are redirected to a new “AZIRO” robot.
4.2 Theoretical approach
The theoretical approach of new product development lies with idea generation, screening,
concept development and testing, business analysis, product and marketing mix
development, market testing, and commercialization. The following description is based on
the reference book; ‘New Product Management’ (Cawford, 2012).
The first step of new product development requires gathering new ideas to be evaluated as
potential product options. For many companies’ idea generation is an ongoing process with
contributions from inside and outside the organization.
In Step two the ideas generated in Step one are critically evaluated by company personnel to
isolate the most attractive and innovative options. With a few ideas in hand the marketer now
attempts to obtain initial feedback from customers, distributors and its own employees.
Generally, focus groups are convened where the ideas are presented to a group, often in the
form of concept board presentations and not in actual working form.
At the point of business analysis in the new product development process the marketer has
reduced a potentially large number of ideas down to one or two options consider as step
three.
Now in Step four the process becomes very dependent on market research as efforts are
made to analyse the viability of the product ideas. Ideas passing through business analysis are
given serious consideration for development. Companies direct their research and
development teams to construct an initial design or prototype of the selected idea or product.
Marketers also begin to construct a marketing plan for the new product. Once the prototype
is ready the marketer seeks real user inputs. Reaction that is less favourable may suggest the
11. 11
need for adjustments to elements of the marketing mix. Once these are made the marketing
team may again have the end user testing of the product. In addition to gaining end user
feedback, this step is used to gauge the feasibility of large-scale, cost effective production for
manufactured products.
Products surviving to Step six are ready to be tested as real products. In some cases, the
marketing accepts what was learned from concept testing and skips over market testing to
launch the idea as a fully marketed product. But other companies may seek more input from
a larger group before moving to commercialization.
Finally, there are several advanced approaches to market testing including virtual reality and
computer simulations. With virtual reality testing end users are exposed to a computer-
projected environment. With computer simulations end users may not be directly involved at
all. Instead certain variables are entered into a sophisticated computer program and
estimates of a target market’s response are calculated.
If market testing displays promising results the product is ready to be introduced to a market.
Some firms introduce or roll-out the product in waves with parts of the market receiving the
product on different schedules. This allows the company to ramp up production in a more
controlled way and to fine tune the marketing mix as the product is distributed to new areas.
Marketing strategies developed for initial product introduction almost certainly need to be
revised as the product settles into the market. While commercialization may be the last step
in the new product development process it is just the beginning of managing the product.
Adjusting the product’s marketing strategy is required for many reasons including; Changing
end user tastes, Domestic and foreign competitors, Economic conditions.
To stay on top of all possible threats the marketing team must monitor all aspects of the
marketing mix and make changes as needed. Such efforts require the marketing team to
develop and refine the product’s marketing plan on a regular basis. In fact, as we will discuss
in The Product Life Cycle and Marketing Planning tutorial, marketing strategies change as a
product moves through time leading to the concept called the Product Life Cycle. We will see
12. 12
that marketing team make numerous revisions to their strategy as product move through
different stage of the Product Life Cycle.
4.3 Practical Vs Theoretical approach
Most of the time when considering the robot production in real world scenarios, the idea is
generated by the IT companies and provide the solution to their target clients. The theoretical
approach is generalized for all most all the product. Therefore, this approach should be
modified according the company process and the product behaviour. But the core concept;
opportunity identification, concept generation, project evaluation, development and launch
is same with every software/hardware product since the new product management is
customer driven process where in this scenario Zone24x7 think what their client needs. All
the technological solutions provide to reduce on of the identified targeted customer
segments’ needs and wants gap. Also Zone24x7 successfully identified the niche customer
segment who suffers lot lack of technology to simplify their work.
13. 13
5. Recommendations
Since this is all about the introduction of a new product the all the possible risks should
identify beforehand by Zone24x7. Risk mitigation and contingency plans should have to have
before starting the process. New product deals with innovation therefore, research and
development process should establish and it is good of that process can link with the product
development process. Training and evaluation also should happen with prior to gain new
knowledge.
From business perspective, when it comes to implement new software and hardware product
the technology which supposed to be used should consider. Zone24x7 is well known for
robotic technology solutions providing. Considered scenario it is a good solution because the
target customer group is high end retail outlets in United States of America. They are basically
use new innovation to reduce their latency due to manual work done by humans. Therefore,
these kind of basic factors should identify from a market research. The process should align
with those type of known factors.
14. 14
6. Conclusion
New product management process with opportunity identification. Under this stage first
phase, it should identify strategic elements of product development, the new product process
and strategic planning for new products. The second phase, concept generation describes
creativity and product concept, finding and solving customers’ problems, introduction and
perceptual mapping and trade-off analysis and qualitative techniques. Third phase, project
evaluation deals with the concept evaluation system, concept testing, the full screen, sales
forecasting and financial analysis and product protocol. The fourth phase, development which
deals with design, development team management and product use testing. The final fifth
phase, launch is all about strategic launch planning, implementation of the strategic plan,
market testing, launch management and public policy issues. All these phases help the
organization to launch the right new product in to the right market in the right time to earn
right amount of market share and profit.
15. 15
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Brewers, C, ‘How To Simplify Your Business — Saving You Time, Money, And Endless
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2016
Crawford MC, Benedetto AC, ‘New Product Management’, 2012, eleventh edition
SELECT, 1998, ‘Business solutions: Software and services, available at
http://www.selectbs.com/analysis-and-design/what-is-a-software-development-process,
viewed 4th April 2016
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http://www.slideshare.net/RiantSoft123/6-basic-steps-of-software-development-process,
Viewed 7th April 2016
Software Development Life cycle, ‘What are the Software Development Life Cycle (SDLC)
phases?’, 2015, available at http://istqbexamcertification.com/what-are-the-software-
development-life-cycle-sdlc-phases/, viewed 5th April 2016
Zone24x7, ‘Zone24x7 (Pvt) Ltd’, available at http://www.zone24x7.com/, Viewed 4th April
2016