- New Americana will be a bi-weekly alternative rock magazine targeting teens to middle aged adults. - The magazine will have a clean cover design with the masthead "Blacklisted" and varying color schemes corresponding to the featured artist. - While maintaining consistent fonts and placement, the magazine will not have a strict house style to avoid boredom, instead varying layouts between issues. - The introductory price will be £1.30, rising to £2, with digital and subscription options available. The goal is to sell 50 magazines bi-weekly to generate early revenue.