For any company, culture is incredibly important. We’re a small team but we know the type of company we want to build. This will be ever evolving as we grow, welcoming input from our employees, users, customers, shareholders and all stakeholders. If you'd like to learn more about my2be and how it can help you and your company, visit www.my2be.com

1. culture deck

2. people helping people
Our purpose is to bring people closer together, creating
meaningful, long-lasting relationships, built on the ethos
of ‘people helping people’. We strive to remove all
barriers to entry in order to connect people that can
advise, guide and mentor the people that need it the
most in their education, careers, and lives.

3. people focussed technology
We are delivering technology to facilitate a human
experience. When designing and building a product, we
must focus on how this will improve people’s lives, and
not merely replace a person in an already broken
process.

4. challenge everything
Challenge everything we do, and how we do it. Never
accept the status quo or phrases such as “that’s just the
way it is”, “that’s how we always do it”, “that’s just how it’s
done”. If you believe something can be improved or isn t
right then challenge it.

5. shy bairns get nowt
A company motto and philosophy, derived from the North
East of England which quite simply means; “if you don’t
ask, you don’t get.” The biggest regrets in life are always
when someone didn’t take a chance when they had an
opportunity, so don’t be shy.

6. go for it
Taking risks enables us to achieve more. When presented
with any opportunity, if the potential good outweighs the
bad, quite simply “Go for it!”

7. family first
Your family are the most important thing in your life. They
are the reason we all go to work in the first place. There
are too many stories of people missing key family
moments due to work, and life is too short for that, so if
you have something happening with your family that is
important to you, be there for it.

8. prioritise your health
Mental and physical health are equally important. Make
sure you take the time to maintain both where you can.
Do not let your work become something that is
detrimental to either.

9. sacrifice
In all of human history, nothing great has ever been
achieved without sacrifice. Every “overnight success” you
will ever see, has years of hard work behind it. In order to
achieve something great, you must make the necessary
sacrifices. We understand the difficulty of this, and that is
why we must support each other along the way.

10. relationships
Business is all about relationships, with your colleagues,
your customers and all stakeholders. All solid
relationships are built on trust. Take the time to build
relationships both within and externally to the company.
This is what our business is all about.

11. show respect
You will spend more time with your work colleagues than
with your families. It is human nature that people will
clash, and may even actively dislike each other. However,
that does not mean that you cannot work together and
still deliver high quality output. All we ask is that you show
each other respect.

12. celebrate victories but remember defeats
Victories should be celebrated but not dwelt on, enjoy the
moment, but move on quickly and focus on the next win.
“Remember the losses” is the ethos of the New Zealand
All Blacks, one of the greatest teams in sporting history.
They use their defeats as fuel, they address what went
wrong and look to improve on it, to strive to never feel the
pain of defeat again.

13. autonomy
We don’t have set hours, we don’t have limits on days off,
and we adopt remote working. Routine works for some
but not all, make sure you do what works for you in order
to be at your best both for yourself and the team.

14. release, break, improve/remove
When building products, don’t wait for them to be perfect.
Release them to the users, let them break them, then
make the necessary improvements based on the user
feedback, data, and your own intuition. If a product is
poor or unused, remove it.

15. get shit done
The autonomy and freedoms we have in place allow you
to work in a way that suits you, all we ask is you ensure
that you ‘get shit done’, meet your deadlines, and deliver
the best.

16. don’t be a martyr
Don’t work 100 hours a week to be a hero. Sometimes
you can be more productive in 1 hour than you can in an
entire day if you’ve had adequate rest.
If you’re sick, stay at home. Don’t compromise the health
of others by coming into the office when you are ill.

17. don’t take the piss
We allow a lot of freedoms as outlined in this deck. We
simply ask that you don’t take the piss with them. Have
respect for your teammates and the company.

18. add value
Ensure that you are always aiming to add value. This can
be a simple act of kindness, being polite, respecting your
colleagues, but it can also be sharing your ideas,
challenging the status quo, and aiming to improve
yourself and the company as a whole.

19. diversify
Progression in the workplace doesn’t always need to be
linear. Learning about other areas and best practices can
enhance your day to day. If there is an area interest that
you want to learn more about or focus on, then you have
the freedom to do this.

20. what would you like to see
Our culture is always evolving, tell us what you would like
to see.