Our target audience is 16-24 year old males who enjoy various media like TV, video games, social media, and music. They watch shows like Prison Break and Breaking Bad, use platforms like Twitter, Instagram and Facebook, and like films involving action, thrills, and drugs/alcohol. They also frequently shop at stores like Topman, River Island, Zara, Nike and Office. We have chosen a thriller genre for our film. It will use conventions of death themes and realistic characters to keep viewers engaged. The film will be from the protagonist's point of view to make them likable. Audiences expect violence and action but our film will start simply and mysteriously.

1. My Ideas
Molly Crisp

2. Target Audience –Psychographic
Profile
Our Target Audience are 16 – 24 year old Males.
Males of this age group like to use many different
types of media including watching TV, playing
Videogames, using Social Networking and listening to
music. Some of the popular TV programmes they
watch are Prison Break, Breaking Bad, The
Inbetweeners and TOWIE. The most commonly used
social Networking sites are Twitter, Instagram and
Facebook. Popular films include Harry Potter, Lord of
the Rings, Spiderman, Ted and 21 Jump Street mainly
because these films involve action, thrills and
drugs/alcohol. Some of their favourite music comes
from Artists such as Drake, Nicki Minaj , Sam Smith
and Calvin Harris. The most frequently visited shops
include Topman, River Island, Zara, Nike and Office.

3. Genre (signifiers) and audience
expectations
We have decided that our Genre is going to be a Thriller as we think it is the
most exciting as they can have outrageous storylines which keep the viewers
attention throughout.
The conventions we are going to use are the theme of death and the use of
realistic and natural characters. This will make the film see more realistic
which will help the audience to engage with the storyline and keep them on the
edge of their seats. The film will also be from the Protagonists point of view in
order for us to make them seem likeable and create a bond between them and
the audience.
The audience are expecting to see violence and action right from the
beginning however we have decided to keep it simple and mysterious.