2. What is your age?
I chose to ask this question in the
questionnaire because it gives me an idea
of who will be reading my magazine. My
results show that the majority of people
who will be reading my magazine are
aged between, 13- 25. This helps me a lot
because then I can design a magazine that
best suits my audience. For example I will
be involving a lot more pictures into my
articles than I would be with ages 26 and
above, this is because i think teenagers
and early adults will enjoy viewing more
pictures than an adult.
3. How much would you be willing to pay
for a magazine?
The reason I have asked this question is
because I want to find out the appropriate
price and a price that my audience would
be comfortable paying. I would not want
to over price my audience. The results
show that 60% of the audience think the
appropriate price to pay for a Music
magazine is £1-£1.99. I will Charge £1.50
for this magazine as this price is most
likely to reach out to all the audience. The
only people it may miss out is 10% of the
readers.
under 99p
£1-£1.99
£2-£2.99
0%
10%
30%
60%
Over £3
4. How often would you buy a music
magazine?
This question shows me how often
people are willing to buy a music
magazine. The results show that
there is a major split between the
people who want the magazine
weekly and monthly. There are no
outstanding result in this
table, they are very much even.
The reason I have asked this
question is because I need to know
how often people would want a
music magazine, because in this
case the majority of the votes go to
monthly, this is useful because if I
was to print them weekly then it is
likely to not sell as well because
the audience will not want to buy
them every week, so they wont.
7
4
9
weekly
fortnightly
monthly
5. What colours would you associate with
an Indie- Rock magazine?
The purpose of this question is to get insight
into what colours the audience feel goes best
with an Indie-Rock magazine. I have asked this
question because the colours I may see fit to
put in a Indie rock magazine, the audience
may feel differently about them, and when it
comes to the actual magazine it is for the
audience so it needs to be what they want in
order to sell. The results show that Black and
white go best with an Indie rock music
magazine, they have around a quarter of the
votes each. Following this Blue and orange are
joint third with 15% each. Overall I am happy
with the colours the audience chose as these
are the colours that I would have felt best
putting in the magazine.
Red
Black
White
Blue
Orange
Pink
2%
6%
10%
15%
29%
15%
23%
Other
6. What incentives (free give away)
would you like to see in a music
magazine?
This question is not necessarily that
important to the actual magazine its
self, how ever it does help out vitally in
the sale of the magazine. It will help
out because if I put the incentive that
got the majority of the votes in the
magazine then people who are passing
it in the store see the incentive they
want, they will be more likely to buy
the magazine. The votes show that the
poster is the most for demand with 7
votes, following this Free cds with 6
votes. The only problem with free Cds
is that it will cost a lot more to actually
put in the magazine, so every time
there is an incentive then I will not be
likely to be in the magazine every
week.
8
7
6
5
4
3
2
1
0
Posters
Free CDs
Free T-shirts
Other
7. What content would you like to see
more of in an indie rock magazine?
The reason I have asked this question in the
questionnaire was purely to find out what
the readers would most like in their
magazine. The purpose of this is because if
the content that is of highest demand is in
the magazine then it is more likely to sell.
The highest result is interviews, the readers
most prefer reading interviews than
anything else. When doing the magazine I
will include all of the options in this
question, however I will make sure that
interviews play the biggest role in
it, secondly reviews will play an important
role too. Now because ‘best artist of the
year’ got a lot of votes goy just under 25%
of the votes there will have to be a section
dedicated to that too.
10
9
8
7
6
5
Series1
4
Series2
3
2
1
0
Interviews
Reviews
Best artist of
the year
other
8. How many pages do you think an
Indie-rock magazine?
This was a very important question to
ask as I wouldn’t want to deprive the
readers of any more content in the
magazine by making the it shorter than
they wanted it to be, also I didn’t want to
over bare them with too much content in
a magazine. So really for me this was one
of the most important questions.
However since my magazine was voted
to be monthly the page numbers may
have to go up considering I am going to
be dealing with a month of news. This
means I may have to include at least 60
pages. Although 40-69 pages got the
highest vote I may have to move to the
70-99 bracket.
10
9
8
7
6
5
Series1
4
3
2
1
0
Under 39
40-69
70-99
Over 100
9. Would you buy this magazine?
This is also a very important question to ask the
audience as it could be the be all or end all for the
magazine. Without this question I would not
know if anyone would buy my music
magazine, however from the results it show that
95% of my responses would buy the music
magazine. This leaves 5% to not wanting to buy
it, this doesn’t dishearten me because I know that
only a few older people answered the
questionnaire, this evidence also shows that
younger people are more likely to buy an Indierock magazine than any other age group.
20
18
16
14
12
10
Series1
8
6
4
2
0
Yes
No
10.
11. 3.5
Who Is your favourite Indie- Rock
artist?
3
2.5
2
1.5
1
Series1
0.5
0
This question is very important as it is getting an idea for who the audience like the most, and what type of
indie-rock they enjoy. This is another question where the majority of the results are very much the same in
that they only have one vote to the artist, this is because the audience wrote the answers them selves. The
reason this question can be used in the magazine is, for example I can attract the artist’s that has the most
votes fans, in this case Peace, by advertising them in the magazine. The band ‘Peace’ had the most votes with
3. Second place went to ‘YMAS’ and ‘the KOOKS’. These bands could also potentially feature in the magazine.
12. 3.5
What three words do you associate
with an Indie-Rock magazine?
3
2.5
2
1.5
1
Series1
0.5
0
This question is designed to help me decide if an indie- rock magazine is what people want and hoe they feel about
them. This question is also one that the audience answer themselves (no multiple choice). As with all the questions
that aren't multiple choice there tends to be a lot of answers that only come up once. This is bad on one hand because
it is quite hard to get a solid answer but on the other hand it proves easy to find the best word as they stand out. The
word that accord the most was ‘Different’ with 3 votes, second came ‘ loud’, ‘modern’ and ‘bold’. I can link these word
in with my magazine by making the text bold, different to another magazine or ‘loud’ by adding a outline to it or
making it 3D. It doesn’t have to be written in the magazine for it to be there.
13. The font that most appeals to an Indie
Rock magazine:
I have chosen to ask the question
because it helps me decide what font/
what font style I can use for the
masthead and other text in the
magazine. The only problem is the fonts I
wanted to use will not show on the pie
chart so I have labelled them ‘font
1, 2, 3, 4 and 5. The fonts in there proper
form can be found on the publication
plan on my blog. The results are quite
similar. The 5th font I had offered go the
majority of votes with 30%, 6 out of the
20
ROCK 1
10%
ROCK 5
30%
ROCK 2
20%
ROCK 4
20%
ROCK 3
20%
