The document summarizes the results of a questionnaire conducted to inform the creation of a music magazine called "TRENDS." Key findings include: 1) The majority (59%) of respondents were between 15-18 years old, fitting the target market of 15-30. 2) The most popular music genres were hip-hop and R&B, showing the magazine focus is aligned with readers' interests. 3) Most (80%) respondents do not currently read music magazines, indicating a need for an accessible, visual format.

1. Questionnaire Results
During my research and planning phase of making my ‘TRENDS’ music magazine I carried out a
questionnaire allowing me to collect information from my target audience by asking a variety of
appropriate questions , the results will give me a variety of feedback to analyse and leave me to
figure out how they would will implicated into my music magazine. The Questions asked in the
questionnaire are already separately featured in my blog.
The graph featured to the left shows
Age the results from the first
questionnaire which asked for the
individual’s age bracket. Most of the
19-25 people fell into the 15-18b age
41% bracket. The target market for my
15-18
59% magazine is 15-30, after getting
these results.
2) What Genres of music do The second question asked the
individual for their top 3 music
you enjoy ? genres and a variety of options. The
most popular answers are featured
10 in the bar chart shown. The most
popular answers where Hip- Hop
5 and R&B, this is what my music
magazine is based around and tells
0 me I am creating the right magazine
Hip-Hop for the target audience
R&B
Club Music

2. The next question simply asked the
3) Do you frequently read a individuals if they currently red a
music magazine at this music magazine at the time. 80% of
moment ? the people asked answered no. Due
to this my magazine will be featured
as an easy read and will not feature
Yes a large amount of heavy text. In
20% doing this it will be specific for my
young target audience as they don’t
usually buy music magazines this
No magazine will be accessible and
80% extremely visual.
Question 4 asked the individuals how
4) How musch would you be much they would be willing to pay for a
music magazine. The most popular
willing to pay for a music
answer which 80% of people choice
magazine was the cheapest price which was
£1.50-2 £2-3.50 £3.50+ ‘1.50-2’. This then tells us that here at
‘TRENDS’ magazine that the target
10% audience would like a high quality but
10% affordable magazine. These results also
follow the trend which has been set by
the last few questions which show the
younger target audience. As the target
80% audience in general have not bought a
music magazine before they will not
want to spend a lot of money and be
sceptical when buying a music
magazine.
5) Question five of the questionnaire asked the individual to rate a variety of options from 1-8, 8
being the highest about which articles they would rather see in a music magazine. The answers
varied from person to person in a general sense the main answer which popped up frequently where
fashion, new upcoming artists and reviews. These answers reflect the target audience as the
magazine is aimed at young people who are also fashion conscience as well as heavily dependent on
music , The results also me to confirm the type of articles which will be featured in the ‘TRENDS’
magazine .

3. Question 6 asked the individual
6) what attracts you most to a
what attracted then to a front cover
front cover ? the most out of the options offered.
The results are featured I the graph
12 to the right hand side and it shows
10 that the most popular was the main
image. This tells me that the main
8
image for my front cover must be a
6
key feature of my main image. From
4
these results I have taken it and
2 created a slick and powerful main
0 image that will attract my target
Main Adverts Colour Free Gifts Sell Lines audience.
Image
7) The seventh question on the question asked the individual to write the artist they would like to
collaborate with if they where an artist. Again with this question the answers varied between
different people, popular answers featured: A$AP Rocky, Rita Ora and Rihanna. From the results of
this question it helped me to understand popular artists and which artist I should feature in my
music magazine that would attract my target audience.
The finial question of my music
8)Does music feature in your magazine asked the individual if
everday Life ? music featured in there everyday
life. The graph to the right hand
shows that the large majority of
No people answered this question with
15%
the answer yes . The results from
this question confirmed that I had
handed out my question to the right
Yes
target audience who needed music
85%
in their life and would be interested
in reading ‘TRENDS’ music
magazine.