The document contains the results of a questionnaire given to potential readers of a new rock music magazine. Most respondents were white females aged 16-17 who enjoy reading magazines and have part-time jobs. The majority said they would buy a magazine called "Riot" and prefer a purple and grey color scheme. They want to read interviews, tour schedules, and reviews of bands like Bring Me the Horizon and Pierce the Veil. The conclusion is to target white female rock fans aged 16-17 and include the content they expressed interest in.
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1. Alice Morris
Music Magazine Questionnaire
The purpose of this questionnaire is to find out what kind of lifestyle my target
audience have and how they would like to be represented.
1. What is your gender? (Tick 1 answer)
Male Female
2. How old are you? (Tick 1 answer)
16 17 18
3. What is your ethnicity?
White British Afro Caribbean Indian Other
If other, please state which:
______________________________________________________
4. What do you like about Rock music?
___________________________________________________________________________________
___________________________________________________________________________________
___________________________________________________________________________________
___________________________________________________________________________
5. Do you enjoy reading magazines? (Tick 1 answer)
Yes No
6. Do you have a part- time job? (Tick 1 answer)
Yes No
7. Would you buy a Rock magazine called ‘Riot’?
Yes No
8. What colour scheme would best suit a Rock magazine?
Purple and grey Red and Black White and Dark Blue
9. List below what articles you would like to find in a Rock magazine?
___________________________________________________________________________________
___________________________________________________________________________________
___________________________________________________________________________________
___________________________________________________________________________
10. Which artists/bands would you like to feature in a Rock magazine?
___________________________________________________________________________________
___________________________________________________________________________________
2. Alice Morris
___________________________________________________________________________________
___________________________________________________________________________
11. Would you like to read interviews about your favourite artists/bands?
Yes No
12. Would you purchase a magazine if it included everything you are interested
in?
Yes No
Results
Question Tally
What is your gender? Male 3 Female 11
How old are you? 16- 10 17-4 18-0
What is your ethnicity? White
British-11
Afro
Caribbean-
0
Indian-0 Other- Chinese-1
British Asian- 1
British German- 1
Do you enjoy reading
Rock magazines?
Yes- 11 No-3
Do you have a part-time
job?
Yes- 7 No-7
Would you buy a Rock
magazine called ‘Riot’?
Yes-12 No- 2
What colour scheme
would best suit a Rock
magazine?
Purple and
Grey-8
Red and Black-6 White and Dark
Blue-0
Would you like to read
interviews about your
favourite artists/bands?
Yes-14 No-0
Would you purchase a
magazine if it included
everything you are
interested in?
Yes-14 No-0
What do you like about Rock Music? The guitars, the lyrics, the way it makes
them feel.
List below what articles you would like to find in a Rock magazine?
Interviews, tours, reviews.
Which artists/bands would you like to feature in a Rock magazine? Bring
me the Horizon, Pierce the veil, Fall out boy, Kellin Quinn, State Champs.
3. Alice Morris
Male
Female
0
2
4
6
8
10
12
Sixteen Seventeen Eighteen
Sixteen
Seventeen
Eighteen
0
2
4
6
8
10
12
White
british
Afro
Caribbean
Indian Chinese British
Asian
British
German
What is your gender?
What is your age?
What is your ethnicity?
4. Alice Morris
Yes
No
0
1
2
3
4
5
6
7
8
Purple and
Grey
Red and
Black
White and
Dark Blue
Purple and Grey
Red and Black
Do you have a part time job?
Which colour
scheme would
best suit a Rock
magazine?
Yes
No
Do you enjoy
readingRock
magazines?
0
2
4
6
8
10
12
14
Yes No
Would you buy a Rock magazine called‘Riot’?
5. Alice Morris
Conclusion
Based on the answers I have gathered from my questionnaire, I have decided
that my target audience will be white females aged 16/17. I have come to the
conclusion that I will definitely be calling my magazine Riot because majority
of the people who answered my questionnaire said that they would buy a
magazine with that name. I have also decided that my colour scheme will be
purple and grey because although a lot of people liked red and black more
people said grey and purple and red and black is a very common colour for
Rock magazines and I don’t want to follow the conventions of that. I will
articles I will include in my magazine are Interviews, tours, review’s because
most people said that they would be the things they would like to read in a
Rock magazine. I will make a magazine that includes everything my target
0
2
4
6
8
10
12
14
16
Yes No
0
2
4
6
8
10
12
14
Yes No
Would you like to read interviews about your
favourite artists/bands?
Would you purchase a
magazine if it included
everythingyou are
interested in?
6. Alice Morris
audience are interested in because I want to make a magazine that they would
want to read regularly.
