This document discusses how business social software from RollStream can provide ROI for multi-enterprise collaboration. It describes RollStream's focus on social media and horizontal collaboration. RollStream provides an enterprise community management platform for supplier and customer communities to help with challenges like information management, compliance, and onboarding new trading partners. Case studies show how RollStream helped companies accelerate supplier onboarding, reduce costs, and improve processes.

1. Multi-Enterprise 2.0
- Leveraging Social
Software for Real ROI
Nick Parnaby
Founder & COO
June 2009
Enterprise 2.0
Conference
Boston, MA
© RollStream Inc. 2009
Confidential & Proprietary
© RollStream Inc. 2009 Confidential & Proprietary

2. Our Focus As It Relates To
Enterprise 2.0
Social Media
“HR or Intranets On
Steroids”
Lead Gen
Horizontal Collaboration
Enterprise 2.0
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3. What We Do
Business Social Software For
B2B Relationship Networks
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4. How can I more
Help! I don’t have
effectively engage
a holistic or shared
the Physicians &
view of supplier
Materials Managers
information &
who drive purchasing
credentials and my
decisions for my I need to put a security
SAP or Oracle info
products to grow my and approval process in
is outdated
market share? place for when my
manufacturers or
vendors change their
I have over 5,700 active company information
vendors but no common Challenges
way to drive compliance
with legal and RollStream
regulatory compliance
Addresses
I’m onboarding over 1,600 new
suppliers a year and if I can
Every week at least 20 of my accelerate my time to
suppliers’ credentials or operationalize them it translates
agreements expire, but I to over $10m in additional
have no way of managing revenue – help me to streamline
this automatically my enablement processes!
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5. Our Solution & Customer Focus
Enterprise Community Management
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6. Solutions
Enterprise Community Management
Supplier Community Customer Community
Management Management
(Upstream B2B) (Downstream B2B)
• Supplier Information Management • Customer Information Management
• Compliance & Risk Mgmt. • Innovation & Feedback
• Dispute Resolution • Alignment & Dispute Resolution
• Performance Management • Campaigns & Enablement
Social Supply Chain Collaboration Platform
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7. Enabling Technology In RollStream ECM
Enterprise Portals eLearning &
& Content Management Multimedia Content
Delivery
(Multi)Enterprise Enterprise
Business Social Networking Community Contract
& Collaboration Management Management
Business Process
Management Forms & Feedback
(BPM) Management
100% Zero Install Web enabled for Compatible &
For Users distributed use Interoperable
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8. RollStream Go To Market Approach
E.g. Supplier Community Management
Relationship Lifecycle
Specific Solutions To
Identified Pains In
Supplier Information
Management and B2B
Relationships
For Corporations With
Spend Ranging from
$200m to $70B & Global
Brands To Protect
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9. Platform Architecture
Self Service Compliance Dispute
Apps Collaboration SIM & New & Risk Resolution &
On-Demand Supplier Management Performance
Reg. Management
B2B
Social Supplier Relationship Mgmt. Communities
Enterprise
Community
Owner Supplier Information Management (SIM)
API (Back End Integration & Import / Export
Portals &
Internal Content
Management Back End
Systems
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© RollStream Inc. 2009 Confidential & Proprietary

10. RollStream Customers - Path of Virtue
Optimize joint business processes
& innovation to cash cycle
OPTIMIZE
Establish collaborative productivity tools
for SR, Marketing & Contract Admin
COLLABORATE
Automate New Trading Partner Registration & Change
Control
ORGANIZE Extend Information Management To Trading Partners Through
Collaborative Online Platform
Establishing Centralized Shared
Strategic Information Management Database
(Suppliers / Customers)
© RollStream Inc. 2009 Confidential & Proprietary

11. Where’s The ROI ?
Case Studies:
11
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12. B2B Community Management Challenge
Communities In Healthcare Supply Chain Distribution
1,800 12+ functional Up to Multiple Community
Direct points of contact 22,000 Management Needs:
Goods to align joint People •E.g.:
business process
Suppliers (Sales, Customer • Onboarding new suppliers
Service, AR, IT, EDI, • Credentials Management
Claims, Returns, Supply • Operationalizing new suppliers
Chain, Legal/Regulatory, • Rolling out FDA policy/compliance
C-Level, Materials • Emergency response communications
Management, President • Shipping discrepancy resolution
• Co-marketing programs with top
suppliers
• Distribution Center communication
• Unified supplier communications
© RollStream Inc. 2009 Confidential & Proprietary

13. ROI Case Study Example
Business Challenge:
Present consistent face to suppliers
Automate Supplier Registration & Ship Discrepancy Resolution
• Public (OMI) Solution
• Fortune 500 • Instant supplier portal for 1,800 suppliers
• $7.5b • Workflow solution for managing new supplier add & security
• Nation's leading around self-service supplier profile management
distributor of brand-
name
• Tracking of short shipments and resolving collaboratively
medical/surgical
supplies Results:
• 4,000 health care • Increase revenues $1.48m / year by accelerating time to
providers from 50 market by 30 days
US distribution • Reduce force payments to suppliers $2m
centers
• Overall SG&A reduced 33% whilst growing $4-7b
© RollStream Inc. 2009 Confidential & Proprietary

14. B2B Community Management Challenge
Communities In Retail Supply Chain
12,900+ 10+ functional Up to Multiple Community
Suppliers points of 150,000+ Management Needs:
& Payees contact to align People •E.g.:
With joint business • Registering new suppliers
4,900 process • Managing constant changes
to supplier information &
active at (Sales, Customer
contacts
any time Service, AR, IT, EDI,
• Contract Administration
Claims, Returns,
Supply Chain, • Credentials Capture
Legal/Regulatory, C- • Driving compliance with
Level) policy, legal and process
mandates
• Training & Enablement
• Diversity
• Sustainability
© RollStream Inc. 2009 Confidential & Proprietary

15. ROI Case Study Example
Business Challenge:
• Accelerate time to rollout Oracle 11i & P2P to hit ROI
• Budget will not extend to custom Oracle or MS Solution
for supplier registration – need compatible bolt on
• Public (LSE: TSCO) Solution:
• Global 100
• RollStream Supplier Community built in 2 weeks to roll
• $90B
out Oracle and drive adoption 6 months faster across
• World's third-largest
grocery retailer 4,900 active suppliers
• UK’s #1 Retailer • RollStream Supplier Registration App. To embrace and
• 3,200 stores across 12 extent Oracle for self-service SIM & Social SRM
countries
Results:
• Supplier Registration & Risk Certification lead time
reduced by over 48 days on average
• Reduced time to Rollout Oracle by 6 months
• Social SRM > Contact accuracy increased 55%
• On demand supplier enablement & user communities
© RollStream Inc. 2009 Confidential & Proprietary

16. Defined Measurable ROI Opportunities On The
Other End Of Enterprise 2.0 Deployments
Come See Us
To learn More
Thank You! www.rollstream.com
Nick Parnaby
Founder & COO
nparnaby@rollstream.com
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© RollStream Inc. 2009 Confidential & Proprietary Slide 16