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Doing More With Less
   Restaurant Applications

      Scott Shelton
          March 2010
Doing More with Less - Customer Cases

Company                       Popular Restaurant Apps                     No. Locations   Comments

Leading Fast Food             Line Sharing:                                     43        •Uses Multi-Link’s The Stick
franchisee                    phone/fax/oil tank level detector                           •RTI Oil Tank level detector
                                                                                          • Savings $51,600/year


Leading Fast Food             Line Sharing:                                     6         •Uses Multi-Link’s The Stick
franchisee                    phone/fax                                                   •Savings:$3600/year



Neighborhood Restaurant       Line Sharing:                                    500        •Uses Multi-Link’s The Stick
Franchise                     phone/fax/credit card transaction                           •On credit card transactions, The Stick connection is used as back-up
                              modem(outbound)                                             •Savings: $ 600,000 /year


International Multi-Brand     Line Sharing:                                    4500       •Uses Multi-Link’s The Stick
Quick Service Restaurants     •Chicken Brand – POS/credit card                            • 4 year project
(QSRs)                        transaction modem(outbound)                                 •Applications by brand, by need
                              •Taco Brand – phone/fax/window timers                       •For Brand A credit card transactions, The Stick connection is used as back-up
                              •Pizza Brand– fax/Digital Video Recorders                   •For Brand B window timers, The Stick connection is used as back-up
                              (DVRs)                                                      •Saving $2,400,000/year


Nationwide Pizza Chain        Line Sharing:                                    3300       •Uses Multi-Link’s The Stick
                              phone/fax/POS modem (for back-up)                           •Savings: $3,960,000/year


Leading Fast Food             Line Sharing:                                    400        •Uses Multi-Link’s ACP5
Franchise and Restaurant      phone/fax/energy management/gift card                       •Savings: $960,000/year
Operator                      modem/security system


Deli-style Restaurant Chain   Line Sharing:                                    220        •Uses Multi-Link’s The Stick
                              phone/fax/credit card transaction                           •Credit card transaction modem is used when broadband is down
                              modem (outbound)                                            •Savings: $264,000 /year
Why do it?

    It’s Easy, It works                                        It saves money
                                                               •   Large Scale Project
                                                                    – 5000 locations
        Telephone
        Network                                                     – Phone/fax/credit card transaction modem each
                                                                        have their own telephone line
Standard                                                            – Deploy The Stick – A single line now can be
Telephone Line                                                          “shared” between phone/fax and modem
                                         Restaurant                 – 2 lines eliminated per location, typically a line
 The Stick/                          Security                           costs $50/mo
 Polnet ACP                          Video/DVRs                     – $1200/year saved per location
                                                                     $6,000,000/year saved with project
                                                  Window       •   Small Scale Project
                                                  Timers
                                                                    – 10 locations
                                                                    – Same application
                                                  Tank Level        – Deploy The Stick – A single line now can be shared
                                                  Detectors             by phone/fax and modem
                                                                    – $1200/year saved per location
                                                                     $12,000/year saved with project
                                                               •   Other restaurant applications to consider:
                                                                    – POS
                       Modems:                                      – Security System, Digital Video Recorders (DVRs)
                       POS/Credit
                       Card
                                             Energy                 – Gift Card modems
                                             Management
    Phone/       FAX   Transaction                                  – Energy management
                       (outbound)/
    Answering                                                       – Oil tank level detector
    Machines           Gift Card
                       Modem                                        – Window timers
The Stick

                                   Product Description
                                   •   One phone line sharing up to 4 communication
                                       devices
                                   •   Automatic call routing to appropriate equipment
                                   •   Barge-in protection for data connections
                                   •   Surge protection
                                   •   Feature compatibility constraints: Telco Voice Mail,
                                       Telco Call Forwarding



Applications                       Benefits
•   Dial-up Modems                 •   Reduced phone line costs
•   Out of band network access           – Can use existing lines
•   Energy management controls           – No need for new dedicated lines
•   Point of Sale                  •   Call transfer between ports
•   System Integration             •   Remote programmability by calling The Stick via a
•   Modem Polling                      standard phone line
•   Fuel Tank Monitoring           •   Secure access to equipment with user defined
•   Energy Management                  Security Access Codes
•   Automated Meter Reading        •   Barge-In protection for data connections
•   Small/Home Office              •   Easy installation and trouble free integration
•   Service Port Access
•   Remote Equipment Maintenance
Line Sharing – Polnet ACP
                                   Product Description
                                   •   One phone line sharing up to 3, 5 or 9 communication
                                       devices
                                   •   Automatic Call Routing
                                   •   Barge-in protection for data connections, Emergency Barge-
                                       in
                                   •   Commercial grade surge protection
                                   •   Mounting bracket




Applications                       Benefits
•   Out of band network access     •   Reduced phone line costs
•   Energy management controls     •   Call transfer between voice ports
•   Point of Sale                  •   Remote programmability by standard phone line and any
•   System Integration                 touch tone telephone.
•   Modem Polling                  •   Secure access to equipment with user defined Security
•   Fuel Tank Monitoring               Access Codes
•   Energy Management              •   Barge-In protection for data connections
•   Automated Meter Reading        •   Easy installation and trouble free integration
•   SMB
•   Service Port Access
•   Remote Equipment Maintenance
You are in good hands


Our Restaurant business                                Our global business
•   Hundreds of customers in the Restaurant business   •   Thousands of clients
     – Restaurants                                          – SOHO to Fortune 1000
     – Restaurant Operators                                 – More than 8000 clients
     – Restaurant Franchisees                               – Domestic and International deployments
                                                            – Restaurants, Government, SMB, Retail,
•   A reputable customer base                                   Utilities
     – YUM Brands (Pizza Hut, Taco Bell, KFC)
     – Applebees                                       •   Customer benefits
     – Wendys International                                 – Millions in cost reduction
     – Papa Johns                                           – Most with ROI < 60 days
     – Boddie Noell
     – Brueggar’s Restaurants                          •   A trusted solution provider
                                                            – Made in the USA
•   Meeting the needs of the Restaurant business            – Best in class resellers, distribution and
     – Compatible with a broad range of applications             support
     – Customers save millions in phone line costs          – 99.9% reliability
     – ROIs between 60 to 90 days                           – 22 years of proven success
     – Plug and Play solutions                              – Industry Awards
     – Volume deployments of 1000+ of units
Start Saving Now!

    Application                                                Savings Potential
                                                               •   Number of sites: XXX
        Telephone
        Network                                                •   Multi-Link line sharing product: The Stick or ACP

                                                               •   Lines eliminated per site: XXX
Standard
Telephone Line
                                         Restaurant            •   Average cost per line: $50/mo or $600/year

 The Stick/                          Security                  •   Cost Savings: $XX/mo or $XX/year
 Polnet ACP                          Video/DVRs


                                                  Window
                                                  Timers       Next Steps
                                                               •   Site specific applications and product fit
                                                  Tank Level
                                                  Detectors
                                                                     The Stick vs ACP 3 vs ACP 5 vs ACP 9

                                                               •   Quick Launch Plan

                                                               •   Forecast units needed and rollout schedule

                                                               •   First order placement
                       Modems:
                       POS/Credit            Energy
                       Card                  Management
    Phone/       FAX   Transaction
    Answering          (outbound)/
    Machines           Gift Card
                       Modem

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Doing More With Less: How Restaurant Chains Can Cut Telecom Costs

  • 1. Doing More With Less Restaurant Applications Scott Shelton March 2010
  • 2. Doing More with Less - Customer Cases Company Popular Restaurant Apps No. Locations Comments Leading Fast Food Line Sharing: 43 •Uses Multi-Link’s The Stick franchisee phone/fax/oil tank level detector •RTI Oil Tank level detector • Savings $51,600/year Leading Fast Food Line Sharing: 6 •Uses Multi-Link’s The Stick franchisee phone/fax •Savings:$3600/year Neighborhood Restaurant Line Sharing: 500 •Uses Multi-Link’s The Stick Franchise phone/fax/credit card transaction •On credit card transactions, The Stick connection is used as back-up modem(outbound) •Savings: $ 600,000 /year International Multi-Brand Line Sharing: 4500 •Uses Multi-Link’s The Stick Quick Service Restaurants •Chicken Brand – POS/credit card • 4 year project (QSRs) transaction modem(outbound) •Applications by brand, by need •Taco Brand – phone/fax/window timers •For Brand A credit card transactions, The Stick connection is used as back-up •Pizza Brand– fax/Digital Video Recorders •For Brand B window timers, The Stick connection is used as back-up (DVRs) •Saving $2,400,000/year Nationwide Pizza Chain Line Sharing: 3300 •Uses Multi-Link’s The Stick phone/fax/POS modem (for back-up) •Savings: $3,960,000/year Leading Fast Food Line Sharing: 400 •Uses Multi-Link’s ACP5 Franchise and Restaurant phone/fax/energy management/gift card •Savings: $960,000/year Operator modem/security system Deli-style Restaurant Chain Line Sharing: 220 •Uses Multi-Link’s The Stick phone/fax/credit card transaction •Credit card transaction modem is used when broadband is down modem (outbound) •Savings: $264,000 /year
  • 3. Why do it? It’s Easy, It works It saves money • Large Scale Project – 5000 locations Telephone Network – Phone/fax/credit card transaction modem each have their own telephone line Standard – Deploy The Stick – A single line now can be Telephone Line “shared” between phone/fax and modem Restaurant – 2 lines eliminated per location, typically a line The Stick/ Security costs $50/mo Polnet ACP Video/DVRs – $1200/year saved per location  $6,000,000/year saved with project Window • Small Scale Project Timers – 10 locations – Same application Tank Level – Deploy The Stick – A single line now can be shared Detectors by phone/fax and modem – $1200/year saved per location  $12,000/year saved with project • Other restaurant applications to consider: – POS Modems: – Security System, Digital Video Recorders (DVRs) POS/Credit Card Energy – Gift Card modems Management Phone/ FAX Transaction – Energy management (outbound)/ Answering – Oil tank level detector Machines Gift Card Modem – Window timers
  • 4. The Stick Product Description • One phone line sharing up to 4 communication devices • Automatic call routing to appropriate equipment • Barge-in protection for data connections • Surge protection • Feature compatibility constraints: Telco Voice Mail, Telco Call Forwarding Applications Benefits • Dial-up Modems • Reduced phone line costs • Out of band network access – Can use existing lines • Energy management controls – No need for new dedicated lines • Point of Sale • Call transfer between ports • System Integration • Remote programmability by calling The Stick via a • Modem Polling standard phone line • Fuel Tank Monitoring • Secure access to equipment with user defined • Energy Management Security Access Codes • Automated Meter Reading • Barge-In protection for data connections • Small/Home Office • Easy installation and trouble free integration • Service Port Access • Remote Equipment Maintenance
  • 5. Line Sharing – Polnet ACP Product Description • One phone line sharing up to 3, 5 or 9 communication devices • Automatic Call Routing • Barge-in protection for data connections, Emergency Barge- in • Commercial grade surge protection • Mounting bracket Applications Benefits • Out of band network access • Reduced phone line costs • Energy management controls • Call transfer between voice ports • Point of Sale • Remote programmability by standard phone line and any • System Integration touch tone telephone. • Modem Polling • Secure access to equipment with user defined Security • Fuel Tank Monitoring Access Codes • Energy Management • Barge-In protection for data connections • Automated Meter Reading • Easy installation and trouble free integration • SMB • Service Port Access • Remote Equipment Maintenance
  • 6. You are in good hands Our Restaurant business Our global business • Hundreds of customers in the Restaurant business • Thousands of clients – Restaurants – SOHO to Fortune 1000 – Restaurant Operators – More than 8000 clients – Restaurant Franchisees – Domestic and International deployments – Restaurants, Government, SMB, Retail, • A reputable customer base Utilities – YUM Brands (Pizza Hut, Taco Bell, KFC) – Applebees • Customer benefits – Wendys International – Millions in cost reduction – Papa Johns – Most with ROI < 60 days – Boddie Noell – Brueggar’s Restaurants • A trusted solution provider – Made in the USA • Meeting the needs of the Restaurant business – Best in class resellers, distribution and – Compatible with a broad range of applications support – Customers save millions in phone line costs – 99.9% reliability – ROIs between 60 to 90 days – 22 years of proven success – Plug and Play solutions – Industry Awards – Volume deployments of 1000+ of units
  • 7. Start Saving Now! Application Savings Potential • Number of sites: XXX Telephone Network • Multi-Link line sharing product: The Stick or ACP • Lines eliminated per site: XXX Standard Telephone Line Restaurant • Average cost per line: $50/mo or $600/year The Stick/ Security • Cost Savings: $XX/mo or $XX/year Polnet ACP Video/DVRs Window Timers Next Steps • Site specific applications and product fit Tank Level Detectors The Stick vs ACP 3 vs ACP 5 vs ACP 9 • Quick Launch Plan • Forecast units needed and rollout schedule • First order placement Modems: POS/Credit Energy Card Management Phone/ FAX Transaction Answering (outbound)/ Machines Gift Card Modem