The document outlines the capabilities of a next-generation value-added services (VAS) platform developed by a company established in 1992, which handles around 2 million calls daily. It highlights the platform's features including integrated VAS applications, scalability, and support for various technologies, enabling operators to offer diverse services efficiently. Additionally, it emphasizes the importance of a unified solution that optimizes resources and accelerates time to market for service providers.

1. Next GEN VAS Platform with Ready
Applications

2. About us
Company established in 1992 with IDBI Venture
Recently funded by NEA-Indo US Ventures
ISO 9001:2000 Organization
Market Share > 70 % (IVR & Dialer ) in Telco’s & Railways
Currently our systems handle close to 2 Million calls per
Day
Strong In-House R&D
Proven end-to-end diverse solutions
Professional Services
More than 1500 installations

3. Our Portfolio
• Integrated VAS Platform
• Interactive Voice Response
• Dialer
• Voice SMS
• SMS
• MCA
• CRBT
• Video Applications
• Unified Contact Center
• Voice Mail
• Conference Bridge
• Voice Logger
• Speech Server
• FAX Server

4. Product Strength
Scalability
Reliability
Integrated System Administration and Configuration.
Unified Solution –Voice , FAX, SMS, Web and Video
Flexible Architecture.
Complete Voice Processing Capabilities ASR and TTS.
Better Highly Scalable.
Performance Open Platform.
Unified
Application Framework for Windows and Linux. Solution
Comprehensive Development Tool.
Proven Technology in terms of Hardware and Software.
Application facilitates convergence
Easy-to-use
Cost
Effective

5. Your VAS Partner

6. Today’s Challenges
• Compatible with different technologies
• Rapid development and deployment
• Dynamic service allocation
• Resource optimization
• Multi protocol support
• All media support
• Scalability
• TCO
• Meeting customer demands
• Compelling new service
• Stay competitive

7. Benefits
Operators & VAS Providers
•One platform to offer all VAS services
•3G ready
•Platform comes with built-in VAS Applications
Platform
•Voice & Video
•Faster time to market
•Consolidate all services to one single platform
•Highly Scalable

8. Here is the Solution
BTT
Integrated VAS Delivery Platform
total solution for your value added services

9. Integrated VAS Platform – Ready Applications
• Integrated VAS Delivery
E1 PRI
IP Platform
M
S
C 324 M • ECT Enabled
VOICE SERVER ( Voice Applications)
• Embedded Video &
IVR, ECT, MCA, CRBT, LBS , BG,
UMS , LD, Voice SMS, My FM, Juke Audio Gateway
Box, Voice Portal etc.,
VIDEO SERVER (Video Applications) SIP/H.323 • PCI / CPCI Platform
IVVR, VIDEO PORTAL, VYP, Video SMS,
&
S Video Greetings, Video on Demand, My Streaming
M Own TV etc., GPRS /EDGE Portal • End-to-End Applications
S
C SIGNALING SERVER ( Prepaid & Roaming)
SS7 ISUP, MAP, IN, CAMEL, Sigtran
• Service Creation Tool
DIALER ( Outbound Campaigns)
Content • Scalable to 64 E1s in
Outbound Campaign Manager
Multi channel, Multi Script, single chassis.
MEDIA SERVER ( M-Commerce )
SMPP
User
SMS, USSD, ASR, TTS, E- New
Mail, Payment Gateway
Video Messaging
DATABASE SERVER
CDR
USER, CONTENT, CDR, BILLING

10. Network support
BTT VAS DELIVERY PALTFORM
Fixed EDGE/
2/2.5G IP 3G
Line GPRS

11. Protocol support
MAP
SMPP
CTI
ISDN
BTT VAS
Delivery Platform IN
ISUP
324 M
SIP

12. End to End VAS Applications
SMS
IVR USSD
Dialer
GPRS
Portal
Voice SMS
Voice Portal
3G Video
Messaging
Payment
Gateway
Call CRBT
Management MCA

13. Application Layer Diagram

14. Our Value Proposition
• Reliable
• Scalable
• Unified
• Proven system
• Fast time to market
• Cost effective
• All India service support
• Customizable

15. How to create a service
You need only two steps to develop an application
1) Telephony Settings
Application flow
2) Application settings
Use Intelligent Soft Switch Smart Call Application
Configurator ( ISS ) Development Tool ( ADT )

16. Application Development Tool - Objects
Play message Play video Hang-up
Record message Record video Exe Hook
Dial out Update Query SMTP
ASR DB Navigator MIME
FAX FTP Script Scheduler
Call Transfer HTTP Script Properties
Conference POP3 Queue Settings
Using the above objects call flow can be written

17. 3G Video Messaging Application
SIP Video Phones Desktop
3G Network
Video Portal
E1 - ISUP
MSC 3G-324M Gateway IP
Protocol
Mobile Video Phone
Video
Messaging
Server
Content Provider

18. Hosting a Video Portal - TV on Mobile
SIP Video Phones
Desktop
3G Network
Intel ATCA Platform
M E1 - ISUP
S Gateway IP
Video Portal
C
3G-324M
Protocol
Mobile Video Phone
RTSP Server
Media Gateway Video
Application
Router Server
Intel ATCA Platform &
Video/Cable TV Intel HMP
Intel ATCA Platform
BTT Components Operator / Service Provider Components

19. BTT SMART ViG – 3Way Access

20. Video Portal Services…
Greeting
menu
Tourist Information
Map
Map
Emergency nos
Dial Info Guide
Restaurant Motels Entertainment Movie trailers
After dinner spots
Shopping Malls Tourist Information Weather
Hail a Cab
Video campaigning Sports
Video banking News
Video helpdesk Stocks

21. Service Offerings
VOICE VIDEO
CALLER RING BACK TONE VIDEO SMS
VOICE SMS VIDEO MAIL
UMS VIDEO GREETING
CRBT based Advertising Push & Pull Advertising
MyFM & MyJukeBox On Demand Pay TV
MCA News and Information
Call Management Mobile TV
IVR My Own TV
Dialer Video Sharing
Love Detector Video Social Networking
LBS Mobile to Web & Web to Mobile
USSD
SMS
Unified Contact Center

22. Thank You!
(info@baytalkitec.com)