Modern radios need to be digital – FS sees this as the basis for introducing new technologies.Digital radios can already do much more for the consumer and allow to go even further in the evolution.But first we should put an eye on what we have already in the market today.
Simple portable radios, mono speaker, battery and AC powered. From the look there is no much difference to standard FM only radios. Simple does not mean cheap, but cost sensitive. Such radio usage is well known and do not differ from past experience.
Dockers for persons who like to share their music with others if they want or not.Dockers are different to typical radios. They allow sharing content. In fact they are the evolution of cassette player or CD player.
Battery and solar powered radio are enabled through the technology trends to optimize power consumption.Optimization of power consumption is an important topic today and the industry takes care on this trend.
Portable radios allow listening in locations and under conditions which are not always typical for a radio. Here are some examples of products which allow radio listening in different ways than before (at the Laptop, with the smart phone).
Terrestrial digital radio runs into all kinds of audio systems. A lot of streaming solutions offer such reception in addition.The user has the impression that otherwise the system is not complete.As such solutions are „real“ investements the user likes to get a future proof radio solution.
Evolution of digital radios, and future trends in receiver technologies Carsten Friedrich June 2012
Frontier Silicon is the leading chip-set provider fordigital radio Market leader in Digital Radio solutions (75% share of in-home digital receivers) Pioneer in Internet and Addressing home audio, Hybrid Radio with award automotive; developing winning technology solutions for mobile 4th generation chip currently in development 2
For ten years, we have supplied the world’s leadingaudio brands – often on an exclusive basis 3
Modern Radios are digital• Digital Radios … – … can receive FM too – … are future proof – … have a better sound than pure FM radios – … offer more features than pure FM Radios – … are easier to use than pure FM Radios – … are high value radios anyway compare to pure FM Radios 4
Entry priced receivers, enabled by the cost reductionsof solutions 5
Dockers, enabled by increased processing capabilityof solution 6
Portable radios, enabled by reductions in powerconsumption of solutions 7
Ultra-portables / handhelds, enabled by reduction insize of solutions 8
Radios with colour screens and enhanced userinterfaces, enabling easier content access • Colour touch-screen allows user to tap to select and swipe to change views • Broadcasters are making increasing use of visual functionality • Allows the industry to follow this trend and introduce new technologies which become • Colour touch-screen – for more mainstream Slideshow either broadcast or via RadioVIS (IP) 10
Digital radios will provide the ability to pause, rewindand record, and with EPG data Digital Radio with EPG (Electronic Program Guide) and Record • Functionality which is familiar to consumers from digital TV will also become available on digital radio devices Record DAB/FM radio 11
With hybrid radio (broadcast plus IP), users will beable to receive an enhanced listening experience • Radio TAG • Mechanism to interact with broadcast service • Example uses of RadioTAG RadioTAG (via IP) New song Listen later Advertiser • Hear new song on radio • Listening to programme is • Hear ad on radio / see interrupted visual display • Hit Tag button • Tag and listen later • Tag to interact - for info - access more information - to add to own playlist - register interest - to share with friends 12
Connectivity to become a standard feature withinproducts • Cost of adding wireless technology to CE products fast reducing • Increasing number of products with wireless connectivity • Alternate platform to colour radios - Reuse display from smartphone / tablet Wireless (wifi / Bluetooth) link • Availability of connectivity within devices provides platform for Hybrid Radio 13
Next Generation Radios - A shift to multimediaplatforms rather than audio-centric devices Key Features of Next Generation radios include : • Display – better / larger displays to show more contents • Memory - Built-in memory for data caching applications (pause/rewind) • Connectivity – for interfacing with smart phones / tablets, with Apps to enable advanced features • Interactivity – support for further listener – broadcaster interaction (via IP backchannels)14 Frontier Silicon Confidential
Thank you Carsten Friedrich Automotive Marketing Manager, Frontier Silicon Carsten.Friedrich@frontier-silicon.com15