"You can download this product from SlideTeam.net"
This complete deck can be used to present to your team. It has PPT slides on various topics highlighting all the core areas of your business needs. This complete deck focuses on Marketing Action Plan Powerpoint Presentation Slides and has professionally designed templates with suitable visuals and appropriate content. This deck consists of total of seventy one slides. All the slides are completely customizable for your convenience. You can change the colour, text and font size of these templates. You can add or delete the content if needed. Get access to this professionally designed complete presentation by clicking the download button below. https://bit.ly/3wSN1Fk
Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.
An effective sales strategy is essential to build a brand and to generate sales and increase revenues. Do you have a strategy ready? Download these 26 content-ready sales strategies PowerPoint presentation slides and convert leads to make the difference between poor, average, and record sales numbers. Download now
https://www.slideteam.net/complete-powerpoint-decks-presentations/sales-strategy-powerpoint-presentation-slides.html
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
New Product Marketing PowerPoint Presentation SlidesSlideTeam
If you have a brilliant idea for the new product launch, our New Product Marketing PowerPoint Presentation Slides can portray your thoughts convincingly. This interesting and captivating new product development PPT graphics contains various impressive slides such as marketing tactics, launch tactics, momentum, product launch detailed plan, marketing plan, product launch marketing process, external communication tools, lead generation activities, lead generation funnel, press release plan, social media plan, sales training plan, marketing budget etc. Product launch marketing ideas PowerPoint background can likewise be utilized for a few more topics such as entering a new market, product development, product launch, launch strategy, market entry strategy, new product introduction, product led go-to-market strategy, product lifecycle management, product management, new product strategy, new product success factors and product marketing. Download new product promotion PPT to present a process of taking product conception to market. Ensure each individual gets due attention with our New Product Marketing PowerPoint Presentation Slides. It helps create inclusive conditions.
While creating a brand marketing PowerPoint presentation slide, a presenter wants everything appropriate. Keeping this in mind, we have come up with pre-designed content ready product development presentation slides. This content ready professionally designed media performance & scheduling PPT cover the topics like awareness steps, brand awareness metrics, measuring effectiveness of the brand, bar graphs & charts, combo chart, donut pie chart and many more. We proudly present you brand building Which will help you further creating your ideas into reality. This amazing content-ready PPT slides can be used for creating PPTs on product advertising, goods strategy, quality preference, company awareness, business marketing, brand recognition, product building and management. Download it! You have got the best product awareness sample PPT model. You are just a click away to download this professionally designed product management PowerPoint deck. Encourage your audience with our brand marketing PowerPoint presentation graphics. Keep a friendly atmosphere going with our Brand Marketing PowerPoint Presentation Slides. They help you curb the hawks.
“You can download this product from SlideTeam.net”
Showcase your proficiency in business communications and gain the client’s attention by using our topic-specific Marketing Strategy Proposal PowerPoint Presentation Slides. Explain the proficiency that your company holds in business communication, marketing factors, and advertisements that help your clientele in increasing brand awareness in different geographies. Illustrate the customized plans that your business offers like product development, market research, branding, online and offline advertising, public relations, and content marketing. Use this presentation template to portray your project summary, problem statement, proposed solutions, proposed channels for marketing, marketing approach, marketing project timeframe, future action metrics, client testimonials, payments terms, etc. With the aid of our reliable marketing plan proposal PPT theme, you can impress your clients by focusing on different strategies your workforce use for a successful product launch in the market. State the advantages your clients will get from these marketing plans offered by your company. Bring the attention of your business clients to your proposal by describing the various advanced services along with their communication methods to approach different segments in the market. Employ this creatively designed target market proposal PowerPoint presentation template and throw some light on your online and offline marketing strategies that include social media, webinar, e-mail, online conferences, online advertising, blogs, networking, speaking, meetings, print publications, trade shows, print advertising, etc. Use this PPT template to elaborate on the various analytical tools your company provides for measuring and assessing results. This information will help in landing more customers. Take the assistance of our interactive market strategy proposal PowerPoint graphic to illustrate your planning, execution, and evaluation program that gives your business partners more clarity about discovery, creation, pre-motion, live fundraising, post-campaign, and analysis of the product. You can download our ready-to-use market planning proposal PPT theme to create a positive impact on your prospects that turn into clients. https://bit.ly/3FIJiNY
The Go-To-Market framework is a related set of activities and processes that connect the company’s product strategy to the customer experience. The Go-To-Market framework is cross-functional, spanning product management, product marketing, and sales. It is a strategy and requires operational efficiency.
Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.
An effective sales strategy is essential to build a brand and to generate sales and increase revenues. Do you have a strategy ready? Download these 26 content-ready sales strategies PowerPoint presentation slides and convert leads to make the difference between poor, average, and record sales numbers. Download now
https://www.slideteam.net/complete-powerpoint-decks-presentations/sales-strategy-powerpoint-presentation-slides.html
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
New Product Marketing PowerPoint Presentation SlidesSlideTeam
If you have a brilliant idea for the new product launch, our New Product Marketing PowerPoint Presentation Slides can portray your thoughts convincingly. This interesting and captivating new product development PPT graphics contains various impressive slides such as marketing tactics, launch tactics, momentum, product launch detailed plan, marketing plan, product launch marketing process, external communication tools, lead generation activities, lead generation funnel, press release plan, social media plan, sales training plan, marketing budget etc. Product launch marketing ideas PowerPoint background can likewise be utilized for a few more topics such as entering a new market, product development, product launch, launch strategy, market entry strategy, new product introduction, product led go-to-market strategy, product lifecycle management, product management, new product strategy, new product success factors and product marketing. Download new product promotion PPT to present a process of taking product conception to market. Ensure each individual gets due attention with our New Product Marketing PowerPoint Presentation Slides. It helps create inclusive conditions.
While creating a brand marketing PowerPoint presentation slide, a presenter wants everything appropriate. Keeping this in mind, we have come up with pre-designed content ready product development presentation slides. This content ready professionally designed media performance & scheduling PPT cover the topics like awareness steps, brand awareness metrics, measuring effectiveness of the brand, bar graphs & charts, combo chart, donut pie chart and many more. We proudly present you brand building Which will help you further creating your ideas into reality. This amazing content-ready PPT slides can be used for creating PPTs on product advertising, goods strategy, quality preference, company awareness, business marketing, brand recognition, product building and management. Download it! You have got the best product awareness sample PPT model. You are just a click away to download this professionally designed product management PowerPoint deck. Encourage your audience with our brand marketing PowerPoint presentation graphics. Keep a friendly atmosphere going with our Brand Marketing PowerPoint Presentation Slides. They help you curb the hawks.
“You can download this product from SlideTeam.net”
Showcase your proficiency in business communications and gain the client’s attention by using our topic-specific Marketing Strategy Proposal PowerPoint Presentation Slides. Explain the proficiency that your company holds in business communication, marketing factors, and advertisements that help your clientele in increasing brand awareness in different geographies. Illustrate the customized plans that your business offers like product development, market research, branding, online and offline advertising, public relations, and content marketing. Use this presentation template to portray your project summary, problem statement, proposed solutions, proposed channels for marketing, marketing approach, marketing project timeframe, future action metrics, client testimonials, payments terms, etc. With the aid of our reliable marketing plan proposal PPT theme, you can impress your clients by focusing on different strategies your workforce use for a successful product launch in the market. State the advantages your clients will get from these marketing plans offered by your company. Bring the attention of your business clients to your proposal by describing the various advanced services along with their communication methods to approach different segments in the market. Employ this creatively designed target market proposal PowerPoint presentation template and throw some light on your online and offline marketing strategies that include social media, webinar, e-mail, online conferences, online advertising, blogs, networking, speaking, meetings, print publications, trade shows, print advertising, etc. Use this PPT template to elaborate on the various analytical tools your company provides for measuring and assessing results. This information will help in landing more customers. Take the assistance of our interactive market strategy proposal PowerPoint graphic to illustrate your planning, execution, and evaluation program that gives your business partners more clarity about discovery, creation, pre-motion, live fundraising, post-campaign, and analysis of the product. You can download our ready-to-use market planning proposal PPT theme to create a positive impact on your prospects that turn into clients. https://bit.ly/3FIJiNY
The Go-To-Market framework is a related set of activities and processes that connect the company’s product strategy to the customer experience. The Go-To-Market framework is cross-functional, spanning product management, product marketing, and sales. It is a strategy and requires operational efficiency.
Channel Strategy Marketing And Distribution PowerPoint Presentation Slides SlideTeam
Are you looking to make a channel strategy PowerPoint presentation? Channel strategy marketing indeed is the solution. Our expert team has come up with this 61 slides content-ready Channel Strategy Marketing And Distribution PowerPoint Presentation Slides. This PPT sample deck highlights the major points of channel business strategy and has slides like channel marketing strategy, channel marketing planning, launch plan, our channel products, currently active channels, who is the buyer, buyer’s journey, target customers, process to manage partners, lead generation process, lead generation activities, marketing analysis and many more. You can download this PPT example to deliver PowerPoint presentation underlining significance of channel marketing strategy in making easy availability of products or services to consumers. In this PPT model we have included PowerPoint designs like roles of channel marketing manager, roles of channel support specialist, channel sales numbers, sales by region, financial highlights and many more to cast spotlight on each aspect of this channel marketing system. In short, with this PPT sample show file you can encourage your work force for sales channel development to augment sales and develop strong networks. Just download this Channel Strategy Marketing And Distribution PowerPoint Presentation Slides and wow your audience. Have a look at this Channel Strategy Marketing and Distribution PowerPoint Presentation Deck. In today’s competitive world, it is quite important that you reach the target customer with complete research and planning. Channel strategy is a preparation to engage the customers after analyzing their habits such as online activity, buying habits, etc. Our 61 slides PPT Deck includes channel marketing planning, launch plan, channel products, currently active channels, customer journey, channel partner, target customer etc. There are four major types of channel marketing such as producer to customer, producer to retailer to consumer, producer to wholesaler to petailer to customer and producer to agent to wholesaler to retailer to customer. Using this presentation deck, you can highlight these aspects to your team or business partners. Our PowerPoint Deck covers all vital topics related to Channel Marketing. Download it to make a statement. Drive customer demand with our Channel Strategy Marketing And Distribution PowerPoint Presentation Slides. Create a desire for your goods.
This deck consists of total of twenty seven slides. It has PPT slides highlighting important topics of Brand Launch PowerPoint Presentation Slides. This deck comprises of amazing visuals with thoroughly researched content. Each template is well crafted and designed by our PowerPoint experts. Our designers have included all the necessary PowerPoint layouts in this deck. From icons to graphs, this PPT deck has it all. The best part is that these templates are easily customizable. Just click the DOWNLOAD button shown below. Edit the colour, text, font size, add or delete the content as per the requirement. Download this deck now and engage your audience with this ready made presentation. http://bit.ly/2uoQcsP
Marketing Go To Market Roll Out Plan New Product Launch Powerpoint Presentati...SlideTeam
You’re going to launch a new product but struggling to get your product launch strategy, right? Get your hands on our content ready marketing go to marketing roll-out plan new product launch PowerPoint presentation slides. Our product launch PPT presentation will get your product under the limelight and highlight the product’s best features. This product line extension PowerPoint presentation involves slides like item review, target audience, item/service positioning, product marketing, commodity strategy, goods management, product lifecycle, product development, goods\services pipeline, market opportunity, etc. If you are planning to make templates on the goods requirements document, marketing requirement document, new good development, new commodity introduction, marketing strategy, software goods launch, marketing plan, etc., our new product marketing plan PowerPoint presentation will be helpful for you. Hurry up! Download this professionally designed, well-researched marketing go to marketing roll-out plan new product launch presentation templates. It will help you clinch the business deal, impress your clients and boss. Enter the long haul with our Marketing Go To Market Roll Out Plan New Product Launch Powerpoint Presentation Slides. They bestow you with greater endurance. https://bit.ly/3wOqGqR
Go To Market Strategy Example Ppt PresentationSlideTeam
Presenting this set of slides with name - Go To Market Strategy Example Ppt Presentation. This is a five stage process. The stages in this process are Provocation, Discovery, Diagnostic, Design, Recommendation. https://bit.ly/36k8HOq
Presenting this set of slides with name - Sales Strategy Powerpoint Presentation Slides. Keep your audience glued to their seats with professionally designed PPT slides. This deck comprises of total of twenty six slides. It has PPT templates with creative visuals and well researched content. Not just this, our PowerPoint professionals have crafted this deck with appropriate diagrams, layouts, icons, graphs, charts and more. This content ready presentation deck is fully editable. Just click the DOWNLOAD button below. Change the colour, text and font size. You can also modify the content as per your need. Get access to this well crafted complete deck presentation and leave your audience stunned.
A Go to Market Strategy is a strategic plan that organizations use to outline how they will bring a new product, service, or business model to market. This strategy is created with the intention of attaining competitive advantage in the industry by improving the overall product experience of the customer (e.g., reasonable price, high quality materials, etc.). While creating an enticing value proposition is a commonly used strategic plan of organizations, the Go to Market Strategy is unique in that it specifically highlights how the company will use internal and external resources to differentiate and establish itself to succeed in a new market segment or geography.
Fill out the template on the next page with ideas related to your Go to Market Strategy.
2019 may feel far away, but now is the perfect time to start planning for it. Join Joe Gelata, VP of Business Operations at Axonify, as he discusses strategies for:
- Capacity planning
- Building predictive funnel models
- Target setting
- Territory development
- Rep compensation
Whether you do these yourself or work with Sales Ops, it’s important to understand each in order to setup your team for success next year. Joe will discuss high-level strategy and tactical execution of each component including how it can be done, things to consider, pitfalls to avoid, and how to align with the rest of your organization.
Introducing Sales Performance Review PowerPoint Presentation Slides. Modern organizations execute marketing performance system to be in control of the business. Sales management PowerPoint complete deck contains professional slides such as business overview, financial highlights, product offerings, sales performance dashboards, quarterly sales review, project updates, process map, customers and vendors, sales KPIs, competitive analysis, business prospects, business process roadmap, etc. Sales management is very important to measure the company’s productivity. New strategies should be implemented where poor performance is identified. Sales plan PowerPoint template will be helpful in analyzing sales revenue and growth. In addition, marketing performance evaluation PPT slide also be used for topics like sales decision making process, sales performance management, sales review, retail performance, marketing performance. Download the retail performance presentation design to present the sales strategy, communicate the goals that need to be achieved and how they are going to be measured. Our Sales Performance Review PowerPoint Presentation Slides will gladden the gathering. They will appreciate the aesthetics.
Customer Acquisition Techniques And Methods Complete Powerpoint Deck With SlidesSlideTeam
"You can download this product from SlideTeam.net"
Conceptualizing and getting most out of a customer acquisition strategy PowerPoint presentation is a tricky task. To help you out here we have come with a pre built customer acquisition techniques and methods PPT example. You can download this slide presentation to brief your employees about the customer acquisition process as well as benefits of customer acquisition process for good strategic management. Furthermore, this PowerPoint slide deck supports to illustrate customer acquisition and retention meaning for better comprehension of customer relationship management concept. Going further, with help of this PPT model you can also share insights about acquisition cost and acquisition marketing plan to acquire new customers in most cost effective manner. Not just this, exclusive presentation slides like demand creation strategy, sales force automation, lead conversion, lead nurturing tactics, marketing campaigns, direct marketing method, customer loyalty lifecycle etc. are included so as to give an edge to presenter. All in all, a complete package of PowerPoint presentation slides on customer acquisition. Only thing that is left now is to click and get started quickly. Folks feel activated at the first glance of our Customer Acquisition Techniques And Methods Complete Powerpoint Deck With Slides. It is an instant inspiration. https://bit.ly/3CCKHo3
Marketing strategy and first 90 day planJanice Zhang
Janice is a senior marketing executive with a 16-year track record of delivering outstanding results for B2B & B2C companies. She put together this slide deck to help CMOs and VPs of Marketing define their strategy and first 90 day plan.
Read the full post at https://www.fourquadrant.com/gartner-go-to-market-strategy/
Gartner's IT Predictions
Key technology drivers that will impact go to market strategy and tactics include: intelligent things, collecting massive amounts of data, artificial intelligence and machine learning.
Gartner identifies 3 key themes that form the basis for the Top 10 strategic technology trends:
- Intelligent
- Digital
- and Mesh
The technologies noted above are at the front-end of the technology adoption curve but are expected to break out of an emerging state and stand to have substantial disruptive potential across industries.
Read Pragmatic Posts on B2B Marketing - https://www.fourquadrant.com/marketing-resource-blog/
Download Go to Market Templates (FREE) - https://www.fourquadrant.com/marketing-tempates/
View the Go to Market PowerPoint Slide Library - https://www.fourquadrant.com/marketing-slides/
Leverage Proven Go to Market Planning Templates - https://www.fourquadrant.com/products/
Slides David Shoenberger recently used in his discussion w/ mentees of The Product Mentor.
The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…Better Decisions. Better Products. Better Product People.
Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community.
Marketing And Sales Strategy Business Plan PowerPoint Presentation SlidesSlideTeam
Need to showcase your Marketing and Sales strategy? as a marketing and sales strategy would help you plan for business growth. A Marketing and Sales strategy helps you put things in context. This content-ready Marketing and Sales Strategy Business Plan PowerPoint Presentation Slides will help you cover the set approach that will help you in presenting company’s sales strategies and different marketing techniques. It can be presented by middle to top management. This Marketing And Sales Strategy Business Plan PPT presentation deck comprises of 77 pre-made slides including the pitch, our product, action plan, value proposition, project delivery timeline, advantages, product testimonials, our locations, case study, product traction, key product, service offering, pricing and package etc. This professional marketing and sales PowerPoint templates are apt to present various topics as there are addition design like etc vision, mission, goals, our team, about us, comparison, quotes, dashboard, target, matrix, hierarchy and different types of charts, ranging from donut pie chart, line chart, column chart etc. Download this PPT slides show deck to display strategies in a dynamic format. In short, you have got the best marketing and sales business plan Presentation Slides. Now is the time to click and download this magnificent deck and shine before the audience. Our Marketing And Sales Strategy Business Plan PowerPoint Presentation Slides cut across cultural boundaries. It generates appreciation on every community
Demand Generation Best Practices PowerPoint Presentation Slides SlideTeam
Presenting this set of slides with name - Demand Generation Best Practices Powerpoint Presentation Slides. This complete deck is oriented to make sure you do not lag in your presentations. Our creatively crafted slides come with apt research and planning. This exclusive deck with twenty-three slides is here to help you to strategize, plan, analyze, or segment the topic with clear understanding and apprehension. Utilize ready to use presentation slides on Demand Generation Best Practices Powerpoint Presentation Slides with all sorts of editable templates, charts and graphs, overviews, analysis templates. PPT slides are accessible in both widescreen and standard format. PowerPoint templates are compatible with Google Slides. Quick and risk-free downloading process. It can be easily converted into JPG or PDF format.
Get our ideal Brand Plan template in a downloadable PowerPoint file.
Link: https://beloved-brands.com/product/brand-plan-template/
Includes ideal slides for vision, purpose, analysis, key issues, strategies, brand positioning statement, and execution plans.
Our brand plan template provides formatted blank slides with key marketing definitions where you can insert your own brand plan.
Gain access to our one-page brand plan and our one-page Brand Strategy Roadmap.
For more on Beloved Brands, here are a few of our most popular articles
1. Beloved Brands Marketing Training programs.
https://beloved-brands.com/brand-management-training/
2. Our Beloved Brands Mini MBA is an online marketing course to help your marketing career.
https://beloved-brands.com/mini-mba/ for online marketing course
3. Simple process to build your Brand Positioning Statement
https://beloved-brands.com/brand-positioning/ for brand positioning
4. How to write a Marketing Plan
https://beloved-brands.com/marketing-plans/
5. Our one-page strategic plan
https://beloved-brands.com/brand-strategy-roadmap/
6. The best and worst of a Creative Brief
https://beloved-brands.com/creative-brief-line-by-line/
7. Marketing Plan Template
https://beloved-brands.com/product/marketing-plan-template/
8. Our one-page Brand Plan
https://beloved-brands.com/brand-plans
9. How to understand Brand Architecture
https://beloved-brands.com/brand-architecture
10. How to use Marketing Funnels to analyze your brand
https://beloved-brands.com/marketing-funnels/
Developing a go-to-market strategy is an essential step for any successful business, in order to bring together all the key areas that define the public face of their company (such as its marketing strategy, sales procedures, distribution methods, and so forth).
Strategic Marketing Plan Powerpoint Presentation SlidesSlideTeam
Every business professional dreams of building an organization that makes it recognizable in the marketplace. Also, it takes a lot of effort to market new products and reach out to more customers. This can be done if a business works with a complete strategy and proper guidelines. To run a successful marketing business, it is important to have better planning that executes the product in the market without any failure. Presenting our content ready Strategic Marketing Plan PowerPoint Presentation Slides that helps to showcase the methods you use to conduct market research and new trends. With the aid of this marketing strategy PPT layout, you can explain the process of evaluating opportunities along with the probability of success. Use our marketing plan presentation template to determine the steps that are needed to connect with customers that make them aware of the product. Showcase the steps like create customer value & loyalty, analyzing the consumer market, analyzing business markets, and identifying market segments & targets. Design a customer-driven marketing program by downloading our easy-to-customize strategic marketing plan PPT slide. https://bit.ly/3d915lk
Strategic Marketing Plan Powerpoint Presentation SlidesSlideTeam
To run a successful marketing business, it is important to have better planning that executes the product in the market without any failure. Presenting our content ready Strategic Marketing Plan PowerPoint Presentation Slides that helps to showcase the methods you use to conduct market research and new trends. Download here https://bit.ly/3loYGFp
Channel Strategy Marketing And Distribution PowerPoint Presentation Slides SlideTeam
Are you looking to make a channel strategy PowerPoint presentation? Channel strategy marketing indeed is the solution. Our expert team has come up with this 61 slides content-ready Channel Strategy Marketing And Distribution PowerPoint Presentation Slides. This PPT sample deck highlights the major points of channel business strategy and has slides like channel marketing strategy, channel marketing planning, launch plan, our channel products, currently active channels, who is the buyer, buyer’s journey, target customers, process to manage partners, lead generation process, lead generation activities, marketing analysis and many more. You can download this PPT example to deliver PowerPoint presentation underlining significance of channel marketing strategy in making easy availability of products or services to consumers. In this PPT model we have included PowerPoint designs like roles of channel marketing manager, roles of channel support specialist, channel sales numbers, sales by region, financial highlights and many more to cast spotlight on each aspect of this channel marketing system. In short, with this PPT sample show file you can encourage your work force for sales channel development to augment sales and develop strong networks. Just download this Channel Strategy Marketing And Distribution PowerPoint Presentation Slides and wow your audience. Have a look at this Channel Strategy Marketing and Distribution PowerPoint Presentation Deck. In today’s competitive world, it is quite important that you reach the target customer with complete research and planning. Channel strategy is a preparation to engage the customers after analyzing their habits such as online activity, buying habits, etc. Our 61 slides PPT Deck includes channel marketing planning, launch plan, channel products, currently active channels, customer journey, channel partner, target customer etc. There are four major types of channel marketing such as producer to customer, producer to retailer to consumer, producer to wholesaler to petailer to customer and producer to agent to wholesaler to retailer to customer. Using this presentation deck, you can highlight these aspects to your team or business partners. Our PowerPoint Deck covers all vital topics related to Channel Marketing. Download it to make a statement. Drive customer demand with our Channel Strategy Marketing And Distribution PowerPoint Presentation Slides. Create a desire for your goods.
This deck consists of total of twenty seven slides. It has PPT slides highlighting important topics of Brand Launch PowerPoint Presentation Slides. This deck comprises of amazing visuals with thoroughly researched content. Each template is well crafted and designed by our PowerPoint experts. Our designers have included all the necessary PowerPoint layouts in this deck. From icons to graphs, this PPT deck has it all. The best part is that these templates are easily customizable. Just click the DOWNLOAD button shown below. Edit the colour, text, font size, add or delete the content as per the requirement. Download this deck now and engage your audience with this ready made presentation. http://bit.ly/2uoQcsP
Marketing Go To Market Roll Out Plan New Product Launch Powerpoint Presentati...SlideTeam
You’re going to launch a new product but struggling to get your product launch strategy, right? Get your hands on our content ready marketing go to marketing roll-out plan new product launch PowerPoint presentation slides. Our product launch PPT presentation will get your product under the limelight and highlight the product’s best features. This product line extension PowerPoint presentation involves slides like item review, target audience, item/service positioning, product marketing, commodity strategy, goods management, product lifecycle, product development, goods\services pipeline, market opportunity, etc. If you are planning to make templates on the goods requirements document, marketing requirement document, new good development, new commodity introduction, marketing strategy, software goods launch, marketing plan, etc., our new product marketing plan PowerPoint presentation will be helpful for you. Hurry up! Download this professionally designed, well-researched marketing go to marketing roll-out plan new product launch presentation templates. It will help you clinch the business deal, impress your clients and boss. Enter the long haul with our Marketing Go To Market Roll Out Plan New Product Launch Powerpoint Presentation Slides. They bestow you with greater endurance. https://bit.ly/3wOqGqR
Go To Market Strategy Example Ppt PresentationSlideTeam
Presenting this set of slides with name - Go To Market Strategy Example Ppt Presentation. This is a five stage process. The stages in this process are Provocation, Discovery, Diagnostic, Design, Recommendation. https://bit.ly/36k8HOq
Presenting this set of slides with name - Sales Strategy Powerpoint Presentation Slides. Keep your audience glued to their seats with professionally designed PPT slides. This deck comprises of total of twenty six slides. It has PPT templates with creative visuals and well researched content. Not just this, our PowerPoint professionals have crafted this deck with appropriate diagrams, layouts, icons, graphs, charts and more. This content ready presentation deck is fully editable. Just click the DOWNLOAD button below. Change the colour, text and font size. You can also modify the content as per your need. Get access to this well crafted complete deck presentation and leave your audience stunned.
A Go to Market Strategy is a strategic plan that organizations use to outline how they will bring a new product, service, or business model to market. This strategy is created with the intention of attaining competitive advantage in the industry by improving the overall product experience of the customer (e.g., reasonable price, high quality materials, etc.). While creating an enticing value proposition is a commonly used strategic plan of organizations, the Go to Market Strategy is unique in that it specifically highlights how the company will use internal and external resources to differentiate and establish itself to succeed in a new market segment or geography.
Fill out the template on the next page with ideas related to your Go to Market Strategy.
2019 may feel far away, but now is the perfect time to start planning for it. Join Joe Gelata, VP of Business Operations at Axonify, as he discusses strategies for:
- Capacity planning
- Building predictive funnel models
- Target setting
- Territory development
- Rep compensation
Whether you do these yourself or work with Sales Ops, it’s important to understand each in order to setup your team for success next year. Joe will discuss high-level strategy and tactical execution of each component including how it can be done, things to consider, pitfalls to avoid, and how to align with the rest of your organization.
Introducing Sales Performance Review PowerPoint Presentation Slides. Modern organizations execute marketing performance system to be in control of the business. Sales management PowerPoint complete deck contains professional slides such as business overview, financial highlights, product offerings, sales performance dashboards, quarterly sales review, project updates, process map, customers and vendors, sales KPIs, competitive analysis, business prospects, business process roadmap, etc. Sales management is very important to measure the company’s productivity. New strategies should be implemented where poor performance is identified. Sales plan PowerPoint template will be helpful in analyzing sales revenue and growth. In addition, marketing performance evaluation PPT slide also be used for topics like sales decision making process, sales performance management, sales review, retail performance, marketing performance. Download the retail performance presentation design to present the sales strategy, communicate the goals that need to be achieved and how they are going to be measured. Our Sales Performance Review PowerPoint Presentation Slides will gladden the gathering. They will appreciate the aesthetics.
Customer Acquisition Techniques And Methods Complete Powerpoint Deck With SlidesSlideTeam
"You can download this product from SlideTeam.net"
Conceptualizing and getting most out of a customer acquisition strategy PowerPoint presentation is a tricky task. To help you out here we have come with a pre built customer acquisition techniques and methods PPT example. You can download this slide presentation to brief your employees about the customer acquisition process as well as benefits of customer acquisition process for good strategic management. Furthermore, this PowerPoint slide deck supports to illustrate customer acquisition and retention meaning for better comprehension of customer relationship management concept. Going further, with help of this PPT model you can also share insights about acquisition cost and acquisition marketing plan to acquire new customers in most cost effective manner. Not just this, exclusive presentation slides like demand creation strategy, sales force automation, lead conversion, lead nurturing tactics, marketing campaigns, direct marketing method, customer loyalty lifecycle etc. are included so as to give an edge to presenter. All in all, a complete package of PowerPoint presentation slides on customer acquisition. Only thing that is left now is to click and get started quickly. Folks feel activated at the first glance of our Customer Acquisition Techniques And Methods Complete Powerpoint Deck With Slides. It is an instant inspiration. https://bit.ly/3CCKHo3
Marketing strategy and first 90 day planJanice Zhang
Janice is a senior marketing executive with a 16-year track record of delivering outstanding results for B2B & B2C companies. She put together this slide deck to help CMOs and VPs of Marketing define their strategy and first 90 day plan.
Read the full post at https://www.fourquadrant.com/gartner-go-to-market-strategy/
Gartner's IT Predictions
Key technology drivers that will impact go to market strategy and tactics include: intelligent things, collecting massive amounts of data, artificial intelligence and machine learning.
Gartner identifies 3 key themes that form the basis for the Top 10 strategic technology trends:
- Intelligent
- Digital
- and Mesh
The technologies noted above are at the front-end of the technology adoption curve but are expected to break out of an emerging state and stand to have substantial disruptive potential across industries.
Read Pragmatic Posts on B2B Marketing - https://www.fourquadrant.com/marketing-resource-blog/
Download Go to Market Templates (FREE) - https://www.fourquadrant.com/marketing-tempates/
View the Go to Market PowerPoint Slide Library - https://www.fourquadrant.com/marketing-slides/
Leverage Proven Go to Market Planning Templates - https://www.fourquadrant.com/products/
Slides David Shoenberger recently used in his discussion w/ mentees of The Product Mentor.
The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…Better Decisions. Better Products. Better Product People.
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For more on Beloved Brands, here are a few of our most popular articles
1. Beloved Brands Marketing Training programs.
https://beloved-brands.com/brand-management-training/
2. Our Beloved Brands Mini MBA is an online marketing course to help your marketing career.
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3. Simple process to build your Brand Positioning Statement
https://beloved-brands.com/brand-positioning/ for brand positioning
4. How to write a Marketing Plan
https://beloved-brands.com/marketing-plans/
5. Our one-page strategic plan
https://beloved-brands.com/brand-strategy-roadmap/
6. The best and worst of a Creative Brief
https://beloved-brands.com/creative-brief-line-by-line/
7. Marketing Plan Template
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8. Our one-page Brand Plan
https://beloved-brands.com/brand-plans
9. How to understand Brand Architecture
https://beloved-brands.com/brand-architecture
10. How to use Marketing Funnels to analyze your brand
https://beloved-brands.com/marketing-funnels/
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A shareholder engagement strategy can help an organization develop and strengthen its relationship with investors. Grab our Communication Channels and Strategies for Shareholder Engagement template that helps to communicate about the latest updates and strategies implemented by the company to shareholders for building trust. It starts by highlighting benefits, concerns, and topics for shareholder engagement. Our Investor relations deck also shows the different types of companies for investor engagement through various communication techniques. Additionally, it highlights planning techniques like formulating a governance committee and communication calendar. Further, our Investor engagement PPT communication channels like website, email, and social media for shareholder engagement. It also showcases various shareholder strategies for websites like sharing annual reports, posting SEC filings, proxy statements, governance roadshows, and podcasts. Our Corporate strategy module exhibits an email channel to communicate critical updates and techniques to shareholders. Lastly, it shows various social media channels, like Facebook, YouTube, etc., for communicating with shareholders and covers other strategies like meetings, sharing ESG practices, and conducting investors survey for shareholder engagement. Get instant access.
Responsible Tech Playbook To Leverage Business Ethics Powerpoint Presentation...SlideTeam
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Grab our completely designed, Responsible tech playbook to leverage business ethics template. It provides a comprehensive guide to cater tools, methods, and frameworks to help firms make better technological decisions. Our Technological transformation deck helps mitigate software and product development risks and helps manage how technology interacts with society or the community. The playbook covers summaries of various technologies utilized. Each synopsis incorporates slides outlining an overview of the technique in terms of goal, aim, duration, and stakeholders involved. Additionally, our Technology governance PPT highlights the Primary methods, including agile threat modeling, data ethics canvas, consequence scanning, unintended and intended consequence scanning, and ethical OS. It also contains FMEA, interpret ML, materiality matrix assessment, tarot cards of tech, responsibility strategy, and humane design guide. Lastly, our Business ethics module exhibits the different approaches associated with responsible technology, including polarity thinking, participatory design, speculative design provocations, and bracketing. Get immediate access.
Generating Leads Through Targeted Digital Marketing Campaign Powerpoint Prese...SlideTeam
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Personalized marketing help organization run targeted promotional campaigns and enhance the customer experience. The following presentation Generating Leads through Targeted Digital Marketing Campaign can help the marketing department to improve brand perception and increase the loyalty of customers towards the company. It initially showcases the collection and analysis of data for preparing ideal customer personas. This PPT also highlights personalized email and video marketing strategies that can help to target an online audience and increase the conversion rate. It also shows website optimization tactics that can result in high-converting landing pages and shorter sales cycles. It also shows various other personalized strategies which are social media and mobile application marketing. This presentation also showcases a checklist that can help to manage and ensure the effective implementation of personalized marketing campaigns. It also highlights the budget that can be allocated to marketing activities for customer targeting. In the end, this presentation shows KPIs and dashboards that can help to track and evaluate the effectiveness of personalized customer marketing campaigns. Download it now.
Boosting Profits With New And Effective Sales Strategic Plan Powerpoint Prese...SlideTeam
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A sales plan is the first and foremost step towards developing a sales strategy, enabling a companys team to predict and avoid business related risks. Grab our Boosting Profits with a New and Effective Sales Strategic Plan template. It formulates the right target audience, appropriate sales representatives, software tools, revenue goals, and methods to track performance. Our Sales Strategy deck provides the company overview, products offered, value proposition, target market analysis, etc. It focuses on understanding the need for a new strategic sales plan. Our Brand Promotion PPT showcases multiple steps of building a sales strategy, like setting targets, creating customer profiles, lead generation strategies, etc. Additionally, it includes various stages of the sales process, namely, prospecting and lead generation, setting customer qualification criteria, scheduling product demos, defining customer needs, etc. It also caters to slides about multiple sales assessment techniques. Further, our Promotional Campaigns module includes campaigns like using referrals, loyalty programs, buy more and save more programs, device trade ins, etc. Lastly, it caters to the cost analysis, impact assessment of multiple sales activities, and dashboards related to tracking improvements with implementing new sales plans. Get access now.
ChatGPT IT Powerpoint Presentation SlidesSlideTeam
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Chat GPT multitasks by picking up on and naturally expressing more than one aim at a time. Grab our professionally curated ChatGPT IT template. It includes an introduction, advantages, and features of OpenAIs ChatGPT model and discusses the price and availability of its enhanced version, called ChatGPT Pro. Our ChatGPT deck represents the working and architecture of ChatGPT technology, including a large language model and self-attention mechanism. Additionally, it demonstrates the various applications of ChatGPT in several domains, such as education, medicine, research, information technology, advertisement, banking, finance, etc. Our chatbot using GPT-3 PowerPoint presentation represents the three reinforcement learning from human feedback models supervised fine-tuning, reward, and reinforcement learning. Furthermore, it discusses integrating the ChatGPT model into web applications and best practices for successful deployment. Moreover, our ChatGPT integration into the web applications module contains sections about the impact of ChatGPT on social media and artificial intelligence tokens. Lastly, this chatbot using GPT-3 deck comprises a roadmap, a timeline, a 30-60-90 days plan, a checklist to integrate OpenAIs GPT-3 model into web applications and a case study on mental health and ChatGPT collaboration. Get access now.
Methods To Implement Traditional Marketing Powerpoint Presentation Slides Mkt CdSlideTeam
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Our expertly crafted template on Methods to Implement Traditional Marketing provides a comprehensive overview of offline marketing strategies that are highly effective in reaching and engaging a wider audience. These traditional marketing methods are not only resilient but also leave a lasting impression on customers, providing numerous benefits such as audience growth, increased credibility, and brand exposure. The template highlights key features, statistics, and best practices for implementing these strategies, including newspaper and magazine advertising, company brochures, direct mail, outdoor broadcasting, referral marketing, radio ads, billboards, transit advertising, sticker marketing, and word of mouth marketing. Additionally, the presentation includes information on the critical team players involved in the marketing process and the costs associated with each advertising channel. By utilizing these tried and true techniques, businesses can increase sales, attract customers, and capture a broader audience. Dont miss out on this powerful tool access our template today.
Comprehensive Guide To Sports Marketing Strategy Powerpoint Presentation Slid...SlideTeam
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Sports marketing involves promoting goods and services through sporting events, endorsement of athletes and teams, etc. Grab our Comprehensive guide to sports marketing strategy template. Its primary purpose is to promote sporting goods and equipment through multiple channels to improve the overall lifestyle of customers and sporting fans. Our Sports brand advertising deck provides a general overview of sports marketing along with processes, challenges, trends, etc. It offers access to multiple strategies that can help sports retailers increase customer experience, club sponsorships, and overall brand recall these include athlete branding and digital sports brand promotion. Additionally, our Sports marketing programs PPT contains slides that can guide sports brands on utilizing the eSports industry as an opportunity to promote their products. It further helps the firms to sponsor famous eSports teams, host related events, and deploy advergaming for immersive customer experience. Furthermore, our Athlete branding module offers content that can guide marketers to track sports advertising campaigns. Lastly, it can help assess the performance of the above strategies through impact analysis, KPIs, and dashboards. Get access now.
Global Shift Towards Flexible Working Powerpoint Presentation SlidesSlideTeam
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With decreased job satisfaction, poor employee productivity, and a high stress level, many companies are shifting to flexible work arrangements. Remote working gives an employee the freedom to decide when they start working, where they work, and for how long. With our professionally designed Global Shift Towards Flexible Working PowerPoint presentation, corporates can successfully improve employee engagement rate and improve workplace diversity. Initially, the PPT begins with multiple issues faced by the company because of its inflexible working schedule. Secondly, the complete deck caters to a section through which professionals can highlight major statistics, advantages, trends, and growth drivers associated with hybrid working. Going forward, the firm can achieve flexible working objectives by developing guidelines, policies, employee engagement strategies, and productivity software tools for remote teams. In addition to this, the module covers a section on different issues faced by managers when implementing flexible working hours and the ways in which businesses can overcome them. At last, through key performance indicators KPIs metrics and dashboards, organizations can successfully evaluate the impact of flexible employment strategies on employees and the companys performance. Download our 100 percentage editable and customizable template, which is also compatible with Google Slides.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
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Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Taurus Zodiac Sign_ Personality Traits and Sign Dates.pptxmy Pandit
Explore the world of the Taurus zodiac sign. Learn about their stability, determination, and appreciation for beauty. Discover how Taureans' grounded nature and hardworking mindset define their unique personality.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
2. 2
Communicate the Value
Deliver Value
Shape the Market Offerings
Build Strong Brands
Connect with Customers
Create Successful
Long-term Growth
Capture Marketing Insights
KPI’s and Dashboard
Content
3. 3
Gathering
Information & Scanning
the Environment
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Conducting
Marketing Research &
Forecasting Demand
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Capture Marketing Insights
4. PESTEL Analysis 4
Economics
➢ Growth Rates
and Tax Policies
➢ Text here
➢ Text Here
E
Legislation
➢ Laws regarding
consumer
protection
➢ Text here
➢ Text Here
L
Society
➢ Population
Growth and
Demographics
➢ Text here
➢ Text Here
S
Technology
➢ Emerging
Technologies
➢ Text here
➢ Text Here
T
Environment
➢ Recycling and
Waste
Management
Policies
➢ Text here
➢ Text Here
E
Politics
➢ Government
Policy
➢ Add Text here
➢ Add Text Here
P
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5. SWOT Analysis 5
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› Are there any untouched
potential market areas?
› Add Text here
Opportunities
› What is the USP of Business?
› How are you better than competitor?
› Add Text here
Strengths
› What are our Competitors doing that
we are not?
› Are there any government
regulations that could hamper our
business?
› Add your text here.
Threats
› What sort of skills require to workon?
› What are the require resources?
› Add Text here
Weaknesses
SWOT
6. Global Market Potential Graphical Format 6
USA
Brazil
Russia
Australia
Africa
USA Brazil Africa Australia Russia
In Billion $ 200 $ 250 $ 305 $500 $ 420
In % 10% 8% 5.2 % 15 % 20 %
Growth Size
Market Size
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Region
7. Global Market Potential Tabular Format 7
Region Market Analysis 2016 2017 2018 2019 2020
CAGR
(2016 - 2020)
Europe
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000
Units)
xx xx xx xx xx xx
Asia Pacific
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000
Units)
xx xx xx xx xx xx
North America
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000
Units)
xx xx xx xx xx xx
Middle East &
Africa
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000
Units)
xx xx xx xx xx xx
Latin America
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000
Units)
xx xx xx xx xx xx
Total
Market Value (US $ Mn) xx xx xx xx xx xx
Market Volume (* 000
Units)
xx xx xx xx xx xx
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
8. 8
Market Survey Insights
Add your Key takeaways from this slide
Survey Result 1
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editable. Adapt it to your
needs and capture your
audience's attention.
Survey Result 2
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editable. Adapt it to your
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audience's attention.
Survey Result 4
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Survey Result 3
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needs and capture your
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Survey Result 5
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editable. Adapt it to your
needs and capture your
audience's attention.
Add Your Key Summary Here
9. Market Opportunity Analysis 9
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› To evaluate opportunities
› To determine
attractiveness &
probability of success
Market Opportunity
Analysis
Can Benefit
Convince Target
Markets?
Can Target Markets Be
Reached with Cost
Effective Media & Trade
Channels?
Possess Resources to
Deliver Benefits?
Are Benefits Better
Than Competitors?
Is It
Profitable?
10. 10
Connect with Customers
Creating Customer
Value and Loyalty
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editable. Adapt it to your
needs and capture your
audience's attention.
Analyzing
Consumer Market
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editable. Adapt it to your
needs and capture your
audience's attention.
Identifying Market
Segments & Targets
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editable. Adapt it to your
needs and capture your
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Analysing
Business Markets
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audience's attention.
11. Creating Customer Value 11
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› Product (or service)
design and building
strong brands
› Pricing and making
attractive
› Place (Distribution):
making available
› Promotion:
communicate customer
value
› Add your text here
› Add your text here
› Select customers to
serve: Segmentation
and targeting
› Design a value
proposition:
Differentiation and
Positioning
› Add your text here
› Add your text here
› Research the
marketplace, customer
needs and wants
› Manage marketing
information and
customer data
› Add your text here
› Add your text here
› CRM: building strong
relations with target
customers
› PRM: building strong
relations with marketing
partners
› Add your text here
› Add your text here
Build profitable
relationships and
create delight
04
Construct an
integrated marketing
programme
03
Design a customer
driven marketing
strategy
02
Understand the
marketplace,
customer needs
and wants
01
› Create customers
satisfaction and delight
› Capture Customers
lifetime value
› Increase market share
and share of customers
› Add your text here
› Add your text here
Capture Value
from customers to
create profit and
customer equity
05
Capture value from
Customers in return
12. Creating Customer Loyalty 12
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Description Earn Points And Redeem For Rewards
Receive Cashback Relative To Their
Transaction Spend
Rewards For Privilege Member Only
Advantages Flexible And Offers Control Easy To Manage Most Profitable (For Elite Members Only)
Disadvantages Add Your Text Here Add Your Text Here Add Your Text Here
Typical Offers Add Your Text Here Add Your Text Here Add Your Text Here
Sample Programs Add Your Text Here Add Your Text Here Add Your Text Here
Titles
Loyalty
Programs
Bonus
Points
Rebate
Program
Recognition
Program
13. Customer Purchase Stages 13
Initial Consideration
› Incentives
› Seasonal promotions
› Online catalog with know prices
› Benefits-integrated guided search
› Caremanagementnotifications/alerts
Active Evaluation
› Out - of – pocket cost share
› Financing
› Care setting preference
› Location
› View ratings / reviews
› Quality / outcomes scores
Closure
› Shopping cart with check – out
› Oder management / concierge service
› Order Modifications
› Merchant processing (consumer payment)
› EFT (health plan payment)
› Quality / outcomes scores
Post - Purchase
› Online EOB (PDF)
› Enter ratings / reviews
› Net promoter score / surveys
02
03
04
01
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
It explains the
buying behavior,
define the prime
factors to increase
the market
acceptance
14. Moderating Effect on Consumer Decision Making 14
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66% 77% 65% 95% 76% 73%
57% 5% 35% 25% 57% 55%
86% 53% 60% 60% 66% 16%
36% 44% 80% 55% 38% 30%
58% 23% 23% 23% 58% 85%
47% 8% 18% 18% 22% 22%
17% 21% 62% 21% 17% 14%
32% 9% 48% 29% 12% 20%
58% 78% 28% 78% 8% 30%
An endorsement from an celebrity
Recommendations from a friend /
Family
SMS / text message ad
Video game advertising
Online review by someone you do not know
An endorsement from an online personality
Recommendation from within your social
media circle
Recommendation from within your social
media circle
Television ads
Ads delivered through social media platforms
70%
60%
50%
48%
40%
35%
30%
25%
20%
Your text here
14-18 19-25 26-32 33-49
Baby
Boomers
69+
Millennials Gen X
50-68
Matures
1 2 3 4 5 6 7 8 9 10
Low Impact High Impact
15. Medium that Influence Purchase Decision 15
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In Mature Markets
15
52
75
0 10 20 30 40 50 60 70 80 90 100
Advertising
Previous Usage
Word of Mouth
8
46
30
0 10 20 30 40 50 60 70 80 90 100
Word of Mouth
Shopping
Internet Information
18
32
85
0 10 20 30 40 50 60 70 80 90 100
Word of Mouth
Shopping
Internet Information
In Developing Markets
20
28
32
0 10 20 30 40 50 60 70 80 90 100
Previous Usage
Advertising
Word of Mouth
25
35
40
0 10 20 30 40 50 60 70 80 90 100
Previous Usage
Advertising
Word of Mouth
20
50
70
0 10 20 30 40 50 60 70 80 90 100
Previous Usage
Advertising
Word of Mouth
Stage 1
Initial
consideration Set
Stage 3
Moment
of Purchase
Stage 2
Active Evaluation
16. 16
Analysing Business Situation
Analyze
Business
Markets
Market Size
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Target User
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Market Trend
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needs and capture your audience's attention.
Funds Available
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needs and capture your audience's attention.
Service Available
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Major Competitors
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needs and capture your audience's attention.
17. Consumer Market Segmentation 17
Psychographic
› Lifestyle – Your Text Here
› Personality - Your Text Here
› Values - Your Text Here
› Interest - Your Text Here
Demographic
› Age - Your Text Here
› Gender - Your Text Here
› Ethnicity - Your Text Here
› Nationality - Your Text Here
› Occupation - Your Text Here
› Income - Your Text Here
› Family Size - Your Text Here
Geographic
› Region - Your Text Here
› Country - Your Text Here
› Population - Your Text Here
› Climate - Your Text Here
Segmentation is
done on the basis of
the mentioned
parameters, you can
fill in the details as
per the requirements
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Behavioral
› Brand Loyalty - Your Text Here
› Benefits Sought - Your Text Here
› User Status - Your Text Here
› Usage Rates - Your Text Here
› Occasion - Your Text Here
› Readiness to Buy - Your Text Here
Market
Segmentation
18. 18
Business Market Segmentation
Market
Segmentation
Demographics
› Industry - Your Text Here
› Company Size - Your Text Here
› Location - Your Text Here
Purchasing Approaches
› Purchasing Function - Your Text Here
› Power Structure - Your Text Here
› Nature of Existing Capabilities - Your Text Here
Personal Characteristics
› Buyer Seller Similarity - Your Text Here
› Attitude towards Risk - Your Text Here
› Loyalty – Your Text Here
Situational Factors
› Urgency - Your Text Here
› Specific Application - Your Text Here
› Size of Order - Your Text Here
Operating Variable
› Technology - Your Text Here
› User/ Non User Status - Your Text Here
› Customer Capabilities - Your Text Here
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Segmentation is
done on the basis of
the mentioned
parameters, you can
fill in the details as
per the requirements
19. 19
International Market Segmentation
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Market
Segmentation
Geographic
› Region - Your Text Here
› Country - Your Text Here
› Population - Your Text Here
› Climate - Your Text Here
› Language - Your Text Here
Cultural
› Lifestyle - Your Text Here
› Beliefs - Your Text Here
› Social Groups - Your Text Here
› Ethnicity - Your Text Here
› Values - Your Text Here
Political-Legal
› Country - Your Text Here
› Interest - Your Text Here
Economic
› Occupation - Your Text Here
› Income - Your Text Here
› Nationality - Your Text Here
Segmentation is
done on the basis of
the mentioned
parameters, you can
fill in the details as
per the requirements
20. 20
Build Strong Brands
Dealing
with Competition
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Develop
Strategic Positioning
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Creating
Brand Equity
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Crafting
Brand Positioning
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21. Create Brand Equity 21
Brand
Equity
Brand
Loyalty
Brand
Awareness
Perceived
Quality
Brand
Associations
Other
Proprietary Assets
Category
› Reduce marketing costs
› Trade Leverage
› Familiarity – linking
› Signal of substance / commitment
› Reason to buy
› Price
› Channel member interest
› Differentiating / Positioning
› Reason to buy
› Create positive attitude / feelings
› Competitive advantage
Indicators / Effects Future Performance
Provides value to customers by
enhancing customer’s:
› Confidence in the purchase decision
› Use satisfaction
Provides value to firm by enhancing:
› Brand Loyalty
› Prices/ Margins
› Brand extensions
› Competitive advantage
The purpose
of the slide is
to provide a
framework of
value
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22. 22
Crafting Brand Positioning
You can decide on
the basis of below
mentioned
parameters how you
want to position the
brand in the minds of
the target audience
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How the Brand
Makes Me Look
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audience's attention.
What the Product Does
For Me
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audience's attention.
How I Would Describe
the Product
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audience's attention.
How the Brand Makes
Me Feel
Brand
Personality Symbols
Facts
Text Here
23. Brand Positioning Framework 23
Risky
What You
Have To
Offer
What
Customers
Want
What
Competition
Has To Give
Don’t even think
about this
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Ideal
Positioning
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audience's attention.
Competitor
positioning
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audience's attention.
24. 24
Develop Strategic Positioning
DifferentiationComments
Write Your Strategy Based On
Product Differentiation
Differentiation
Write Your Strategy Based
Cost Leadership
Focus on Priorities
Mention Your Key Focus Areas
Moderate Prices
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audience's attention.
Superior Quality
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audience's attention.
Customer Value
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STRATEGIC
TARGET
25. Competitive Analysis 25
Company &
Product
Target
Customers
Key
Benefits
Price Value Proposition
Quality Conscious
Consumers Of Chicken
Tenderness 10% Premium
Safety-conscious
Upscale Families
Durability & Safety 20% Premium
Convenience-minded
Pizza Lovers
Delivery Speed & Good
Quality
15% Premium
Good Pizza Delivered
Promptly At Your
Doorstep With Moderate
Prices
Evaluating the
product on the basis
of commonly used
parameters which
can be altered as per
customer
requirements
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26. Market Competitiveness- Ratings 26
Ratings
Key Success
Factors
Own Competitor 1 Competitor 2 Competitor 3
Financial Position
Advertising
Market Share
Brand Image
Customer Loyalty
Product Range
Distribution
Price Competition
Geographical
Expansion
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28. 28
Shape the Market Offerings
Market
Offerings
Setting
Product Strategy
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audience's attention.
Developing Pricing
Strategies & Program
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audience's attention.
Designing &
Managing Services
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29. Setting Product Strategy 1/4 29
› Mention Your Key
Strategies /
Comments Here
› Your Text Here
› Your Text Here
› Your Text Here
Key Attributes of Your
Product / Solution
› Mention Your Key
Strategies /
Comments Here
› Your Text Here
› Your Text Here
› Your Text Here
Business Model
› Mention Your Key
Strategies /
Comments Here
› Your Text Here
› Your Text Here
› Your Text Here
Market Position
› Mention Your Key
Strategies /
Comments Here
› Your Text Here
› Your Text Here
› Your Text Here
Price Positioning
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What are You Trying To Market?
30. 30
Setting Product Strategy 2/4
WHO should be involved internally & externally?
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Target
Markets
Mention your Key
Strategies/Comm
ents Here
01
Initial Market
Penetration Strategy
Mention your Key
Strategies/Comm
ents Here
02
Channel/
Partners
Mention your Key
Strategies/Comm
ents Here
03
Launch
Team
Mention your Key
Strategies/Comm
ents Here
04
31. 31
Setting Product Strategy 3/4
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Channels
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Audience
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Customers
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Value Proposition & Key Message for
WHY Should they adopt it?
32. 32
Setting Product Strategy 4/4
Tools for
Customers
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Tools for
Internal Audience
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External
Activities
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How & Where Should It be Done?
33. 33
Designing and Managing Services 1/2
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Rational Behind Choosing
the Objective
Add Comment Here
Text Here
Text Here
Text Here
Text Here
Survival
Maximum Current Profit
Maximum Market Share
Product-Quality Leadership
Maximum Market Skimming
35. Developing Pricing Strategies and Programs 1/4 35
Enter the “Name of
Strategy here
› Write your comments here stating the
reason behind selecting this
particular strategy
Strategy for
Introducing this price
› Enter your key strategy here i.e.
which geography you are planning
to introduce the price first
36. Developing Pricing Strategies and Programs 2/4 36
Basic
$10 Per month
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Platinum
$50 Per month
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needs and capture your
audience's attention.
Business
$40 Per month
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needs and capture your
audience's attention.
Advanced
$30 Per month
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needs and capture your
audience's attention.
Pro
$20 Per month
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37. 37
Developing Pricing Strategies and Programs 3/4
20$
Business Plan
20s per month
10 GB Bandwidth
50 MB Max File Size
5 GHZ CPU
1024 MB Memory
Get Business Plan
50$
Mega Plan
50s per month
Unlimited Bandwidth
No Maximum File Size
5 GHZ CPU
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Get Mega Plan
10$
Private Plan
10s per month
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10 MB Max File Size
3 GHZ CPU
256 MB Memory
Get Private Plan
38. Developing Pricing Strategies and Programs 4/4 38
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Premium
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$9.90
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Basic
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Text
$9.90
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39. 39
Managing Retailing,
Wholesaling, & Logistics
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audience's attention.
Manage
Channel Partner
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audience's attention.
Deliver
Value
40. Manage Channel Partner 1/3 40
Channel Flash
Email Newsletter
To Provide recent news on promotions,
incentives, sales tools & more. Add other details
as well like person who is accountable for
implementing, timelines etc
Video
Library
When it is to be launched
All Trainings, instructed guide &
announcements will be available on
(mention platform name)
Face-to-Face &
WebEx Training
Prepare advanced, hands on training
program & deliver it live via WebEx
Training & it includes the following:
Point A
Point B
Point C
Manage
Channel
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41. 41
Manage Channel Partner 2/3
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Name 1
Name 2
Name 3 Name 3
Name2
Name 1
Mention Key
Comments
Mention Key
Comments
Mention Key
Comments
Mention Key
Comments
Mention Key
Comments
Mention Key
Comments
Manage Channel
Partner
42. Manage Channel Partner 3/3 42
Sr. No. Product / Service Pricing Pricing Rational
1 Product 1 Text Here Text Here
2 Product 2 Text Here Text Here
3 Product 3 Text Here Text Here
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43. Managing Retailing, Wholesaling, & Logistics 1/2 43
Second
Tier Supplier
First
Tier Supplier
First
Tier Customer
Second
Tier Customer
Consumer
Supply Manufacturing
Distribution &
Warehousing
Retail
End
Customer
Supply Side Demand Side
Supply Chain Management
Purchasing and
Supply Management
Materials
Management
Physical Distribution
Management
Logistics
Information Flow
Physical Flow
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44. 44
Managing Retailing, Wholesaling, and Logistics 2/2
The Five major segment that are analyzed in the
first stage are as follows ?
Complete Previous
Expenditure
Records & Volumes
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Expenditure
Divided by Items &
Sub Items
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audience's attention.
Expenditure
by Division ,
Department or User
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audience's attention.
Expenditure
by the Supplier
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audience's attention.
Future Demand
Projections
or Budgets
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audience's attention.
45. 45
Designing and Managing
Integrated Marketing
Communications
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needs and capture your
audience's attention.
Marketing Reach
by Channels
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needs and capture your
audience's attention.
Communicate the Value
46. 46
Designing and Managing Integrated Marketing Communications
Print Ads
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capture your audience's attention.
Online Advertising
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capture your audience's attention.
Trade Fairs
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capture your audience's attention.
Tele Marketing
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capture your audience's attention.
Direct Mail
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your audience's attention.
Referrals
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your audience's attention.
Canvassing
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your audience's attention.
47. 47
Marketing Reach by Channels (1/2)
Blogs
Email
PPC
Affiliates
Social Media
SEO
Events
Sponsorships
Radio
Print Ads
Target
Audience
Online
Marketing
Offline
Marketing
We have listed down
a few ways through
which you can acquire
customers, you can
choose any basis
your requirments
48. Marketing Reach by Channels (2/2) 48
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Current Year’s
Acquisition
Sources
Tele Marketing
Emails
Online Media
Print Ads
Referrals
Trade Fairs
10%
25%
30%
21%
6%
8%
49. 49
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Introducing New
Market Offerings
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audience's attention.
Tapping into
Global Markets
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audience's attention.
New Product
Detailed Overview
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Create Successful Long-term Growth
50. 50
Introducing New Market Offerings- Product Introduction
Idea
› Explain the product
idea in brief: e.g. to
lock & unlock door
from your smartphone
› Test Here
Product Details
› Explain the product
idea in detail for e.g.
Requirement of the
product
› Technology used
› Benefits
Now is the best time
to explain your
product idea in an
effective manner so
that the audience gets
immersed in it right
from the beginning
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51. New Product Detailed Overview 51
Detailed
Market
Strategic
› Degree To Which Project Aligns With
Business Strategy
› Strategic Importance.
Product Advantage
› Unique Benefits
› Meets Customer Needs Better
› Value For Money.
Market attractiveness
› Market Size
› Market Growth
› Competitive Situation.
Synergies
› Market Synergies
› Technological Synergies
› Manufacturing/Processing Synergies
Technical Feasibility
› Technical Gap
› Complexity
› Technical Uncertainty.
Profitability Analysis
› Expected Profitability (Magnitude ; E. G. NPV )
› Return(e.g. IRR)
› Payback Period
› Low Cost And Fast To Do
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This step is crucial to
ensure that unsuitable
ideas are rejected as
soon as possible as
Ideas need to be
considered objectively
52. Tapping into Global Markets 52
Sales
South America
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North America
Sales
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Sales
Asia
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Sales
Australia
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30%
20%
35%
15%
54. Marketing Management Dashboard 1/5 54
80
40
50
20
0 20 40 60 80 100
Category 4
Category 3
Category 2
Category 1
CPA by Campaign – Last 12 Weeks
45%
24%
20%
11%
Acquisition by Campaign – Last 12 weeks
586
Total Impressions
2580
Total Click
250
Total Acquisitions
147
Cost Per Acquisition
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Total Spend
vs Total Budget of 105.00$
70%
Campaign 1
vs Budget of 25.000$
30% 80%
Campaign 3
vs Budget of 50.000$
60%
Campaign 2
vs Budget of 30.000$
2020-01-21 2020-01-22 2020-01-23 2020-01-24 2020-01-25 2020-01-26 2020-01-27 2020-01-28 2020-01-29 2020-01-30
Daily Impressions by Campaign – Last 12 Weeks
55. Marketing Management Dashboard 2/5 55
100
300
500
700
900
1100
1300
10 May
2020
11 May
2020
12 May
2020
13 May
2020
14 May
2020
15 May
2020
16 May
2020
17 May
2020
18 May
2020
Clicks vs Conversion
Clicks Conversions
30
50
20
70
0 50 100
Campaign 1
Campaign 2
Campaign 3
Campaign 4
Conversion Per Campaign
$0
$20
$40
Campaign 1 Campaign 2 Campaign 3 Campaign 4
Cost Per Conversion Per
Campaign
$25
Cost Per Conversion
$40.5
10%
Average CTR
12.36%
$5200
Total Spend
$3200
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Campaign Performance (today)
Conversion Rate
5%
10
Conversions
20
Cost Per Conversion
$30.36
$30
CTR
2%
2%
$2125
Total Spend
$200
56. Marketing Management Dashboard 3/5 56
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0
2
4
6
8
0
2
4
6
8
10
Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 Nov-20 Dec-20
Revenue & Sales – Last 12 months
Amount Product
0
10
20
30
40
50
60
0 10 20 30 40 50
New Customer Signups
24%
30%
20%
40%
20%
30%
26%
Sales by
Product
Category
30 20 20 30
Customers by Region
200
Active Customers
10.362
Solid Units
4.560
Total Revenue
2.563
Net Profit
57. Marketing Management Dashboard 4/5 57
0
1
2
3
4
w1 w2 w3 w4 w5 w6 w7 w8 w9 w10 w11 w12 w13 w14 w15
Bounce Rate By Week Of Year
0
10
20
30
40
50
w1 w2 w3 w4 w5 w6 w7 w8 w9 w10 w11 w12 w13 w14 w15
Visits By Week Of Year
45%
25%
20%
10%
Direct
Display
Organic
Paid
Traffic Sources
2
5
3
4
0
1
2
3
4
5
6
Category 1 Category 2 Category 3 Category 4
Visitors by User Type
8%
12%
20%
0% 10% 20% 30%
Direct
Paid Search
Organic
Top 3 Channels by Conversion
8%
12%
20%
0% 5% 10% 15% 20% 25%
Direct
Paid Search
Organic
Top 3 Campaigns by
Conversion
8%
12%
20%
0% 5% 10% 15% 20% 25%
Direct
Paid Search
Organic
Top 3 Pages by Conversion
1.029.973
Visits
35 Sec
Avg Session
Duration
2,6 Pages
Per Visit
30%
Bounce Rate
1.53.258
Page Views
30%
Goal Conversion
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58. Marketing Management Dashboard 5/5 58
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30%
Display
60%
Organic
40%
Paid
80%
Referral
ROI Per Marketing Channel
0
20
40
60
80
100
120
Co. 1 Co. 2 Co. 3 Co. 4 Co. 5 Co. 6 Co. 7 Co. 8 Co. 9 Co. 10Co. 11Co. 12Co. 13
Daily Marketing Spend Last 30 days
Spend
2.569
Revenue
8.361
ROI
320%
59. Marketing Management KPI Metrics 1/2 59
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Business
Objectives
KPI 1 KPI 2 KPI 3 KPI 4 KPI 5
Awareness Social Community Growth Share of Influencer’ Voice
Volume Per Conversation &
Reach
Ratio Of Positive , Negative
& Neutral Sentiment
Traffic To Product Pages
Engagement
Percent Of Community
Interacting With Content
Interaction Per Followers Content Virality & Velocity
“ Likes”, Re-tweets, Shares,
Mentions, Etc
Campaign #Hashtag Use
Lead Generation
Cost Per Lead From Social
Channel
Social Media ‘S Assist In
Purchase Path
Qualified Sales Leads From
Social
Reach Within Target
Audience
# Of White Paper
Downloads
Demand Gen /
Conversion
Direct Attribution- Revenue
& Trial Downloads Through
Tracked Links
Cost Per Acquisition
Conversion Rates &
Average Order Value From
Social Channels
Revenue Attribution For
Key Influencers
On-site Product Review
Influences On Conversion
Rates
Customer Support
Cost Savings (Call
Deflection)
Avg. Time To Issue
Resolution
Chane In Sentients Around
Support Issue
Number Of Issues
Resolved
Issue Resolution Rate Per
Agent
Advocacy
Number Of Active
Advocates
Share Of Influence
Percent Of Brand
Communication Driven By
Advocates
Influence Score & Reach Of
Advocates
Revenue Attributable To
Advocates
Product Innovation
Number Of Product Ideas
Submitted
Number Of Ideas Included
In Product Developing
Number Of Bugs Reported
& Fixed
Size Of Community
Providing Product
Feedback
Engagement Rates In
Product Forums
60. KPI Activities Metrics Calculation Trend Indication
Demand
Generation
Direct & Indirect Indications at
event, trade show, on-line
subscription, document
downloads, advertising etc.
Cost Per Lead;
Cost per Sales Appointment;
Response rate
Number of Lead/sales appts/
responses divided by marketing
investment in lead generation
programmes
Declining ratios ,may indicates
ineffective marketing activities.
Determine efficiency by correlating
lead generation to new client
acquisition results
New Client
Acquisition
RFP & collateral marketing
material, targeted advertising,
strategic investment tactics
Marketing’s contribution to the
cost of acquisition
(Marketing’s cost to support client
retention divided by total retention
budget comprising contributions from
Marketing & other departments)
multiplied by present value of new
business over 12 months
Increasing result may indicate that
marketing activities are costly
Increasing budget can be justified if
retention of clients are high. If not,
identify alternative marketing tactics-
digital vs print formats for collateral &
advertising.
Profitability
& Retention of
Current Clients
On-going communication, special
promotion
Marketing’s contribution to
retention
(Marketing’s cost to support client
retention divided by total retention
budget comprising contributions from
Marketing & other departments)
multiplied by client revenues, less
gross margin & lost revenues form
clients who were not retained over a 12
month period
Increasing result may indicate that
marketing activities are costly. It may
be worth the investment for highly
profitable clients. Consider segmenting
clients according to potential for new
business & long-term profits &
allocates budgets accordingly.
Marketing Management KPI Metrics 2/2 60
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64. 64
Stacked Column
30 40
60
80
100 120
140
180
200
80
110
140
170
206
230
260
270
370
0
50
100
150
200
250
300
350
400
450
500
550
600
2012 2013 2014 2015 2016 2017 2018 2019 2020
Sales(in
USD
Millions)
Years
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Product 1
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65. 65
Stacked Bar
50%
65%
-15%
-9%
40%
50%
-19%
-2%
-30% -20% -10% 0% 10% 20% 30% 40% 50% 60% 70%
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Product 1
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Product 2
66. Financial 66
Minimum
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Maximum
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Medium
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67. 67
Meet Our Team
Designation
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Designation
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Designation
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68. 68
Our Mission
Vision
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Mission
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Goal
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69. Timeline 69
2016 2017 2018 2019 2020
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