Be Your Own Boss!!
                      Glenn Muske
Rural and Agribusiness Enterprise Development Specialist
     NDSU Extension Center for Community Vitality
                Glenn.Muske@ndsu.edu
                     701-328-9718
                       April, 2011
Be Your Own Boss:
Myths, Realities, and Why We Discuss

             Why are we here?

        Who are we talking about?

   What are the realities? And the myths?

      Will I be successful? Is it for me?
Why are we here?
For: Communities and Economic Developers
Why are we here?
For: You
Who are we talking about?
Small Businesses Are the Base
                # of Businesses




   Small Businesses

                                  Small Businesses
        Myth



                                     Reality
Definitions
• Are entrepreneurs and small business owners the
  same thing?
  – We don’t know (and we don’t care)
      • Academic definitions
          – Entrepreneur – An individual who establishes and manages a
            business for the principal purposes of profit and growth
              » Achievement, innovation, planners, growth, risk taker
          – Small business owner – An individual who establishes and manages a
            business for the principal purpose of furthering personal goals
              » Work-life balance, not dominant, slow development
                                                       Carland, Hoy, Bolton & Carland

• What about inventors and innovators?
   – Great, IF they take the next step and create a business
     (or sell/license the idea)
Reality
• We don’t care
  – Why?
     •   Both add to the economy
     •   New businesses (5 yrs or less) are the job creators
     •   We don’t know who will be the fast-growth firm
     •   May change over time – maybe several times
     •   Highly dependent on each other
     •   World rarely differentiates in broad economic terms
What we know about Small Businesses
• 99.7% of US employers (6 M) with 50% of jobs
  – + 22,000,000 non-employers + 2 million farms
  – ND – 17,448 small businesses (96% of employers)
     • + 47,000 non-employers
• 7 to 35% of SBOs fit entrepreneur definition
• Contribute 30 - 50% of business receipts
• Other names – family business, home-based
  business, micro business, copreneurs
Entrepreneurial Typologies
         Serial vs. Single
    Opportunity vs. Necessity
     Investment vs. Lifestyle
        Farm vs. nonfarm
      High-tech vs. Low-tech
   High-growth vs. Low-growth
What are the Myths?
•   FREE MONEY
•   Get rich quick
•   You must be born an entrepreneur
•   Right place and the right time
•   If you build it, they will come
•   You need a great idea
•   It takes a lot of money
Will I be successful? Is it for me?
These help:
   –   Passion
   –   Creativity
   –   See the need
   –   Willingness to learn
   –   Willingness to make mistakes
   –   People-person skills
   –   Ability to execute
   –   Can you make money?

The Secret:
  – Traits are not genetic – YOU CAN LEARN THEM!
Questions??
For resources: www.ag.ndsu.edu/smallbusiness
                               Glenn Muske
         Rural and Agribusiness Enterprise Development Specialist
              NDSU Extension Center for Community Vitality
                         Glenn.Muske@ndsu.edu
Resources
SBA ND Profile -
http://www.sba.gov/sites/default/files/nd12.pdf

Monthly newsletter – email:
glenn.muske@ndsu.edu or go to:
www.ag.ndsu.edu/smallbiz

Online marketing tools
http://go.unl.edu/DirectMarketingFood
http://go.unl.edu/agritourism

Mandan Business Start-Up Workshop Intro

  • 1.
    Be Your OwnBoss!! Glenn Muske Rural and Agribusiness Enterprise Development Specialist NDSU Extension Center for Community Vitality Glenn.Muske@ndsu.edu 701-328-9718 April, 2011
  • 2.
    Be Your OwnBoss: Myths, Realities, and Why We Discuss Why are we here? Who are we talking about? What are the realities? And the myths? Will I be successful? Is it for me?
  • 3.
    Why are wehere? For: Communities and Economic Developers
  • 4.
    Why are wehere? For: You
  • 5.
    Who are wetalking about?
  • 6.
    Small Businesses Arethe Base # of Businesses Small Businesses Small Businesses Myth Reality
  • 7.
    Definitions • Are entrepreneursand small business owners the same thing? – We don’t know (and we don’t care) • Academic definitions – Entrepreneur – An individual who establishes and manages a business for the principal purposes of profit and growth » Achievement, innovation, planners, growth, risk taker – Small business owner – An individual who establishes and manages a business for the principal purpose of furthering personal goals » Work-life balance, not dominant, slow development Carland, Hoy, Bolton & Carland • What about inventors and innovators? – Great, IF they take the next step and create a business (or sell/license the idea)
  • 8.
    Reality • We don’tcare – Why? • Both add to the economy • New businesses (5 yrs or less) are the job creators • We don’t know who will be the fast-growth firm • May change over time – maybe several times • Highly dependent on each other • World rarely differentiates in broad economic terms
  • 9.
    What we knowabout Small Businesses • 99.7% of US employers (6 M) with 50% of jobs – + 22,000,000 non-employers + 2 million farms – ND – 17,448 small businesses (96% of employers) • + 47,000 non-employers • 7 to 35% of SBOs fit entrepreneur definition • Contribute 30 - 50% of business receipts • Other names – family business, home-based business, micro business, copreneurs
  • 10.
    Entrepreneurial Typologies Serial vs. Single Opportunity vs. Necessity Investment vs. Lifestyle Farm vs. nonfarm High-tech vs. Low-tech High-growth vs. Low-growth
  • 11.
    What are theMyths? • FREE MONEY • Get rich quick • You must be born an entrepreneur • Right place and the right time • If you build it, they will come • You need a great idea • It takes a lot of money
  • 12.
    Will I besuccessful? Is it for me? These help: – Passion – Creativity – See the need – Willingness to learn – Willingness to make mistakes – People-person skills – Ability to execute – Can you make money? The Secret: – Traits are not genetic – YOU CAN LEARN THEM!
  • 13.
    Questions?? For resources: www.ag.ndsu.edu/smallbusiness Glenn Muske Rural and Agribusiness Enterprise Development Specialist NDSU Extension Center for Community Vitality Glenn.Muske@ndsu.edu
  • 14.
    Resources SBA ND Profile- http://www.sba.gov/sites/default/files/nd12.pdf Monthly newsletter – email: glenn.muske@ndsu.edu or go to: www.ag.ndsu.edu/smallbiz Online marketing tools http://go.unl.edu/DirectMarketingFood http://go.unl.edu/agritourism