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Management of Human Resource
in
Coca Cola
http://www.managementparadise.com/forums/human-resources-management-h-
r/213746-human-resource-management-coca-cola.html

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Coca-Cola Company (NYSE: KO) is a beverage
retailer, manufacturer and marketer of non-
alcoholic beverage concentrates and syrups. The
company is best known for its flagship product
Coca-Cola, invented by pharmacist John Stith
Pemberton in 1886. The Coca-Cola formula and
brand was bought in 1889 by Asa Candler who
incorporated The Coca-Cola Company in 1892.
Besides its namesake Coca-Cola beverage, Coca-
Cola currently offers more than 500 brands in over
200 countries or territories and serves 1.6 billion
servings each day.
The company operates a franchised distribution
system dating from 1889 where The Coca-Cola
Company only produces syrup concentrate which
is then sold to various bottlers throughout the
world who hold an exclusive territory. The Coca-
Cola Company owns its anchor bottler in North
America, Coca-Cola Refreshments.

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Human Resource Management is an essential
part for any organization. Moreover,
development of this department is the first
step, the ground on which the future of the
company depends. It is essential for every
single business unit and especially for such
international company as Coca Cola. It is
people, not technology who create the
company. Human Resource Management at
Coca Cola Company has many advantages as
well as disadvantage. It is the global company
and it is impossible to create certain policies
or procedures applicable in all divisions of the
company, cultural and political differences
need to be taken into account. Therefore, the
focus of this paper will be on four tasks and
duties of Human Resource Management
(performance management, compensation,
career development, succession planning)
based on the United States procedures.

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Coca Cola is one of the leading beverage
companies of the industry. It runs its business
campaigns all across the world. It deals with
different types of products such as soft drinks,
bottled water, tea, sport juices, etc. Coca-
Cola has a franchising model for the
production and distribution purposes. Only the
syrup concentrate are manufactured by the
company which is sold to the bottlers who are
its franchisers (Coca-Cola Bottling, 2008).
It is important on the part of management to
organize the activities of human resources
and organizing technology along with other
resources such as physical assets, monetary
resources and knowledge of the employees
and to establish effective and efficient internal
organizational structure of the business. The
organizing function focuses on division,
coordination, and control of tasks and flow of
information within the organization. Moreover,
managers distribute responsibility and
authority to job holders

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Organizing Human resources at
Coca Cola Company
Management at Coca Cola Company focuses
on the acquisition and retention of highly
skilled and knowledgeable employees so that
it can maintain its top position in the market.
It treats these resources as an asset. It
provides such conditions of employment and
procedures that enables all employees to
develop a sense of unity with the enterprise
and to carry out their duties in the most
willing and effective manner.
It also provides for the security of
employment to the workers so that they may
not be distracted by the uncertainties of their
future. These objectives, strategies, policies,
and programs are pre-specified by the
company, which guides the management and
unions in taking decisions.
Also they are in accordance with the
organization’s mission, objectives, strategies,
policies and its and internal external
environments.

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Human Resource Management within Coca
Cola
Human Resource Management is an essential
part for any organization. Moreover,
development of this department is the first
step, the ground on which the future of the
company depends. It is essential for every
single business unit and especially for such
international company as Coca Cola. It is
people, not technology who create the
company. Human Resource Management at
Coca Cola Company has many advantages. It
is the global company and it is impossible to
create certain policies or procedures
applicable in all divisions of the company,
cultural and political differences need to be
taken into account. Therefore, the focus of
this paper will be on four tasks and duties of
Human Resource Management (performance
management, compensation, career
development, succession planning) based on
the United States procedures.

7. managementparadise.com
Download Human Resource
Management of Coca Cola
http://www.managementparadise.com/forums/hu
man-resources-management-h-r/213746-human-
resource-management-coca-cola.html

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