This marketing plan summarizes Mama Omega Plus' strategy to increase its market share of instant noodles from 52% to 60% within a year. Key points include: 1) Consumer research found people want more nutrients, so Mama Omega Plus was developed with added Omega-3. 2) Objectives are 15% sales growth and expanding market share through new product lines. 3) Strategies include advertising, pricing similarly to normal noodles, expanding distribution channels, and sales promotions through retailers. 4) The budget allocates most funds to TV, billboard, and booth advertising to position Mama Omega Plus as a "High Nutrient Instant Noodle."