The document describes the steps taken to create a logo design called "Pulse Logo" using shape, line, and text tools in Adobe Illustrator. The designer started by creating a new template and drawing lines using the shape and line tools. Text was then added and formatted using character and paragraph tools. Layer styles and effects like drop shadows were applied to elements. The designer experimented with different color schemes, getting feedback from others. The final logo included colored lines and text over a background for contrast.

1. Making Of Pulse Logo

2. I started off by creating a new template.
I then chose the shape tool.

3. To get the line up, I had to
click and hold on the shape tool.
I drew the line and
added a drop shadow.

4. To add the drop shadow, I
double clicked on the layer
and and chose the drop
shadow setting.
I played about with all the settings
until I got what I wanted.
I then added another line
using the line tool.

5. I did the same with that line and added in
a drop shadow, I tied to get the settings
the same.
Then I created another line and my
first letter was made.

6. I did the same to create
the rest of my letters.

8. I then changed the colour, and used
the line tool to create a pulse, like seen
on a heart monitor.

9. I again chose another colour and went
around the first line using the line tool.

10. I went round it in another colour
using the line tool.

11. Looking at my logo I wasn’t sure if it was
working, so I got some feedback and they
agreed with me, therefore I chose the text
tool to create some text.
Once the text had been written
I used the character and paragraph
tool to edit my text.

12. I opened up this menu and started to
test out the different setting.
First I chose a text from the list.

13. Once I finished with the editing of my text, I wanted
to make it more colourful to match my colour scheme,
I used the paint bucket to do so.
I also selected the colour I wanted using this tool.

14. I started to test out
different patterns and
see what colours
worked well.
I chose this set of colours
as it matches my scheme
and it looked good.

15. Again I wasn’t sure so again I got feedback,
the audience told me that I should change it again.
I used the text tool again to do so.
I chose this text and this colour.

16. I wanted to put a style on the text so I went to layer.
Layer styles which gives me a list
of different things I can do.

17. I then chose drop shadow again, I did this because I liked the
look of it from the previous logo I made.
I then went through the settings
choosing the ones which I liked best.

18. At first I left the colour as
black and didn’t touch the
blend mode.
I played with the opacity
which faded the log a little.

19. Here are the three logos I created.
I then played with the distance,
of the drop shadow.

20. This made the shadow come
further away from the text.
Spread was the next setting.

21. This changed the thickness
of the shadow .
Then came size, which played
with the size of the shadow.

22. Here’s the size fully increased.
I wasn’t sure what the noise of the shadow was
so I played about with it to find out.

23. It made it go black and
white like seen to the left.
Once I had adjusted all of the settings to how
I wanted them I went back and changed the
colour.

24. To change the colour I used this tool.
This is what the logo looked like
after I had finished with the settings.

25. I then had to adjust the lines
which I created, this is
because the text I had
has changed.
I kept the same colours that I had
because the audience told me that it
worked well.

26. This was the finished logo, I added in a background as I thought it
made the colors stand out more.

27. Here is some feedback that I got from a peer member.