Karen Picard is a results-oriented sales and management professional with over 20 years of experience in biotech, pharmaceutical, and oil and gas sales. She has a proven track record of driving sales, establishing long-term business relationships, and meeting targeted goals. Currently she is a Regional Sales Manager for Steel Pros where she is responsible for all marketing, sales, and representing 38 mills nationwide.
1. KAREN PICARD
2104 Woodsong Lane
Shreveport, LA 71105
klpipe@yahoo.com
318-780-2727
SUMMARY
Results-oriented sales and management professional with over 20 years experience in biotech, pharmaceutical,
and oil and gas sales. Recognized for exceptional communication skills and the ability to establish long-term,
profitable business relations with healthcare professionals including management executives, and associates at
all levels. Unique ability to uncover and drive sales and market opportunities and to meet targeted goals.
Accomplished in managing large, multi-site territories and experienced in business start-up. Flexibility to
perform in both a self-directed environment and as a member of a team.
PROFESSIONAL EXPERIENCE
STEEL PROS, Shreveport, LA 2015-Present
Regional Sales Manager
Nationwide sales of line pipe and OCTG mill representative. Able to be competitive in pipe sales by
offering our customers direct to mill pricing. Representing 38 mills domestic and
foreign on production as well as drilling side. Responsible for all marketing and
sales. Calling on entire US with emphasis in
active shale plays.
FLOWZONE, Shreveport, LA 2013-2015
Regional Sales Manager
Identified and developed new customers in various markets nationwide. Responsible for driving sales in the
pipe, valves and fittings market. Worked in concert with the inside sales group to execute delivery and
troubleshoot any customer service issues. Introduced the company and grew relationships with customers new
to Flow-Zone.
SOUTHERN STEEL & SUPPLY, Shreveport , LA 2011-2013
Senior Territory Manager
Responsible for managing N Louisiana territory, driving sales across N LA and Texas. Selling pipe, valves and
fittings to customers in the midstream. Develop new customers from MSA process through sales cycle.
UNIVERSAL PEGASUS, Shreveport, LA 2010-2011
Territory Manager
Responsible for driving sales in oil and gas market for professional services to include engineering, survey,
mapping and project management. Worked with existing customer base and developed new customers as well.
Worked with professionals on my team to drive business and further develop territory.
2. PINNACLE MEDICAL SOLUTIONS, Shreveport, LA 2009-2010
Territory Manager
Introduced Company to N. LA and developed territory to include physicians, CDEs, Home Health Agencies,
and other customers. Worked successfully with upper management to identify managed care targets. Partner
with Medtronic, Animus, and Insulet reps to gain insulin pump business. Worked with various meter reps as
well in industry to augment their business and increase voice for Pinnacle.
PFIZER PHARMACEUTICALS, Shreveport, LA. 2006 – 2009
Cardiovascular Sales Representative
Increased sales of Lipitor through use of significant medical knowledge and persuasive communication style.
Developed sales plans and worked in conjunction with a team to effectively manage and drive sales growth
within the assigned territory, integrating ideas in improving sales performance, as well as expanding client
base.
•Achieved 308% of targeted market share during the launch of Exubera, exceeding region and area goals.
•Ranked as company leader earning number 6/54 position overall in region, and number 23/532 position in
area in overall sales in 2008.
•Won “First in Class Award” and excelled in 2.8 contest for Lipitor in 2008 by growing market share above
quota compared to other associates.
•Winner of Caduet Powerball contest in 2008, increasing market share of Caduet by 75% over 6 months.
PHYSICIAN’S CHOICE, Shreveport, LA 2005 – 2006
Sales Manager
Managed wide-encompassing responsibilities for startup Nutraceutical Company including sales staff.
Performed sales forecasting and analysis, identified new business opportunities, and cultivated relations with
new and existing clients increasing company’s exposure.
•Designed the sales training program, established sales targets, and other sales processes.
•Worked with board and other management team to design logos, product lines, and company website.
•Streamlined office operations during the start-up phase by coordinating all aspects of the business and
maximizing profitability.
LA BODEGA, Shreveport, LA 2002 – 2004
Owner and Manager
Founded, developed, and managed all facets of an import and custom furniture store. Resolved management
issues, conflicts on personnel and contracting, and the complexities of coordinating with multicultural group of
people. Spearheaded all marketing efforts and promotional activities of the startup business. Quickly becoming
a profitable business was able to sell within two years.
• Identified new market opportunities; negotiated with vendors to market unique products to the Northwest
Louisiana, making it profitable within two years.
•Motivated and maximized performance of employees and contract workers driving sales for the business.
SERONO LABORATORIES, INC., Baton Rouge, LA 2000
Clinical Consultant, Metabolic and Immune Therapy
Managed a profitable territory in Biotech field consisting of all HIV specialists within the South Louisiana
area. Conducted BIA testing on HIV patients in clinic to identify potential candidates with wasting. Facilitated
numerous in-services for HIV support groups and clinics.
3. •Improved compliance in partnership with registered dieticians and nurses by providing resources and holding
in-services for staff and patients.
•Instrumental in following a script to assure pull through with pharmacists in state and private arenas by
working directly with prescribing physician’s staff to ensure proper documentation and paperwork for
insurance company.
SEPRACOR, INC., Baton Rouge, LA 1998 – 2000
Pulmonary Specialist
Introduced and promoted Sepracor to medical community as new specialized pharmaceutical company with
single isomer concept. Responsible for profitable territory including LSU, Tulane, and Children’s Hospital in
the New Orleans area as well as other large community hospitals.
•Developed and managed the No. 2 territory in sales volume in country while selling Xopenex.
•Specialty representative launching Xopenex for reactive airway disease in a large multi-state territory, as well
as Sepracor as a new premier pharmaceutical company.
•Gained formulary acceptance through partnership with PharmD, Respiratory Therapy, Pediatric
Pulmonologists, Pediatric Allergists, and other thought leaders.
MARION MERRELL DOW, INC., Jacksonville, FL 1991 – 1998
Pharmaceutical Sales Professional
Developed and directed territory comprised of over 300 individual doctors’ offices, eight major hospitals, and
more than 50 pharmacies. Sales responsibilities included Cardiology, Internal Medicine, Gastroenterology,
Pulmonology, Allergy, ENT, and Family Medicine. Established valuable contacts within the ER, ICU/CCU,
Cath Labs, GE Labs, and the pharmacy.
•Generated sales of products such as Cardizem, Cardizem IV, Seldane, Carafate, Prilosec, Nicoderm, Lescol,
Amaryl, and Altace.
•Nominated for company’s “Fast Start Award” for first year’s sales achievements over 100% to goal and
leader in training class.
•Attained No. 2 territory in sales volume out of a district of 11 territories in 1992.
•Successfully launched Lescol in 1995 gaining top market share in tri-state area.
•Received Ring Award for 6 years achieving sales quota targets over 100%.
EDUCATION
BS, General Studies, Louisiana State University, Baton Rouge, LA
CERTIFICATIONS AND TRAINING
CMR certified through the CMR Institute
Completed Management Program on Strategic Selling
IPEC Safety Certtified