2. Words placed in bold Text
emphasises their Title of both the artist
importance. and the album is placed
at the top of the
magazine advert and is
Release date of the album in a large font,
is large, as it is higlighting that this is the
fundamental that an most important
institution emphasise this information on the advert
to an audience, in order to and is what will attract a
sell as many copies of the reader.
album as possible.
Audience are given
information about the content
of the album and specific Link to the hmv website
songs are named, perhaps is shown and the reader
because they are the the most is given the option to
popular and will attract an pre order the album,
audience. promoting sales of the
album.
Link shown to Hendrix’s Link to the website of
website and his logo, Sony Commercial Music
promoting the artist and Group, promoting the work
their work. of similar artists to an
audience.

3. Images
The face of Jimi Hendrix
is the focal point of the
advert and takes up most
of the space. This allows
an audience to identify
Images of stars and the night with the audience, and
are mystical, relating to both draws their attention to
the title of the album and the the audience as an
featured song ‘Valleys of institution’s intention is to
Neptune’. promote an artist.
Experience Hendrix: The
Best of Jimi Hendrix is a
greatest hits career-
spanning compilation of
Hendix’s best ’s best Hmv logo is shown,
known music from 1966 to promoting sales.
1970, released in 1997.
The logo for Experience
Hendrix, therefore,
promotes the work of
Hendrix.

4. Blue, green colours of the Colour
background add to the
sense of the mystical, Colour of the text
hinting at the genre of this alternates between yellow
album, blues rock. and white. Both of these
colours stand out against
the dark background,
drawing the audience’s
attention to the
information.
Colours of blue creating
Both the top and bottom of Hendrix’s face are the
the advert are dark blue in same as the background,
colour, highlighting both blending him in, making
the face of Hendrix and him seem mystical and
the text in the middle of hinting at the genre of
the advert. this album, blues rock.
The logo of hmv is pink,
standing out against the
dark background,
promoting sales.