The document provides a SWOT analysis of the Indian IT industry and two IT companies, TCS and Infosys. For the Indian IT industry, key strengths are the cost advantage and breadth of services. Weaknesses include overdependence on the US and BFSI sectors for revenue and high attrition rates. Opportunities lie in product innovation and the BFSI sector, while threats include currency fluctuations and increased global competition.

1. Indian IT industry SWOT Analysis.
i. Excessive dependence on
USA for revenues.
ii. Excessive dependence on
BFSI sector for revenue
iii. High rate of attrition.
iv. Decreasing competitive
advantage.
i. Cost advantage.
ii. Breadth of service
offering.
iii. Ease of scalability.
iv. Quality and Maturity of
process.
v. Global and 24/7 Delivery
capability.
i. Great scope for product
innovation.
ii. BFSI.
i. Rupee dollar.
ii. Increase Competition.
iii. Global economic
slowdown.
WEAKNESSSTRENGTH
OPPORTUNITY THREAT

2. SWOT Analysis OF TCS
Key Differentiators of TCS
Pioneer in the industry & Brand
Having started in 1968, TCS has established himself as the industry leader. Being part of the
trusted Tata group is also a big differentiator for TCS giving it a strong brand strength.
Integrated full-services player
Portfolio of offerings extends from consulting to implementation, testing and support; from
engineering services to BPO; from products to end-to-end solutions.
i. Extensive global reach
ii. Strong financial
performance
iii. Employee Management
skills
iv. innovation labs
i. Singnificant exposure to
financial services market.
ii. Lack of scale in
consulting operations
Focus on SMB segment
Growth in worldwide IT services
Focus on high end business and
IT consulting
Expanding operations in more
countries
Increasing employee cost
intense competition from foreign
firms like accenture, IBM etc
Consolidation in the end market
Rupee appreciation
Increased competition from low
wage countries like china etc.
STRENGTH WEAKNESS
THREATOPPORTUNITY

3. Collaboration with multiple stakeholders
Having worked on large global scale enterprise projects, TCS appreciates the need for
flexibility to work with multiple stakeholders from customers, partners, and other service
providers. TCS have developed innovative engagement models that have proven
TCS’
ability to deliver significant value to its customers in managing their projects as the sole
solution provider, or prime/lead partner, or supporting partner.
Global Network Delivery Model
Unique network of 79 Delivery Centers in Brazil, Uruguay, Chile, China, Hungary, UK,
Japan, Australia, Singapore and India that operate at the same quality, security and skill
levels, giving customers the same experience of certainty across the organization globally
with a lower total cost of ownership.
High Quality and Maximum security
In 2005, TCS was awarded enterprise-wide triple certification for :Quality (ISO 9001:2000),
Security (BS 7799-2:2002) & Services (BS 15000-1:2002).
Innovation Network
TCS has established 19 labs with strong links to start-ups, academia and alliance partners to
continuously develop innovative solutions for their customers.

4. SWOT Analysis of Infosys
Strength
i. A well established leader among
Indian Offshore companies.
ii. Well defined service portfolio.
iii. Scale.
iv. Focus on Innovation
v. Strong Relationship with Clients
Weakness
i. Leadership
ii. Declining Growth and Margin
iii. Pricing Pressure
iv. Lower utilization
v. High amount of Intangible
Opportunity
i. Emerging Technology(big data
,cloud)
ii. Significant opportunity in Product
and platform segment
iii. Strategic Acquisition
Threat
i. Global economy
ii. Vendor Consolidation and High
Competition

5. Market share