The document provides an introduction to entrepreneurship, discussing that it is a discipline that can be learned, not magic. It defines different types of companies and the characteristics of entrepreneurs versus managers. Entrepreneurship involves recognizing opportunities where others see chaos. Entrepreneurial culture prefers new ideas and innovation. While entrepreneurship offers benefits like independence and potential financial rewards, it also carries risks like a lack of experience and improper planning.

1. De-Pe Intro to Entrepreneurship

4. Manager vs Entrepreneur Entrepreneur Growth Firm Pursuit of growth and personal wealth important Owner Manager Lifestyle Firm Often trade or craft based. Will not grow to any size Manager Manages a business belonging to someone else Will build an organisation putting in appropriate controls similar to a large firm

5. Classical Viewpoint of the Entrepreneur Entrepreneur Risk-taker New Product Combinations Manager Uncertainty Market Opportunities Capitalist Organises Production Decision-maker

9. Hofstede’s Dimensions of Culture Individualism Power Distance Uncertainty Avoidance Masculinity High (upper quartile countries) Low (Lower quartile countries) USA, Australia, New Zealand, UK, Canada, France, Germany South America, Pakistan Malaysia, Philippines, France, South America UK, USA, Scandinavia, Germany Greece, Portugal, Uruguay, Guatemala, France Hong Kong, Singapore, UK, USA Japan, Austria, Italy, UK, USA, Germany North Europe

13. “ The only place success comes before work is in a dictionary” ANON