Leadership Defined:
The capacity to influence
human thought, emotion, and
behavior, starting with my own.
Put simply: Intentional
Influence.
“Effective leadership
requires a clear picture of the
resultsyou want to achieve
and an understanding of the
human behaviors that will
drive those results.”
Applied Influence
Two Key
Questions:
What are the
results I want?
What behaviors
will get me those
results?
What were the desired results?
What would you like to
influence?
Create a SMART Result:
• Specific
• Measurable
• Attainable
• Relevant
• Timebound
What specific behaviors will
contribute to your desired
result?
Positive Deviants
Critical Moments
What specific behaviors will
contribute to your desired
result?
Why aren’t you seeing those
behaviors?
“The greatest untapped source of
motivation . . . is a sense of service to
others; focusing on the contribution of
our work to other peoples’ lives has the
potential to make us more productive
than thinking about helping ourselves.”
Dr. Adam Grant – Wharton
Source Two: Personal Ability
How many calories are in
that caramel apple?
Source Two: Deliberate Practice
Coaches & Mentors
Sources 3 & 4
Confidence in
your
presentation . . .
Confidence in
your
presentation . . .
Who are the
influencers?
Source Five: Structural Motivation
Source Six: Structural Ability
Source Six: Structural Ability
MOTIVATION ABILITY
PersonalSocialStructural
Make the
Undesirable
Desirable
Over Invest in
Skill Building
Harness
Peer
Pressure
Find Strength
In Numbers
Design
Rewards
Change the
environment
1 2
3 4
5 6
If You’re Looking for More . . .
Dan Griffiths, CPA, CGMA is the Director of Strategic
Planning at Tanner, LLC, a Salt Lake City-based professional
services firm with 85 team members. Prior to merging his
practice with Tanner, he co-founded Proficio Services Group
to provide strategic & business planning, leadership
development, and business coaching services. Dan is a
graduate of the 2010 AICPA Leadership Academy and in
2011-2012 served as the chair of the Young CPA Network
Committee for the AICPA. Dan has also been very active
with the UACPA and in 2011 was recognized as the
Outstanding CPA in Business and Management. He was
recently selected to serve as Utah’s elected member of the
AICPA Governing Council. Dan is an avid flyfisher,
backpacker, and gardener. He and his wife Bibiana just
welcomed their fourth child to the family.
Contact Dan at: dgriffiths@tannerco.com
Or connect with him on LinkedIn
www.linkedin.com/in/dangriffithscpa

Intentional Influence

Editor's Notes

  • #14 10-minute testimonial from a scholarship recipient 142% more time on the phone 171% more revenue
  • #15 Wharton hand washing study: “Hand hygiene prevents you from catching diseases”; another read, “Hand hygiene prevents patients from catching diseases.” Grant measured the amount of soap used at each station. Doctors and nurses at the station where the sign referred to their patients used 45 percent more soap or hand sanitizer.
  • #29 Desirable, movies about Jews, movies about the Olympics and superiority of Arians, Hitler youth, connected with values of religion and scouting to hating Jews, music 2. Skill building and personal ability, stars on coats, so you know who they are. Practice at youth group meetings, 3 & 4. Peer pressure. Organized the SS, and other social groups. Those who helped were excluded socially 5. Rewards for turning in Jews, accountability for not. 6. Placed camps away from the masses, took them away on trains so no one could witness the events and see the consequences of their actions