I greatly enjoyed my time together with the inaugural class of the CGMA Leadership Academy in London. Here are the slides if you find them helpful!

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Leadership Defined:
The capacity to influence human
thought, emotion, and behavior,
starting with my own.
Put simply: Intentional Influence.
“Effective leadership
requires a clear picture of the
results you want to achieve
and an understanding of the
human behaviors that will
drive those results.”

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Applied Influence
Two Key
Questions:
What are the
results I want?
What behaviors
will get me those
results?

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What would you like
to influence?
Create a SMART Result:
• Specific
• Measurable
• Attainable
• Relevant
• Timebound

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What specific behaviors will
contribute to your desired
result?
Positive Deviants

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Critical Moments
What specific behaviors
will contribute to your
desired result?

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Why aren’t you seeing
those behaviors?
Source One: Call Centers, the
Ultimate in Unmotivated
Employees

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Why Do You Wash Your Hands?
“The greatest untapped source of
motivation . . . is a sense of
service to others; focusing on
the contribution of our work to
other peoples’ lives has the potential
to make us more productive than
thinking about helping ourselves.”
Dr. Adam Grant – Wharton

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Two Factors
How Intenseis
the pain or reward?
How immediate
is the pain or reward?

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How Can You Bring
the Horizon a Little
Closer?
Story Telling

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It’s the experience….
Source Two: Personal Ability
How many calories are in
a caramel apple?

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Source Two: Deliberate Practice
Coaches and Mentors
Sources 3 & 4

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Confidence in your
presentation . . .
Confidence in your
presentation . . .

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Who are the
influencers?
Source Five: Structural Motivation

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Source Six: Structural Ability
Source Six: Subtle Cues in our
Environment

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Source Six: The Power of Defaults
Source Six: Would you like to save
for retirement?

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Source Six: The Structure of the
Choice Matters
Source Six: The number of
options matters . . . a lot.

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Source Six: Dan Ariely and the
predictable irrationality of choice
Steps for Six Sources
MOTIVATION ABILITY
PersonalSocialStructural
1 2
3 4
5 6
Make the
Undesirable
Desirable
Harness
Peer
Pressure
Design
Rewards
Over Invest in
Skill Building
Find Strength
In Numbers
Change the
environment

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Contact Info
Dan Griffiths, CPA, CGMA is the Director of Strategic
Planning at Tanner, LLC, a Salt Lake City‐based professional
services firm with 130 team members. Dan facilitates
approximately 75 board and leadership team off‐sites each
year across a variety of industries. He currently serves as a
member of the AICPA board of directors. Dan is an avid
flyfisher, backpacker, and gardener. He and his wife Bibiana
are the proud parents of four children.
Contact Dan at: dgriffiths@tannerco.com
Or connect with him on LinkedIn
www.linkedin.com/in/dangriffithscpa