This document discusses intellectual property rights and their importance. It defines intellectual property as a property that arises from human intellect and creativity. It then provides five reasons for protecting intellectual property: 1) It incentivizes human creativity, 2) Promotes respect for individual artists, 3) Prevents infringement and unauthorized use of others' work, 4) Serves as an instrument for economic development, and 5) Helps create sustainable and competitive businesses. The document also outlines the three main branches of intellectual property - copyright for literary and artistic works, patents for inventions, and trademarks for identifying business products and services.

1. INTELLECTUAL PROPERTY RIGHTS
Republic of the Philippines
Region III – Central Luzon
TARLAC STATE UNIVERSITY
Tarlac City
EDUARDO A. PANTIG JR.
Ed. D. - IEM

2. Intellectual Property - is a
property that arises from the
human intellect. It is a product
of human creation.

3. Kenneth
Cobonpue

4. Why protect intellectual property?
1. Protection of IP rights is an
incentive to human creativity.

5. Why protect intellectual property?
2. Promotes respect for individual
artists, and enables them to earn
livelihoods.

6. Why protect intellectual property?
3. Prevents infringement and “free
riding”.

7. Why protect intellectual property?
4. IP serves as an instrument for
economic development.

8. Why protect intellectual property?
5. New creativity helps create
sustainable and competitive
businesses locally and
internationally .

9. Protection of Intellectual Property
“It being forbidden to any other in any
territory and place to make any other
contrivance in the form and
resemblance thereof, without the
consent and license of the author.’’

10. 3 Branches of
Intellectual Property

11. Copyright - literary and artistic
works; novels, poems, plays, films,
musical works, drawings, paintings,
photographs, sculptures, and
architectural designs

12. Literary Films Dramatic
Musical Artistic
What is covered by copyright?

13. Patent - A right granted by the
government to prevent others
from selling, making or using
your invention .

14. Utility Patent
Design Patent

15. Trademarks - can be names of
products or services, logos,
slogans, packaging and even
sounds and smells. In essence, a
trademark can be almost anything
that is used to identify a particular
product or service.

16. Trademarks
Name
Logotype
Symbol
Slogan
Shape
LOVE KO TO!

17. Famous Trademarks

18. Famous Trademarks

19. Famous Trademarks

20. Famous Trademarks