The document discusses 7 simple concepts for building a likeable business: listen, be responsive, tell stories instead of selling, be transparent, be authentic, work as a team, and be grateful. It provides examples and advice for each concept, such as listening to staff, customers, and fans; responding quickly using LAST (listen, apologize, solve, thank); telling company stories through various channels; being vulnerable and truthful; embracing authenticity; hosting team-building activities; and expressing gratitude through handwritten thank you notes. The overall message is that incorporating these social concepts can help a business become more likeable.
WHY IT PAYS TO BE LIKEABLE: 7 SIMPLE SOCIAL CONCEPTS TO DRIVE RESULTS [INBOUN...HubSpot
Dave will share stories and actionable advice from inspirational business leaders. Today's consumers demand more from brands, making principles like responsiveness, delivering valuable, authenticity, and adaptability essential. By meeting, even exceeding, these high expectations, companies will become more likeable and see greater business results. And in the digital age, with social media serving as the great equalizer, this truth has been even more evident.
Rachel Karl, RKO Consulting
It’s time to talk material or "content" as it is commonly called.
If you have stared at the keyboard waiting for some kind of inspiration to arrive... it has. This presentation with Rachel will have you collecting Facebook “likes” and “shares” like a popular teen with an unlimited data plan.
Producttank UX meetup - Talking to your customerSimoneD87
How to make the most out of talking to your customer - presentation given for a ProductTank meetup aimed at product managers to introduce / familiarize them with UX research
The 8 vital checks that a non-profit communication should entail.
The Elephants Dancing School (T>E>D>S) is the training services arm of Techvibes Global Services (www.techvibesglobal.com)
Learn the fundamental 'brass tacks' of social media for business and personal branding and communication featuring speakers Michael Clawson and Patty Clawson of Big Fish Creations.
WHY IT PAYS TO BE LIKEABLE: 7 SIMPLE SOCIAL CONCEPTS TO DRIVE RESULTS [INBOUN...HubSpot
Dave will share stories and actionable advice from inspirational business leaders. Today's consumers demand more from brands, making principles like responsiveness, delivering valuable, authenticity, and adaptability essential. By meeting, even exceeding, these high expectations, companies will become more likeable and see greater business results. And in the digital age, with social media serving as the great equalizer, this truth has been even more evident.
Rachel Karl, RKO Consulting
It’s time to talk material or "content" as it is commonly called.
If you have stared at the keyboard waiting for some kind of inspiration to arrive... it has. This presentation with Rachel will have you collecting Facebook “likes” and “shares” like a popular teen with an unlimited data plan.
Producttank UX meetup - Talking to your customerSimoneD87
How to make the most out of talking to your customer - presentation given for a ProductTank meetup aimed at product managers to introduce / familiarize them with UX research
The 8 vital checks that a non-profit communication should entail.
The Elephants Dancing School (T>E>D>S) is the training services arm of Techvibes Global Services (www.techvibesglobal.com)
Learn the fundamental 'brass tacks' of social media for business and personal branding and communication featuring speakers Michael Clawson and Patty Clawson of Big Fish Creations.
SEJ Summit 2017: Engaging Content Marketing For Boring Industries by Mindy We...Search Engine Journal
Presenter: Mindy Weinstein of Market Mind Shift
Description: Mindy breaks down three vital things in content marketing: how to develop interesting real-life stories, how to keep your eyes open for inspiration, and how to focus on being practical and personal. Let’s get started!
How to ask good questions to test your product idea.
This presentation is based on the book by Rob Fitzpatrick and lists its main ideas.
There are also some examples of good interview questions at the end.
Content Marketing: What is it? | Joe Hines | Lunch & LearnUCICove
About UCI Applied Innovation:
UCI Applied Innovation is a dynamic, innovative central platform for the UCI campus, entrepreneurs, inventors, the business community and investors to collaborate and move UCI research from lab to market.
About the Cove @ UCI:
To accelerate collaboration by better connecting innovation partners in Orange County, UCI Applied Innovation created the Cove, a physical, state-of-the-art hub for entrepreneurs to gather and navigate the resources available both on and off campus. The Cove is headquarters for UCI Applied Innovation, as well as houses several ecosystem partners including incubators, accelerators, angel investors, venture capitalists, mentors and legal experts.
Follow us on social media:
Facebook: @UCICove
Twitter: @UCICove
Instagram: @UCICove
LinkedIn: @UCIAppliedInnovation
For more information:
cove@uci.edu
http://innovation.uci.edu/
Graduate admissions professionals are often tasked with promoting programs without an increase in marketing budgets. In this session we will explore how you can use word of mouth marketing and social media to engage prospective graduate students and retain the ones you have. This is not a theoretical lecture: you will leave with no-cost or low-cost tactics and strategies you can implement next week.
Why Sales and Content Are Important Skills For Students To LearnAli Hanif
This deck was part of the presentation made by Ali Hanif, founder of Hanali at inaugural GetConnected! 2017 Conference held at Communitech in Kitchener Waterloo. Presenting to an audience of University Waterloo students Ali spoke about the importance of selling and the use of content to grow in your personal and professional life.
To learn more visit www.hanali.co or email team@hanali.co
Mentioned here are HubSpot Sales, LinkedIn, Attach.io as tools for use. Photos are credited to Ryan McGuire.
Storytelling isn’t just for children! Strategic storytelling in sales, or “storyselling” is a proven way to build trust, boost-buy in and maximize memory to get your message remembered and repeated.
Jennifer Leggio has been an improv comedienne and a music promoter, an obituary writer and a copy editor, a half-marathoner, and an unofficial karaoke star. She's worn many hats and has a lot of stories to tell from her 19-year career. Her favorite role, however, has been working collaboratively with strong teams to achieve impressive results in communications and content development. By day, she is the Vice President of Corporate Marketing for Sourcefire, a leader in cybersecurity. By night, she shares her learnings via contributions to Forbes.com. She is passionate about community, helping her neighbors, loud music and the NHL. Jennifer can be found on Twitter at @mediaphyter.
Effects and complications of transparency. No secrets, no facts and no trust as main challenges for society and corporations. 7 guidelines for corporate communications. in English.
Feeling lost on how to act natural with your marketing messaging. These simple do's and don'ts can help you write in an engaging and welcoming way. It's not as hard as you think. Made by Avery Wagner at Hoot Design Co.
As a leader for a non-profit, it’s your job to shed light on what goes on in your organization, but distilling down your message can be difficult.
We've worked with many non-profit organizations and we believe video is the most effective way to connect viewers to your important work. Video has the power to unlock emotions, transport people and inspire action like no other medium.
In this on-demand webinar, Ed Heil, President, StoryTeller Media + Communications and Lori L. Jacobwith, Chief Fundraising Culture Changer & Master Storyteller, Ignited Fundraising will introduce several concepts that will help you better understand how to utilize video to drive donations for your organization.
In this free on-demand webinar, you will:
Learn key concepts to help you leverage video storytelling
Understand how to create videos that inspire donors to action
See real examples from other non-profits
10 reasons why people don't buy from you and what to do about it details 5 common sales and top 5 marketing errors made by businesses when reaching out to win new business and was used at a keynote speech during a recent North East Expo
SEJ Summit 2017: Engaging Content Marketing For Boring Industries by Mindy We...Search Engine Journal
Presenter: Mindy Weinstein of Market Mind Shift
Description: Mindy breaks down three vital things in content marketing: how to develop interesting real-life stories, how to keep your eyes open for inspiration, and how to focus on being practical and personal. Let’s get started!
How to ask good questions to test your product idea.
This presentation is based on the book by Rob Fitzpatrick and lists its main ideas.
There are also some examples of good interview questions at the end.
Content Marketing: What is it? | Joe Hines | Lunch & LearnUCICove
About UCI Applied Innovation:
UCI Applied Innovation is a dynamic, innovative central platform for the UCI campus, entrepreneurs, inventors, the business community and investors to collaborate and move UCI research from lab to market.
About the Cove @ UCI:
To accelerate collaboration by better connecting innovation partners in Orange County, UCI Applied Innovation created the Cove, a physical, state-of-the-art hub for entrepreneurs to gather and navigate the resources available both on and off campus. The Cove is headquarters for UCI Applied Innovation, as well as houses several ecosystem partners including incubators, accelerators, angel investors, venture capitalists, mentors and legal experts.
Follow us on social media:
Facebook: @UCICove
Twitter: @UCICove
Instagram: @UCICove
LinkedIn: @UCIAppliedInnovation
For more information:
cove@uci.edu
http://innovation.uci.edu/
Graduate admissions professionals are often tasked with promoting programs without an increase in marketing budgets. In this session we will explore how you can use word of mouth marketing and social media to engage prospective graduate students and retain the ones you have. This is not a theoretical lecture: you will leave with no-cost or low-cost tactics and strategies you can implement next week.
Why Sales and Content Are Important Skills For Students To LearnAli Hanif
This deck was part of the presentation made by Ali Hanif, founder of Hanali at inaugural GetConnected! 2017 Conference held at Communitech in Kitchener Waterloo. Presenting to an audience of University Waterloo students Ali spoke about the importance of selling and the use of content to grow in your personal and professional life.
To learn more visit www.hanali.co or email team@hanali.co
Mentioned here are HubSpot Sales, LinkedIn, Attach.io as tools for use. Photos are credited to Ryan McGuire.
Storytelling isn’t just for children! Strategic storytelling in sales, or “storyselling” is a proven way to build trust, boost-buy in and maximize memory to get your message remembered and repeated.
Jennifer Leggio has been an improv comedienne and a music promoter, an obituary writer and a copy editor, a half-marathoner, and an unofficial karaoke star. She's worn many hats and has a lot of stories to tell from her 19-year career. Her favorite role, however, has been working collaboratively with strong teams to achieve impressive results in communications and content development. By day, she is the Vice President of Corporate Marketing for Sourcefire, a leader in cybersecurity. By night, she shares her learnings via contributions to Forbes.com. She is passionate about community, helping her neighbors, loud music and the NHL. Jennifer can be found on Twitter at @mediaphyter.
Effects and complications of transparency. No secrets, no facts and no trust as main challenges for society and corporations. 7 guidelines for corporate communications. in English.
Feeling lost on how to act natural with your marketing messaging. These simple do's and don'ts can help you write in an engaging and welcoming way. It's not as hard as you think. Made by Avery Wagner at Hoot Design Co.
As a leader for a non-profit, it’s your job to shed light on what goes on in your organization, but distilling down your message can be difficult.
We've worked with many non-profit organizations and we believe video is the most effective way to connect viewers to your important work. Video has the power to unlock emotions, transport people and inspire action like no other medium.
In this on-demand webinar, Ed Heil, President, StoryTeller Media + Communications and Lori L. Jacobwith, Chief Fundraising Culture Changer & Master Storyteller, Ignited Fundraising will introduce several concepts that will help you better understand how to utilize video to drive donations for your organization.
In this free on-demand webinar, you will:
Learn key concepts to help you leverage video storytelling
Understand how to create videos that inspire donors to action
See real examples from other non-profits
10 reasons why people don't buy from you and what to do about it details 5 common sales and top 5 marketing errors made by businesses when reaching out to win new business and was used at a keynote speech during a recent North East Expo
Everyone sells, even you. Learn a simple, easy way to sell by thinking like a buyer, not a seller. Every sales cycle has four phases, but learn why the second one – educating your buyer – can make or break the deal. I’ll teach you the 5 step CM!(tm) process, set you up with a toolbox full of ideas, and get you started on how to become a convincing expert.
For audio and slides, go to http://theideamechanic.com/convince-me-indieconf-2010-soundslides
7 Strategies To Build An Online Community - Case Study: Elite AthletesOlivier Goetgeluck
Social media marketing is simple - it's about being a great friend. In this presentation I cite 7 characteristics a great friend has that are applicable on how you behave online as brand.
Tim Miles' keynote presentation to the National Shoe Retailers Association on messaging, millennials, generation z, and thinking small and more specifically to tell more powerful stories.
The future of marketing is about being human, because humans don't remember the pitch, they remember the experience. We've got to stop thinking like marketers and start acting like humans to delight our prospects and customers at every touch point. Let's put on our human hats and create an experience worth writing home about.
Presentation about what makes communication inspire people, as well as the benefits of that for companies, with lots of examples. By Martin Montoya, Werner Iucksch and Luiz Mastropietro.
Similar to Why it Pays to be Likeable: 7 Simple Social Concepts (20)
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As a small business, your online presence is important, but have you ever thought your business lacked the special skills to really shine online? Don't worry, Likeable Local and SMT are here to help. Get your digital ducks in a row by keeping up with the latest trends to better your business with Likeable Local CEO and NYTimes Bestselling author, Dave Kerpen.
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11 Ways to Optimize LinkedIn for BusinessDave Kerpen
In case you haven't heard, LinkedIn is the online playing field where the social media & business worlds converge. Are you fully maximizing it to promote your business? Join Social Media Today + Likeable Local's CEO Dave Kerpen to learn essential LinkedIn strategies like:
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The Advanced Guide to Creating and Distributing Expert Content in an Ever Cha...Dave Kerpen
In a world of brand publishing and evolving social media, staying ahead of the curve is no easy task. By creating niche content using your company’s core expertise and distributing that content using strategic tools and techniques, you can have a lasting impression on your audience.
John Hall (CEO, Influence & Co.) and Dave Kerpen (CEO, Likeable Local) discuss how brands can position themselves for long-term success through exceptional content and distribution in, "The Advanced Guide to Creating and Distributing Expert Content in an Ever-Changing Industry."
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Take a dive into 5 of social media's most prevalent themes and trends, plus a few bonus predictions of what to keep your eye on in the space. You'll also see a series of actionable next steps associated with each trend to ensure your brand's social media strategy is poised to stay ahead of the curve, meet your objectives, and beat your competitors.
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RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
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As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
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Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
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𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
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➢ Korean Vietnam Partnership - Fair with LG
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Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
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3. 7 Simple Concepts to Build A
Likeable Business.
Listen.
Be Responsive.
Tell, Don’t Sell.
Be Transparent.
Be Authentic.
Be a Team.
Be Grateful.
#INCMTY
4. “When people talk, listen completely.
Most people never listen.”
- Ernest Hemingway
#INCMTY
17. Every Brand Has
Many Stories to Tell.
- Your humble beginnings
- Customers who have overcome obstacles
- Employee challenges
- Inside the lives of leadership
- Community & charity partnerships
#INCMTY
18. Use Social & Online Tools
to Tell Your Story.
- Website
- Social Networks
- Online Video
- Pictures
- Webinars
- eBooks & Whitepapers
- Tweets
“For sale: Baby shoes. Never worn.”
- Ernest Hemingway
#INCMTY
24. “I had no idea that being your authentic self
could make me as rich as I’ve become. If I
had, I’d have done it a lot earlier.”
- Oprah Winfrey
#INCMTY
32. The Original Social Media.
Donors Choose, R.O.I. of Gratitude.
Those who
received
handwritten
thank you notes
were 38% more
likely to donate
again!
#INCMTY