This document discusses opportunities for EU SMEs in the ICT and green technology markets in China. It describes an event hosted by the EU SME Centre in Shenzhen, China on November 17 to discuss these opportunities. The EU SME Centre helps European small and medium enterprises prepare to do business in China by providing information, advice, training, and other support services. The event highlighted opportunities for EU SMEs in areas like renewable energy, waste management, water treatment, and information and communications technologies.

1. A project financed by the European Union
ICT & Green Technologies market in China
opportunities for EU SMEs
EU China Cooperation
Shenzhen, November 17
Rafael Jimenez
Implementing Partners

2. The EU SME Centre is an EU Commission funded project which helps EU SMEs prepare to do business in China by
providing them with a range of information, advice, training and support services.
The Centre is implemented by a consortium of six partners and was established in October 2010. It successfully
completed its first phase in July 2014 and has now entered its second phase which will run until July 2018.
Get Ready for China!

3. Services at a Glance
The Centre delivers its services primarily through three Service Centres and its Advocacy Platform.
• Starter Kit
• Sector reports and Technical (Legal and Market Access) Guidelines
• Service Providers, Exhibitions, and Law Databases
• Infographics
Knowledge Centre
• Ask questions through ‘ask-the-expert’ function on Centre’s website
• Questions answered within seven days
• Available to users registered on website only
Advice Centre
• General Training workshops
• Technical and Capacity Building trainings
• Webinars
Training Centre
• Inter Chambers SME Working Group
• Policy Exchange Meetings in the EU
Advocacy Platform
• Hot-desking
• Business Seminars
• B2B Matchmaking
Other Support Services

4. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
4

5. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
5
GREEN TECH
OPPORTUNITIES
Conventional Energy
• steam turbine vibration tech,
• fault monitoring technology,
• turbine bypass system,
• flue gas denitration
Renewable Energy
• system monitoring
• lightweight solutions
• Troubleshooting
• wind generators and wind
converters
Renewable Energy
• short circuit and overvoltage
• pitch and yam systems
• silicon wafers & ingots
• crystalline module; solar inverter;
Waste to Energy/ Waste to Heat
Air pollution
Soil pollution
Industrial Hazardous Waste
(Medical-Electronic)

6. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
6
GREEN TECH
OPPORTUNITIES
Water
• Coal and mining
• Physical Chemical & Filtration
Technologies
• Recycle & Reuse solutions
• Cooling Tower Blow down
• Thermal Evaporation systems
• Biological Treatment solutions
• Integrated Water Services
• membrane, ion exchange,
• Coagulation–flocculation
• Adsorption techniques
• Fixed bio film reactor
• Electro sorption
• Membrane technology
• Aerobic treatment
• Membrane bioreactors
• Chemical oxidation

7. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
7
GREEN TECH
OPPORTUNITIES
Water
• sedimentation,
• anaerobic digestion and filtration;
• sedimentation, filtration, biochemical
process;
• filtration through biologically activated
medium;
• separation of faecal matter and urine;
• filtration, sedimentation, bio-digestion
by microbes and plants
• Water Saving Technologies and
Equipment;
• Water Monitoring and control systems-
sensors, water audit tools;
• Point-of-Use Water Treatment
System;
• Biological Flocculation and Aeration;
• Industry Wastewater Treatment- in
particular de-nitrification and
phosphorus removal.

8. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
8
GREEN TECH
OPPORTUNITIES
Water
• water recovery and reuse solution;
• condensate segregation processes
and advanced tertiary treatment, for
the extraction of fine particles
• more sophisticated equipment in
particular regarding membrane,
coagulation/precipitation, etc.
• high exhausted chrome tanning
• chrome free wastewater
• free-ammonia liming,
• hair-saving systems
• Sludge stabilization unit (anaerobic or
aerobic digestion/composting) +
incineration;
• Sludge dewatering and drying
equipment;
• Technique of utilization of treated sludge

9. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
9
ICT
China’s ICT sector has grown rapidly because of the support of the Chinese
government’s plans and policies.
Even though a catch-up process for technical innovation capacity is taking
place, the overall high-tech innovation capacity of the Chinese ICT industry
is still weak.

10. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
10
ICT
OPPORTUNITIES
• Gaming
• Servicing Chinese investment abroad
• Expertise in 5G
• Internet of Things
• Smart Cities + Smart XXXX
• Smart Auto (e.g. Neonode)
• Sensor technology
• High Performance chip designs
• IT outsourcing in China
• IT outsourcing in EU
• Servicing MNCs (e.g. SAP systems)
• Digital Marketing Software (Bots)
• Intelligent transportation
• Intelligent retail
• Intelligent meters

11. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
11
ICT
OPPORTUNITIES

12. ICT & Green Tech market in China
Opportunities for EU SMEs
November 17EU-China Cooperation ICT and Green
Technologies
12
China Position
UP THE VALUE CHAIN
THE PROMISE OF A
DOMESTIC MARKET
ANGELs NOT VCs
NO PROCESSING TRADE
CHINA ‘SCALE’ PROBLEM
IMPROVING PATENT IN
CHINA
3RD 4TH TIER CITIES
MINIMUM VIABLE MODEL
TRANSFER TECHNOLOGY
CREATE EMPLOYMENT

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14. Get Ready for China