The document provides tips and strategies for effectively partnering with sponsors and maximizing sponsorship value. It emphasizes tailoring promotional programs to each sponsor's identity, highlighting sponsors' areas of expertise, incentivizing social media engagement through contests and giveaways, integrating sponsors into events through branded areas and activities, and showcasing sponsor ROI through metrics like reach, engagement, website traffic and audience surveys. The goal is fostering real connections between sponsors and customers.
This guide is filled with tips and tricks to help you plan, organize, and market your next event!
From social media (including in-depth guides for Twitter and Facebook) to old-fashioned tactics and the latest event trends this guide is packed with info for eventprofs or those planning on throwing their first event.
Event Marketing Strategies - 8 Social Media Tactics to Ignite Ticket SalesTicketbud
Too many event marketing strategies do the bare minimum when it comes to social media. Leverage these 8 social media tactics to push your ticket sales to the next level.
Social Media - Making Your Business The Hublivelink
Coffee shops have always been places to meet and socialise, meaning that social media by its very nature can act as an extension of the business, by helping to create conversations online and to encourage lasting loyalty amongst customers.
Joshi Inc was the Social Media and Mobile App Provider for the Canadian International AutoShow, this year. Our engagement at the AutoShow included Social Media Strategy, Training & Execution, as well as development of mobile apps at the event, including the most successful data collection app at the show, Social Media Camera App and the official Mobile Site for the show.
Webinar How to grow your impact with digital fundraising this ChristmasGiveEasy
Now is the time to learn how to grow your impact with digital giving this Christmas. Walk away with everything you need to know to set you up for fundraising success this Christmas.
Event Sponsorships 101: How to Grow Your Event Revenue with SponsorshipsTicketbud
Potential sponsors have a lot of events to choose from. See how to land that big sponsor through this collection of event sponsorship proposal templates & tactics.
This guide is filled with tips and tricks to help you plan, organize, and market your next event!
From social media (including in-depth guides for Twitter and Facebook) to old-fashioned tactics and the latest event trends this guide is packed with info for eventprofs or those planning on throwing their first event.
Event Marketing Strategies - 8 Social Media Tactics to Ignite Ticket SalesTicketbud
Too many event marketing strategies do the bare minimum when it comes to social media. Leverage these 8 social media tactics to push your ticket sales to the next level.
Social Media - Making Your Business The Hublivelink
Coffee shops have always been places to meet and socialise, meaning that social media by its very nature can act as an extension of the business, by helping to create conversations online and to encourage lasting loyalty amongst customers.
Joshi Inc was the Social Media and Mobile App Provider for the Canadian International AutoShow, this year. Our engagement at the AutoShow included Social Media Strategy, Training & Execution, as well as development of mobile apps at the event, including the most successful data collection app at the show, Social Media Camera App and the official Mobile Site for the show.
Webinar How to grow your impact with digital fundraising this ChristmasGiveEasy
Now is the time to learn how to grow your impact with digital giving this Christmas. Walk away with everything you need to know to set you up for fundraising success this Christmas.
Event Sponsorships 101: How to Grow Your Event Revenue with SponsorshipsTicketbud
Potential sponsors have a lot of events to choose from. See how to land that big sponsor through this collection of event sponsorship proposal templates & tactics.
Presentation to the Mendham Business Association on Digital Marketing Products.
Presented by Doug Doremus, Internet Marketing Manager - Recorder Community Newspapers.
Sponsorship Secrets: What Every Event Organizer Needs to KnowDavid Adler
BizBash, Eventbrite and SponsorHub are excited to present the first webinar of this 3-part webinar series, "Sponsorship Secrets: What Every Event Organizer Needs to Know". During this free online event we'll introduce clear strategies and tactics on how to deliver more value to your event sponsors and ultimately generate more revenue from your events.
Specifically, we will cover:
* What sponsors want and how to negotiate a win-win agreement
* Experimental marketing and how you fit in
* The differences and similarities between B2B vs. B2C sponsorships
* How the talent at your event affects sponsorships
* Various sponsorship technologies and how to improve the RFP process
* Understanding category exclusivity
Social Media Best Practices: Slides from Changing Faces of Women's Leadership...Wahine Media
Slides from Gwen Woltz of Wahine Media's workshop at the Changing Faces of Women's Leadership Seminar: Women as Innovators and Entrepreneurs on June 29, 2016.
Get to know the fundamentals of social media management from "need to have" to "nice to have" to "great to have" in this hands on workshop. Be sure to save this slideshow! It includes examples of great posts by leading businesses, and a link to a hidden gem caption muse database. Please email gwen@wahinemedia.com for questions.
Social Media Advertising: Pacific New Media, June 2016Wahine Media
The landscape of social media has changed dramatically in the last 5 years. For businesses, social media is not free—with most of the investment being in the time it takes to execute. Social media has increasingly become a platform for advertisers, as social networks evolve their business models, and many brands are finding their growth is at a standstill unless they utilize social advertising. Learn the power of social ads, what techniques you should use, and how you know they are working. Participants in this class should have an intermediate understanding of social media, already be using social for business, and be looking to take their strategy to an advanced level. Please bring your laptop.
Gwen Woltz is co-founder of Wahine Media, a local social media agency that specializes in strategically building thriving and engaged online communities for businesses (wahinemedia.com). Gwen is a graduate of the University of Hawaii at Manoa, the past president of Social Media Club Hawaii (smchawaii.org), a finalist for Pacific Edge Magazine's Young Professional of the Year, one of Hawaii's Top 15 Social Media Influencers in 2012, and has over 7 years of digital media and marketing experience.
Maximizing Your Budget: Get Value From Social MediaWahine Media
A thriving online presence and reputation is essential to the success of any business today. With the advent of social media in the past 10 years, it has completely revolutionized how we communicate and connect with one another, as well as how brands communicate and connect with their customers. Social media has evolved from a grass roots “free” option, to a complex and competitive environment. How does one decide where to best put their efforts?
In this fast-paced workshop, Gwen will bring you through the best options and best practices for small businesses.
Part 1 will dive into what amazing social media content looks like, and why following through with stellar customer service is important.
Part 2 will dive deeper into the complexities of social media advertisements and maximizing your social ad budgets, then ending with what to measure to show how your efforts are performing.
This was discussed at "Influencer Marketing Bootcamp" conducted by HelloMeets at Coworkin office in Delhi.
Speaker & Presentation by:
Megha Vij, Influencer Marketing & Community Manager at LBB.
-She has previously worked as a Influencer Marketing & Brand Alliances Manager at Limeroad.com.
-Social Media & Content Manager at FashionAndYou.com
-Social Media & Influencer Marketing Manager at Roposo.com
Presenation includes:
-Why does every brand need Influencer Marketing in their marketing mix?
-Who are influencers and how to discover them?
-Difference between Influencer Marketing Vs Celebrity Endorsement
-How to get influencers without paying them money?
-How to build communities of and with influencers?
-How LBB got 38 influencers to create content for it on its launch?
Leveraging Global Events to Reach Your Social AudienceClosed
As a brand marketer, how do you cut through the social noise in order to create better awareness, participation and conversation? Use global events, like the Super Bowl, the Olympics, and the World Cup, to boost your social marketing strategy.
Difference between bloggers and journalists. Why brands should consider worki...Gary Bembridge
A summary of the key differences between journalists and bloggers. What travellers are looking at getting from a blog. Why brands should work with blogs. This was prepared for a cruise industry roundtable discussion on the topics
Social Advertising: Pacific New Media Class, Feb 2015Wahine Media
The landscape of social media has changed dramatically in the last 5 years. For businesses, social media is not free -- with most of the investment being in the time it takes to execute. Social media has increasingly become a platform for advertisers, as social networks evolve their business models, and many brands are finding their growth is at a standstill unless they utilize social advertising. Learn the power of social ads, what techniques you should use, and how you know they are working. Participants in this class should have an intermediate understanding of social media, already be using social for business, and be looking to take their strategy to an advanced level. Please bring your laptop.
Presentation to the Mendham Business Association on Digital Marketing Products.
Presented by Doug Doremus, Internet Marketing Manager - Recorder Community Newspapers.
Sponsorship Secrets: What Every Event Organizer Needs to KnowDavid Adler
BizBash, Eventbrite and SponsorHub are excited to present the first webinar of this 3-part webinar series, "Sponsorship Secrets: What Every Event Organizer Needs to Know". During this free online event we'll introduce clear strategies and tactics on how to deliver more value to your event sponsors and ultimately generate more revenue from your events.
Specifically, we will cover:
* What sponsors want and how to negotiate a win-win agreement
* Experimental marketing and how you fit in
* The differences and similarities between B2B vs. B2C sponsorships
* How the talent at your event affects sponsorships
* Various sponsorship technologies and how to improve the RFP process
* Understanding category exclusivity
Social Media Best Practices: Slides from Changing Faces of Women's Leadership...Wahine Media
Slides from Gwen Woltz of Wahine Media's workshop at the Changing Faces of Women's Leadership Seminar: Women as Innovators and Entrepreneurs on June 29, 2016.
Get to know the fundamentals of social media management from "need to have" to "nice to have" to "great to have" in this hands on workshop. Be sure to save this slideshow! It includes examples of great posts by leading businesses, and a link to a hidden gem caption muse database. Please email gwen@wahinemedia.com for questions.
Social Media Advertising: Pacific New Media, June 2016Wahine Media
The landscape of social media has changed dramatically in the last 5 years. For businesses, social media is not free—with most of the investment being in the time it takes to execute. Social media has increasingly become a platform for advertisers, as social networks evolve their business models, and many brands are finding their growth is at a standstill unless they utilize social advertising. Learn the power of social ads, what techniques you should use, and how you know they are working. Participants in this class should have an intermediate understanding of social media, already be using social for business, and be looking to take their strategy to an advanced level. Please bring your laptop.
Gwen Woltz is co-founder of Wahine Media, a local social media agency that specializes in strategically building thriving and engaged online communities for businesses (wahinemedia.com). Gwen is a graduate of the University of Hawaii at Manoa, the past president of Social Media Club Hawaii (smchawaii.org), a finalist for Pacific Edge Magazine's Young Professional of the Year, one of Hawaii's Top 15 Social Media Influencers in 2012, and has over 7 years of digital media and marketing experience.
Maximizing Your Budget: Get Value From Social MediaWahine Media
A thriving online presence and reputation is essential to the success of any business today. With the advent of social media in the past 10 years, it has completely revolutionized how we communicate and connect with one another, as well as how brands communicate and connect with their customers. Social media has evolved from a grass roots “free” option, to a complex and competitive environment. How does one decide where to best put their efforts?
In this fast-paced workshop, Gwen will bring you through the best options and best practices for small businesses.
Part 1 will dive into what amazing social media content looks like, and why following through with stellar customer service is important.
Part 2 will dive deeper into the complexities of social media advertisements and maximizing your social ad budgets, then ending with what to measure to show how your efforts are performing.
This was discussed at "Influencer Marketing Bootcamp" conducted by HelloMeets at Coworkin office in Delhi.
Speaker & Presentation by:
Megha Vij, Influencer Marketing & Community Manager at LBB.
-She has previously worked as a Influencer Marketing & Brand Alliances Manager at Limeroad.com.
-Social Media & Content Manager at FashionAndYou.com
-Social Media & Influencer Marketing Manager at Roposo.com
Presenation includes:
-Why does every brand need Influencer Marketing in their marketing mix?
-Who are influencers and how to discover them?
-Difference between Influencer Marketing Vs Celebrity Endorsement
-How to get influencers without paying them money?
-How to build communities of and with influencers?
-How LBB got 38 influencers to create content for it on its launch?
Leveraging Global Events to Reach Your Social AudienceClosed
As a brand marketer, how do you cut through the social noise in order to create better awareness, participation and conversation? Use global events, like the Super Bowl, the Olympics, and the World Cup, to boost your social marketing strategy.
Difference between bloggers and journalists. Why brands should consider worki...Gary Bembridge
A summary of the key differences between journalists and bloggers. What travellers are looking at getting from a blog. Why brands should work with blogs. This was prepared for a cruise industry roundtable discussion on the topics
Social Advertising: Pacific New Media Class, Feb 2015Wahine Media
The landscape of social media has changed dramatically in the last 5 years. For businesses, social media is not free -- with most of the investment being in the time it takes to execute. Social media has increasingly become a platform for advertisers, as social networks evolve their business models, and many brands are finding their growth is at a standstill unless they utilize social advertising. Learn the power of social ads, what techniques you should use, and how you know they are working. Participants in this class should have an intermediate understanding of social media, already be using social for business, and be looking to take their strategy to an advanced level. Please bring your laptop.
Sponsorship Secrets: What Every Event Organizer Needs to KnowEventbrite
Andrew Reid, co-founder and C.T.O., SponsorHub
Landing sponsors for an event can be difficult, especially when trying to win over big-name brands. In this session, Andrew Reid of SponsorHub will present strategies and tactics on how to deliver more value to your event sponsors and ultimately generate more revenue from your events. Explore all aspects of sponsorships including negotiations, B2B vs. B2C sponsorships, how event talent affects sponsorships, new sponsorship technologies, category exclusivity, and much more.
Jackie Reau, CEO of Game Day Communications, offered a presentation on sports and social media and how to create new revenue streams through sponsorship.
The presentation was shared at the 2012 Symposium of the National Association of Sports Commissions.
Lean some simple approaches to understanding your social media fan base, driving internal recognition of that value, and across multiple social media embassies.
Introduction to #GivingTuesday (10/21 Webinar)RazooGiving
Join Razoo for #GivingTuesday 2014! This presentation provides and introduction to Razoo's 2014 #GivingTuesday event, along with a simple strategy for campaign success.
Nonprofit Marketing on a Shoestring Budget - May 2020Sharon Mostyn
Make the Most of Your Marketing Dollars!
Discover free and low-cost marketing opportunities with the goal of increasing your nonprofit's fundraising revenue. We'll cover pay-per-click advertising, search engine optimization, content marketing, social media, and email marketing for nonprofits.
Presented to an events company looking to introduce Social Media. This should ideally be accompanied by my explanations, but I put it here for attendees to save the trees.
Canadian auto show_social_media_reportKundan Joshi
Joshi Inc was the Social Media and Mobile App Provider for the Canadian International AutoShow, this year. Our engagement at the AutoShow included Social Media Strategy, Training & Execution, as well as development of mobile apps at the event, including the most successful data collection app at the show, Social Media Camera App and the official Mobile Site for the show.
Growing Your Business - The Power of Digital Marketingriccentre2
Are you trying to promote a new product or software? Do you manage your company’s online marketing profile? Looking to learn effective digital marketing strategies?
On April 6th, RIC Centre wants to show you how digital marketing can transform your business, grow sales and increase company revenues at our Growing Your Business Seminar on The Power of Digital Marketing. Gain insight into different types of digital marketing strategies, marketing and sales automation and best practices for small business with a tight budget!
These slides will walk you through getting your organization set up on Razoo for The Big Share, including: creating your fundraiser page, accessing your information and using Razoo's tools to make your campaign a success.
Join Razoo for #GivingTuesday 2014! This presentation provides and introduction to Razoo's 2014 #GivingTuesday event, along with a simple strategy for campaign success.
Similar to Ifea 2017 sponsors & social the art of partnership promotion (20)
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
25. There is more to sponsorship than branding on posters, fliers,
and napkins. Sponsors want you to pay thoughtful attention
to who they are as a company, and from there, tailor your
promotional program to this identity.
26. WHAT SPONSORS WANT
• Signage is still important – the second largest sponsor “want” item
• Experiential marketing
• Expanding digital platforms
29. GETTING STARTED
• Thorough research before reaching out
• Find your shared demographics & values, and then highlight
• Brainstorm ways to more directly connect your customers to your
sponsors
•
33. FIND THE RIGHT FIT
• Think of it as targeted
prospecting instead of random
• What do you have in common
with a potential sponsor?
• What can you offer that will
benefit your sponsors the most?
34. HIGHLIGHT YOUR SPONSORS NICHE
• What do they specialize in and how can it be featured
in relation to your organization
• Food & Beverage Providers
• Internet Service Providers – On-site wifi access
• Media Outlets – Video footage, press coverage,
photography
• Waste Management – Trash & recycling pick-up
35. HIGHLIGHT YOUR SPONSORS NICHE
• What do they specialize in and how can it be featured
in relation to your organization
• Social media contests/giveaways using their
products
• Can you recommend their product/service?
39. It's critical that organizers provide a platform
for sponsors to foster real connections with
potential customers.
40. Sponsored Giveaways Rewarding Social Posts
• Reward customers for interacting with your sponsors
• Work with sponsors to make sure the incentive they
offer has value for your customers, and helps show
the sponsor’s value as well
42. SWEEPSTAKES – ENTER FOR CHANCE TO WIN
• Sweepstakes encourage the most posts in exchange for one large prize
• Sweepstakes can reward users for using a specific hashtag or for checking in at specific
locations
• Turn your sweepstakes into a “Scavenger Hunt” by including numerous check-in locations
around your event
• Tip: Include your sponsor’s booth on the list of required check-in locations
43.
44.
45. BEST POST WINS
• May result in fewer submissions, but higher
quality
• One large prize for many participants
• Choose what’s best for you, larger reach or better
quality photo
46.
47. SMALL INCENTIVES FOR EACH POST
• Ask a sponsor to offer a small donation to your charitable organization
every time a hashtag is used, either within the organization or a partner
organization
• Sponsor receives great exposure as a philanthropic organization
• Give sponsors recognition with a hashtag dedicated to them. For
example – “#ThanksSponsor”
50. SPONSORED “INFLUENCER EVENTS”
• Host a sponsored event before or
during your main event
• Invite local influencers, whether
it’s local “celebrities” or even fans
who have a lot of Followers
• Create a VIP atmosphere that
attendees will want to share
51. NEGOTIATE NUMBER OF POSTS
• Include the number of social posts in which you will
mention the sponsor, in the contract
• Also determine if the sponsor is willing to tweet or
post about you, to their audience as a substitute for
traditional sponsorship
54. REAL TIME PROMOTION
Before Your Event
• Ticket Sales at Sponsor location
• Ticket Discounts at Sponsor location
During Your Event
• 1st 100 fans that go to Sponsor’s Booth get
designated prize
55. FOSTER REAL CONNECTIONS
• Allow sponsors to share in exclusivity of special announcements
• Sneak Peek previews available to fans of event and key sponsor (i.e. concert
lineups, first available ticket sales, etc.)
• Include links to sponsors social media and website
• Encourage customers to visit sponsors at booth, at their business locations,
and online
56. DON’T BE AFRAID OF FREE
Making sponsors feel special will go a long way.
Most digital marketing doesn’t cost much beyond
time & effort.
57. • OFFER one social media post, plan to give two –
It’s FREE.
• GIVE unpurchased sponsorship benefits to an
existing sponsor
• SHARE your sponsors’ posts on your Facebook
wall—quickly becoming the best way to gain
exposure on Facebook, and businesses will
appreciate it!
• A THANK YOU message can go a long way!
FREE IDEAS
83. TOTAL INTERACTIONS
• How many times was your sponsors hashtag used
• Paid services:
• RebelMouse
• Tagboard
• Simply Measured
84. TOTAL REACH
• How many followers potentially saw posts containing your
sponsor’s information, including reposts, retweets etc.
85. ENGAGEMENT
• How many likes,
retweets, & shares
were there of the
posts containing your
sponsor’s information
86. BEST POSTS
• Share the top posts, tweets, Instagram photos, etc with your
sponsors.
• Gives qualitative proof of the effectiveness of their sponsorship.
• They may even be able to use the user-generated content in future
campaigns, and will thank you for the assets.
89. PER TWEET
• You can now view analytics from your twitter account!
• Go to http://analytics.twitter.com/
• Provided because of advertising on Twitter
99. OPPORTUNITIES VARY
• Don’t be discouraged!
• Many reasons people partner with you.
• Make sure you’re prepared with the right
information when you meet with them.
101. CLICKS PER SPONSOR LOGOBEHAVIOR>EVENTS>OVERVIEW>EVENT LABEL
http://doteduguru.com/id7229-idiots-guide-to-event-tracking.html
102. ADD VALUE
YEAR-ROUND MARKETING
• Collateral Materials
• Media Exposure
ON SITE EVENT PROMOTION
• Logos on Merchandise
• Signage
• Call outs via PA
• Play commercials
• Booths
HOSPITALITY
• Tickets to Events
• Recognition Dinners
• VIP Areas
• Your services
WHAT ELSE IS VALUABLE TO YOUR SPONSOR AND WHAT CAN YOU OFFER?
103. FINAL TIPS
• Written goals can help- know what you want to achieve
• Be willing to negotiate & go the extra mile
• Remember to have fun!
