Social media has become an impressive buzzword but it’s less media and more social. Find out where the real value of social media lies and how this can change your strategy from looking at numbers to looking at people.
It's tough to design a website that meets your business needs. Astek, a web design and digital marketing agency, shares the 7 key factors to consider when you design a website.
If you have any questions on the presentation, feel free to contact us at http://astekweb.com/contact.
Social media has become an impressive buzzword but it’s less media and more social. Find out where the real value of social media lies and how this can change your strategy from looking at numbers to looking at people.
It's tough to design a website that meets your business needs. Astek, a web design and digital marketing agency, shares the 7 key factors to consider when you design a website.
If you have any questions on the presentation, feel free to contact us at http://astekweb.com/contact.
What are the Top 5 Interactive Marketing trends in 2012? And how can you prepare for them and react to the trends as a marketing professional or business owner?
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
The Art Pastor's Guide to Sabbath | Steve ThomasonSteve Thomason
What is the purpose of the Sabbath Law in the Torah. It is interesting to compare how the context of the law shifts from Exodus to Deuteronomy. Who gets to rest, and why?
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
We all have good and bad thoughts from time to time and situation to situation. We are bombarded daily with spiraling thoughts(both negative and positive) creating all-consuming feel , making us difficult to manage with associated suffering. Good thoughts are like our Mob Signal (Positive thought) amidst noise(negative thought) in the atmosphere. Negative thoughts like noise outweigh positive thoughts. These thoughts often create unwanted confusion, trouble, stress and frustration in our mind as well as chaos in our physical world. Negative thoughts are also known as “distorted thinking”.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
15. 1. BUILD WITH OLD PROGRAMS
• Flash breaks on iPads and sometimes
computers too—ditch it!
• Programming languages change
• Social media outlets change
their plug-ins
19. 2. HAVE A BAD HOST
• Some hosts don’t monitor for traffic spikes
• Has anyone’s site crashed during their event?
• Some hosts don’t isolate your space from your neighbor’s
• With many hosting plans, someone else’s high traffic
or improper usage can affect you
20. WHAT CAN YOU DO?
• Scale server capacity during peak times
• Invest in dedicated server space
(more expensive but fewer or more reliable neighbors)
• Make sure the platform your website is on is up to date
Wordpress & Squarespace often offer free updates
21. 3. BE INVISIBLE TO GOOGLE
Most people that search for your fair name are going to find your website.
What about other things they type?
• What is the title of your website?
• What is in your Google Snippet?
26. HOW DID WE DO IT?
1. Changed their URL! BIGGEST thing you can do!
From: www.wcffair.com
To: www.washingtoncountyfairne.com
2. Updated their Snippet to include the words “Washington County Fair and
Arlington, Nebraska
3. Indexed their site map –Google can read the text on your page
29. 4. CREATIVE SITE NAVIGATION
• A place to watch “design over function”
• If there is a place to keep it simple, this is it!
• Your map to your content
32. FAVICON IMPORTANCE
Users (especially a younger audience,
opening multiple pages in rapid-fire
succession as a way to remember the
items on those pages and revisit them
at a later time.
33. 6. NEVER CHANGE YOUR CONTENT
1. Visit
2. Visit with same content
3. Never visit again
36. SERIOUS OFFENDER: NEWS & BLOG
• If you have them, keep them updated
• Pro tip: Don’t say how often you're going to publish.
A “once a month” newsletter is a surefire way to be behind.
37. SERIOUS OFFENDER: OLD EVENT DATES
• Next year’s dates should display the DAY AFTER this year’s festival is over. Why?
• Festival Dates: September 23-October 3
38. 7. FORGET CALLS TO ACTION
What’s the action item for someone visiting your site?
SMALL
• Listen to music
• View photos/videos
BIG
• Sign up for your email list
• Buy tickets
46. 9. DISREGARD MOBILE
If you:
• Send email (something people check on their phone!)
• Post Facebook ads (something people check on their phone!)
• Sell Online
• Have a website
YOU MUST BE MOBILE!
53. 11. HIDE CONTACT INFO
Very poor customer service to only have a contact us form on your website
• Utilize email aliases if you’re worried
about spam
• At least one phone number should always
be available
55. 12. FEATURE TEXT INSTEAD OF PHOTOS
Engagement per follower is 58 times higher on Instagram than on Facebook.
56. DOES IT REALLY MATTER?
PHOTOS:
• Provide a personal connection to your event and your brand
• Evoke desire to “do what they’re doing”
• Allow visitors to virtually experience your event all year long
57. DOES IT REALLY MATTER?
Albums do even better than single photos, so don‘t forget those!
59. 13. SHOW MORE LOVE TO ADS
THAN YOU DO YOURSELF
A lot of websites make the mistake of using their most important real estate for ads
instead of their content.
64. 14. DON’T THINK ABOUT VIDEO
Visitors will engage with your site if they’re watching videos/listening to music!
• Video brings an average of 3 times more visitors to your site per month
• Organic search traffic increases by 157%
• The average website visitor spends 88% longer on sites with video
65. APPEALS TO MILLENNIALS
4 BILLION videos are watched every DAY on YouTube
• 18 - 49 year olds watch more YouTube than any cable TV network.
66. • Use an eye catching thumbnail to encourage more clicks
-Use what you just learned about photos!
• Film “behind-the-scenes” with performers, event organizers etc.
• Tour of the grounds videos can be fun and informative!
VIDEO TIPS
67. SHORT AND SWEET
Use what social media has taught us about video.
• Instagram Video 15 seconds
• On Facebook, videos can be any length but they automatically play as you
scroll past, so first few seconds must be compelling!
68. VIDEO REFERENCES IN EMAIL
Using the word “video” in an email subject line:
• BOOSTS open rates 19%
• INCREASES click-through rates by 65%
• REDUCES unsubscribes by 26%
69. 15. BURY CONTENT IN .PDF
PDFs are the easiest way to keep customers from seeing your content!
• Poor SEO – Search engines can’t always read the content
• Your internal site search can’t read them
• Adds an extra click for your customers
• No exposure to photos/videos on your website
71. 16. DISMISS USER-GENERATED CONTENT
That’s what social media is right? We already know people love it!
• Allow customers to share photos, info
• Ask sponsors/guest writers to contribute to your blog
• Put customer YouTube videos on your website
• Share Instagram content of people at your festival
• Integrate customer reviews
72. User Generated Content
92% of consumers trust online content
from friends and family above all
other forms of brand messaging
50% of consumers find UGC more
memorable than brand produced
content
78. 17. FORGET WHAT MAKES YOU SPECIAL
Find your differentiators and sell the heck out of them!
• Scenery
• Attractions
• Special Events
• Culture/Tradition
• One-of-a-Kind Experiences
85. 18. IGNORE CUSTOMER VIBE
If your people are talking about memes, include memes on your website.
• If Snapchat is all the rage, use Snapchat
• Current events can provide great content
• Not every option is good for every event
86. 19. IGNORE YOUR ANALYTICS
What should you watch?
• Google Analytics
• Facebook post analytics
• Email opens & click-throughs
93. 20. DON’T ASK FOR ANY INPUT
Sometimes we are the softest critics of our own work and websites
• Ask your friends to buy a ticket from your website while you watch
• See how easy it is for them to get to important information
• The thing you’re missing may be the thing they catch!