Our 2nd part of the Startup Series, which tells you all about why the customer is the king, and the need to build value to him or her through your product
Slides I used for a product market fit talk at Product Saturday event in Bangalore. Essentially talks about how to pursue finding the right market and making the product that fits the market.
Getting to Product Market Fit - An Overview of Customer Discovery & ValidationJason Evanish
An overview of the first two stages of Steve Blank's Four Steps to the Epiphany: Customer Discovery and Customer Validation. Includes in depth advice on the customer development interview as well.
I'm writing a book on How to Build Customer Driven Products based on tactics like the ones in this presentation. You can sign up to learn more here: http://eepurl.com/RZoO9
This presentation focuses on the crucial point in every start-up's journey where the goal is to validate product-market fit. This is an essential part of every start-up's Go-To-Market strategy, and without completing this process a start-up cannot scale. Product-market fit is defined as a point in a start-up life when there's a product that is at least sell-able, and ideally a "must have" for its market.
Our 2nd part of the Startup Series, which tells you all about why the customer is the king, and the need to build value to him or her through your product
Slides I used for a product market fit talk at Product Saturday event in Bangalore. Essentially talks about how to pursue finding the right market and making the product that fits the market.
Getting to Product Market Fit - An Overview of Customer Discovery & ValidationJason Evanish
An overview of the first two stages of Steve Blank's Four Steps to the Epiphany: Customer Discovery and Customer Validation. Includes in depth advice on the customer development interview as well.
I'm writing a book on How to Build Customer Driven Products based on tactics like the ones in this presentation. You can sign up to learn more here: http://eepurl.com/RZoO9
This presentation focuses on the crucial point in every start-up's journey where the goal is to validate product-market fit. This is an essential part of every start-up's Go-To-Market strategy, and without completing this process a start-up cannot scale. Product-market fit is defined as a point in a start-up life when there's a product that is at least sell-able, and ideally a "must have" for its market.
Finding Product/Market Fit is the holy grail for each early-stage founder. In this presentation we share our learnings from the signals Pre-Seed Program (hellosignals.com/pre-seed) with hands-on examples and tools on how to prototype, validate your hypotheses, market need and business model.
Indian Product Manager with global stakeholders, how to make that work? by Go...Pinkesh Shah
Gopal Shenoy, a 14 year veteran of software product management in the United States. A frequently sought after speaker at several product management conferences and a featured product manager at institutes like Pragmatic Marketing, Gopal runs one of the best ranked product management blog in the world at productmanagementtips.com Gopal is currently the Director of Product Management at Gazelle.com in Boston, USA where he is leading the product efforts to enable consumers to trade-in over 250,000 used electronic gadgets for cash.
Whether you are currently a product manager or if you are aspiring to become a Product Manager, this seminar is for you! Join us to listen to Gopal deliver an inspirational seminar on the changing role of a Product Manager in a distributed ecosystem of customers and stakeholders, influence of social media on behaviors of prospective customers and how Indian Product Managers can position themselves for success in such a global business environment.This is your opportunity to ask one of the industry’s accomplished practitioners on how to go about building products that will succeed in the marketplace.
For more info you can visit www.adaptivemarketing.in
Recently I got the opportunity to talk about Product market fit at the ProductFolks community meetup. Having worked with early-stage startups and staring up myself, I decide to talk on that Product-Market Fit is not. For a brief write up head over to https://ravivyas.com/2019/07/13/what-product-market-fit-is-not
What is Product/Market Fit? Why is it the Holy Grail of entrepreneurship?
Let me help you answer and understand the fundamental question for every early stage entrepreneur: Are you building a product/service people really want? Watch the video and learn everything about Product/Market Fit.
Twitter: https://twitter.com/m_vukas
Blog: http://www.milanvukas.com/blog/
The Product Market Fit Cycle (Updated to v. 2.0)Carlos Espinal
This presentation was used for my talk at HowToWeb 2014 in Bucharest Romania and is the updated presentation to my blog post on the subject - http://thedrawingboard.me/2013/05/03/the-product-market-fit-cycle/
How to 2X Your Growth with a Product-Led Strategy - Liz Cain, OpenViewTraction Conf
Why is it that companies like Dropbox and Atlassian are worth 2x more than regular software companies post-IPO? How do they grow faster and more efficiently than their peers? The answer is simple: the product itself is the primary driver of growth.
Product led growth (PLG) is a go-to-market strategy that relies on the product itself as the primary driver of user acquisition, conversion and expansion. Come hear how you can implement PLG as a part of your strategy and use it to more than 2x your growth.
From talk to CTO School in NYC
- what is good product management
- how engineering can be a good partner to product (and how to structure product leadership)
- how to hire
Opening slides setting the stage for an interactive panel session with 3 knowledgeable product managers on how product management can help your startup stay afloat
Product Strategy for Startups (english) #GoogleLaunchpadBenno Lœwenberg
Countless numbers of products are put out in the wild, that nobody asked for. Building something, that people actually need or want is enabled through a well shaped product strategy.
This talk illuminates how a propper product strategy looks like and what the crucial success factors are. How it helps translating business goals & vision into product design and business model, that take customer needs and market affordances into account.
#ProductStrategy, #ProductMarketFit, #MinimumViableProduct, #MVP, #JobsToBeDone, #JTBD, #LeanStartup, #LeanProductProcess, #ProductLifecycle, #RiskiestAssumptionTests
2013 09-23 Your MVP Sucks at VelocityIN AcceleratorTristan Kromer
YOUR MVP SUCKS
This workshop is about testing product market fit. You should walk away with:
• An understanding of how User Experience effects other aspects of your Business Model
• A clearly defined Minimum Viable Product (MVP)
• Metrics to measure your progress towards Product / Market Fit (P/MF)
MVP, You keep using that word. I don't think it means what you think it doesErwin van der Koogh
MVP is probably the most misused and abused word in the Agile/Lean lexicon. Instead of being all about learning and experimentation it has come to mean 'The Crappiest Thing We Can Get Away With'
So why do we need MVPs? What are they really? And what are some examples of famous MVPs..
Finding Product/Market Fit is the holy grail for each early-stage founder. In this presentation we share our learnings from the signals Pre-Seed Program (hellosignals.com/pre-seed) with hands-on examples and tools on how to prototype, validate your hypotheses, market need and business model.
Indian Product Manager with global stakeholders, how to make that work? by Go...Pinkesh Shah
Gopal Shenoy, a 14 year veteran of software product management in the United States. A frequently sought after speaker at several product management conferences and a featured product manager at institutes like Pragmatic Marketing, Gopal runs one of the best ranked product management blog in the world at productmanagementtips.com Gopal is currently the Director of Product Management at Gazelle.com in Boston, USA where he is leading the product efforts to enable consumers to trade-in over 250,000 used electronic gadgets for cash.
Whether you are currently a product manager or if you are aspiring to become a Product Manager, this seminar is for you! Join us to listen to Gopal deliver an inspirational seminar on the changing role of a Product Manager in a distributed ecosystem of customers and stakeholders, influence of social media on behaviors of prospective customers and how Indian Product Managers can position themselves for success in such a global business environment.This is your opportunity to ask one of the industry’s accomplished practitioners on how to go about building products that will succeed in the marketplace.
For more info you can visit www.adaptivemarketing.in
Recently I got the opportunity to talk about Product market fit at the ProductFolks community meetup. Having worked with early-stage startups and staring up myself, I decide to talk on that Product-Market Fit is not. For a brief write up head over to https://ravivyas.com/2019/07/13/what-product-market-fit-is-not
What is Product/Market Fit? Why is it the Holy Grail of entrepreneurship?
Let me help you answer and understand the fundamental question for every early stage entrepreneur: Are you building a product/service people really want? Watch the video and learn everything about Product/Market Fit.
Twitter: https://twitter.com/m_vukas
Blog: http://www.milanvukas.com/blog/
The Product Market Fit Cycle (Updated to v. 2.0)Carlos Espinal
This presentation was used for my talk at HowToWeb 2014 in Bucharest Romania and is the updated presentation to my blog post on the subject - http://thedrawingboard.me/2013/05/03/the-product-market-fit-cycle/
How to 2X Your Growth with a Product-Led Strategy - Liz Cain, OpenViewTraction Conf
Why is it that companies like Dropbox and Atlassian are worth 2x more than regular software companies post-IPO? How do they grow faster and more efficiently than their peers? The answer is simple: the product itself is the primary driver of growth.
Product led growth (PLG) is a go-to-market strategy that relies on the product itself as the primary driver of user acquisition, conversion and expansion. Come hear how you can implement PLG as a part of your strategy and use it to more than 2x your growth.
From talk to CTO School in NYC
- what is good product management
- how engineering can be a good partner to product (and how to structure product leadership)
- how to hire
Opening slides setting the stage for an interactive panel session with 3 knowledgeable product managers on how product management can help your startup stay afloat
Product Strategy for Startups (english) #GoogleLaunchpadBenno Lœwenberg
Countless numbers of products are put out in the wild, that nobody asked for. Building something, that people actually need or want is enabled through a well shaped product strategy.
This talk illuminates how a propper product strategy looks like and what the crucial success factors are. How it helps translating business goals & vision into product design and business model, that take customer needs and market affordances into account.
#ProductStrategy, #ProductMarketFit, #MinimumViableProduct, #MVP, #JobsToBeDone, #JTBD, #LeanStartup, #LeanProductProcess, #ProductLifecycle, #RiskiestAssumptionTests
2013 09-23 Your MVP Sucks at VelocityIN AcceleratorTristan Kromer
YOUR MVP SUCKS
This workshop is about testing product market fit. You should walk away with:
• An understanding of how User Experience effects other aspects of your Business Model
• A clearly defined Minimum Viable Product (MVP)
• Metrics to measure your progress towards Product / Market Fit (P/MF)
MVP, You keep using that word. I don't think it means what you think it doesErwin van der Koogh
MVP is probably the most misused and abused word in the Agile/Lean lexicon. Instead of being all about learning and experimentation it has come to mean 'The Crappiest Thing We Can Get Away With'
So why do we need MVPs? What are they really? And what are some examples of famous MVPs..
A lot of exciting developments have happened in IT in the past couple of years. NoSQL, Big Data and lots of other technology and methodology shits have happened. But (big) companies are not nearly making enough use of those.
I Want My MVP (Digital Project Management Summit 2014)Anthony Armendariz
Presented by Anthony Armendariz and Danielle Moser from Funsize at the Digital Project Management Summit 2014 - Austin, Texas.
Twitter: #dpm2014, #iwantmymvp
The Minimum Viable Product (or MVP) is the first shippable version of a product containing purely core features, distributed as a test release in order to create useful feedback for the most basic features. Planning for a MVP release requires the Product Owner to know how to organize and prioritize a dense backlog of features, but in an agile environment with a diverse team and uniquely talented vendors we posit they need not do it alone.
Different lenses for knowing what MVP means to your internal and external team so you can know if you are building the right thing.
What must the MVP consist of to be meaningful to the target user? What’s the best way to phase out the release of everything else? What can be cut completely? Basic agile/lean design project management techniques. Important conflict resolution and emotional management techniques. How to sell it with a "Flexible Scope Retainer".
Learn tactics to rapidly build and test a startup idea with a minimal budget. Step-by-step details to create your Minimum Viable Product (MVP) and achieve Product-Market-Channel-Fit. Quickly build, launch, test, gather data, analyze data, iterate, and/ or kill the startup idea.
Have questions? Tweet @Adriana_Herrera or email adriana [at] openbubbles dot com.
Over the past several years, the lean startup movement has made the Minimal Viable Product (MVP) a key approach to incrementally discovering effective products and services. In this talk, Levent Gurses will discuss a 5 step MVP process for building great minimum viable products that's been used in real client engagements. His process has been developed working with more than 20 enterprise full-stack and mobile clients over the course of several years. Topics will include the challenges of creating the MVP vision, scoping the activity, what should an MVP cost in time and money, and what should you have when you are “done”. Not only sharing his tales of MVP development, he will provide insights in how he's developed methods to effectively drive vision and development execution.
What is an MVP?
A product that has the absolute minimal set of core features necessary to prove a hypothesis, generally linked to commercial success or market validation. The MVP seeks the highest return on investment versus risk.
The Rise of the Lean Startup Movement
The lean startup movement came about as a result of analysis of many startup successes and failures. Development timeframes have become shorter and customer engagement has increased, which is helping companies better product-market fit and a path to success.
Presentation Outline:
• The MVP Vision (What will I have at the end of the effort?)
• Brief history of the lean startup movement
• Scoping
• Budgeting for MVP
• Features: The MVP Way
• Essential vs. peripheral features
• Must have to prove a hypothesis vs. nice to have
• Assembling a team
• Hiring contractors or vendor firms to build the MVP
• Choosing a technology
• Fake it until you make it: How to create mock features for an MVP
Presenter
Levent Gurses - Developer, speaker, and entrepreneur, Levent is the founder www.movel.co, an enterprise mobility company based in Virginia. He’s a nationally-recognized leader in mobile technologies and is a frequent speaker at tech communities on mobile and full-stack development. Levent holds a BS in Computer Engineering and is a Certified ScrumMaster and Certified Product Owner.
Why do startups need a minimum viable product (MVP)? How do we define the features for a MVP? What are the principles that we can use to move the team towards building that MVP which can be subjected to a lot of distractions in the market? In this session, I will guide the students in Singapore University of Technology & Design on a product development session and teach them to think, construct and work out a MVP.
The Minimum Loveable Product: Go Beyond the Minimum Viable ProductDialexa
Minimum Viable Products (MVP) rarely make "good" products. We discuss an alternative: the Minimum Loveable Product. In the world of platform engineering, coordinating your software (and perhaps hardware teams) to deliver a valuable product that your target audience will use is critical to success.
http://by.dialexa.com/beyond-the-minimum-viable-product-why-you-should-build-a-minimum-loveable-product
Building new products - sundar rajan - introduction (part 1)Sundar Rajan
In this talk, we will understand the challenges & risks associated with new product development. We will also learn the concept of a discovery process to minimize these risks in a systematic way.
During the talk we will build a fictious product using the discovery process to understand this methodology.
Crave for digital success you’re just 5 steps away!TataBSS
While aspiring to attain digital success, it is important to push the envelope. Want to be a digital marketing expert who can attain success in all digital outcomes? Harness the power of the following 5 secret weapons that will lead you to guaranteed success.
Intro to Lean Startup and Customer Discovery for AgilistsShashi Jain
This is a short presentation I made to the Portland Agile and Scrum group giving a light introduction to Lean Startup, Customer Discovery, and how you use them together to create a product-market fit.
How to think like an entrepreneur involves a ton of stuff...way too much stuff! Welcome to my brain dump of skills and traits and all kinds of magic that make an entrepreneur successful.
One of the secrets to being successful in business, regardless of whether you want to be an intrapreneur or an entrepreneur, is design thinking. We must empathize with our audience, listen to them, gain insights from them, develop our product roadmaps around their feedback & continuing to rinse & repeat.
In addition to design thinking, we must understand the blueprint of our business, and that is capturing the high level points in the form of a business model canvas. It may seem academic, but it is truly helpful to make sure you understand & can describe your business to others in a succinct fashion. Love it or hate it...it's helpful!
Lastly, we must all understand the buyer of our products and services so we know how to paint a picture around who to talk to when it comes to gaining audience insights, capturing the insights & keeping them fresh in our mind when we go to market.
Is this deck messy and jumping around a bit? Maybe, but I swear there's a method to the madness.
An intro to Product Management and the steps in the process. Use this to talk to senior stakeholders about making customers the core of product decisions, how to validate ideas, create value propositions, UX & UI.
Product Management Class for Digital StartupsMiet Claes
Practical tips and inspiration for how to manage your digital product, for the selected startups at Idealabs 2016.
Course Material:
Creating Personas + Template
http://miet.be/why-personas-haunt-your-company-and-how-to-ghost-bust-their-ass-free-template/
Feature Spec Template
https://docs.google.com/document/d/1nNDnzc4c3LWz5Dlh8jFCMApY6CQ_s8I23c3ej11E2mg/edit?usp=sharing
Big Bertha Template
https://docs.google.com/spreadsheets/d/1fwm4segHofoPzzG5BYzJOAb2gfpggCNx4rZWzwA7iO4/edit?usp=sharing
Bug Reporting Checklist
https://docs.google.com/document/d/1of8cpDEC4sZMr3FK3O-OaBemppqi55IGS2Qus3n-H9c/edit?usp=sharing
What You're Going to Learn
- How These 4 Leaks Force You To Work Longer And Harder in order to grow your income… improve just one of these and the impact could be life changing.
- How to SHUT DOWN the revolving door of Income Stagnation… you know, where new sales come into your magazine while at the same time existing sponsors exit.
- How to transform your magazine business by fixing the 4 “DON’Ts”...
#1 LEADS Don’t Book
#2 PROSPECTS Don’t Show
#3 PROSPECTS Don’t Buy
#4 CLIENTS Don’t Stay
- How to identify which leak to fix first so you get the biggest bang for your income.
- Get actionable strategies you can use right away to improve your bookings, sales and retention.
How to Build a Diversified Investment Portfolio.pdfTrims Creators
Building a diversified investment portfolio is a fundamental strategy to manage risk and optimize returns. For both novice and experienced investors, diversification offers a pathway to a more stable and resilient financial future. Here’s an in-depth guide on how to create and maintain a well-diversified investment portfolio.
Textile Chemical Brochure - Tradeasia (1).pdfjeffmilton96
Explore Tradeasia’s brochure for eco-friendly textile chemicals. Enhance your textile production with high-quality, sustainable solutions for superior fabric quality.
When listening about building new Ventures, Marketplaces ideas are something very frequent. On this session we will discuss reasons why you should stay away from it :P , by sharing real stories and misconceptions around them. If you still insist to go for it however, you will at least get an idea of the important and critical strategies to optimize for success like Product, Business Development & Marketing, Operations :)
Reflect Festival Limassol May 2024.
Michael Economou is an Entrepreneur, with Business & Technology foundations and a passion for Innovation. He is working with his team to launch a new venture – Exyde, an AI powered booking platform for Activities & Experiences, aspiring to revolutionize the way we travel and experience the world. Michael has extensive entrepreneurial experience as the co-founder of Ideas2life, AtYourService as well as Foody, an online delivery platform and one of the most prominent ventures in Cyprus’ digital landscape, acquired by Delivery Hero group in 2019. This journey & experience marks a vast expertise in building and scaling marketplaces, enhancing everyday life through technology and making meaningful impact on local communities, which is what Michael and his team are pursuing doing once more with Exyde www.goExyde.com
Best Crypto Marketing Ideas to Lead Your Project to SuccessIntelisync
In this comprehensive slideshow presentation, we delve into the intricacies of crypto marketing, offering invaluable insights and strategies to propel your project to success in the dynamic cryptocurrency landscape. From understanding market trends to building a robust brand identity, engaging with influencers, and analyzing performance metrics, we cover all aspects essential for effective marketing in the crypto space.
Also Intelisync, our cutting-edge service designed to streamline and optimize your marketing efforts, leveraging data-driven insights and innovative strategies to drive growth and visibility for your project.
With a data-driven approach, transparent communication, and a commitment to excellence, InteliSync is your trusted partner for driving meaningful impact in the fast-paced world of Web3. Contact us today to learn more and embark on a journey to crypto marketing mastery!
Ready to elevate your Web3 project to new heights? Contact InteliSync now and unleash the full potential of your crypto venture!
Explore Sarasota Collection's exquisite and long-lasting dining table sets and chairs in Sarasota. Elevate your dining experience with our high-quality collection!
Salma Karina Hayat is Conscious Digital Transformation Leader at Kudos | Empowering SMEs via CRM & Digital Automation | Award-Winning Entrepreneur & Philanthropist | Education & Homelessness Advocate
24. What does your startup sell?
A Product A Solution A Service
25. Let’s say your startup sells a product
Define
the
product
Develop
the damn
thing
Gotta
support your
sh*t
Product
Definition
Product
Development
Product
Support
27. A Software is a collection of features!
Idea Features
Scratchpads,
Napkins,
Mindmaps,
Hazy
thoughts
Personas,
Requirements,
Sketches,
Wireframes,
Visual Designs
28. Don’t forget the personas!
You can use the empathy map to understand customer behavior
Personas help you
understand your customers!
31. You are up against time!
Understand the difference between must have, should have and nice to
have features.
It is important
to prioritize the feature list
32. Round 1: Impact Analysis on a feature
• Empowers the customer
• Enhances the experience
• Will make money
• Is a business or technology enabler
• Is required for compliance
33. Round 2: prioritize the personas
Relate each feature with a persona, you may be able to refine the
feature list further!
If you know your customers, you
can relate them to features.
37. You may be good, but are you an entrepreneur?
You need to convert the requirements into a tangible product, you need
someone who can create a concept out of a storyline
Go find a designer, if you are not
one yourself; unless you are stoopid
38. Get an awesome designer onboard
• A Concept
• The Wireframes
• A Visual Design
• Typography
• A Prototype
39. Hmm .. maybe you can raise money here
This is where startup accelerators, angel investors, seed funds may
consider investing in you if they see a serious team in place!
You have a product concept in place.
You have hit a major milestone!
41. Work buckets of related features
Do not hesitate to release half baked work to your test audience.
Getting feedback early and regularly is very important.
Decide the product release
model early on, and stick to it!
42. Don’t forget the server side!
You don’t want to be in a position where your product fails because it
can’t scale.
Go with the cloud!
43. Don’t forget the server side!
• Secure by default
• OAuth: Get the Subscriber information
• Know your data
• Earn the trust badges
• Analytics should not be an afterthought
45. Entrepreneur wears multiple hats
This helps you refine your message and pivot on features
Think customer
acquisition early on!
46. Build vs Buy
You need value added services to augment your core product. Start
making choices and think - build vs buy
Your core product is
in development!
51. Forget the MVP
Focus on acquiring the customer, hopefully you already have a
strategy in place.
Engage, Engage, Engage
52. Minimum Viable Product
Understanding early adopters, hence the term - minimum viable
product
The customer decides if you have
a minimum viable product or not.
53. Lifetime value of a customer
The Investors will ask how many of them you have got, how often do they
come to you? How many dollars can you earn from each one of them?
Your product may be free today, but
at some stage you have to monetize.
55. Keep building
• You are an entrepreneur, your job is to build a
business, not an MVP
• Refine your product
• Refine your business model
• Refine your go to market strategy
• Pivot where ever required
56. What do VCs look for?
• A good technical team
• Some management experience (optional)
• Market opportunity
• Number of subscribers
• An exit strategy
57. Tips for raising money
• Raising money is 6 month exercise
• Get introductions
• Refine your pitch
• Don’t go to random VCs
• Look for smart money
58. INDIA STARTUP IGNITERS
We need YOU to participate, let’s
collectively help fellow entrepreneurs
to build cool startups!