Denna presentation hölls på IBM Business Connect (http://www.ibm.com/se/businessconnect) i oktober 2015 av Caroline Taylor (CMO, IBM Europe)
Beskrivning:
Digital is clearly disrupting industries and businesses but we believe this disruption to be tomorrow's 'business-as-usual'. Caroline Taylor, CMO at IBM Europe, will share her views on human experiences and how to engage with individuals. Why companies need a strategic approach to innovation in order to stay on top of their game.
IBM BC2015 - Double down on Mobility: Innovating car sharing with Car2goIBM Sverige
Denna presentation hölls på IBM Business Connect (http://www.ibm.com/se/businessconnect) i oktober 2015 av Erik Bak-Mikkelsen (Cloud Operations, Moovel (a subsidary of Daimler))
Beskrivning:
Cloud-based platform as a service from SoftLayer, helps moovel GmbH increase service reach and availability for its urban carsharing service, while IBM’s app release management software accelerates app time to market.
The Software Defined Supply Chain - Full Study ResultsPaul Brody
For more than a year, IBM has been researching the full impact of the software defined supply chain - 3D printing, advanced robotics, and open source hardware. Now, you can see how all these come together to make products cheaper, faster, and enable a new wave of start-ups.
Business at the Speed of Life: Video Conferencing Made EasyLifesize
Business needs to run at the speed of life. Unfortunately, far too often our corporate communications are encumbered by overly complex technology or distance which slows down our decision making and general business processes. In this webinar, Lifesize Video Evangelist, Simon Dudley, will reveal how you can transform your business and save time through the implementation of extremely simple and cost-effective cloud-based video conferencing. Join Simon to learn how you can connect yourself, your office and your team to the world in this fun, yet informative, webinar.
You will learn:
-How Lifesize has revolutionized how users utilize video conferencing technology
-The benefits of having your video environment hosted in the cloud, like freeing up your time and resources
-How cloud video conferencing can fit your organization’s specific needs, mobilize your workforce, and make your job easier (without breaking the bank!)
Teknik och verksamhet - trender blir vardag - IBM Smarter Business 2013IBM Sverige
Då din verksamhets framgång i hög grad beror på förmågan att hantera och integrera befintligt och nytt, blir en effektiv infrastruktur nyckeln till snabbrörlighet och automatiseringsgrad. Det som var trender för några år sedan är idag verkligenhet att leva med. Mobilitet, Big Data och Cloud är här för att stanna. Talare: Hans Werner, CEO. Radar Ecosystems. Mer från dagen på http://bit.ly/sb13se
Saving The Internet of Things: Presentation to FacebookPaul Brody
The internet of things has some big problems: most of the "things" in it are useless and the ones that are valuable: bad security and high costs.
This presentation outlines how IBM has been thinking about the future of the Internet of Things and what's needed to create sustainable value without compromising security and privacy.
We believe that solution should include a big investment in Block Chain technology, the foundation that underpins bitcoin as well as a big focus on making every connected device part of the Economy of Things.
IBM BC2015 - Double down on Mobility: Innovating car sharing with Car2goIBM Sverige
Denna presentation hölls på IBM Business Connect (http://www.ibm.com/se/businessconnect) i oktober 2015 av Erik Bak-Mikkelsen (Cloud Operations, Moovel (a subsidary of Daimler))
Beskrivning:
Cloud-based platform as a service from SoftLayer, helps moovel GmbH increase service reach and availability for its urban carsharing service, while IBM’s app release management software accelerates app time to market.
The Software Defined Supply Chain - Full Study ResultsPaul Brody
For more than a year, IBM has been researching the full impact of the software defined supply chain - 3D printing, advanced robotics, and open source hardware. Now, you can see how all these come together to make products cheaper, faster, and enable a new wave of start-ups.
Business at the Speed of Life: Video Conferencing Made EasyLifesize
Business needs to run at the speed of life. Unfortunately, far too often our corporate communications are encumbered by overly complex technology or distance which slows down our decision making and general business processes. In this webinar, Lifesize Video Evangelist, Simon Dudley, will reveal how you can transform your business and save time through the implementation of extremely simple and cost-effective cloud-based video conferencing. Join Simon to learn how you can connect yourself, your office and your team to the world in this fun, yet informative, webinar.
You will learn:
-How Lifesize has revolutionized how users utilize video conferencing technology
-The benefits of having your video environment hosted in the cloud, like freeing up your time and resources
-How cloud video conferencing can fit your organization’s specific needs, mobilize your workforce, and make your job easier (without breaking the bank!)
Teknik och verksamhet - trender blir vardag - IBM Smarter Business 2013IBM Sverige
Då din verksamhets framgång i hög grad beror på förmågan att hantera och integrera befintligt och nytt, blir en effektiv infrastruktur nyckeln till snabbrörlighet och automatiseringsgrad. Det som var trender för några år sedan är idag verkligenhet att leva med. Mobilitet, Big Data och Cloud är här för att stanna. Talare: Hans Werner, CEO. Radar Ecosystems. Mer från dagen på http://bit.ly/sb13se
Saving The Internet of Things: Presentation to FacebookPaul Brody
The internet of things has some big problems: most of the "things" in it are useless and the ones that are valuable: bad security and high costs.
This presentation outlines how IBM has been thinking about the future of the Internet of Things and what's needed to create sustainable value without compromising security and privacy.
We believe that solution should include a big investment in Block Chain technology, the foundation that underpins bitcoin as well as a big focus on making every connected device part of the Economy of Things.
How to Build a Cloud-Based Digital Transformation OfferingJason Bloomberg
For any Cloud company used to selling into the IT department, enterprise Digital Transformation initiatives can present a unique set of challenges. The focus of such Digital Transformation efforts typically centers on adding mobile and social touchpoints to an enterprise's existing Web efforts. However, such initiatives are frequently driven by marketers or other non-technical people, and often intentionally bypass IT.
The Digital professional may have some awareness of how their initiatives can leverage the Cloud, but often at a superficial level. Once the discussion turns to the complexities of Hybrid Cloud and integration with legacy assets, however, confusion often sets in. This session will help to connect the dots for Cloud-centric firms who want to sell to the Chief Digital Officer or other Digital professional.
Attendees of this session will:
* Learn what "Digital Transformation" means to enterprise business buyers
* Understand the challenges Digital professionals have when considering Cloud-based products and services
* Hear practical advice for presenting Cloud-based offerings that support Digital Transformation initiatives.
Deliver a digital advantage for your enterpriseWendy Wan
Today’s CIO needs to build a partnership with business leaders to identify and integrate new platforms, quickly, to deliver business results and develop the skills to create a culture of consistent innovation How should they do to modernize IT delivery and infrastructure to enable Digital Business?
Learn more at www.ibm.com/cio
Intimate Things: How Wearables Are Changing The Internet of ThingsPaul Brody
A look at how the emerging category of Wearables is a special case of the broader emergence of the Internet of Things. Challenges to adoption include user experience design and cognitive analytics to make insights actionable.
Cloud facilitates faster, easier and more extensive cross-organisation data sharing which leads
to better decisions. Here are the 7 ways the cloud can solve your business problem
Business in the Cloud - Smart & Cloud Show, Seoul, KoreaMichael Hugos
Understand how cloud computing and related technologies such as social media, smartphones and mobile devices are changing the nature of business operations. See how they enable companies to respond quickly to new opportunities and manage the risks that come with doing business in our real-time global economy.
How cloud computing can help your business increase revenue and profitsJyothi Satyanathan
How do organisations leverage Cloud and how do they plan to employ its power to fuel the future? This presentation can help you understand ways in which you can leverage Cloud, meet your KPIs and become a Rainmaker in your organisation.
To know more about IBM Cloud solution visit - http://ibm.co/1eCzRk6
Navigating the Tricky Part towards future PLM innovation Oleg Shilovitsky
Slide deck from my PI PLMx event in Hamburg, 20 Feb 2018. Describes my perspective on innovation in engineering and manufacturing including PLM, PDM, CAD and cloud technologies
Cloud computing has emerged as an innovative and disruptive technology for government and industry.
In this presentation, Intelligo makes a business case for the implementation of Cloud technologies in businesses.
Presented on September 16th, 2015 at Microsoft Hosting Summit in Brussels:
- The power of the Hybrid Cloud
- Microsoft Cloud OS Network (COSN) partnership
- On-premise Private Cloud with WAP-in-a-Box
EXPLORE, UNDERSTAND AND COMMUNICATE DATA WITH STYLE
The data analysis & dashboard cloud platform for modern organizations
CHALLENGE
Traditional business Intelligence solutions
are too expensive, too complex, and
too time-consuming to deploy.
BIME strives to be the easiest to use,
the fastest to deploy, and the highest value.
“BIME represents a generation of new baPaaS vendors capable of making inroads into data sources that, although highly valuable to many organizations, have been elusive in on-premises business analytics deployments.”
Joao Tapadinhas, Gartner Analyst
Agile@Procurement - What could Businesses learn from Startups?waioblue
My talk from the meet up "Future Friday" at Leiden University, the Hague: "In Agile organisations, external partners are often treated as suppliers instead of partners, not recognising the opportunities they could potentially bring to their teams. In faster changing and complex environments, it will become a competitive advantage for companies to have fast access to an ecosystem of trusted partners with matching values and a fast contribution to goals. Join us this Friday as Mirko Kleiner will discuss what businesses could learn from startups in how they work with external suppliers."
Mobile Web: The Expectation of ExperienceGreg Bell
Almost half of the global population in 2009 is expected to have mobile phones, of which 90% of them will have web browsers built right into them. The landscape for consumption of websites and media is changing at a rapid pace and as user experience professionals we need to provide appropriate advice to create engaging mobile experiences for our clients.
This talk explores how the user’s expectations of the mobile web is based directly on their desktop web usage. Examining the mobile strategy for two major web properties, key aspects of an effective mobile web strategy will be discussed.
How to Build a Cloud-Based Digital Transformation OfferingJason Bloomberg
For any Cloud company used to selling into the IT department, enterprise Digital Transformation initiatives can present a unique set of challenges. The focus of such Digital Transformation efforts typically centers on adding mobile and social touchpoints to an enterprise's existing Web efforts. However, such initiatives are frequently driven by marketers or other non-technical people, and often intentionally bypass IT.
The Digital professional may have some awareness of how their initiatives can leverage the Cloud, but often at a superficial level. Once the discussion turns to the complexities of Hybrid Cloud and integration with legacy assets, however, confusion often sets in. This session will help to connect the dots for Cloud-centric firms who want to sell to the Chief Digital Officer or other Digital professional.
Attendees of this session will:
* Learn what "Digital Transformation" means to enterprise business buyers
* Understand the challenges Digital professionals have when considering Cloud-based products and services
* Hear practical advice for presenting Cloud-based offerings that support Digital Transformation initiatives.
Deliver a digital advantage for your enterpriseWendy Wan
Today’s CIO needs to build a partnership with business leaders to identify and integrate new platforms, quickly, to deliver business results and develop the skills to create a culture of consistent innovation How should they do to modernize IT delivery and infrastructure to enable Digital Business?
Learn more at www.ibm.com/cio
Intimate Things: How Wearables Are Changing The Internet of ThingsPaul Brody
A look at how the emerging category of Wearables is a special case of the broader emergence of the Internet of Things. Challenges to adoption include user experience design and cognitive analytics to make insights actionable.
Cloud facilitates faster, easier and more extensive cross-organisation data sharing which leads
to better decisions. Here are the 7 ways the cloud can solve your business problem
Business in the Cloud - Smart & Cloud Show, Seoul, KoreaMichael Hugos
Understand how cloud computing and related technologies such as social media, smartphones and mobile devices are changing the nature of business operations. See how they enable companies to respond quickly to new opportunities and manage the risks that come with doing business in our real-time global economy.
How cloud computing can help your business increase revenue and profitsJyothi Satyanathan
How do organisations leverage Cloud and how do they plan to employ its power to fuel the future? This presentation can help you understand ways in which you can leverage Cloud, meet your KPIs and become a Rainmaker in your organisation.
To know more about IBM Cloud solution visit - http://ibm.co/1eCzRk6
Navigating the Tricky Part towards future PLM innovation Oleg Shilovitsky
Slide deck from my PI PLMx event in Hamburg, 20 Feb 2018. Describes my perspective on innovation in engineering and manufacturing including PLM, PDM, CAD and cloud technologies
Cloud computing has emerged as an innovative and disruptive technology for government and industry.
In this presentation, Intelligo makes a business case for the implementation of Cloud technologies in businesses.
Presented on September 16th, 2015 at Microsoft Hosting Summit in Brussels:
- The power of the Hybrid Cloud
- Microsoft Cloud OS Network (COSN) partnership
- On-premise Private Cloud with WAP-in-a-Box
EXPLORE, UNDERSTAND AND COMMUNICATE DATA WITH STYLE
The data analysis & dashboard cloud platform for modern organizations
CHALLENGE
Traditional business Intelligence solutions
are too expensive, too complex, and
too time-consuming to deploy.
BIME strives to be the easiest to use,
the fastest to deploy, and the highest value.
“BIME represents a generation of new baPaaS vendors capable of making inroads into data sources that, although highly valuable to many organizations, have been elusive in on-premises business analytics deployments.”
Joao Tapadinhas, Gartner Analyst
Agile@Procurement - What could Businesses learn from Startups?waioblue
My talk from the meet up "Future Friday" at Leiden University, the Hague: "In Agile organisations, external partners are often treated as suppliers instead of partners, not recognising the opportunities they could potentially bring to their teams. In faster changing and complex environments, it will become a competitive advantage for companies to have fast access to an ecosystem of trusted partners with matching values and a fast contribution to goals. Join us this Friday as Mirko Kleiner will discuss what businesses could learn from startups in how they work with external suppliers."
Mobile Web: The Expectation of ExperienceGreg Bell
Almost half of the global population in 2009 is expected to have mobile phones, of which 90% of them will have web browsers built right into them. The landscape for consumption of websites and media is changing at a rapid pace and as user experience professionals we need to provide appropriate advice to create engaging mobile experiences for our clients.
This talk explores how the user’s expectations of the mobile web is based directly on their desktop web usage. Examining the mobile strategy for two major web properties, key aspects of an effective mobile web strategy will be discussed.
In-Store Digital Retail Study: Exploring the Reality of the Digitally-Enabled...Hilding Anderson
The full in-depth research study on Omnichannel Retailing and the changing nature of the retail experience. Proprietary research in the U.S. and Canada.
Key Trends for 2016 and Beyond: Thrive in the Expectation Economy!AMASanDiego
MORNING KEYNOTE
9:00 – 9:50am
Title: Key Trends for 2016 and Beyond: Thrive in the Expectation Economy!
Keynote Speaker: MAXWELL LUTHY, Director of Trends & Insights, TrendWatching.com
Today’s professionals operate in an economy of ever-accelerating customer expectations, applied ruthlessly to every purchasing decision, experience and moment of attention. Marketers must harness insights from trends to make sure their innovations don’t fall short.
In his keynote discussion, Maxwell Luthy will present a selection of the most exciting and urgent trends for 2016 and beyond. Each trend will feature examples from across consumer-facing industries, gathered from a 3,000+ member spotter network that sends TrendWatching local innovations from Boston to Beijing.
Attendees will learn the importance of tracking consumer trends, as they are participants in a highly competitive Expectation Economy. After each trend, the audience will be asked to consider the implications and opportunities for their own business. Examples of best practices from around the U.S. and beyond will leave marketers feeling fired up to delight their own customers in 2016!
- See more at: http://sdama.org/events/2015-art-of-marketing-conference/#session-details
THE MOST EXPECTATION-RAISING INNOVATIONS OF 2015TrendWatching
AUGUST 2015 TREND BRIEFING
THE MOST EXPECTATION-RAISING INNOVATIONS OF 2015
These 15 innovations will set the customer expectations coming YOUR way soon!
Visit SAP NRF Resource Center to see how SAP helps drive infinite opportunity in Retail.
http://global.sap.com/campaign/na/usa/CRM-XU16-RET-NRF16ME/post/index.html
This deck reviews the strategic drivers for Retail Omni Commerce and how managing this digital transformation requires a new retail mindset.
Case Study: Mastering digital disruption in retailScopernia
Retail companies have quite some challenges with the way the world is (rapidly) changing due to digitization. That’s why Belgian retailer Torfs & Duval Union Consulting have worked together to set up a strategy to master the digital transformation of Torfs.
In the following case study, we discuss the current market situation and disruptive trends in retail based on our seven Drivers of Transformation.
It’s fundamental to understand what is going on at the moment in the retail industry, where it is going and identify critical threats when constructing a digital strategy towards the future.
Need help with your transformation?
Do contact us: through a series of workshops, we help you to understand digital disruption and offer you a model to shape your own future.
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
If recruitment is like marketing, could job seeking be like shopping? Join us to explore similarities and differences between designing user experiences within two traditionally very different domains: eCommerce and Talent Acquisition. We will show you how Design Thinking can help in understanding and supporting user journeys, motivations, and needs. We will share recent best practices and innovative techniques available in designing delightful job shopping experiences.
Visualisation And Reporting: where the Analytics tyres hit the roadMichael Sadler
I presented a lecture at University of Manchester for course module Business Analytics (BMAN24542) - I was one of a number of IBM speakers over this 10 week module. The presentation highlights the challenges that organisations face in managing business performance, describing vision and strategy using real examples to illustrate the most important point - it's all about driving smarter decisions for better business outcomes.
It then goes on to outline the reporting and visualisation options that help people get the value out of those analytics platforms.
In 1994, IDC published a report about "Lotus Notes - the Agent of Change" detailing the dramatic ROI achieved by using Notes. We will discuss the whole roadmap - including the right and wrong turns during almost 20 years - leading to the present day Notes/Domino and current situation.
We're right now at the next inflexion point in enterprise productivity driven by the wave of Social Software and we will explore the role and roadmap for Notes/Domino as the catalyst for a Social Business.
Mobility Past, Present & Future - A personal journey through time | Mobile Co...Mobile Convention
The presentation of IBM, Gold sponsor of Mobile Convention Brussels 2015. Dean Murphy, MobileFirst Business Leader at IBM takes on a journey of his personal experiences of mobility and it’s evolution over the last few years to where we are today. To do this we need to go back in time.
De overgang naar persuasive marketing is ingezet: niet langer producten pushen, maar klanten overtuigen en aanzetten tot interactie is het motto. Het digitale kanaal speelt hierbij een hoofdrol: door het effect van elke actie, elke tactiek, elke strategie nauwkeurig te meten is het mogelijk de customer journey te optimaliseren. Maar de evolutie gaat in snel tempo verder. De ontwikkeling van marketingstrategieën in real-time, op basis van een heel nieuw digitaal model.
Service Design and Change in Corporate Contexts - Service Experience Camp 2016Klaus Rüggenmann
The value of Service Design has been recognized by major companies: Large, previously non-design and non-digital organizations are struggling to integrate Design culturally and methodically to come up with successful digital innovation processes.
Us, Klaus from Aperto and Carlo from IBM iX, shared IBMs own efforts to implement a design program, talked about the methodology IBM has developed to help large organisations transform to be more design driven and also adressed challenges these projects sometimes have.
After the talk, we had a very productive workshop session with the audience to find out about their own experiences with these challenges and the remedies they found for them.
"The Truth About Mobile Marketing for B2B Companies" -- As part of SoCal BMA's 'The Leading Edge' executive signature series, Adobe's Head of Strategic Marketing for Mobile, Ray Pun, delivered this interactive presentation to our members and guests on November 19, 2015, at in San Diego.
Over the past 5 years, we have heard the call for “Mobile First”. But how does this apply to business-to-business companies, especially if the buyer is transacting through a salesperson? According to Forrester Research, 53% of B2B purchase decision makers use personal mobile devices to research new business-related products and services. In the B2B world, Mobile First is what's next.
Thinking about the buyer’s journey, it is clear that smartphone and tablet experiences are important influencers. Attendees to this event gained insights on why companies are shifting focus to Mobile First marketing, as well as the key points on the importance and opportunities of mobile marketing for B2B organizations.
Ray addressed the impact of mobile on your digital marketing strategies; trends among B2B companies investing in mobile experiences; key considerations for building an effective mobile marketing team; and the future "mobile only” buyer.
Grow smarter project kista watson summit 2018_tommy auoja-1IBM Sverige
Avicii på Tele2 arena, Drake på Globen och AIK - Luleå på Hovet bäddar för en trång lördagseftermiddag i Globenområdet... (SVT Nyheter, 1 mars 2014) ...och problemen kvarstår än idag
Talare: Tommy Auoja, Kundansvarig för Offentlig Sektor, Kontaktperson i EU projektet GrowSmarter, IBM
Presentation från Watson Kista Summit 2018
Bemanningsplanering axfood och houston finalIBM Sverige
Automatiserad budgetering – låt matematiken göra grovgörat för att säkerställa en optimerad bemanning
Talare: Niklas Westerholm, Axfood & Robert Moberg, Chief Analyst, Houston Analytics
Presentation från Watson Kista Summit 2018
File share and sync (bara) är så 2017!
Att dela filer bekvämt och säkert var bara början. Box har gått vidare till att integrera delade filer i applikationer och processflöden, och revolutionera både internt och externt arbete. Hur kan det revolutionera för dig?
Talare: Jan Hygstedt, Director Nordic, Box
Presentation från Watson Kista Summit 2018
Watson kista summit 2018 en bättre arbetsdag för de många människornaIBM Sverige
Först tvingades vi anpassa oss efter datorerna. Sedan använde vi dem för att samarbeta med varandra. Nu är det dags för datorerna att förstå oss. Vad innebär det för vår arbetsvardag?
Talare och moderator: Peter Bjellerup, Executive Consultant - Social Business, Collaboration & Knowledge Sharing, IBM
Presentation från Watson Kista Summit 2018
Iwcs and cisco watson kista summit 2018 v2IBM Sverige
Samarbeta både över tid och i realtid
Cisco Spark och IBM Connections – tillsammans! Kombinera ledaren för konversationer i realtid – text, video, individuellt och i team med branschledaren sedan sju år för internt samarbete, transparens och nätverk.
Talare: Bo Holtemann, Solution Specialist, IBM Collaboration Solutions
Presentation från Watson Kista Summit 2018
Welocme to ViralQR, your best QR code generator.ViralQR
Welcome to ViralQR, your best QR code generator available on the market!
At ViralQR, we design static and dynamic QR codes. Our mission is to make business operations easier and customer engagement more powerful through the use of QR technology. Be it a small-scale business or a huge enterprise, our easy-to-use platform provides multiple choices that can be tailored according to your company's branding and marketing strategies.
Our Vision
We are here to make the process of creating QR codes easy and smooth, thus enhancing customer interaction and making business more fluid. We very strongly believe in the ability of QR codes to change the world for businesses in their interaction with customers and are set on making that technology accessible and usable far and wide.
Our Achievements
Ever since its inception, we have successfully served many clients by offering QR codes in their marketing, service delivery, and collection of feedback across various industries. Our platform has been recognized for its ease of use and amazing features, which helped a business to make QR codes.
Our Services
At ViralQR, here is a comprehensive suite of services that caters to your very needs:
Static QR Codes: Create free static QR codes. These QR codes are able to store significant information such as URLs, vCards, plain text, emails and SMS, Wi-Fi credentials, and Bitcoin addresses.
Dynamic QR codes: These also have all the advanced features but are subscription-based. They can directly link to PDF files, images, micro-landing pages, social accounts, review forms, business pages, and applications. In addition, they can be branded with CTAs, frames, patterns, colors, and logos to enhance your branding.
Pricing and Packages
Additionally, there is a 14-day free offer to ViralQR, which is an exceptional opportunity for new users to take a feel of this platform. One can easily subscribe from there and experience the full dynamic of using QR codes. The subscription plans are not only meant for business; they are priced very flexibly so that literally every business could afford to benefit from our service.
Why choose us?
ViralQR will provide services for marketing, advertising, catering, retail, and the like. The QR codes can be posted on fliers, packaging, merchandise, and banners, as well as to substitute for cash and cards in a restaurant or coffee shop. With QR codes integrated into your business, improve customer engagement and streamline operations.
Comprehensive Analytics
Subscribers of ViralQR receive detailed analytics and tracking tools in light of having a view of the core values of QR code performance. Our analytics dashboard shows aggregate views and unique views, as well as detailed information about each impression, including time, device, browser, and estimated location by city and country.
So, thank you for choosing ViralQR; we have an offer of nothing but the best in terms of QR code services to meet business diversity!
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
I want to talk today about the way experience is changing expectations, and how we marketers have a once in a generation opportunity to lead our organizations as we respond to these dynamics, enabling us to move at the speed of our customers’ and our employees’ expectations.
It’s rarely a bad idea to quote Peter Drucker, and I feel like he was thinking about 2015 when he said
"Because its purpose is to create a customer,
the business has two - and only two - functions: marketing and innovation.
Marketing and innovation create value, all the rest are costs."
I think that is truer today than at any time since he wrote it in back in 1954.
You heard it here - Marketing and marketers are back in the driving seat
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But.. it could be a bumpy ride, unless we truly embrace the need
to shape the expectations of our customers through the experiences we deliver.
As my colleague Bridget van Kralingen recently observed:
“The last, best experience that anyone has, anywhere, becomes the minimum expectation for the experiences they want everywhere.”
That really does set the context for the challenges organisations face today
– we’re not just competing with those in our own industries, we’re competing with all industries
– because if a retailer can deliver delightful experiences to us, we expect our bank, or our phone provider, or even our government, to be able to do the same.
Because experience doesn’t just transcend channels
– we’re used to the idea that we need to deliver consistently delightful experiences across phone, mobile, web, face to face, etc
experience now transcends industry too,
and the experiences we have as consumers and citizens also influence our expectations of our experiences with our employers.
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And why is this? Well we know that the world has changed,
indeed it is constantly changing.
We live in a digital world where big data has become
the new natural resource powering our businesses,
where our customers expect to engage with us, instantly,
through myriad digital and social platforms,
and the opportunity for marketing and marketers to be the game changers in any business has never been greater.
The consumer has changed. Technology has empowered them
they’re smarter, more informed and more in control of how theydiscover, learn, try and buy.
In this always on, digitally connected, data driven marketplace
boundaries have blurred or are nonexistent.
Digital is not the destination, but it is the foundation for a new era of business,
and it has radically transformed not only what we do, but how we do it.
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We’ve all seen the headlines in recent years warning us to “prepare for digital disruption”
But we’re now realising exactly what that means
– that the customer is now at the heart of the boardroom
-- the individual–centred economy is already here
-- that this Digital revolution will affect every stage of the customer lifecycle and every aspect of our business
The traditional boundaries are dead. The focus is now on Human-to-Human interactions.
And experience becomes the new competitive battleground
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How do we respond to this? Well it starts with the realisation that we need to design the experiences we give our customers, emphasis on the word design.
But, creating these human experiences constantly and consistently, requires a different way of thinking.
It’s no longer about creating singular innovations that surprise and delight your customer,
it’s about designing a culture and an environment where you can be constantly innovating.
You customer doesn’t care about your organisational boundaries…
customer experience needs to go beyond marketing to managing dialogue with each customer at every touchpoint.
Companies need to ensure that the customer is at the heart of their business strategy such that they can enable these valuable human-to-human experiences.
It is about creating environments where employees are empowered and motivated to create these experiences.
It is not about command and control – it is about creating environments for brilliance – at scale.
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Thinking differently is vital right from the start. If I gave you each a piece of paper and a pen and asked you to design a vase, most of you would draw something that is recognizable as a flower vase
But If I asked you to design a better way for people to enjoy flowers in their home, you would probably all come up with very different ideas – wall paper, huge picture windows looking out onto a garden, digital screens showing moving images of flowers in the breeze, indoor planting, etc etc
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The point is that we have to ask the right questions to have any chance of getting the right answer.
We have to ask experience oriented questions to ensure that we innovate the experience rather than the thing.
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Steve Jobs is frequently quoted on this topic, probably because he said it so well:
“Design is not just what it looks like & feels like.
Design is how it works.”
I could also quote the British designer Terrence Conran who simply said that good design is about
form and function in perfect balance.
That also feels like a pretty good way to think about designing experiences.
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But designing experiences needs to take into account the expectations of our customers.
No surprise that a recent IBM study states that over ¾ of consumers EXPECT organisations to understand individual needs.
They know we know so much about them. And they expect us to use it wisely.
What is alarming though, is that while organisations do indeed have access to lots of data about their customers, there is so much more they could be using and accessing.
We all know about the 2.5 billion gigabytes of data generated every day
But did you know that Forrester Research has assessed that only 12% of it is actually being analysed and used today?
That’s an awful lot of potential insight
that could fuel deep personalisation
going to waste.
Part of the reason might be, that of all this data we’re all generating
with every purchase, every tweet, every Youtube or instagram or facebook post,
around 80% is unstructured, and to a great extent it has in the past been effectively invisible to computers
– everything we capture in sight, sound and motion, was of limited value - in terms of generating useful insight –
until new cognitive systems, think IBM Watson,
started to be able to digest all of this unstructured data,
and to understand it, reason about it, and learn from it.
So, with the advent of the Cognitive Era, for the ¾ of consumers who expect us to understand their individual needs, and for all of us needing to engage with them, it’s good news!
Because…
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Cognitive Business truly unleashes the potential of Data as the world’s new natural resource.
one that will fuel economic growth and societal progress.
It promises to be for the 21st century what hydrocarbons were in the 20th century.
But just like oil, data is of no real use in its raw state.
But mine it, process it, apply science and intelligence to it,
and you have something game changing, something powerful
Data will be the differentiator that will fuel and enable Hyper Personalisation: The Market of ONE
Think back to these personalised experiences consumers are saying they want
– we will power those and enable them through data and insight, around the individual and their behaviours
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Now, it seems highly appropriate, with the qualifiers for the Stockholm Open happening today,
and a week of world class tennis ahead,
to use Wimbledon as an example of how an organization can design and deliver differentiating experiences fueled by data.
IBM has been working with Wimbledon for 25 years, and they have a very interesting problem to tackle; one that isn’t typical to most businesses.
50 weeks of the year, Wimbledon is a private members tennis club; most people wouldn’t know is there.
Then for 2 weeks of the summer it’s the focus of the whole world. During those two weeks, Wimbledon has 500,000 visitors and 800 million TV viewers across 198 countries.
Wimbledon’s mission is to maintain its position as the premier tennis tournament – for the players and the fans.
They don’t have an issue with income, and they certainly don’t have any problems selling tickets. So Wimbledon’s problem was not traditional.
The question therefore became ‘how do you increase the reach and exposure of the brand while preserving the quality and exclusivity of the experience?’
So how do you recreate that experience of Tennis in an English country garden for viewers across the globe? And how do you make it ‘the next best thing to being there’?
Over the years we have redesigned their website and mobile apps to bring that experience to life through digital, so users can explore the beauty of the grounds and fantastic photography and get a sense of actually being there.
Last year we launched a great tablet app with a video walk through… interactive 3D grounds with live information of games… large HD images of the grounds…
And then comes the analytics… Wimbledon has a huge amount of real-time data on games and players. We combined this data with additional insight – including social - and data visualisation to allow fans to really get engaged in the game and get a unique second screen experience.
Our work with Wimbledon is all about powering this immersive digital experience with data and insight.
But before I go any further, let me show you what happens in the 4 seconds between the ball being served and the experience of the point…
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Capturing and analysing the data in real time is the lifeblood
of the Wimbledon Information System;
providing insights into the matches via nearly 2 million pages of data,
for the commentators and media.
plus more than 100 data visualisations and graphics for the TV stations.
It takes multiple data sources
to help fans understand more about the tactics
and pure physical prowess of the players.
By combining player and ball movement data, with point outcome,
broadcasters have access to deep insights into comparative distance travelled
(ie, who’s getting the run around)
and also the defensive or offensive styles of play.
by analysing speed of shot,
where the ball bounces
and how far players need to move to retrieve the ball.
(data points which all come from sensors on the courts)
And while all of this is fascinating if you’re a tennis fan,
it’s actually critical insight to help coaches and players
to make those micro improvements that can be the difference between winning and losing.
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Let me share a little more detail about some of the ways Wimbledon is powering the fan experience
The Official Wimbledon iPhone and Android apps provide comprehensive mobile coverage of The Championships through live scores and results, news, live blog, photos, live video and radio, video highlights and much more.
These visually engaging apps have Wimbledon imagery at their heart, coupled with a clean and simple user experience that makes the most of each platform.
The apps are rich in content; the personalisation functionality provides the user with easy access to what they are most interested in, giving them a truly unique individual Wimbledon experience.
This year, they used MessageSight communication messaging solution to push updates to apps in a few seconds vs 30 secs for score updates in 2014
Then there’s the Social Command Centre
Each panel expands into a hero screen allowing greater levels of insight
Twitter analysis at language content level so more than simple hash tag monitoring – a step beyond existing media
Built on IBM Content Analytics, DB2 and served on Softlayer to minimise support costs for the tournament peak
Front end built by Hursley Emerging Technology Services
Evolving topics – covers increasing and decreasing topic trends and are they positive or negative. Allows insight into sub topics within trends and searchable over time
Key tournament stats – volumes and rates of conversation
Visual – trending visual content so can see which images are getting most social take up
Social court – which part of the tournament “product” is in focus at any one time aligned to the court schedule
Influencers - Influencers analysis provided by CxLab (IBM Research) team – cutting edge social media network node analysis
Hill vs World – aggregation of insights provided
Geolocation – where in the world is the conversation keenest, what are the trends by geo and are they postive or negative. All over time
Wimbledon focus – looking at the @wimbledon and #wimbledon tags what is the sentiment about the brand, what are the trending topics that include their handles
Player conversation – another look at the product, who is creating the largest social noise and how does that relate to what the fan share of voice for them is
Fans ability to consume and find entertainment from match data increases year on year.
The expectation for new and additional insights to enhance the fan experiences now considered the norm.
SlamTracker puts fans in the shoes of a tennis coach to meet this need
it analyses 8 years of Grand Slam data
– that’s 12 pieces of information for every point played in every game, set, and match
in all 4 of the Grand Slams around the world
- that’s more than 41 million data points in total.
and integrates it with real time data of what’s happening right now.
SlamTracker identifies patterns in the individual playing styles,
and the specific winning styles when player A plays player B
– these patterns show what players need to do in order to win a match,
and these patterns, or ‘keys to the match’ are updated in real time on wimbledon.com,
providing fans with deeper levels of insight as a match unfolds.
Three main features (visible top right) are:
Live stage – providing a pre match overview, in match stats insights and post game summaries
Keys to the match – progress against keys and set summary
Match statistics – the summary view , set by set view and a personalised view
And it’s important not to ignore the owned digital platform - while web design has won awards, we aren’t standing still on it, this year using the
Hill vs World concept to link the social media strategy into the owned digital platform strategy drawing more people into the Wimbledon owned channels
OK, so the world has become digitised
and there’s a lot of data out there
and we have the technology to extract insight and value from it.
But what does this mean for us as marketers?
Well, we have to build the capability
to understand and engage customers and prospects
as unique individuals, based on what we know about them and where they are on their journey,
and how they prefer to interact with us, by device, time or channel.
This is a whole new world of marketing opportunity
– it gives us as marketers the ability to do what we’ve always done,
but at greater scale and speed and accuracy.
It requires us to become data driven,
indeed it is the opportunity to become data driven –
in what we do, and how we do it.
Reflecting on Wimbledon, you can see an organisation that has truly become data driven,
- they are extending physical experiences with digital,
- they are using digital to enhance personal interaction,
- and they are using the power of social and mobile
- to engage the tennis fans with immersive experiences that enhance the Wimbledon brand
But what about the rest of us – are we all able to apply this in our own worlds?
Well, I would say yes. Because on the back of this digital transformation,
Marketing has become more instrumented
– we can gather insightful data from every impression, search, purchase, chat, live interaction, not to mention all those sensors
- and this gives us the opportunity to create the most relevant experience, integrated across all channels.
And Marketing has become more interconnected
– we now have the ability to extract and analyse data from every channel
– from social to on-premise, to mail and beyond
– whilst maintaining a consistent and relevant thread of communication across brands, geographies and buyers.
And marketing has become more intelligent
– as we apply the advanced analytics … that enable us to deliver
the highly personalised experience that our customers increasingly demand,
and also providing a strong ROI on marketing investments.
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So I would say that data driven marketing is the key to personalization. And we know its significance, both in terms of customer expectation and potential value to our bottom lines.
There is a growing awareness that companies that don’t embrace this change, face failure…
we can all think of examples of the rapid rise of some well-known companies who get it right,
and the demise of others who don’t.
And the cold hard facts bear it out;
70% of the Fortune 1000 companies that existed 10 years ago
don’t exist today.
Expectations that are being created by moments outside your industry, by companies that don’t have your history, don’t “belong” to your industry.
It is no longer just the “what” that defines the winners and losers, it is the “how”.
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How to take advantage of all the data in the world, the mobile revolution, the social interactions, the start up communities
HOW to change the DNA of your organisation so that you are future ready, if not born in digital, then cultivated in digital.
HOW to be here tomorrow when your industry continues to be disrupted. HOW to be leaders, individually in your companies.
Agility really is becoming the currency of leadership and today’s digital disruption is tomorrow’s business as usual
Let me share with you You may not have not heard of them,
Although they have won a number of international awards for their marketing,
but Meat Pack is a shoe retailer in Guatemala –
much of their business is selling big brand sports and casual shoes
from Nike, Addidas etc.
They have quite a funky brand,
and the nature of their reputation and the customer experience they deliver,
has allowed them to literally hijack customers from their competitors.
Meat Pack were already using data to engage their customers, with a loyalty app.
But what they did next is fascinating.
To reward their customers by giving them an innovative way to earn discounts,
they created an add-on to the loyalty app
which, using GPS, triggered an offer
every time a customer with the app on their phone
entered a competitor’s store in the same shopping mall.
On entering the Nike Store for example,
the customer would immediately receive an alert
of a personal discount offer at Meat Pack, with a countdown timer.
The discount started at 99%
and reduced by 1 percentage point for every second that passed,
and the timer only stopped and fixed the discount
when the user reached a Meat Pack store,
so the customer had to get there as fast as possible to get the best possible discount.
More than 600 shoppers were ‘hijacked’ from the competitors in the first week,
with one very agile customer getting an 89% discount on his new trainers!
If you’re interested in what Meat Pack have achieved,
Google “meat pack hijack “and watch their youtube video – it’s brilliant!
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So that was a great example, but, of course, it is about more than the singular, inspirational moment –
it's about being able to change the game, at the speed of the customer’s expectation.
And I wish you great success as you do exactly that.
Thank you
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