This document discusses how Esnatech provides unified communication solutions to help "Hybrid" enterprises that have both on-premise and cloud-based systems. It outlines challenges large organizations face with managing multiple legacy voice systems and applications across different locations. Esnatech helps by providing a centralized voice messaging system, unified messaging, mobility features, and the ability to integrate these core voice applications with a company's private cloud infrastructure and other cloud investments. This simplifies management, provides consistent functionality, and helps eliminate costs while improving collaboration for organizations with complex, multi-generational IT environments.

1. The “Hybrid” enterprise Building communications and collaboration with private and public clouds! Confidential 1

2. Market Drivers – Why Hybrid Matters INFRASTRUCTURE COST AND COMPLEXITY 80% RISE OF THE CLOUD of large enterprise IT managers are at least in trial stage for cloud computing initiatives CONSUMERIZATION OF IT 4million 84% millennialenter the workforce each year MULTIGENERATIONALWORKFORCE of organizations have a remote workforce MOBILE AND DISTRIBUTED WORK 70% of IT budgets are spent maintaining inflexible & siloeddata centerequipment 11% of information workers visitsocialnetworking sitesfor work

3. Users Want Social Computing Tools at Work Presence & IM Company directory search Location as an element of presence Instant messaging (IM) is the new email- faster and searchable! Integration to the web for anywhere access Mobile access as Smart devices become main computing Meetings Ad hoc meetings Meeting roster Leader controls Video/ Voice conferencing and one-click desktop sharing On demand and cost effective- provide mass adoption Voice & Video Single-click escalations of IM conversations to voice or video Single number reach and calling “from work” from anywhere Single enterprise voicemail FMC mobility to move live communications to any device Social Networking Personal profile pages Colleague suggestions Recent activities feed Tags and notes for sharing popular content Integration to Twitter/Facebook/Google + New Marketing medium with tremendous revenue Opportunity Personal Collaboration far exceeds Corporate Collaboration. Workers are demanding the tools!

5. Email is in play -- after all this time

7. Attributes of Today’s enterprise Over 3 million businesses and 40 million users have migrated to Google apps from legacy email platforms, Microsoft launches 365 for Cloud services, VMWARE acquires Zimbra ( 3rd largest email seats). Gartner predicating Hosted business email market to grow from 180 million to 1.6 billion users by 2020 Organizations migrating to cloud based email Still need unified communications Large enterprise with legacy or multiple phone systems and locations 95% of enterprises are using on premise phone systems Aging and end of life is top concern 60% of the market has not deployed VoIP of UC – Cost is major concern Organizations are saddled with Large Complex environments How do you manage and communicate How can work force stay connected with min infrastructure How do we provide tools that are user driven- Need to meet users needs not have users adopt technology. Organizations with large mobile or remote workforce Per Gartner Best UC strategy for CIOs, which is not to have one vendor, but use best of breed and combine. – Not All or nothing- Deliver Hybrid value! Need to integrates legacy systems with new apps, and provides the flexibility and adaptability to grow and change with the organization.

8. The UC story Unified communications lacks a clear business case and can not compete with consumer-driven technology. Gartner analyst 2011

9. The UC story What’s going on Enterprise interest in unified communications (UC) is high But enterprise investment in UC has been cautious to date Most UC investments driven by legacy environment refresh- Very small Combined effect of economic, competitive overlap, and organizational complexities driving a slower pace of adoption than the industry portrays Communications-Enabled Business Processes (CEBP) are still in the early stages – initial implementations have not proven to be repeatable and are professional services intensive with custom APIs and SDKs

10. One size does not fit all!

11. UC challenges for CIO’s 2011CDW-G Unified Communications Tracking Poll

13. Using the right mix of legacy and new, the upgrade process, time and cost can be minimized today

15. Key drivers to UC 2011 Despite success stories, budget remains a top challenge: •IT managers planning a UC solution say their greatest challenge is securing budget commitment •Managers’ difficulty securing reliable cost projections and demonstrating ROI may compound budget challenges Cloud to the rescue? •Many organizations are turning to the cloud – 69% are evaluating, deploying or have fully deployed UC using a cloud model**•Organizations integrating the cloud say it makes UC faster, easier and more cost effective to deploy CDW-G UC report

16. Key drivers to UC 2011 Mobility needs may be driving UC adoption: •The two UC features employees find most useful are access to work e-mail and voicemail via smart phones and the ability to receive voicemail messages via e-mail when away from the office •The two most commonly deployed* communications solutions are smart phones (80%) and mobile desktops (80%) CDW-G UC report

17. Making decisions building road maps

18. Technology moves and changes FAST!

19. Vision To be the solution of choice for CIOs that implement cloud enabled unified communication, messaging and collaboration solutions

21. ▬ communications networks

22. ▬ hosted or installed e-mail platforms

25. Integrate UC apps with cloud apps

26. Legacy migration

27. Interoperability

28. Bridging on-premise & cloud environment

29. Breadth of expertise

30. Simplifying the complex

32. Use Case in enabling the “Hybrid enterprise The “Hybrid” COMPLEX Enterprise Largest Utility Company in the United States

34. Integrated Faxing

35. IM Chat

36. Mobility (FindMe/FollowMe)

37. Emergency Broadcast

38. Speech Recognition

39. Speech to Text

40. Text to Speech.Stand Alone Answering Machines Limited numbers still deployed at 22 small PBX locations. Plain Note Pads The original manual message. Still in limited use. Desired user tool to help Utility Company reach goal to be leading US utility. Utility Company Confidential

41. Simplicity and unified apps to complex environment centralized VMS, Mobility, UM and ENS platform

43. Simplified & centralized management and licensing of Core Voice applications

44. Consistent functionality across the user base

45. Enabled the ability to integrate with their investment in private cloud infrastructure- increased cloud ROI by adding UC

46. Opens the door to other cloud investments with UC ready integration:

47. Email

48. CRM

50. www.facebook.com/unifiedcommunications

51. http://unified-comm.blogspot.com

52. http://ucsupport.blogspot.com

53. www.youtube.ca/ucommunicateConfidential