How will my magazine be promoted and sold
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The document discusses several ways to promote and sell an indie rock music magazine. It proposes promoting the magazine at concerts of bands featured in the magazine, sponsoring music videos on YouTube to advertise to viewers, running advertisements before movies related to indie rock, and including advertisements inside CD covers of indie rock artists and selling the magazine in indie rock music shops.
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3 concept
This document outlines a proposed alternative rock music magazine. It will target females ages 14-20, as there are few magazines in this genre catered to females. The magazine will have an edgy style to appeal to independent readers of both genders. Each issue will include a free poster of the featured artist. The magazine will be published by Bauer, as they have an opening for another alternative magazine despite already publishing Q Magazine, which targets an older unisex audience rather than young females.
Question 3
The document discusses distribution options for a new music magazine called "Smash". It analyzes three primary distribution channels:
1) Partnering with Bauer Media, as they already produce similar rock music magazines. Bauer could help strengthen their brand and reach a younger audience.
2) Placing the magazine in supermarket chains like Asda, Sainsbury's, and Tesco, as research found these are popular among the target middle-class audience. Supermarkets also have large magazine sections frequented by potential customers.
3) Selling at music shops like HMV and Dawson's, to directly target audiences interested in music and the rock genre. Concerts and music festivals are also discussed for direct sales to interested
Question 2
My rock music magazine represents a variety of social groups including both males and females through the images chosen. By including photographs of both genders, the magazine aims to have an audience that can identify with either and feel the magazine is for them. The magazine also represents its target teenage audience through only using images of teenagers or slightly older people in the magazine so that 16-19 year olds can identify with the subjects.
Marketing
The document discusses several ways to advertise and promote a dance music magazine. These include TV ads, billboards, posters, celebrity endorsements, and social media. TV ads and billboards would be effective but also very expensive. Posters placed in strategic locations and social media marketing on sites like Facebook and Twitter would be more affordable options, especially for a new magazine. Using a well-known celebrity in the house music genre, like Calvin Harris, could boost recognition but would also require a large payment to the celebrity.
Question 4
The document discusses strategies for targeting a 16-19 year old audience for a rock music magazine. It explains that a person from this age group is featured on the cover to create a connection. Simple yet factual language is used to inform without confusing readers. Bright colors and current rock artists on the cover are intended to intrigue the target audience and immediately signal the magazine's appeal.
Question 1
The document analyzes the front cover and contents page that the author created for their music magazine coursework. For both the front cover and contents page, the author chose to follow the established codes and conventions of real music magazines. Specifically:
1) The front cover positions the masthead at the top center of the page as most magazines do.
2) It uses a direct address photo on the cover, as real magazines commonly do to create a personal connection.
3) Cover lines frame the photo and promote bands, following conventions.
4) The contents page includes the magazine name, though it does not include the front cover screenshot that many magazines use. Overall, the author
Marketing of the artists
Facebook and other social media platforms play a large role in marketing artists. Artists can create Facebook pages to connect with fans, promote upcoming events and performances, and share pictures, videos, and information about themselves. Fans can learn about the artist's genre, hometown, record label, and manager from their Facebook page. The page also allows fans to purchase music and tickets to events, see where the artist will be performing next, and feel closer through shared content. Overall, social media helps create communication between artists and their fans, helping the artist to gain more fans and keep existing ones informed.
Evaluation Question 5
The author attracted their R&B music audience through using relatable language like artist names, a consistent three-color theme throughout the magazine, large dominant images on the cover to draw readers in, and including a picture of popular Beats headphones on the cover. The author also addressed the audience by setting a reasonable price point of £1.50 to make the magazine affordable and encourage monthly purchases.
Recommended
3 concept
This document outlines a proposed alternative rock music magazine. It will target females ages 14-20, as there are few magazines in this genre catered to females. The magazine will have an edgy style to appeal to independent readers of both genders. Each issue will include a free poster of the featured artist. The magazine will be published by Bauer, as they have an opening for another alternative magazine despite already publishing Q Magazine, which targets an older unisex audience rather than young females.
Question 3
The document discusses distribution options for a new music magazine called "Smash". It analyzes three primary distribution channels:
1) Partnering with Bauer Media, as they already produce similar rock music magazines. Bauer could help strengthen their brand and reach a younger audience.
2) Placing the magazine in supermarket chains like Asda, Sainsbury's, and Tesco, as research found these are popular among the target middle-class audience. Supermarkets also have large magazine sections frequented by potential customers.
3) Selling at music shops like HMV and Dawson's, to directly target audiences interested in music and the rock genre. Concerts and music festivals are also discussed for direct sales to interested
Question 2
My rock music magazine represents a variety of social groups including both males and females through the images chosen. By including photographs of both genders, the magazine aims to have an audience that can identify with either and feel the magazine is for them. The magazine also represents its target teenage audience through only using images of teenagers or slightly older people in the magazine so that 16-19 year olds can identify with the subjects.
Marketing
The document discusses several ways to advertise and promote a dance music magazine. These include TV ads, billboards, posters, celebrity endorsements, and social media. TV ads and billboards would be effective but also very expensive. Posters placed in strategic locations and social media marketing on sites like Facebook and Twitter would be more affordable options, especially for a new magazine. Using a well-known celebrity in the house music genre, like Calvin Harris, could boost recognition but would also require a large payment to the celebrity.
Question 4
The document discusses strategies for targeting a 16-19 year old audience for a rock music magazine. It explains that a person from this age group is featured on the cover to create a connection. Simple yet factual language is used to inform without confusing readers. Bright colors and current rock artists on the cover are intended to intrigue the target audience and immediately signal the magazine's appeal.
Question 1
The document analyzes the front cover and contents page that the author created for their music magazine coursework. For both the front cover and contents page, the author chose to follow the established codes and conventions of real music magazines. Specifically:
1) The front cover positions the masthead at the top center of the page as most magazines do.
2) It uses a direct address photo on the cover, as real magazines commonly do to create a personal connection.
3) Cover lines frame the photo and promote bands, following conventions.
4) The contents page includes the magazine name, though it does not include the front cover screenshot that many magazines use. Overall, the author
Marketing of the artists
Facebook and other social media platforms play a large role in marketing artists. Artists can create Facebook pages to connect with fans, promote upcoming events and performances, and share pictures, videos, and information about themselves. Fans can learn about the artist's genre, hometown, record label, and manager from their Facebook page. The page also allows fans to purchase music and tickets to events, see where the artist will be performing next, and feel closer through shared content. Overall, social media helps create communication between artists and their fans, helping the artist to gain more fans and keep existing ones informed.
Evaluation Question 5
The author attracted their R&B music audience through using relatable language like artist names, a consistent three-color theme throughout the magazine, large dominant images on the cover to draw readers in, and including a picture of popular Beats headphones on the cover. The author also addressed the audience by setting a reasonable price point of £1.50 to make the magazine affordable and encourage monthly purchases.
Brand identity
Brand identity represents an artist's values, personality, and products to audiences. For musicians, branding is important due to market competitiveness - it allows artists to stand out. A strong brand allows audiences to recognize any product related to an artist, even without their image present. For Justin Bieber, his consistent style, haircuts, and tattoos are all part of his recognizable brand identity. He is now so well known that his brand can be recognized even without his face visible.
Q5
I have conducted research to learn what appeals to my target magazine audience. Through questionnaires, I discovered they are interested in artist interviews and news. Therefore, I have included mostly interviews and news stories about popular indie bands like Arctic Monkeys and Foals in my magazine. I am also offering free posters and a competition to win tickets to Leeds Festival, which my research found is popular among my audience. This content and prizes will attract and engage my target readership.
Question 3
The document discusses choosing Matt Mastrangelo, the publisher of Rolling Stone magazine, to distribute an independent music magazine. Rolling Stone has international reach and influence in music culture. Distributing the indie magazine internationally through Rolling Stone's established networks and platforms would help the magazine gain recognition, sell more copies, and better promote up-and-coming artists. Rolling Stone's use of social media, websites, and apps allows for cross-promotion across different media to reach a wide audience.
Presentation2
The magazine would likely be distributed by Mixmag or The Pop magazine distributors because they already distribute similar magazines in the mainstream house music genre. Choosing one of these established distributors would help the magazine reach its target audience since the distributors are familiar with that audience and have experience successfully distributing magazines in that genre. The magazine would likely be sold in mainstream retail stores like grocery stores, music stores, and newsagents where the target clubber/dance audience would shop. It could also be distributed digitally through subscriptions on the magazine's website and promoted on websites like YouTube to reach people beyond retail stores.
Evaluation 4
The target audience for the media product, a chart genre magazine, is 15-30 year olds. This age range listens to chart/pop music the most and is often the age when people socialize and party. The magazine aims to appeal to both male and female readers to expand its audience. While some see chart music as appealing more to females, both genders listen to it. Factors like featured artists will impact the gender sales breakdown each month. The magazine genre means it will appeal most to those following mainstream pop lifestyles, who shop at stores like Topshop and River Island that sell trends set by pop artists.
Question3
The document discusses distributing a music magazine targeted at 16-24 year olds interested in mainstream chart music. It suggests Bauer Media as the distributor since they distribute similar magazines on a large scale through supermarkets, HMV, and WHSmith. Advertising would be done through social media like Facebook targeting the mainstream audience, and TV ads on music channels. Distribution would be through supermarkets, WHSmith, and a subscription service for regular readers.
How did you attract your audience
The target audience for the magazine is males and females ages 14-25, particularly working class individuals. Images on the cover and in articles will use sex appeal to attract both male and female readers. Marketing will follow conventions of existing music magazines to provide familiarity for the wide audience that enjoys the large music industry and popular artists featured in the magazine.
2
The magazine represents indie/rock fashion groups by featuring alternative clothing styles in photos and on the cover. It also represents indie/rock music fans by including related music genres and artists. Additionally, it targets live music fans with concert dates and information about artist performances. The magazine avoids focusing on any particular religion to appeal to a wide audience across all religions.
Question 5
The document discusses how the author designed a magazine to attract an indie rock audience. They considered the interests of their target audience and incorporated common stereotypes associated with indie rock culture. The author used a masculine male artist throughout the magazine and dressed him in a suit to challenge views of the target audience. They implied the artist's past addiction issues to relate to the audience. Feedback from a focus group suggested the content would interest indie rock fans but the magazine lacked a "professional look."
Question 5
The document discusses how the author designed a magazine to attract an indie rock audience. They considered the interests of their target audience and incorporated common stereotypes associated with indie rock culture. The author used a masculine male artist throughout the magazine and in an "exclusive interview" featured him wearing a suit atypical of the genre to challenge views. They implied the artist's past alcohol addiction to relate to the audience. Feedback from a focus group was positive about content but critical of the magazine's unprofessional look.
3
The document discusses changes made to the target audience for a media product. Originally, the target was 14-25 year olds but curse words included made it unsuitable for 14-15 year olds. Many rock/indie bands and concerts are for older audiences. Inspiration from magazines like Q and NME led to targeting older teens and young adults. User testing found the new target audience would find the magazine successful.
Magazine pitch
Lucy Fitzsimmons is pitching a new monthly magazine aimed at teenagers interested in indie/alternative music. The magazine, tentatively titled "Alternative" magazine, will feature unknown bands, interviews, and codes inside each issue that can be redeemed for iTunes credit. It will be sold for £1.50-2.00 in supermarkets, newsagents, and on magazine stands. The magazine will be advertised using billboards, buses, television, and social media to target 15-18 year olds interested in discovering new music.
question 5
The document discusses how the author attracted their audience for their rock magazine. They did extensive research on their target audience of 16-19 year olds, taking inspiration from Kerrang magazine and focusing on rock and alternative music genres. They included features like concert reviews written by readers, a cover featuring a strong female model, and a variety of band genres. The author also provided incentives like free gifts and competitions to attract buyers.
Evaluation question 4 and 5 Chloe Rignall
The target audience for the media product is 16-21 year olds living in urban areas who enjoy indie rock music. Both male and female genders are targeted. The audience is middle class to allow affordability. The creators consulted the target audience on design choices like colors and fonts. They attracted the audience through a bright cover, free giveaways, an appealing band photo, and chatty interviews that potential readers could relate to. The magazine content and style aimed to match the interests of the target demographic.
4
The magazine content, images, language, and fonts were carefully chosen to attract the target audience of young adults interested in indie music. The content focused on concerts and exclusive interviews. Eye-catching images of concerts and relaxed poses were included. Informal language and mild cursing created a casual tone. Fonts on the cover and pages were selected to be readable yet sophisticated and suit the indie genre. Purposeful design choices across all elements aimed to engage the audience.
Proposal
The document proposes an indie culture magazine targeting 16-24 year olds in the middle-upper class demographic. It discusses including clothing styles, music platforms, and social media sites associated with indie fans in the mood board. The magazine will follow conventions of similar titles with darkened cover tones featuring artists holding instruments. Contents pages will use light colors showcasing featured articles and text. The target audience is people in the A, B, and C1 socioeconomic brackets who can afford the higher-priced professional magazine and identify as individualists or reformers seeking uniqueness apart from mainstream popularity.
Survey Analysis
The document summarizes the results of a survey conducted to help design a new rock music magazine. The survey found that the primary target audience would be females aged 16 and under. Additionally, the magazine should aim to attract both male and female readers between ages 15-20. Most popular design choices from the survey included pricing the magazine between £2-2.99 weekly, and using the colors red, black, grey and white. An interview with a band/artist should be featured as the main double-page spread to attract this target readership.
Media evaluation question 2
The document discusses how a music magazine represents the social group of indie/rock music fans. A questionnaire was sent to 20 people in this target audience to understand their preferences. The magazine was designed to follow the audience's requests, such as an eye-catching cover, consistent color scheme, and photos related to music. The magazine represents indie/rock fans by including many pictures and original designs as preferred by the questionnaire respondents.
Evaluation - question 2
My music magazine represents teenagers and young adults interested in R&B music. It features well-known artists like Usher, Justin Timberlake, Drake, T.I., and Beyoncé. The magazine uses informal language and engaging tones to welcome young readers and reflect how they communicate through social media. Images in the magazine are tailored to suit its target audience and allow readers to connect with the featured artists.
Addressing An Audience
The document discusses how the author addressed and attracted their target audience of 14-18 year old indie teenage girls across three magazine products: the front cover, contents page, and double page spread article.
Key techniques included using feminine fonts, colors, and language that would appeal to the target demographic. Photos of models in casual, trendy outfits drawn attention. Interviews and topics about music, fashion, and gossip further engaged readers. Consistent use of colors like blue, burgundy and photos in a plain background style maintained brand identity across pieces.
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Brand identity
Brand identity represents an artist's values, personality, and products to audiences. For musicians, branding is important due to market competitiveness - it allows artists to stand out. A strong brand allows audiences to recognize any product related to an artist, even without their image present. For Justin Bieber, his consistent style, haircuts, and tattoos are all part of his recognizable brand identity. He is now so well known that his brand can be recognized even without his face visible.
Q5
I have conducted research to learn what appeals to my target magazine audience. Through questionnaires, I discovered they are interested in artist interviews and news. Therefore, I have included mostly interviews and news stories about popular indie bands like Arctic Monkeys and Foals in my magazine. I am also offering free posters and a competition to win tickets to Leeds Festival, which my research found is popular among my audience. This content and prizes will attract and engage my target readership.
Question 3
The document discusses choosing Matt Mastrangelo, the publisher of Rolling Stone magazine, to distribute an independent music magazine. Rolling Stone has international reach and influence in music culture. Distributing the indie magazine internationally through Rolling Stone's established networks and platforms would help the magazine gain recognition, sell more copies, and better promote up-and-coming artists. Rolling Stone's use of social media, websites, and apps allows for cross-promotion across different media to reach a wide audience.
Presentation2
The magazine would likely be distributed by Mixmag or The Pop magazine distributors because they already distribute similar magazines in the mainstream house music genre. Choosing one of these established distributors would help the magazine reach its target audience since the distributors are familiar with that audience and have experience successfully distributing magazines in that genre. The magazine would likely be sold in mainstream retail stores like grocery stores, music stores, and newsagents where the target clubber/dance audience would shop. It could also be distributed digitally through subscriptions on the magazine's website and promoted on websites like YouTube to reach people beyond retail stores.
Evaluation 4
The target audience for the media product, a chart genre magazine, is 15-30 year olds. This age range listens to chart/pop music the most and is often the age when people socialize and party. The magazine aims to appeal to both male and female readers to expand its audience. While some see chart music as appealing more to females, both genders listen to it. Factors like featured artists will impact the gender sales breakdown each month. The magazine genre means it will appeal most to those following mainstream pop lifestyles, who shop at stores like Topshop and River Island that sell trends set by pop artists.
Question3
The document discusses distributing a music magazine targeted at 16-24 year olds interested in mainstream chart music. It suggests Bauer Media as the distributor since they distribute similar magazines on a large scale through supermarkets, HMV, and WHSmith. Advertising would be done through social media like Facebook targeting the mainstream audience, and TV ads on music channels. Distribution would be through supermarkets, WHSmith, and a subscription service for regular readers.
How did you attract your audience
The target audience for the magazine is males and females ages 14-25, particularly working class individuals. Images on the cover and in articles will use sex appeal to attract both male and female readers. Marketing will follow conventions of existing music magazines to provide familiarity for the wide audience that enjoys the large music industry and popular artists featured in the magazine.
2
The magazine represents indie/rock fashion groups by featuring alternative clothing styles in photos and on the cover. It also represents indie/rock music fans by including related music genres and artists. Additionally, it targets live music fans with concert dates and information about artist performances. The magazine avoids focusing on any particular religion to appeal to a wide audience across all religions.
Question 5
The document discusses how the author designed a magazine to attract an indie rock audience. They considered the interests of their target audience and incorporated common stereotypes associated with indie rock culture. The author used a masculine male artist throughout the magazine and dressed him in a suit to challenge views of the target audience. They implied the artist's past addiction issues to relate to the audience. Feedback from a focus group suggested the content would interest indie rock fans but the magazine lacked a "professional look."
Question 5
The document discusses how the author designed a magazine to attract an indie rock audience. They considered the interests of their target audience and incorporated common stereotypes associated with indie rock culture. The author used a masculine male artist throughout the magazine and in an "exclusive interview" featured him wearing a suit atypical of the genre to challenge views. They implied the artist's past alcohol addiction to relate to the audience. Feedback from a focus group was positive about content but critical of the magazine's unprofessional look.
3
The document discusses changes made to the target audience for a media product. Originally, the target was 14-25 year olds but curse words included made it unsuitable for 14-15 year olds. Many rock/indie bands and concerts are for older audiences. Inspiration from magazines like Q and NME led to targeting older teens and young adults. User testing found the new target audience would find the magazine successful.
Magazine pitch
Lucy Fitzsimmons is pitching a new monthly magazine aimed at teenagers interested in indie/alternative music. The magazine, tentatively titled "Alternative" magazine, will feature unknown bands, interviews, and codes inside each issue that can be redeemed for iTunes credit. It will be sold for £1.50-2.00 in supermarkets, newsagents, and on magazine stands. The magazine will be advertised using billboards, buses, television, and social media to target 15-18 year olds interested in discovering new music.
question 5
The document discusses how the author attracted their audience for their rock magazine. They did extensive research on their target audience of 16-19 year olds, taking inspiration from Kerrang magazine and focusing on rock and alternative music genres. They included features like concert reviews written by readers, a cover featuring a strong female model, and a variety of band genres. The author also provided incentives like free gifts and competitions to attract buyers.
Evaluation question 4 and 5 Chloe Rignall
The target audience for the media product is 16-21 year olds living in urban areas who enjoy indie rock music. Both male and female genders are targeted. The audience is middle class to allow affordability. The creators consulted the target audience on design choices like colors and fonts. They attracted the audience through a bright cover, free giveaways, an appealing band photo, and chatty interviews that potential readers could relate to. The magazine content and style aimed to match the interests of the target demographic.
4
The magazine content, images, language, and fonts were carefully chosen to attract the target audience of young adults interested in indie music. The content focused on concerts and exclusive interviews. Eye-catching images of concerts and relaxed poses were included. Informal language and mild cursing created a casual tone. Fonts on the cover and pages were selected to be readable yet sophisticated and suit the indie genre. Purposeful design choices across all elements aimed to engage the audience.
Proposal
The document proposes an indie culture magazine targeting 16-24 year olds in the middle-upper class demographic. It discusses including clothing styles, music platforms, and social media sites associated with indie fans in the mood board. The magazine will follow conventions of similar titles with darkened cover tones featuring artists holding instruments. Contents pages will use light colors showcasing featured articles and text. The target audience is people in the A, B, and C1 socioeconomic brackets who can afford the higher-priced professional magazine and identify as individualists or reformers seeking uniqueness apart from mainstream popularity.
Survey Analysis
The document summarizes the results of a survey conducted to help design a new rock music magazine. The survey found that the primary target audience would be females aged 16 and under. Additionally, the magazine should aim to attract both male and female readers between ages 15-20. Most popular design choices from the survey included pricing the magazine between £2-2.99 weekly, and using the colors red, black, grey and white. An interview with a band/artist should be featured as the main double-page spread to attract this target readership.
Media evaluation question 2
The document discusses how a music magazine represents the social group of indie/rock music fans. A questionnaire was sent to 20 people in this target audience to understand their preferences. The magazine was designed to follow the audience's requests, such as an eye-catching cover, consistent color scheme, and photos related to music. The magazine represents indie/rock fans by including many pictures and original designs as preferred by the questionnaire respondents.
Evaluation - question 2
My music magazine represents teenagers and young adults interested in R&B music. It features well-known artists like Usher, Justin Timberlake, Drake, T.I., and Beyoncé. The magazine uses informal language and engaging tones to welcome young readers and reflect how they communicate through social media. Images in the magazine are tailored to suit its target audience and allow readers to connect with the featured artists.
Addressing An Audience
The document discusses how the author addressed and attracted their target audience of 14-18 year old indie teenage girls across three magazine products: the front cover, contents page, and double page spread article.
Key techniques included using feminine fonts, colors, and language that would appeal to the target demographic. Photos of models in casual, trendy outfits drawn attention. Interviews and topics about music, fashion, and gossip further engaged readers. Consistent use of colors like blue, burgundy and photos in a plain background style maintained brand identity across pieces.
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How will my magazine be promoted and sold
The document discusses several ways to promote and sell an indie rock music magazine. It proposes promoting the magazine at concerts of bands featured in the magazine, sponsoring music videos on YouTube to advertise to viewers, running advertisements before movies related to indie rock, and including advertisements inside CD covers of indie rock artists and selling the magazine in indie rock music shops.
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Evaluation
- The document describes an evaluation of a media product created by the student, which is a magazine, and how it uses or challenges conventions of real magazines.
- The student explains how their magazine follows conventions like including the magazine title, artist photos and names, but also develops some conventions like adding a review box to an interview.
- Areas for development are discussed, like including more detailed information to attract consumers rather than just band names.
Music magazine evaluation
The document evaluates Oliver Lawrenson's media product, which is a music magazine. It discusses how the magazine both uses conventions from real music magazines as well as challenges some conventions. It includes conventions like having a large masthead on the cover and including quotes before articles. It challenges conventions by having a colored slogan box and including the top 20 singles list on the contents page. The document also discusses the target audience, distribution methods, and what Oliver has learned about attracting audiences and using technology from creating the magazine.
Question 3
This document discusses distributing a magazine focused on DIY and dubstep/grime music. It suggests that Bauer Media may be interested in publishing the magazine as they distribute mainstream magazines like Q and niche magazines like Kerrang. Bauer could help the magazine succeed due to their experience. The magazine would be distributed in stores that sell a variety of magazines like supermarkets, HMV, and local shops to reach a mainstream audience. Online distribution and advertising on websites and social media is also discussed to reach large audiences.
Evaluation
Originally the group was supposed to record an evaluation together but they were unable to find time to do so. As a result, each person is now working individually on evaluations of the magazine editions. While working as a group was a good idea to get different perspectives, working individually ended up working better as the group couldn't rely on each other.
Evaluation
Originally, Luke was working in a group to evaluate editions of a music magazine, but the group was unable to record their evaluation. As a result, Luke is now evaluating the editions individually. While working in a group provided a variety of ideas, working individually was necessary since the group couldn't rely on each other.
Evaluation question 3,4,5
The magazine would be distributed through many traditional and digital channels to reach its target audience. It could be sold in shops, through subscriptions where issues are delivered monthly, or sponsored in programs like The X Factor to increase visibility. The magazine could also have an online website and YouTube channel to connect with audiences digitally. Like other music magazines, it could even have its own television channel playing music videos to gain more fans and drive magazine purchases across these various distribution platforms.
Media evaluation new one
My music magazine uses some conventions of established music magazines, such as having a short, music-related title ("SOUNDS"). It also includes advertising text above the title. However, it challenges some conventions as well - placing the date and issue number underneath the title rather than in the bottom left corner. The magazine represents particular social groups, using colors and images that are associated with R&B music and targeting teenagers and young adults of various ethnicities who enjoy R&B. Potential distributors of the magazine include music stores, regular shops, and music stalls, as they each appeal to audiences interested in music. The intended audience is those aged 14+ who are interested in R&B music, artists, lyrics, or the
Question (3)
Bauer Media Group would be the ideal institution to distribute the author's indie pop magazine because they currently distribute similar rock and pop magazines. Bauer Media Group promotes magazines across various digital platforms like websites, radio, and television, allowing for greater promotion than smaller publishers. Distributing through Bauer Media Group would help the magazine reach a mass market and gain brand recognition through their multi-platform promotion. The author also discusses using social media promotion and advertising at live music events to further distribute the magazine.
Evaluation.docx
The document provides details about the design and development of a magazine product. It discusses conducting research on existing magazines in the genre to understand conventions. Elements from Kerrang magazine, such as its ripped design style, were incorporated. The target audience is fans of rock/metal/punk ages 15-20 of both genders. Colors, layout, and band/tour content were designed to represent this group and attract them. Through the process, the creator learned about technologies like Photoshop and how to effectively target and address an audience to make the magazine successful.
Evauluation
The document provides details about the candidate's media studies portfolio project on creating a music magazine. It describes the intended audience as 16-30 year old men and women who like indie music and fashion brands like Fred Perry. Research was conducted through a questionnaire to learn about the target audience's music preferences, shopping habits, and how often they attend concerts. The responses were analyzed in pie charts. The intended distribution partner is IPC Media, who also distribute the NME magazine. The magazine aims to attract its audience through its cover design, features on popular indie bands and idols, and competitions to attract readers. Technologies used include Microsoft Publisher for layout and Adobe Photoshop to create graphics and remove backgrounds from images.
Alex Kingham Eval
The student has learned a lot about magazine design and photo editing software from creating their music magazine project. They used Photoshop to manipulate photos to make them more realistic and representative of professional music magazines. Through this process, the student improved their Photoshop skills and understanding of the effort required to produce a polished magazine product. They also learned the importance of carefully planning images, layouts, and details to effectively target their audience and represent their brand. Comparing their initial school magazine to the music magazine shows development in selecting appropriate fonts, layouts, and high production quality images.
Evaluation question 3
The document discusses distributing a new music magazine for an audience aged 15-25. It suggests distributing the magazine through Bauer Media, a large publishing company that distributes similar magazines like Kerrang! and Q. Bauer Media has experience with the target audience and distributes over 80 magazines through mainstream supermarkets, newsagents, and music/summer festivals. Advertising would utilize Bauer Media's TV/radio channels as well as social media platforms that the target audience regularly uses, like Facebook and Twitter.
Media evaluation new one
My music magazine uses some conventions of established music magazines, such as having a short, music-related title ("SOUNDS"). It also includes advertising text above the title. However, it challenges some conventions by placing the date and issue number underneath the title rather than in the bottom left corner. The magazine represents particular social groups through its colors, imagery of a black male teenager, and R&B-associated clothing. It could be distributed by a conglomerate company using various forms of advertising to reach a wider audience. The target audience is males and females ages 14+ interested in R&B, including those of African and African American descent as well as other ethnicities. The magazine addresses this audience through its color scheme, imagery
Music mag evaluation
The document provides an evaluation of a music magazine media product. It discusses how conventions from real music magazines were used and developed, such as using freebies and prominent images on the cover to attract audiences. Formatting conventions like mastheads, kickers, barcodes and pull quotes are also discussed. The target audience is identified as 16-25 year old rock music fans through research. Technologies learned through the process include Photoshop skills and using photography equipment. Partnering with a large publisher like IPC to distribute the magazine internationally is proposed. Overall, progress from an initial college magazine to a more polished music magazine incorporating industry conventions is reflected on.
Evaluation
- The document discusses the construction of a music magazine focused on R&B. The front cover features a young black male model in trendy clothing, following conventions of typical R&B magazines.
- The magazine represents social groups by including other races on inside pages to expand the target audience beyond just black people. The language is informal to appeal to teenage and young adult readers.
- Major media institutions like Time Inc. that distribute similar magazines would be good places to distribute the magazine for wide accessibility. The target audience is teenagers and young adults who would find the celebrity coverage and music interesting.
T3 planning & preparing a pitch
The document provides details about the purpose, format, content, target audience, and marketing of a proposed music magazine. The key points are:
1) The purpose of the magazine is to reach both younger and older generations and promote popular and upcoming music artists through interviews, reviews, and competition.
2) The magazine will be available in both print and online formats. The print issues will have glossy covers and be thin/light.
3) Content will include an exclusive interview and Q&A with the cover artist, information on their music and tours, and QR/Spotify codes linking to their music.
4) The primary target audience is younger people, but it also aims to attract those
Media evaluation
The document provides an analysis by James Willis of their media product. It discusses how the product uses, develops, and challenges conventions of real media. It is summarized as follows:
[1] The product follows conventions of real magazines in its layout and design to look familiar, but also tries to be unique and eye-catching. [2] Elements are developed further, like the contents page using a double page spread design and combining ideas from other magazines. [3] Some elements challenge conventions, like only featuring a male model on covers despite targeting both genders. The document examines how the product represents social groups and might be distributed.
As media studies evaluation 1
The document provides an analysis of how the author's media product, an indie rock music magazine, uses and develops conventions of real music magazines. Some key conventions included are:
- Page numbers and contents pages to guide readers
- Consistent mastheads to identify the publication
- Standard font styles and sizes for readability
- Color schemes related to the genre
- Common photographic styles showing models in poses linking to the theme
The author represents their target audience of 16-25 year olds interested in rock and indie music. While not focused on any class, the magazine could be seen as representing various social groups like punks, hipsters, and indie fans engaged with that culture. The intended audience
Music Magazine Evaluation
The document describes a music magazine that follows typical conventions for the genre, including a masthead, cover image of an artist, and issue details. It uses these elements to target teenagers interested in R&B music. The artist on the cover looks directly at the viewer to create a connection with readers. Inside, the contents page and articles follow conventional structures to make the magazine easy to navigate. Overall, the magazine adheres closely to standard music magazine formats to appeal to its intended teenage audience.
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How will my magazine be promoted and sold
- 1. How will my magazine be promoted and sold By Georgia Dye
- 2. Concerts • One way in which my magazine can be promoted or sold is at the concerts of the bands included in my magazine. This is because they follow the music genre which my band perform meaning that my target audience will be attending the concert meaning this will be the perfect place for my magazine to be promoted. The magazine could gain sponsorship or sponsor one of the concert nights of the band allowing it to be sold on the merchandise stand as it could include a feature inside about the indie- rock band playing the concert that night. This will give the concert goers something to read whilst they wait in anticipation for their favourite indie- rock group to come on stage, they can also take it away as a reminder of their night as the magazine issue will include the page spread about the performing band. This is a good promotion idea as the majority of the people attending the concerts of indie-rock bands will be my magazines target audience so will definitely be interested in reading my magazine.
- 3. YouTube • Another way in which I could promote my magazine to catch my target audiences attention is to sponsor music videos by indie-rock artists. This will enable my magazine to put an advert onto YouTube which would play before you view the music videos which would show the magazine and information on where you can subscribe to ordering the magazine. This will also catch the attention of my target audience as the advertisement for the magazine is played before music videos by the indie-rock artists/groups mentioned in my magazine, meaning the target audience/readers of my magazines will be viewing the music videos thus viewing the adverts allowing them to get the link to subscribe to the magazine. This is also putting two types of media together as it would be using the internet and the website YouTube to advertise and promote my magazine which mergers the technologies together.
- 4. Cinema • I could also promote and sell my magazine through the cinema as there are many advertisements played before a film is viewed. I could use the cinema by paying to have an advertisement shown which promotes my magazine. This will be good promotion for the magazine because many people go to the cinema everyday which will mean a lot of people will see the advertisement meaning that it will catch the attention of many people who fall into my target audience. Also to ensure that my target audience will be the majority of the viewing of the advert for the magazine I will ensure that the advertisements are played before films which have a relation or relevancy to my music genre. This could range from an indie- rock band having their track used behind a film as the background music to the film being a concert film/documentary on an indie-rock artist/band. These types of film will allow me to know for sure that people who fall into my target audience will be viewing the advertisement for the magazine.
- 5. Cd covers and shops • I could also promote my magazine using the CD covers of CDs which have been made and produced by the different artists from the music genre. Once my magazine has gained its popularity with the public I will be able to purchase an advertisement being included inside the CD cases of some indie-rock artists which will allow the target audience to have an easy way to viewing the advertisement as CDs of their favourite artists are the most popular thing there is to buy. This will increase the promotion and sales/subscriptions to the magazine as a lot more of my target audience will view the advertisement for the magazine allowing them to purchase it. It will also increase the sales of my magazine as I will be able to sell my magazine in the shops, by including magazine stands in the most popular indie-rock CD shops it will allow people who are interested in my chosen music genre. This will get the magazine seen and bought by many people passing through the shop as they will be attracted by the inclusion of their favourite bands.
- 6. Cd covers and shops • I could also promote my magazine using the CD covers of CDs which have been made and produced by the different artists from the music genre. Once my magazine has gained its popularity with the public I will be able to purchase an advertisement being included inside the CD cases of some indie-rock artists which will allow the target audience to have an easy way to viewing the advertisement as CDs of their favourite artists are the most popular thing there is to buy. This will increase the promotion and sales/subscriptions to the magazine as a lot more of my target audience will view the advertisement for the magazine allowing them to purchase it. It will also increase the sales of my magazine as I will be able to sell my magazine in the shops, by including magazine stands in the most popular indie-rock CD shops it will allow people who are interested in my chosen music genre. This will get the magazine seen and bought by many people passing through the shop as they will be attracted by the inclusion of their favourite bands.