The document describes how to conduct a design sprint, which is a five-day process for building and testing a prototype. It involves setting the right challenge and team, then mapping out user journeys. The team sketches solutions, decides on a top solution, prototypes it, and tests it with users. The goals of a sprint are to answer vital questions, create prototypes and user testing reports, and validate hypotheses before fully developing a solution. Conducting sprints in this focused, time-boxed way allows teams to quickly iterate on ideas.

1. How to run
a design sprint
Hyejeong Park
2019-05-24 @ Xoxzo LearnDay #9

2. 01 Material

3. ● By Jake Knapp
● Designer
● Spent 10 years at Google and
Google Ventures
● https://www.thesprintbook.com
Book “Sprint”

4. Workshop
● By Shaza Hakim
● UX Principal
● Co-Founder of Stampede

5. 02 What is the ‘Sprint’ ?

6. To build and test a prototype in just
five days
● Brainstorming workshop isn’t really helpful.
● Short deadline / Working with intense focus
/ Prototyping
Sprint

7. 03 How it works

8. ● Right challenge
● Right team
● Time and space
0. Set the Stage

9. ● Right challenge
○ The most important problem of a team
○ Prototype is the key
0. Set the Stage

10. ● Right team
○ 4-7 people
○ Decision maker
○ Designer / Engineer / Marketer / Customer representative / ...
○ Facilitator
0. Set the Stage

11. ● Time and space
○ From Monday to Friday, 10am to 5pm.
○ Room with big whiteboards.
○ No devices in the room.
0. Set the Stage

12. ● Write agenda, introductions, explain the sprint
● Set a long-term goal
○ Why are we doing this project?
○ Where do we want to be in six months, a year, or even five years
from now?
● List sprint questions
○ How could we fail? Turn these fears into questions you could
answer this week.
1. Map

13. ● Draw a journey map
for your persona*
* Persona is a representation of
a type of customer.
1. Map

14. ● Ask the experts
● Organize How
Might We notes
1. Map

16. 1. Map
● Vote on How Might
We notes

17. 2. Sketch
● Lightning demos

18. 2. Sketch
● Solution sketch
○ Anyone can sketch
○ Concrete beats abstract
○ Work along together
● Recruit users for test

19. 3. Decide
● Art museum

20. 3. Decide
● Heat map
● Supervote

21. 3. Decide
● Make a storyboard

22. 4. Prototype
● Pick the right tools
● Divide and conquer
● Prototype!
● Stitch it together
● Do a trial run
● Finish up the prototype
● Write interview script

23. 5. Test
● Two rooms
● Set up hardware
● Set up video stream

24. 5. Test
● Take notes as you watch

25. 5. Test
● Stick up notes
● Look for patterns
● Wrap up

26. 04 Why sprint?

27. ● Answers to a set of vital questions
● Notes, user journey maps, storyboards, information architecture
diagrams, etc.
● Prototypes
● Report from the user testing with the findings
● A plan for next steps
● Validate or invalidate hypotheses before committing resources to
build the solution
Deliverables
https://en.wikipedia.org/wiki/Design_sprint

28. Thank you !