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WELCOME
(YOKOSO)
EFFORTS BY-
MANISH SHARMA
ARSHDEEP SINGH
HONDA
The Power Of Dreams
What Honda Is?
• Honda Motor Co., Ltd. is a Japanese public
multinational corporation
• A manufacturer of automobiles, motorcycles and
power equipment.
• Fifth largest automobile company
• An Innovation oriented company
• 1946– Soichirio Honda Establishes the Honda
Technical Institute
• 1947- Honda made its first A type Bicycle Engine.
• 1948- Honda Motor Co.Ltd was founded by
Soichirio Honda And Takeo Fujisawa
Contd.
How Honda Started?
Mission Statement
"Maintaining a global viewpoint, we are
dedicated to supplying products of the highest
quality, yet at a reasonable price for
worldwide customer satisfaction”
CULTURE
“ACTION WITHOUT
PHILOSPHY IS
A LEATHEAL WEAPON,
PHILOSPHY WITHOUT
ACTION IS
WORTHLESS”,
SOICHIRIO HONDA
• Philosophy serves as the basis of business endeavors .
• Necessary for Honda associates worldwide to understand,
respect, share and implement a unifying philosophy.
• Philosophy based of action and judgment for all companies
and associates within the Honda Group.
• Various companies within the Honda Group may also adopt
local statements of purpose and philosophy, which are
consistent with Honda’s global philosophy .
Honda Philosophy
• Fundamental Beliefs
1. RESPECT FOR INDIVIDUALS
2. THREE JOYS
Respect For Individual
Initiative:
Equality.
Trust
The Three Joys
Honda believe that each person working in, or coming in touch with
our company, directly or through our products, should share a sense of
joy through that experience. This feeling is called “The Three Joys”.
• The Joy of Buying- This Joy is a step beyond customer
satisfaction.
There are four steps to successfully creating The Joy of Buying.
1. The customer must first understand the product and its fundamental
concept.
2. The customer should accept the product and make the decision to buy
the product.
3.Customer must be completely satisfied with the product.
• The Joy of Selling- Relationship between the customer and
products is not important.
Products provide the opportunity for a human relationship with the
customer.
When the quality and performance of products are excellent, those
who are engaged in selling and servicing products are proud to
represent Honda to the customer.
• The Joy of Producing - Includes manufacturing, production
engineering and research and development, as well as Honda
suppliers.
Producing quality products that exceed the expectations of dealers
and customers.
Honda Management Policies
• Proceed always with ambition and youthfulness;
• Respect sound theory, develop fresh ideas and make the most
effective use of time;
• Enjoy your work and always brighten your working
atmosphere;
• Strive constantly for a harmonious flow of work;
• Be ever mindful of the value of research and endeavor
Socialization In Honda
• Socialization process in Honda is very much effective and
efficient.
• The two most important processes in Honda are:-
 Brainstorming Camps:
 Informal Meeting
 To solve difficult problem
 criticism without constructive suggestions
 Very unique approach
Contd.
 Waigaya:
 Not word of Japanese language but a name given to
meetings held at ay time for conflicts
STRENGTHS AND WEAKNESSES
Strengths
• Don't globalize, localize
• Embrace paradox
• Robots? Not so fast
• Put an engineer in the hot
seat
• Focus on factory flexibility
Weaknesses
• Lack of motivation
• High cost structure
• Failed to understand
European culture
• Employee Turnover
• Outdated rules
• Lack in adaptation
Recommendations
• Incentives
• Annual Seminars For Employees to reduce turnover
• Online questionnaires And chat rooms
• Aggressive advertisement to break into Europe
• Rules According to globalization
• Fully implement the culture of the native country
• Hire and prepare People according to local culture
THANK YOU

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Honda

  • 3. What Honda Is? • Honda Motor Co., Ltd. is a Japanese public multinational corporation • A manufacturer of automobiles, motorcycles and power equipment. • Fifth largest automobile company • An Innovation oriented company
  • 4.
  • 5. • 1946– Soichirio Honda Establishes the Honda Technical Institute • 1947- Honda made its first A type Bicycle Engine. • 1948- Honda Motor Co.Ltd was founded by Soichirio Honda And Takeo Fujisawa Contd. How Honda Started?
  • 6.
  • 7. Mission Statement "Maintaining a global viewpoint, we are dedicated to supplying products of the highest quality, yet at a reasonable price for worldwide customer satisfaction”
  • 8. CULTURE “ACTION WITHOUT PHILOSPHY IS A LEATHEAL WEAPON, PHILOSPHY WITHOUT ACTION IS WORTHLESS”, SOICHIRIO HONDA
  • 9. • Philosophy serves as the basis of business endeavors . • Necessary for Honda associates worldwide to understand, respect, share and implement a unifying philosophy. • Philosophy based of action and judgment for all companies and associates within the Honda Group. • Various companies within the Honda Group may also adopt local statements of purpose and philosophy, which are consistent with Honda’s global philosophy .
  • 10. Honda Philosophy • Fundamental Beliefs 1. RESPECT FOR INDIVIDUALS 2. THREE JOYS
  • 11.
  • 13.
  • 14. The Three Joys Honda believe that each person working in, or coming in touch with our company, directly or through our products, should share a sense of joy through that experience. This feeling is called “The Three Joys”. • The Joy of Buying- This Joy is a step beyond customer satisfaction. There are four steps to successfully creating The Joy of Buying. 1. The customer must first understand the product and its fundamental concept. 2. The customer should accept the product and make the decision to buy the product.
  • 15. 3.Customer must be completely satisfied with the product. • The Joy of Selling- Relationship between the customer and products is not important. Products provide the opportunity for a human relationship with the customer. When the quality and performance of products are excellent, those who are engaged in selling and servicing products are proud to represent Honda to the customer. • The Joy of Producing - Includes manufacturing, production engineering and research and development, as well as Honda suppliers. Producing quality products that exceed the expectations of dealers and customers.
  • 16. Honda Management Policies • Proceed always with ambition and youthfulness; • Respect sound theory, develop fresh ideas and make the most effective use of time; • Enjoy your work and always brighten your working atmosphere; • Strive constantly for a harmonious flow of work; • Be ever mindful of the value of research and endeavor
  • 17. Socialization In Honda • Socialization process in Honda is very much effective and efficient. • The two most important processes in Honda are:-  Brainstorming Camps:  Informal Meeting  To solve difficult problem  criticism without constructive suggestions  Very unique approach Contd.
  • 18.  Waigaya:  Not word of Japanese language but a name given to meetings held at ay time for conflicts
  • 19. STRENGTHS AND WEAKNESSES Strengths • Don't globalize, localize • Embrace paradox • Robots? Not so fast • Put an engineer in the hot seat • Focus on factory flexibility Weaknesses • Lack of motivation • High cost structure • Failed to understand European culture • Employee Turnover • Outdated rules • Lack in adaptation
  • 20. Recommendations • Incentives • Annual Seminars For Employees to reduce turnover • Online questionnaires And chat rooms • Aggressive advertisement to break into Europe • Rules According to globalization • Fully implement the culture of the native country • Hire and prepare People according to local culture