The document outlines the communication outlook and strategic goals of HDIF from 2013-2022. The objectives are to increase brand equity, achieve global presence and recognition, strengthen government and industry relations, and promote sustainable development. The key message direction for 2013-2016 is "HELPING CHILDREN WITH LOVE" and supporting education through building schools, sponsoring children, training teachers and encouraging volunteers. HDIF aims to break the cycle of poverty through its social programs.